1
00:00:23,800 --> 00:00:25,640
[music playing]

2
00:00:40,920 --> 00:00:42,840
[theme music playing]

3
00:01:17,920 --> 00:01:19,400
[theme music concludes]

4
00:01:19,560 --> 00:01:20,960
Greetings, Sharks.

5
00:01:25,880 --> 00:01:29,840
And our brand Shyle was born
in a silver fortress.

6
00:01:31,000 --> 00:01:35,600
Sharks, the artisans of Jaipur
are world-renowned for their skills.

7
00:01:35,720 --> 00:01:38,800
Not only do they make
the finest jewellery,

8
00:01:38,960 --> 00:01:43,400
but are also taking
our historical legacy forward

9
00:01:43,520 --> 00:01:46,800
along with keeping
timeless handcrafting alive.

10
00:01:47,560 --> 00:01:50,600
But is it possible
to buy this jewellery

11
00:01:50,680 --> 00:01:54,040
regardless of where you might be,
from the comfort of your home?

12
00:01:54,160 --> 00:01:57,120
Even if you could,
you'd get the same common designs.

13
00:01:57,440 --> 00:01:59,800
Today's consumer, however,
wants statement designs,

14
00:02:07,560 --> 00:02:10,760
Where age-old
hand-crafting techniques

15
00:02:14,440 --> 00:02:17,520
are blended with modern
yet aesthetic designs...

16
00:02:28,280 --> 00:02:30,880
We cater to all generations

17
00:02:30,960 --> 00:02:34,880
with unique styles
like telephone ear cuffs,

18
00:02:36,560 --> 00:02:39,800
and timeless classics
like the Chitai handcuff.

19
00:02:40,360 --> 00:02:41,560
Not just that,

20
00:02:41,640 --> 00:02:43,560
we also make silver rakhis,
protective charms,

21
00:02:43,640 --> 00:02:46,240
silver purses
and many other accessories

22
00:02:46,400 --> 00:02:50,080
that have been crafted keeping
today's design sensibility in mind.

23
00:02:50,480 --> 00:02:54,760
Who'd have thought it was so easy
to buy silver jewellery online?

24
00:02:54,960 --> 00:02:57,360
Having successfully tackled
this challenge,

25
00:02:57,440 --> 00:02:59,360
we've fulfilled
over 1.5 lakh orders.

26
00:02:59,520 --> 00:03:01,360
Today, our Instagram community

27
00:03:01,440 --> 00:03:03,400
stands strong
with over 3.9 lakh followers.

28
00:03:03,480 --> 00:03:06,600
Sharks, our vision
for the next two years is,

29
00:03:06,800 --> 00:03:10,760
whilst impacting
about 100 artisan families,

30
00:03:10,880 --> 00:03:14,000
to take Shyle's revenue
to over Rs. 100 crores.

31
00:03:22,560 --> 00:03:24,480
So, join us at Shyle, Sharks.

32
00:03:24,560 --> 00:03:27,120
Because this comes
with a silver lining!

33
00:03:27,240 --> 00:03:29,120
My, oh, my!

34
00:03:37,280 --> 00:03:38,840
Have you contested the elections?

35
00:03:38,920 --> 00:03:40,800
- No, sir. Never.
- [laughs]

36
00:03:41,480 --> 00:03:45,440
But welcome
to Shark Tank India Season 4.

37
00:03:46,000 --> 00:03:48,600
What's the story behind
the name Shyle? I was just curious.

38
00:03:48,680 --> 00:03:51,040
I know it's borrowed from "style",

39
00:03:51,120 --> 00:03:52,320
but how did you come up with it?

40
00:03:52,320 --> 00:03:54,480
So, as you just said,
it rhymes with style.

41
00:03:54,640 --> 00:03:55,520
Is that it?

42
00:03:55,600 --> 00:03:57,600
We got a domain very conveniently.

43
00:03:57,680 --> 00:03:59,080
- So, we...
- Is it shyle.com?

44
00:03:59,240 --> 00:04:01,080
- We took shyle.in.
- Okay.

45
00:04:01,160 --> 00:04:03,640
Very recently,
we've acquired shyle.com.

46
00:04:03,720 --> 00:04:04,840
- Oh, well done.
- Very good.

47
00:04:04,880 --> 00:04:08,360
When we looked up Shyle,
an old website used to show up.

48
00:04:08,440 --> 00:04:11,280
We negotiated for four years
for shyle.com

49
00:04:11,400 --> 00:04:14,120
with different entities, and we were
able to acquire it last year.

50
00:04:14,240 --> 00:04:15,120
- Superb!
- For how much?

51
00:04:15,240 --> 00:04:16,880
Um, 1.9 lakh, sir.

52
00:04:16,960 --> 00:04:17,960
- Rupees?
- Yes.

53
00:04:22,000 --> 00:04:25,000
I also negotiated for
shaadi.com domain for a few years.

54
00:04:25,080 --> 00:04:26,680
They took $25,000 from me.

55
00:04:27,920 --> 00:04:30,240
So, how did you two meet?

56
00:04:30,320 --> 00:04:31,560
How did you come upon this?

57
00:04:31,640 --> 00:04:33,080
- Give us your background.
- Sure, sir.

58
00:04:33,120 --> 00:04:36,160
- Sir, I was born and brought up
in Jaipur. - Okay.

59
00:04:36,240 --> 00:04:37,920
I belong to a business family

60
00:04:38,000 --> 00:04:41,240
and I've heard about business
since childhood.

61
00:04:41,360 --> 00:04:43,400
No one in my family
and extended family

62
00:04:43,480 --> 00:04:45,280
- has done a job till today.
- Okay.

63
00:04:45,360 --> 00:04:47,760
- I was the only one
who ever did a job. - I see.

64
00:04:53,360 --> 00:04:56,360
Then I moved to Flipkart in 2014

65
00:04:56,480 --> 00:04:59,240
and worked directly under the
vertical of Kalyan Krishnamurthy.

66
00:04:59,320 --> 00:05:03,480
After 1.5 years there, I joined
my friends as a founding team member

67
00:05:03,560 --> 00:05:05,920
in their neighbourhood
commerce start-up LazyLad.

68
00:05:06,040 --> 00:05:08,560
I ran the company for a year,
took two rounds of funding

69
00:05:16,760 --> 00:05:18,480
- ...as the operations head.
- Yes.

70
00:05:18,560 --> 00:05:20,560
During the transition phase
from LazyLad to Crownit,

71
00:05:20,560 --> 00:05:23,560
I met Astha
through our family set-up.

72
00:05:23,640 --> 00:05:26,280
When her profile came to me,
I did some research on her.

73
00:05:26,360 --> 00:05:28,000
She was Miss Fresher in her college.

74
00:05:28,080 --> 00:05:29,240
- Miss Fresher?
- Yes.

75
00:05:29,320 --> 00:05:31,800
- Miss Fresher, and had a great
fan-following in college. - Oh!

76
00:05:31,920 --> 00:05:32,800
Crazy.

77
00:05:32,880 --> 00:05:36,280
We'd roam around with boys in IIT.
There was no point.

78
00:05:36,360 --> 00:05:38,760
You didn't need to do any digging.

79
00:05:38,840 --> 00:05:40,440
You should've said yes
after seeing her photo.

80
00:05:40,480 --> 00:05:42,280
- She was with a friend in it.
- I see.

81
00:05:42,360 --> 00:05:44,360
I wasn't sure which one she was.
Both looked equally hot.

82
00:05:44,360 --> 00:05:46,360
- And my friend was prettier.
- Oh, God.

83
00:05:46,440 --> 00:05:47,600
I'm not...

84
00:05:47,840 --> 00:05:48,880
She's just being humble.

85
00:05:48,960 --> 00:05:50,160
- Cute.
- So sweet.

86
00:05:50,360 --> 00:05:52,480
Are you two newly married?

87
00:05:52,560 --> 00:05:54,160
- It's been nine years.
- Nine!

88
00:05:54,360 --> 00:05:56,040
- My God!
- You look newly married.

89
00:05:56,760 --> 00:05:59,760
She was in two minds
and had a big list.

90
00:05:59,920 --> 00:06:02,000
- I had only one.
- [laughs]

91
00:06:02,360 --> 00:06:03,720
She's humble, you are honest.

92
00:06:04,000 --> 00:06:05,920
I targeted it fundamentally

93
00:06:06,000 --> 00:06:07,720
and decided to win over
my to-be in-laws.

94
00:06:07,840 --> 00:06:10,200
Within a few days
of our marriage getting fixed,

95
00:06:10,600 --> 00:06:12,360
I began addressing them
as "Mom" and "Dad".

96
00:06:12,480 --> 00:06:14,680
- They wanted...
- [laughter]

97
00:06:15,160 --> 00:06:16,520
You were closing the deal.

98
00:06:16,600 --> 00:06:18,160
Normally,
people seek blessings like this.

99
00:06:18,200 --> 00:06:20,920
I used to bend down completely
and seek blessings with both hands.

100
00:06:21,080 --> 00:06:22,720
- Are you Marwari?
- Yes.

101
00:06:22,840 --> 00:06:25,480
- With both hands like this.
- That ought to do it.

102
00:06:25,640 --> 00:06:27,880
- Then?
- They were more set than her.

103
00:06:28,800 --> 00:06:31,440
And fortunately,
we got married in 2016.

104
00:06:31,640 --> 00:06:33,520
Then I worked in Crownit
for two years.

105
00:06:33,600 --> 00:06:35,160
And over to Astha.

106
00:06:35,560 --> 00:06:36,440
So sweet.

107
00:06:36,560 --> 00:06:39,720
I'm a Marwari,
typical business class.

108
00:06:39,800 --> 00:06:42,120
I grew up in an ultra-joint family.

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00:06:42,840 --> 00:06:46,040
I did my studies in Jaipur
which includes my graduation.

110
00:06:46,120 --> 00:06:48,320
For post-graduation,
I did an MBA in marketing.

111
00:06:48,480 --> 00:06:49,760
Where did you do your MBA from?

112
00:06:54,800 --> 00:06:56,240
in Bajaj Allianz, Pune.

113
00:06:56,360 --> 00:06:57,920
I met him during that time

114
00:06:58,000 --> 00:06:59,840
and we decided to get married.

115
00:06:59,920 --> 00:07:02,440
So, I left my job
and moved to Jaipur.

116
00:07:03,120 --> 00:07:06,360
I've always wanted
to start my own business.

117
00:07:06,440 --> 00:07:09,360
I decided to focus on a product

118
00:07:09,440 --> 00:07:11,560
that was Jaipur's strength.

119
00:07:11,640 --> 00:07:15,960
In jewellery, my personal interest
lies in precious metals.

120
00:07:16,120 --> 00:07:17,640
And in the online space,

121
00:07:17,720 --> 00:07:20,400
business stores were in trend
at the time on Instagram.

122
00:07:20,480 --> 00:07:23,720
I thought it'd be a great way
to test my product

123
00:07:23,800 --> 00:07:25,600
and start on a lean mode.

124
00:07:25,720 --> 00:07:27,080
When did Shyle start?

125
00:07:27,200 --> 00:07:31,000
It started in around December 2017.

126
00:07:31,720 --> 00:07:33,880
Could you show us some products?
Have you brought them?

127
00:07:33,960 --> 00:07:35,200
- Yes, I'll get them.
- Please.

128
00:07:38,440 --> 00:07:40,440
Sir, the Maha Mrityunjaya Mantra.

129
00:07:41,320 --> 00:07:43,960
- I love your necklace.
- Thank you.

130
00:07:44,480 --> 00:07:46,600
This is beautiful.

131
00:07:48,720 --> 00:07:49,720
Thank you.

132
00:07:51,680 --> 00:07:53,280
- Let me take this.
- [chuckles]

133
00:07:53,880 --> 00:07:55,160
- Thank you.
- Thank you.

134
00:07:55,280 --> 00:07:57,800
This is the Shaahi Ghoda
which we've made.

135
00:07:59,600 --> 00:08:00,840
My God!

136
00:08:00,960 --> 00:08:02,560
This is way too intricate,

137
00:08:02,680 --> 00:08:05,880
especially the features
of the horse.

138
00:08:12,360 --> 00:08:13,360
- Right?
- It's lovely.

139
00:08:13,400 --> 00:08:16,880
- What's the price of
the Shaahi Ghoda piece? - Okay?

140
00:08:21,000 --> 00:08:24,720
- Approximately worth Rs. 4,500.
- Got it.

141
00:08:24,840 --> 00:08:26,480
And the Maha Mrityunjaya Mantra?

142
00:08:26,600 --> 00:08:28,440
Sir, the pendant costs Rs. 2,700.

143
00:08:28,520 --> 00:08:29,920
With the chain, it is Rs. 3,700.

144
00:08:30,000 --> 00:08:30,920
It's pretty incredible

145
00:08:31,000 --> 00:08:33,680
you're able to offer
such good quality at Rs. 2,700.

146
00:08:34,240 --> 00:08:35,480
Let's talk about the products.

147
00:08:42,880 --> 00:08:45,080
Our major categories are earrings,

148
00:08:45,240 --> 00:08:47,840
bangles, necklaces and rings.

149
00:08:51,400 --> 00:08:53,240
...that you mentioned earlier?

150
00:08:53,400 --> 00:08:56,040
This, for instance,
is a desi Thappa.

151
00:08:56,360 --> 00:08:58,440
It was handcrafted by the artisan.

152
00:08:58,720 --> 00:09:01,920
And this necklace was made
using this Thappa.

153
00:09:02,000 --> 00:09:03,840
- Do you see this sequence?
- Yes.

154
00:09:04,160 --> 00:09:05,920
- Hmm. - They were imprinted
using the Thappa.

155
00:09:05,920 --> 00:09:07,800
- You mean stamped.
- Yes.

156
00:09:08,000 --> 00:09:09,680
[music playing]

157
00:09:18,400 --> 00:09:19,520
Coming to Mandaai now.

158
00:09:19,600 --> 00:09:21,000
This is a sheet.

159
00:09:21,160 --> 00:09:25,040
The artisan made this border
with his hands.

160
00:09:25,120 --> 00:09:26,800
Thappa technique was used
for the imprint in the centre.

161
00:09:26,840 --> 00:09:29,040
And the border of the Thappa
is also mandaai.

162
00:09:29,360 --> 00:09:33,720
The small dots you see
on the Mandaai necklace is Rava.

163
00:09:33,800 --> 00:09:36,240
Every dot has been made by hand.

164
00:09:36,520 --> 00:09:38,920
- Show us Chitai as well.
- Coming to Chitai.

165
00:09:39,000 --> 00:09:42,240
This typical crafting
is called Chitai. This!

166
00:09:42,440 --> 00:09:45,360
If you see this is any piece,
this is Chitai.

167
00:09:45,480 --> 00:09:48,520
- There's a village named Hathras
in Uttar Pradesh. - Yes.

168
00:09:48,640 --> 00:09:50,760
The local artisans there
are the best at Chitai work.

169
00:09:50,880 --> 00:09:52,240
Artisans at Jaipur make it too,

170
00:09:52,320 --> 00:09:54,640
but we get ours
crafted from Hathras.

171
00:09:55,680 --> 00:09:57,560
Why have you kept wine glasses?

172
00:09:57,920 --> 00:09:59,960
- We've just introduced them, ma'am.
- We've just made them.

173
00:09:59,960 --> 00:10:02,240
- Does this have silver too?
- Do you see the reindeer on it?

174
00:10:02,280 --> 00:10:03,840
- This one.
- Yes.

175
00:10:04,040 --> 00:10:05,280
- Yes.
- That's silver.

176
00:10:05,400 --> 00:10:07,400
- It's silver.
- Oh, wow.

177
00:10:07,480 --> 00:10:09,160
- Beautiful.
- Beautiful. Lovely.

178
00:10:09,400 --> 00:10:10,400
Nice gift.

179
00:10:11,400 --> 00:10:13,120
You mentioned 100 artisans.

180
00:10:13,200 --> 00:10:14,880
- No, we envision to do that.
- You said 100.

181
00:10:14,920 --> 00:10:17,320
Currently, we work
with 30 artisan families.

182
00:10:17,400 --> 00:10:19,960
Are there other companies in
the market offering the same quality

183
00:10:20,000 --> 00:10:21,240
of silver work?

184
00:10:21,360 --> 00:10:23,720
If you visit
the local Jaipur markets,

185
00:10:23,800 --> 00:10:25,640
you'll find loads
of silver jewellery.

186
00:10:26,360 --> 00:10:31,040
You're saying there isn't much
online competition in your segment.

187
00:10:31,120 --> 00:10:32,400
- No...
- No, sir.

188
00:10:32,480 --> 00:10:34,960
Sir, there are brands
for instance Amrapali,

189
00:10:35,080 --> 00:10:37,840
Sangeeta Boochra
or Shaya by CaratLane.

190
00:10:37,920 --> 00:10:41,360
Our USP is
that the designs are ours.

191
00:10:41,680 --> 00:10:43,080
You mean proprietary.

192
00:10:43,200 --> 00:10:44,800
They're not
copyright registered yet,

193
00:10:44,920 --> 00:10:47,800
but it's in-house designing
and we are in the process of...

194
00:10:50,120 --> 00:10:51,320
- Yes, ma'am.
- Drastically.

195
00:10:51,800 --> 00:10:54,400
The design aesthetics and pricing
both differ.

196
00:10:54,480 --> 00:10:56,720
Plus, the USP. You mentioned weight.

197
00:10:56,800 --> 00:10:58,360
That is Shyle's biggest USP.

198
00:10:58,440 --> 00:11:00,960
What would Amrapali's pricing
of this be?

199
00:11:01,600 --> 00:11:05,520
Ma'am, we sell the ring
you're wearing for Rs. 4,400.

200
00:11:05,600 --> 00:11:07,960
Amrapali's will cost you
at least Rs. 10,000.

201
00:11:08,080 --> 00:11:10,680
What are your ASP and AOV?

202
00:11:10,760 --> 00:11:13,000
Sir, our AOV is
approximately Rs. 5,000.

203
00:11:13,120 --> 00:11:15,760
Our ASP is Rs. 4,200 to 4,300.

204
00:11:15,840 --> 00:11:17,440
Right? Your brand is Shyle...

205
00:11:24,320 --> 00:11:25,800
- Could you show us your Instagram?
- Sure.

206
00:11:25,800 --> 00:11:27,280
Sir, this is our Instagram page.

207
00:11:29,760 --> 00:11:30,760
How many views?

208
00:11:30,840 --> 00:11:32,280
5.5 million views.

209
00:11:33,160 --> 00:11:34,920
- 2 lakh likes.
- That's right.

210
00:11:35,040 --> 00:11:37,280
So, you use the jewellery more.

211
00:11:37,360 --> 00:11:38,640
You are not...

212
00:11:39,360 --> 00:11:41,960
I was about to explain, sir.
That's not me up there.

213
00:11:42,040 --> 00:11:43,320
- I see.
- She is my model.

214
00:11:43,480 --> 00:11:44,440
Just to add,

215
00:11:44,520 --> 00:11:47,600
over 50 of our reels
have hit over 1 million views.

216
00:11:47,680 --> 00:11:49,720
- Are they paid or organic?
- Organic.

217
00:11:49,800 --> 00:11:52,320
Our Trishul Rakhi has hit
15.5 million views.

218
00:11:55,120 --> 00:11:57,240
Radhesh, could you tell us
your business'

219
00:11:57,320 --> 00:11:59,440
- revenue performance for
the last few years? - Yes, sir.

220
00:11:59,440 --> 00:12:02,880
Sir, in 2021-22, we clocked sales
of Rs. 10.5 crores.

221
00:12:02,960 --> 00:12:05,280
- In 2022-23, it was Rs. 13 crores.
- Okay.

222
00:12:05,360 --> 00:12:07,680
In 2023-24,
we clocked Rs. 15 crores.

223
00:12:08,000 --> 00:12:10,440
We aim to clock Rs. 18 crores
in 2024-25.

224
00:12:15,760 --> 00:12:17,000
No, ma'am. We're bootstrapped.

225
00:12:17,480 --> 00:12:18,960
Tell us the bottom line.

226
00:12:19,040 --> 00:12:22,960
Sir, in 2021-22, our EBITDA
was Rs. 25 lakhs.

227
00:12:23,040 --> 00:12:24,960
In 2022-23, it was Rs. 47 lakhs.

228
00:12:25,080 --> 00:12:27,280
In 2023-24, we did Rs. 84 lakhs.

229
00:12:27,360 --> 00:12:30,000
This year, we aim to do 1 'khoka'...
1 crore.

230
00:12:30,080 --> 00:12:31,360
[laughter]

231
00:12:31,520 --> 00:12:33,200
- We aim to hit Rs. 1 crore.
- That's great.

232
00:12:33,240 --> 00:12:34,800
This is how we talk at home.

233
00:12:34,880 --> 00:12:35,720
- All right.
- Solid.

234
00:12:35,840 --> 00:12:38,600
- How much is your cash in bank?
- Around Rs. 50 lakhs.

235
00:12:38,680 --> 00:12:40,480
How much did you invest
in the business?

236
00:12:40,560 --> 00:12:43,280
Sir, our initial capital
was Rs. 7 lakh.

237
00:12:43,360 --> 00:12:45,000
The profits that came,

238
00:12:45,080 --> 00:12:46,600
after accounting for
the founder's expenses,

239
00:12:46,640 --> 00:12:47,720
were being pumped
into the business.

240
00:12:47,760 --> 00:12:50,200
So, from an investment
of Rs. 7 lakhs,

241
00:12:50,480 --> 00:12:54,800
- you made a profit of Rs. 1 crore
this year. - Yes, sir.

242
00:12:54,920 --> 00:12:55,840
More than big money,

243
00:12:55,920 --> 00:12:57,880
a big business is built
on big ideas.

244
00:12:57,960 --> 00:12:59,760
You took full advantage of it.

245
00:13:00,440 --> 00:13:02,240
Let's focus on unit economics.

246
00:13:02,320 --> 00:13:03,440
For a sale of Rs. 100,

247
00:13:03,520 --> 00:13:06,680
3% is our GST and 45% is COGS.

248
00:13:06,760 --> 00:13:08,720
Our GM is about 52%.

249
00:13:08,840 --> 00:13:11,680
Deduct 3.6% for shipping,

250
00:13:11,880 --> 00:13:13,240
3% for packaging,

251
00:13:13,320 --> 00:13:16,080
2% for payment gateway
and COD charges,

252
00:13:16,200 --> 00:13:18,400
and 3.6% towards
marketing commission.

253
00:13:18,480 --> 00:13:19,480
That's 12%.

254
00:13:19,560 --> 00:13:22,240
- Sir, our CM1 is 39.8%.
- That's right.

255
00:13:22,360 --> 00:13:24,080
Marketing accounts for 24%.

256
00:13:24,160 --> 00:13:26,280
- So, our CM2 becomes 15.8%.
- 24%.

257
00:13:26,360 --> 00:13:28,720
Salaries take up 6.3%,

258
00:13:28,800 --> 00:13:30,640
4% for utilities and overheads.

259
00:13:30,720 --> 00:13:32,240
That's an EBITDA of 5.5%.

260
00:13:32,320 --> 00:13:36,680
- You're paying salaries of about
Rs. 7 to 9 lakhs a month. - Yes.

261
00:13:36,760 --> 00:13:38,000
What are your salaries?

262
00:13:38,080 --> 00:13:39,360
Mine's below that.

263
00:13:39,440 --> 00:13:41,360
- I'm a consultant with my company.
- Why?

264
00:13:42,440 --> 00:13:44,040
So, you don't own equity.

265
00:13:44,720 --> 00:13:45,760
No, not currently.

266
00:13:45,840 --> 00:13:47,720
What do you mean
it's lower as a consultant?

267
00:13:47,840 --> 00:13:49,920
I take mine as professional charges

268
00:13:50,120 --> 00:13:51,600
- under salaries.
- Why?

269
00:13:51,680 --> 00:13:54,160
Ma'am, consultancy service income
falls under 44ADA.

270
00:13:54,240 --> 00:13:55,800
So, 50% of the expenses...

271
00:14:00,320 --> 00:14:03,240
- That's not a shortcut. - It's not
a shortcut but smart tax planning.

272
00:14:03,360 --> 00:14:05,720
In a private limited company,
the equity will be fifty-fifty.

273
00:14:05,760 --> 00:14:09,400
- So, your salary is not included
in this Rs. 9 lakhs. - Right.

274
00:14:09,480 --> 00:14:10,480
And hers is.

275
00:14:10,520 --> 00:14:12,200
Ma'am, she's the proprietor.
It's all hers.

276
00:14:12,240 --> 00:14:14,760
She doesn't draw anything
called a salary. The loot is hers.

277
00:14:14,840 --> 00:14:18,000
- How do you decide how much money
you draw from the company? - Loot!

278
00:14:18,120 --> 00:14:22,560
Ma'am, she draws Rs. 1 to 1.5 lakhs
as per her needs, in a month.

279
00:14:22,680 --> 00:14:24,600
So, profit after taxes
was basically nil.

280
00:14:24,720 --> 00:14:26,280
No, ma'am.
After deducting the expenses,

281
00:14:26,360 --> 00:14:28,000
we paid about Rs. 25 lakhs in tax.

282
00:14:28,080 --> 00:14:29,640
Rs. 61 to 62 lakhs is the PAT.

283
00:14:29,720 --> 00:14:32,880
Who are the six people
you pay salaries to?

284
00:14:32,960 --> 00:14:35,880
Two people in order processions,
another two handling Instagram.

285
00:14:35,960 --> 00:14:38,120
Do artisan salaries fall under COGS?

286
00:14:38,200 --> 00:14:39,200
That's right.

287
00:14:39,240 --> 00:14:40,360
Who draws the highest salary?

288
00:14:40,400 --> 00:14:42,680
The designer,
who draws as much as me.

289
00:14:42,800 --> 00:14:44,800
How much? We don't know yours.

290
00:14:44,880 --> 00:14:46,280
Ma'am, 1.5 'peti'.

291
00:14:46,760 --> 00:14:48,680
- Rs. 1.5 lakhs.
She draws 1.5 lakhs. Rs. 1.5 lakhs.

292
00:14:48,720 --> 00:14:50,640
"Peti"! Love it.

293
00:14:50,720 --> 00:14:51,720
Great.

294
00:14:52,320 --> 00:14:54,000
Elaborate on
your channel distribution.

295
00:14:54,080 --> 00:14:57,240
82% of our sales
come from our own website.

296
00:14:57,320 --> 00:15:00,640
About 8 to 9%,
which is our export contribution,

297
00:15:00,720 --> 00:15:02,280
majorly comes from Etsy.

298
00:15:02,360 --> 00:15:03,960
Out of the remaining 10%,

299
00:15:04,040 --> 00:15:05,760
7% is Amazon's contribution

300
00:15:05,960 --> 00:15:08,960
and 3% comes from Myntra,
AJIO and Eternz.

301
00:15:09,040 --> 00:15:13,240
If you look at the brands
Melorra, GIVA or CaratLane,

302
00:15:13,320 --> 00:15:15,120
offline is a very big play.

303
00:15:15,200 --> 00:15:17,120
What's your vision for offline?

304
00:15:17,200 --> 00:15:19,960
In the next three months,
we're opening an EBO in Jaipur.

305
00:15:24,800 --> 00:15:25,840
Then why offline?

306
00:15:25,920 --> 00:15:29,080
Ma'am, when we started,
nobody knew us.

307
00:15:29,320 --> 00:15:31,680
We were just a shop in the crowd.

308
00:15:31,800 --> 00:15:33,240
Today, we're a brand.

309
00:15:33,320 --> 00:15:34,640
Had you been a brand,

310
00:15:34,720 --> 00:15:37,040
you would've had a lot more business
in marketplaces too

311
00:15:37,720 --> 00:15:39,960
because people do branded searches
in marketplaces.

312
00:15:40,040 --> 00:15:42,720
Ma'am, every marketplace
has a different commission.

313
00:15:42,840 --> 00:15:45,040
Some have 25%, others have 13%.

314
00:15:45,120 --> 00:15:46,760
They press for a price match.

315
00:15:46,880 --> 00:15:50,080
You'll also have to run
end of season and other sales too.

316
00:15:50,160 --> 00:15:53,560
Had our pricing in marketplaces
been lower than our website,

317
00:15:53,640 --> 00:15:55,920
it'd cannibalize our sales as our
customers would buy from them.

318
00:15:55,920 --> 00:15:58,840
If we separate
the marketplace section,

319
00:15:58,960 --> 00:16:01,040
we could strengthen our pricing game

320
00:16:01,120 --> 00:16:02,600
that wouldn't compare
to our website,

321
00:16:02,720 --> 00:16:04,480
we'll acquire customers from there

322
00:16:04,560 --> 00:16:06,760
and make them our customers,
which is the final goal.

323
00:16:13,480 --> 00:16:15,480
Sir, the entire collection
on the website

324
00:16:15,560 --> 00:16:17,040
would be available in stores too.

325
00:16:17,160 --> 00:16:19,200
- You need to think about it.
- Yes.

326
00:16:19,360 --> 00:16:22,000
It's because...
I'm a first investor in GIVA.

327
00:16:22,080 --> 00:16:23,880
What sells online

328
00:16:24,000 --> 00:16:25,760
might not
necessarily sell offline too

329
00:16:25,840 --> 00:16:27,480
in this lifestyle category.

330
00:16:27,560 --> 00:16:28,680
Keep your mind open.

331
00:16:28,760 --> 00:16:29,760
Understood, sir.

332
00:16:30,560 --> 00:16:32,680
Tell me one thing.
What's your repeat rate?

333
00:16:32,760 --> 00:16:35,800
Sir, our month-on-month repeat
is somewhere around 15%.

334
00:16:35,880 --> 00:16:38,240
- And 12 months?
- 25 to 26%, sir.

335
00:16:40,840 --> 00:16:43,080
And you have a mere repeat of 15%!

336
00:16:43,840 --> 00:16:46,960
Currently, our demand is sorted
to a certain extent

337
00:16:47,040 --> 00:16:48,040
and supply is sorted. Both...

338
00:16:48,080 --> 00:16:49,760
No, define sorted.

339
00:16:49,840 --> 00:16:50,920
- Let me...
- Yes.

340
00:16:51,000 --> 00:16:52,480
The missing layer here is tech.

341
00:16:52,560 --> 00:16:54,600
We currently don't do
retention marketing.

342
00:16:56,480 --> 00:16:59,000
'Retention Marketing are strategies'

343
00:16:59,160 --> 00:17:01,280
'that help keep existing customers'

344
00:17:01,520 --> 00:17:04,560
'loyal and engaged.'

345
00:17:05,040 --> 00:17:07,240
'For example, birthday discounts,'

346
00:17:07,440 --> 00:17:10,360
'cashback offers
and email campaigns.'

347
00:17:10,880 --> 00:17:13,840
'Retargeting is a form
of retention marketing'

348
00:17:14,000 --> 00:17:16,520
'where we use performance marketing'

349
00:17:16,720 --> 00:17:19,440
'to lure existing
rather than new customers'

350
00:17:19,520 --> 00:17:21,840
'by showing them ads.'

351
00:17:22,960 --> 00:17:26,240
- You're spending 24%
on performance marketing. - Yes.

352
00:17:26,320 --> 00:17:28,480
- That includes retargeting.
- It does, yes.

353
00:17:28,560 --> 00:17:30,040
- So, no need for tech.
- True, ma'am.

354
00:17:30,040 --> 00:17:33,040
Is it true you're no longer
able to scale the business?

355
00:17:33,120 --> 00:17:34,280
Not at all, ma'am.

356
00:17:34,360 --> 00:17:37,200
- The scope is huge. - Provided
all the factors are constant,

357
00:17:37,320 --> 00:17:40,320
we believe we'd
unfailingly make double the revenue

358
00:17:40,400 --> 00:17:41,720
in the coming year.

359
00:17:42,040 --> 00:17:44,000
What were last month's sales?

360
00:17:44,160 --> 00:17:46,880
Sir, we closed November
at Rs. 1.2 crores,

361
00:17:46,960 --> 00:17:49,440
October at Rs. 1.56 crores,

362
00:17:49,600 --> 00:17:51,880
September at Rs. 1.3 crores,

363
00:17:51,960 --> 00:17:53,880
August at Rs. 1.6 crores

364
00:17:53,960 --> 00:17:55,800
and July at Rs. 1.77 crores.

365
00:17:55,920 --> 00:17:57,400
Why is it diminishing?

366
00:17:58,960 --> 00:18:02,400
Is it because the festive season
ended in November?

367
00:18:02,440 --> 00:18:04,400
Yes, sir. There is a basic dip
seen in November.

368
00:18:04,480 --> 00:18:06,280
July and August were
Raksha Bandhan season,

369
00:18:06,360 --> 00:18:08,880
and we sold rakhis worth
Rs. 1 crore in two months.

370
00:18:12,960 --> 00:18:14,120
Why haven't you raised funds yet?

371
00:18:14,160 --> 00:18:15,840
Because when I was working
with LazyLad,

372
00:18:16,040 --> 00:18:18,000
we made quick money.

373
00:18:18,200 --> 00:18:20,600
- Hmm.
- We burnt it in a year.

374
00:18:20,720 --> 00:18:22,840
I didn't want to repeat
that mistake again.

375
00:18:22,960 --> 00:18:26,320
We wanted to make a profitable
business irrespective of funding.

376
00:18:26,400 --> 00:18:28,400
We have an offer for you.

377
00:18:31,080 --> 00:18:32,840
This sector is quite attractive.

378
00:18:32,920 --> 00:18:36,240
And both of you
have very nice skills.

379
00:18:36,640 --> 00:18:39,680
Ritesh and I would
like to come together.

380
00:18:39,760 --> 00:18:41,920
Our offer to you

381
00:18:46,480 --> 00:18:50,600
And 1% royalty until
we get our principal

382
00:18:50,800 --> 00:18:52,320
of Rs. 70 lakhs back.

383
00:18:56,840 --> 00:18:58,720
Somewhat! Do you
want to give Royalty?

384
00:19:00,080 --> 00:19:01,080
Do you want to accept it?

385
00:19:01,120 --> 00:19:02,960
- Sir...
- Nothing is wrong with Royalty.

386
00:19:03,760 --> 00:19:05,440
Why do you want royalty?

387
00:19:05,840 --> 00:19:06,840
I agree.

388
00:19:06,920 --> 00:19:09,640
How will you scale this to
Rs. 100 crores in 2 years?

389
00:19:10,520 --> 00:19:13,640
Sir, we will feature a US-targeted
collection on Shyle.com

390
00:19:13,720 --> 00:19:16,400
where the pricing will be in dollars
and through geo-targeting...

391
00:19:16,480 --> 00:19:18,120
Currently, they are
buying it in rupees.

392
00:19:18,200 --> 00:19:20,400
- We give them discounted jewellery.
- The NRI?

393
00:19:36,480 --> 00:19:38,200
How will you expand the margin?

394
00:19:39,520 --> 00:19:41,320
Sir, when we launch products
of lower category,

395
00:19:41,320 --> 00:19:43,200
such as Mahamrityunjaya Mantra
he has.

396
00:19:43,320 --> 00:19:45,680
It is for Rs. 2,700. It costs
us approximately Rs. 1,100.

397
00:19:45,840 --> 00:19:47,600
The margins for cost-effective
products are better.

398
00:19:47,640 --> 00:19:49,640
It's better to target
the customer's threshold.

399
00:19:49,720 --> 00:19:52,440
That is where we can
improve our margins.

400
00:19:58,280 --> 00:20:01,040
But I need more equity.

401
00:20:01,120 --> 00:20:02,840
And I think you need
more money also.

402
00:20:02,920 --> 00:20:04,920
How much will you
need to open a shop?

403
00:20:05,000 --> 00:20:06,280
Around Rs. 20-Rs. 25 lakhs.

404
00:20:06,360 --> 00:20:07,360
Along with the inventory?

405
00:20:07,480 --> 00:20:10,640
Inventory is in Jaipur,
so it will be kept limited.

406
00:20:10,720 --> 00:20:12,240
- Rs. 35-Rs. 40 Lakhs. - We'll have
to keep multiple things.

407
00:20:12,280 --> 00:20:15,760
You will need that much. I think
we need capital for 2-3 stores.

408
00:20:16,520 --> 00:20:18,520
So, I have an offer for you.

409
00:20:18,680 --> 00:20:22,920
1.4 crores for 5%.

410
00:20:30,800 --> 00:20:34,120
Okay! I think you mentioned
at the start

411
00:20:34,200 --> 00:20:37,640
that you've built a brand,
so you are going offline.

412
00:20:37,720 --> 00:20:39,760
I find it hard to
agree with that.

413
00:20:40,320 --> 00:20:43,360
For a business
growing at 10% annually,

414
00:20:43,440 --> 00:20:46,280
with 15% of revenue share

415
00:20:46,560 --> 00:20:48,520
coming from old customers,

416
00:20:48,600 --> 00:20:50,880
this is one of the lowest I've seen

417
00:20:51,000 --> 00:20:54,080
when it comes to
addressing women

418
00:20:54,160 --> 00:20:56,200
across these categories.

419
00:20:57,160 --> 00:21:00,040
If this is solely propped up
on performance marketing,

420
00:21:00,120 --> 00:21:02,600
someone will come along
and sell cheaper than you

421
00:21:02,680 --> 00:21:06,640
by charging a 45% gross margin
instead of the 55% that you charge.

422
00:21:07,520 --> 00:21:10,760
This is due to the limited
moat on your supplier side,

423
00:21:10,840 --> 00:21:12,360
particularly with the artisans.

424
00:21:13,360 --> 00:21:15,760
And I feel that

425
00:21:15,880 --> 00:21:18,600
to do your due diligence,
considering your revenue,

426
00:21:18,680 --> 00:21:21,000
the total salary bill is quite low.

427
00:21:21,160 --> 00:21:24,520
This doesn't give me much comfort.

428
00:21:25,880 --> 00:21:27,440
Vineeta ma'am,
there is a small thing.

429
00:21:27,560 --> 00:21:29,320
Ma'am, the 15% customer

430
00:21:29,400 --> 00:21:32,080
isn't our revenue.
Their revenue is 32%.

431
00:21:32,160 --> 00:21:33,400
Secondly, our moat

432
00:21:33,480 --> 00:21:34,840
lies in having a wide
variety of designs,

433
00:21:34,880 --> 00:21:36,600
which aren't made by one
person in a workshop.

434
00:21:36,640 --> 00:21:38,920
It's a mix of multiple workshops.

435
00:21:39,000 --> 00:21:41,600
To copy that, one would have
to break into all our workshops,

436
00:21:41,680 --> 00:21:43,920
creating a strong
defensibility that we've built.

437
00:21:44,040 --> 00:21:46,320
I understand. You have good offers.

438
00:21:46,400 --> 00:21:48,800
I know you came here
for all five Shark deal.

439
00:21:48,880 --> 00:21:51,760
But today, it can't be
a five Shark deal.

440
00:21:51,840 --> 00:21:54,560
But I wish you lots of money.

441
00:21:54,640 --> 00:21:56,560
I am out. But best of luck.

442
00:21:56,680 --> 00:21:59,080
Radhesh and Astha, you've built
a good business.

443
00:21:59,200 --> 00:22:02,880
I think you will face many
challenges in scaling it.

444
00:22:03,800 --> 00:22:06,400
In lifestyle businesses like this,

445
00:22:06,480 --> 00:22:09,360
when revenue
reaches a certain stage,

446
00:22:09,760 --> 00:22:11,840
there's usually an
acceleration in growth.

447
00:22:11,960 --> 00:22:13,640
However, that's not
happening in your business.

448
00:22:13,640 --> 00:22:16,760
This is a successful brand, and it
will become even more successful.

449
00:22:17,280 --> 00:22:18,880
I have one question.

450
00:22:19,200 --> 00:22:21,240
How big will it become,
and by when?

451
00:22:23,360 --> 00:22:25,880
There are many unknowns
in this business.

452
00:22:26,000 --> 00:22:27,920
So, unfortunately, I am out today.

453
00:22:28,000 --> 00:22:30,040
But I wish you the very very best.

454
00:22:30,120 --> 00:22:31,480
- Thank you, sir.
- Thank you, sir.

455
00:22:32,800 --> 00:22:34,480
You have two offers today.

456
00:22:35,120 --> 00:22:38,200
You have one offer from Anupam
for Rs. 28 crores valuation.

457
00:22:38,360 --> 00:22:40,960
The second offer is a joint deal
from Namita and me

458
00:22:41,080 --> 00:22:43,440
for Rs. 46.4 crores valuation.

459
00:22:43,560 --> 00:22:45,440
Actually, no!
Its valuation is zero.

460
00:22:47,640 --> 00:22:48,840
- Let me finish, Anupam.
- Because...

461
00:22:48,880 --> 00:22:50,240
- Let him finish.
- You will return their money

462
00:22:50,240 --> 00:22:51,640
by giving them royalty.

463
00:22:51,720 --> 00:22:53,680
- No, that's not true.
- Keep that in mind.

464
00:22:56,320 --> 00:22:58,000
Currently, in our luxury segment,

465
00:22:58,120 --> 00:23:00,640
we have 20 hotels that
includes one in Jaipur.

466
00:23:00,720 --> 00:23:02,880
We have jewellery shops
in all those hotels.

467
00:23:02,960 --> 00:23:04,320
So, we can give you

468
00:23:04,400 --> 00:23:07,120
easy access to retail
in those shops.

469
00:23:07,200 --> 00:23:08,800
You think about it.
These are the two offers.

470
00:23:08,840 --> 00:23:10,720
You're getting
ready-made distribution.

471
00:23:12,120 --> 00:23:13,680
If you want to sell it to NRIs,

472
00:23:13,920 --> 00:23:16,440
there's only one way
to do it and it is through me.

473
00:23:17,760 --> 00:23:20,680
There is impulse purchasing
in hotel distribution

474
00:23:20,800 --> 00:23:22,680
- when people come. It's huge.
- Who will give hotel distribution?

475
00:23:22,720 --> 00:23:25,000
Who lets you put up a shop
without rent?

476
00:23:28,960 --> 00:23:31,120
Anyway, you decide.

477
00:23:33,800 --> 00:23:37,080
Let's get rid of royalty
even if they want 2%.

478
00:23:37,160 --> 00:23:38,760
This was a good angle.

479
00:23:38,840 --> 00:23:40,960
- The valuation is zero.
- That's a cheap shot.

480
00:23:41,760 --> 00:23:43,440
The valuation is zero.

481
00:23:44,440 --> 00:23:47,160
- 1.5% and no royalty.
- 1.5%.

482
00:23:47,280 --> 00:23:49,120
What if they say 2%?

483
00:23:57,280 --> 00:23:59,480
We have a counteroffer
for the three of you.

484
00:24:00,360 --> 00:24:03,960
The royalty is taken when
the exit seems difficult.

485
00:24:04,240 --> 00:24:05,640
This is the hottest segment.

486
00:24:05,760 --> 00:24:08,240
People who deal with gold
and diamonds are getting into this.

487
00:24:08,320 --> 00:24:10,280
So, the exit strategy and
the safety of your money

488
00:24:10,360 --> 00:24:13,480
I believe that can reduce some
of the fear or apprehension.

489
00:24:13,560 --> 00:24:15,200
[music playing]

490
00:24:15,280 --> 00:24:17,560
- I have faith in you.
- Listen, you...

491
00:24:17,640 --> 00:24:18,920
He mentioned

492
00:24:19,000 --> 00:24:22,760
- that you will need more money
to scale and raise funds. - Yes.

493
00:24:22,840 --> 00:24:24,800
Do you want to give 5% upfront?

494
00:24:26,120 --> 00:24:27,960
- Why will you give that?
- If you don't give 5%...

495
00:24:27,960 --> 00:24:29,720
- This is short term,
that's long term. - For 1%,

496
00:24:29,720 --> 00:24:31,200
who will sit and work with you?

497
00:24:31,320 --> 00:24:32,520
Think about it logically.

498
00:24:32,600 --> 00:24:34,160
- I am here.
- It's not possible.

499
00:24:34,280 --> 00:24:36,000
This is just to get the deal.
No one helps.

500
00:24:36,080 --> 00:24:37,680
You tell us the counteroffer.

501
00:24:41,200 --> 00:24:44,360
Namita ma'am and Ritesh sir,
our counteroffer is...

502
00:24:44,440 --> 00:24:45,560
Don't you have an offer for him?

503
00:24:45,560 --> 00:24:47,640
No, she's giving us. Tell us.

504
00:24:48,760 --> 00:24:51,000
It's 1.5%...

505
00:24:51,160 --> 00:24:53,960
For Rs. 70 lakhs and no royalty.

506
00:25:05,280 --> 00:25:06,640
Will you give 5%?

507
00:25:06,720 --> 00:25:09,080
- 5% is a waste.
- Obviously!

508
00:25:10,240 --> 00:25:12,760
No, that is enough.
There is no issue with that.

509
00:25:13,000 --> 00:25:15,280
He is saying 'we'll see that later.'

510
00:25:17,160 --> 00:25:18,520
If you said 'you
will see that later.'

511
00:25:18,520 --> 00:25:19,960
- Listen! I...
- And your intention

512
00:25:20,080 --> 00:25:22,360
- is not to give royalty... Hold on!
- Sir!

513
00:25:22,440 --> 00:25:23,640
- Sir!
- I am telling you,

514
00:25:23,720 --> 00:25:26,360
- that your reputation will be
tarnished. - Sir... One second.

515
00:25:26,840 --> 00:25:28,320
Sir, I...

516
00:25:29,080 --> 00:25:32,000
I am 100% out.

517
00:25:35,000 --> 00:25:38,920
You just whispered
that 'we will see that later',

518
00:25:39,320 --> 00:25:42,600
it is absolutely unacceptable.

519
00:25:45,080 --> 00:25:47,040
No, I didn't say that.

520
00:25:47,120 --> 00:25:48,680
We were...

521
00:25:48,760 --> 00:25:50,440
- We are not that kind of people.
- That... Yes!

522
00:25:50,440 --> 00:25:53,040
If you accept a 0.5% royalty...

523
00:25:53,280 --> 00:25:55,000
If you accept our deal

524
00:25:55,080 --> 00:25:57,080
and commit to it,
you have to give it.

525
00:25:57,160 --> 00:25:58,800
- You can't deal with it later.
- Ma'am...

526
00:25:58,800 --> 00:25:59,720
- You can't back out.
- Ma'am...

527
00:25:59,840 --> 00:26:03,200
- I don't know... - You seem
honest, so I'd like to believe you.

528
00:26:03,280 --> 00:26:05,360
- We are not those people.
- Trust us,

529
00:26:05,440 --> 00:26:07,160
we won't do that. Sir...

530
00:26:07,240 --> 00:26:08,600
- I believe you.
- We...

531
00:26:08,680 --> 00:26:10,840
We didn't say that, sir.
We haven't said that.

532
00:26:10,960 --> 00:26:13,240
- I believe you!
- She believes you, so that's it.

533
00:26:13,360 --> 00:26:15,600
- Astha and Radhesh make
a decision. - She trusts you.

534
00:26:15,720 --> 00:26:18,160
Come on, guys! Whatever it is.

535
00:26:21,560 --> 00:26:23,040
Namita and Ritesh,
we have a deal.

536
00:26:23,040 --> 00:26:24,040
Good choice.

537
00:26:29,560 --> 00:26:31,840
Namita ma'am made the royalty half.

538
00:26:31,920 --> 00:26:36,080
So, Anupam and Vineeta thought
I said 'we will see that later.'

539
00:26:36,440 --> 00:26:40,440
So, they might have thought that we
belong to the category of pitchers

540
00:26:40,520 --> 00:26:42,920
who will back out
later by agreeing here.

541
00:26:43,080 --> 00:26:45,960
But believe us, we are
not such people.

542
00:26:54,040 --> 00:26:56,600
He is asking for a valuation
of Rs. 28 crores.

543
00:26:56,960 --> 00:26:59,600
We will close at Rs. 18 crores
this year.

544
00:26:59,720 --> 00:27:01,200
The math does not fit.

545
00:27:01,280 --> 00:27:03,520
So, we didn't have a counteroffer
for him.

546
00:27:03,640 --> 00:27:07,080
Also, Namita ma'am is a fashionista.

547
00:27:07,160 --> 00:27:09,160
She looked beautiful
in my jewellery.

548
00:27:09,240 --> 00:27:11,000
And she was generous.

549
00:27:11,080 --> 00:27:13,240
We were ready for
1.5% for Rs. 70 lakhs.

550
00:27:13,320 --> 00:27:14,920
Royalty was something

551
00:27:15,000 --> 00:27:17,120
I hoped we could get rid of,
but it's fine.

552
00:27:22,440 --> 00:27:24,560
[music playing]

553
00:27:28,280 --> 00:27:31,840
Welcome to ACKO Changemakers,
where we really welcome change.

554
00:27:31,920 --> 00:27:35,160
It has been beautifully
portrayed here

555
00:27:35,360 --> 00:27:38,200
behind us on this
changemakers wall.

556
00:27:38,320 --> 00:27:41,400
With the perfect mix of traditional
and modern mix, we promote

557
00:27:41,480 --> 00:27:44,560
inclusivity, gender
equality and sustainability.

558
00:27:44,760 --> 00:27:48,840
And today's changemakers
are Radhesh and Astha. Welcome.

559
00:27:48,920 --> 00:27:49,920
- Thank you!
- Thank you!

560
00:27:50,000 --> 00:27:52,360
- Of course! Congratulations!
- Thank you!

561
00:27:55,680 --> 00:27:57,920
But it had a happy ending.
So, I am happy.

562
00:27:58,000 --> 00:28:01,360
- We are glad. - I have to say
that your product and brand,

563
00:28:01,520 --> 00:28:04,280
much like what
ACKO is talking about,

564
00:28:04,360 --> 00:28:07,480
is a perfect blend of
tradition and modernity.

565
00:28:07,600 --> 00:28:11,200
It's amazing. Your designs
are beautiful.

566
00:28:11,280 --> 00:28:13,040
And thank you for
bringing this innovation

567
00:28:13,160 --> 00:28:14,720
and change to this industry.

568
00:28:14,800 --> 00:28:16,840
Just like they are bringing
a change in their industry,

569
00:28:16,840 --> 00:28:19,440
similarly, ACKO, with
their revolutionary offering,

570
00:28:19,520 --> 00:28:21,800
is transforming the
insurance landscape.

571
00:28:21,880 --> 00:28:26,480
If your car breaks down in the
middle of the road, don't worry.

572
00:28:26,800 --> 00:28:29,760
You get roadside support
with ACKO car insurance.

573
00:28:29,840 --> 00:28:32,520
Also, you get real-time
updates of car repairs.

574
00:28:32,800 --> 00:28:35,520
I have told you this.
Now, I want to tell you

575
00:28:35,600 --> 00:28:39,360
that we are giving you
a memento from Shark Tank and ACKO

576
00:28:39,440 --> 00:28:41,760
- to celebrate your time
in the Tank. - Thank you!

577
00:28:41,840 --> 00:28:43,800
And to celebrate your two Sharks.

578
00:28:44,320 --> 00:28:47,040
- We are so glad!
- That's a very sweet photo.

579
00:28:47,440 --> 00:28:48,560
[camera shutter clicks]

580
00:28:48,920 --> 00:28:51,840
'Shark Tank India, co-presented by
ACKO Insurance,

581
00:28:51,920 --> 00:28:54,040
'PokerBaazi and Swiggy Instamart.'

582
00:28:54,120 --> 00:28:56,720
'Co-powered by Adani,
and Jaquar Bath and Light.'

583
00:28:56,840 --> 00:28:59,840
'And partners, Rayzon Solar,
ICICI Direct,'

584
00:28:59,920 --> 00:29:01,480
'Lenskart and Sofy.'

585
00:29:03,560 --> 00:29:05,280
[theme music playing]

586
00:29:25,080 --> 00:29:26,280
Hello, Sharks.

587
00:29:27,920 --> 00:29:29,960
This is an old building.

588
00:29:30,640 --> 00:29:32,640
It is Mumbai's Royal Opera House.

589
00:29:32,760 --> 00:29:34,680
It is more than 100 years old.

590
00:29:34,760 --> 00:29:37,800
There are thousands of heritage
buildings

591
00:29:37,920 --> 00:29:41,360
and ancient monuments
in every corner of India,

592
00:29:41,560 --> 00:29:44,680
such as forts, palaces,
and ancient temples,

593
00:29:44,760 --> 00:29:47,320
many of which are
in a state of ruin.

594
00:29:48,040 --> 00:29:51,640
But they are more than treasure.

595
00:29:51,960 --> 00:29:53,840
This invaluable
treasure of knowledge

596
00:29:53,920 --> 00:29:55,880
is slowly disappearing
today due to

597
00:29:55,960 --> 00:29:57,360
urban development,

598
00:29:57,440 --> 00:30:02,320
people's negligence and
environmental pollution.

599
00:30:02,800 --> 00:30:04,920
There will come a time, Sharks,

600
00:30:05,400 --> 00:30:06,600
when such buildings

601
00:30:06,680 --> 00:30:10,520
will only exist in photographs
and books.

602
00:30:16,640 --> 00:30:18,760
And he is my nephew.

603
00:30:23,880 --> 00:30:26,360
Wow! Three generations!

604
00:30:32,480 --> 00:30:34,920
The mission is to
restore and revitalise

605
00:30:35,000 --> 00:30:36,480
the country's ancient heritage.

606
00:30:36,840 --> 00:30:39,600
In other words, to conserve them.

607
00:30:39,880 --> 00:30:42,440
So that they turn from this

608
00:30:43,680 --> 00:30:45,200
to this.

609
00:30:48,280 --> 00:30:52,360
Sharks, we use scientific
and traditional methods

610
00:30:52,480 --> 00:30:54,480
employing like-for-like materials

611
00:30:54,600 --> 00:30:58,560
with minimal intervention
to restore

612
00:30:58,760 --> 00:31:01,640
these monuments
to their past glory.

613
00:31:02,840 --> 00:31:06,280
Sir, I have worked
alongside my two generations

614
00:31:06,360 --> 00:31:08,560
to restore over 300 heritage sites

615
00:31:25,080 --> 00:31:26,960
and it will promote heritage tourism

616
00:31:27,040 --> 00:31:28,800
and keep our ancient culture

617
00:31:28,880 --> 00:31:31,800
alive and accessible
for future generations.

618
00:31:32,440 --> 00:31:37,440
- And for that, our ask
is only Rs. 3 crores... - Oh!

619
00:31:37,720 --> 00:31:40,520
And in return, we will
give our entire company...

620
00:31:40,640 --> 00:31:41,640
Huh?

621
00:31:43,000 --> 00:31:44,000
Our company's 1%.

622
00:31:44,040 --> 00:31:45,040
Okay!

623
00:31:49,160 --> 00:31:51,360
if it's here
now, it will be here tomorrow.

624
00:31:51,480 --> 00:31:54,400
You are here with a huge valuation.

625
00:31:54,840 --> 00:31:56,680
Make me your nephew.

626
00:31:57,760 --> 00:31:59,440
Uncle and nephew, add one more
nephew.

627
00:31:59,520 --> 00:32:01,640
- Please join us, sir.
- Should I?

628
00:32:01,720 --> 00:32:05,120
You need to be restored first.
You are a heritage property.

629
00:32:05,200 --> 00:32:07,280
[laughing]

630
00:32:07,720 --> 00:32:09,920
Mr. Savani, Ram and Jagrut,

631
00:32:10,240 --> 00:32:12,960
- welcome to Shark Tank India
Season 4. - Thank you!

632
00:32:13,120 --> 00:32:15,600
It is an interesting business.

633
00:32:15,720 --> 00:32:17,840
Tell us about how
this business started

634
00:32:18,000 --> 00:32:19,960
and where are you currently?

635
00:32:20,040 --> 00:32:22,360
Basically, I was a mason.

636
00:32:22,560 --> 00:32:24,520
- Wow!
- And because of that,

637
00:32:24,640 --> 00:32:26,520
I saw my dad

638
00:32:26,600 --> 00:32:29,720
work with lime, so I had this idea.

639
00:32:30,000 --> 00:32:34,400
I found someone who asked me if
I knew about lime. I said, 'I know.'

640
00:32:34,720 --> 00:32:36,680
Back then, he introduced me

641
00:32:36,800 --> 00:32:39,360
to an architect who
specialised in heritage.

642
00:32:39,520 --> 00:32:40,680
He interviewed me.

643
00:32:40,760 --> 00:32:43,200
'Do you know how to work
with lime?'

644
00:32:43,280 --> 00:32:45,880
I agreed. I said,
'Lime is soaked.'

645
00:32:48,520 --> 00:32:50,920
'And then jaggery, fenugreek,
and other ingredients are added

646
00:32:50,960 --> 00:32:52,240
and ground together.

647
00:32:52,400 --> 00:32:56,080
You ground it and use the mix.

648
00:32:56,160 --> 00:32:59,120
That mix was used
to construct houses

649
00:32:59,240 --> 00:33:01,240
that lasted 1,000-1,200 years
without any issues.

650
00:33:01,320 --> 00:33:03,600
This is what my dad said.

651
00:33:03,760 --> 00:33:05,920
This is how I entered this field

652
00:33:06,040 --> 00:33:09,000
and they gave me
a lot of respect.

653
00:33:09,080 --> 00:33:10,600
They also taught me
what I didn't know.

654
00:33:17,360 --> 00:33:19,000
In Hyderabad, Sir Ronald Ross,

655
00:33:23,920 --> 00:33:28,120
on 20 August 1997... His discovery
completed 100 years.

656
00:33:28,360 --> 00:33:31,120
People from all over the world
attended. I restored that building.

657
00:33:31,240 --> 00:33:32,440
- Okay!
- Yes.

658
00:33:33,160 --> 00:33:34,960
Ram, what is your background?

659
00:33:35,040 --> 00:33:36,440
I am a civil engineer.

660
00:33:36,520 --> 00:33:38,640
Which college did you complete
Civil Engineering from?

661
00:33:39,080 --> 00:33:41,120
From Sardar Patel College
of Engineering.

662
00:33:57,120 --> 00:33:59,240
I went to the US for five years.

663
00:33:59,360 --> 00:34:01,360
I did my Masters degree
for two years

664
00:34:01,520 --> 00:34:03,400
in Construction Engineering
and management.

665
00:34:03,520 --> 00:34:04,920
Where did you complete your degree?

666
00:34:06,600 --> 00:34:07,760
Got it.

667
00:34:11,920 --> 00:34:13,960
The architect Louis Kahn

668
00:34:14,040 --> 00:34:18,000
made a beautiful architecture
in the 1960s.

669
00:34:18,120 --> 00:34:20,440
The institute thought
of restoring it.

670
00:34:20,600 --> 00:34:22,960
- Yes. - The project went on
for three long years.

671
00:34:23,120 --> 00:34:26,440
However, the alumni rebelled

672
00:34:26,520 --> 00:34:28,120
because, during the restoration,

673
00:34:28,200 --> 00:34:31,200
the original essence of
the structure was altered.

674
00:34:31,320 --> 00:34:35,120
And the soul of the building
is no longer the same.

675
00:34:35,360 --> 00:34:38,960
How do you ensure to preserve that?

676
00:34:39,080 --> 00:34:41,760
- First of all, Vikram Sarabhai
Library in IIM... - Yes.

677
00:34:41,840 --> 00:34:42,760
We restored it.

678
00:34:42,880 --> 00:34:45,360
And we won a UNESCO award for it.

679
00:34:51,720 --> 00:34:54,760
There is structural conservation.
For example, The Royal Opera House

680
00:34:54,880 --> 00:34:56,240
was in a perilous state.

681
00:34:56,400 --> 00:34:58,280
We carried out structural
strengthening on it.

682
00:34:58,360 --> 00:35:01,200
Along with that, there was a lot
of intricate artwork on the front,

683
00:35:01,280 --> 00:35:02,600
which was made of limestone.

684
00:35:02,680 --> 00:35:05,480
If you look at the pediment
of the statues,

685
00:35:05,560 --> 00:35:09,680
many parts were
missing or broken.

686
00:35:09,760 --> 00:35:12,840
We restored it using
the same limestone,

687
00:35:12,960 --> 00:35:15,480
applying various techniques

688
00:35:15,600 --> 00:35:17,920
such as Dutchman
repairs, lime plastering

689
00:35:18,000 --> 00:35:19,040
and stainless steel stitching...

690
00:35:19,080 --> 00:35:20,920
I've visited it a couple of times.

691
00:35:21,040 --> 00:35:24,440
And I must say that you've done
an excellent job.

692
00:35:26,880 --> 00:35:29,240
I can't say for certain if the
soul has been preserved,

693
00:35:29,320 --> 00:35:30,720
as I wasn't there back in the day.

694
00:35:30,920 --> 00:35:32,080
So, I don't know that.

695
00:35:32,160 --> 00:35:34,080
But now, it feels like

696
00:35:34,160 --> 00:35:38,240
there is an outstanding opera house
in our country in Mumbai.

697
00:35:40,320 --> 00:35:41,680
So, do you

698
00:35:41,800 --> 00:35:44,880
restore for aesthetic reasons

699
00:35:45,040 --> 00:35:47,720
or leakage and other problems?

700
00:35:47,800 --> 00:35:50,800
Why do you get contracts?

701
00:35:50,880 --> 00:35:51,800
We get both types of contracts.

702
00:35:51,880 --> 00:35:53,600
There is structural conservation.

703
00:35:53,680 --> 00:35:55,400
Second, there is facade restoration.

704
00:36:00,640 --> 00:36:01,960
we did its facade restoration.

705
00:36:02,080 --> 00:36:03,520
There is an old palace in Khajuraho,

706
00:36:03,600 --> 00:36:06,440
we are restoring it
for a heritage hotel.

707
00:36:06,520 --> 00:36:08,520
It has structural conservation work

708
00:36:08,680 --> 00:36:10,120
and lime plastering.

709
00:36:10,200 --> 00:36:12,240
It's a combination of both.

710
00:36:12,400 --> 00:36:15,520
How many Indian companies

711
00:36:15,640 --> 00:36:18,640
specialise in restoration
and conservation

712
00:36:18,720 --> 00:36:19,720
on your scale?

713
00:36:19,760 --> 00:36:22,680
You might rarely come across
such companies.

714
00:36:22,760 --> 00:36:23,760
Still?

715
00:36:23,840 --> 00:36:24,720
Around two to four companies?

716
00:36:24,800 --> 00:36:26,720
There might be around
two to three companies.

717
00:36:26,800 --> 00:36:29,320
I am asking this because
if you go to Europe,

718
00:36:29,400 --> 00:36:32,400
you see many of its monuments

719
00:36:32,480 --> 00:36:35,280
being restored throughout the year.

720
00:36:35,600 --> 00:36:37,320
It is a continuous project.

721
00:36:37,440 --> 00:36:40,240
I want to understand
its structure here

722
00:36:40,320 --> 00:36:42,920
in comparison to there.

723
00:36:43,000 --> 00:36:45,240
85 to 90 per cent of our clients
are from the government.

724
00:36:53,680 --> 00:36:55,880
...but not maintenance.

725
00:36:55,960 --> 00:36:57,320
- They neglect that.
- Correct.

726
00:36:57,400 --> 00:36:59,640
Let me tell you
something positive, as well.

727
00:36:59,720 --> 00:37:02,400
There is an Uparkot Fort
in Junagadh.

728
00:37:02,560 --> 00:37:05,360
We restored that fort
under Gujarat tourism.

729
00:37:05,440 --> 00:37:07,400
After that, the government gave

730
00:37:07,480 --> 00:37:09,120
it to us to maintain and operate it.

731
00:37:23,760 --> 00:37:25,480
The entry fee is Rs 100.

732
00:37:25,600 --> 00:37:28,000
- So, you can take tickets
and scale it up. - Yes.

733
00:37:28,120 --> 00:37:30,440
How long did the project take?
How much money was involved?

734
00:37:30,440 --> 00:37:32,440
It took 18 months.

735
00:37:32,520 --> 00:37:36,360
We spent Rs 72 crores
on the Uparkot Fort.

736
00:37:36,440 --> 00:37:38,320
How much was your margin in that?

737
00:37:44,240 --> 00:37:48,240
There are specific slabs

738
00:37:48,360 --> 00:37:51,680
after which we must return
the money to the government.

739
00:37:51,800 --> 00:37:53,880
- Oh! So, you have to share
the revenue. - Yes.

740
00:37:54,000 --> 00:37:56,560
It means you
must ensure the footfall.

741
00:37:56,640 --> 00:37:58,080
- That's a part of the tender.
- Yes.

742
00:38:03,840 --> 00:38:06,000
Our smallest project
was worth Rs 2 lakhs.

743
00:38:06,840 --> 00:38:10,720
Our largest project
is Ambernath Shiv Mandir.

744
00:38:16,560 --> 00:38:19,160
It costs Rs 110 crores
excluding GST.

745
00:38:20,200 --> 00:38:21,800
How many years
will this project take?

746
00:38:21,880 --> 00:38:23,920
It will require three years.

747
00:38:24,600 --> 00:38:29,160
Since 85 to 90 per cent of
your revenue is from the government,

748
00:38:29,480 --> 00:38:31,560
how much does the government

749
00:38:31,760 --> 00:38:35,160
spend on restoration projects
within a year?

750
00:38:35,240 --> 00:38:36,520
It varies from state to state.

751
00:38:36,640 --> 00:38:38,000
Should I tell you about Maharashtra?

752
00:38:38,040 --> 00:38:38,680
Yes, sure.

753
00:38:38,800 --> 00:38:41,960
What Maharashtra spends
on archaeology

754
00:38:42,120 --> 00:38:45,800
must be around Rs 200 crores yearly.

755
00:38:45,880 --> 00:38:48,520
So, will the total be 20 times this?

756
00:38:48,640 --> 00:38:51,240
Can the total market spend
be around Rs 4000 crores?

757
00:38:51,320 --> 00:38:52,520
It might be more.

758
00:38:52,640 --> 00:38:54,400
Today, MSRDC

759
00:38:54,520 --> 00:38:58,040
has started working
on temples and roads.

760
00:38:58,160 --> 00:39:00,880
- Okay. - Then, we have
tourism, archaeology,

761
00:39:00,960 --> 00:39:03,880
smart cities, etc.
All the various departments

762
00:39:03,960 --> 00:39:05,920
might accumulate a hefty budget.

763
00:39:06,040 --> 00:39:07,640
Counting it is difficult.

764
00:39:09,280 --> 00:39:10,880
Please tell us something
about the numbers.

765
00:39:10,920 --> 00:39:13,600
How much has your revenue been
in the last three years?

766
00:39:13,680 --> 00:39:18,000
Our gross revenue for the last
financial year was Rs 124.7 crores.

767
00:39:18,080 --> 00:39:18,880
Wow!

768
00:39:19,000 --> 00:39:20,360
Wow!

769
00:39:20,920 --> 00:39:23,160
Is this the largest
on Shark Tank so far?

770
00:39:23,280 --> 00:39:25,680
- I think so.
- I don't think anyone has come with

771
00:39:25,760 --> 00:39:27,560
- a gross revenue of Rs 124 crores.
- Yeah, I don't remember. - Okay.

772
00:39:27,560 --> 00:39:29,120
What about the year before that?

773
00:39:29,200 --> 00:39:30,440
Rs 110 crores.

774
00:39:30,640 --> 00:39:32,720
How much have you earned this year?

775
00:39:32,800 --> 00:39:35,240
In our accounts, we have earned

776
00:39:35,320 --> 00:39:38,440
- more than Rs 115 crores this year.
- Oh!

777
00:39:38,520 --> 00:39:40,920
Did you get orders for 115 crores,
or do you have the revenue?

778
00:39:40,960 --> 00:39:42,120
We've received the payment.

779
00:39:42,240 --> 00:39:44,000
- It's okay that you got
the payment. - The work done...

780
00:39:44,040 --> 00:39:46,600
- Wait a second.
- Yes. What about the work done?

781
00:39:46,680 --> 00:39:49,600
The work we've done is worth
more than 175 crores.

782
00:39:49,920 --> 00:39:53,040
- No. - Please tell us according
to your revenue accounting.

783
00:39:53,120 --> 00:39:55,000
It is Rs 115 crores so far.

784
00:39:55,080 --> 00:39:56,880
How much are you expecting
for the entire year?

785
00:39:56,920 --> 00:39:58,160
Rs 301 crores.

786
00:40:00,160 --> 00:40:01,800
Wait a second. Let's talk again.

787
00:40:14,200 --> 00:40:16,160
...you will be filing

788
00:40:16,240 --> 00:40:17,960
a revenue of Rs 300 crores.

789
00:40:18,040 --> 00:40:18,840
More than that.

790
00:40:18,920 --> 00:40:20,880
Why? Did you crack
a significant project?

791
00:40:20,960 --> 00:40:23,280
Our current work orders
are Rs 850 crores.

792
00:40:23,360 --> 00:40:24,600
Not all of them are running.

793
00:40:24,720 --> 00:40:27,400
Some projects happen in phases.

794
00:40:28,200 --> 00:40:30,080
How many work orders
did you get last year,

795
00:40:30,400 --> 00:40:32,320
translating to a revenue
of Rs 100 crores?

796
00:40:32,400 --> 00:40:33,760
They must be around Rs 450 crores.

797
00:40:39,840 --> 00:40:41,680
However, the work started late.

798
00:40:41,760 --> 00:40:44,320
We got the Kshetra
Mahabaleshwar project

799
00:40:44,400 --> 00:40:47,640
just before the elections.
It is worth Rs 125 crores.

800
00:40:47,720 --> 00:40:49,280
If we consider it with GST,

801
00:40:49,360 --> 00:40:52,640
the valuation of two of our projects
comes up to Rs 250 crores.

802
00:40:53,200 --> 00:40:55,000
- How much profit have you earned
in the last three years? - Okay.

803
00:40:55,040 --> 00:40:58,080
This year's profit was 7.5 per cent.

804
00:40:58,680 --> 00:40:59,680
Is this PAT?

805
00:40:59,720 --> 00:41:00,920
It is PAT.

806
00:41:01,040 --> 00:41:02,760
Before that, it was
also nine per cent.

807
00:41:03,000 --> 00:41:04,800
Before that also,
it was nine per cent.

808
00:41:04,880 --> 00:41:06,160
How much profit
have you earned this year?

809
00:41:06,200 --> 00:41:09,160
It should be around
12 to 15 per cent this year.

810
00:41:10,520 --> 00:41:13,920
So, are you earning a profit
of Rs 10 crores every year?

811
00:41:14,160 --> 00:41:16,000
Right?

812
00:41:16,120 --> 00:41:17,960
How much tax did you pay last year?

813
00:41:18,920 --> 00:41:22,080
Our income tax was 3.1 per cent.

814
00:41:22,760 --> 00:41:24,240
What are your receivables?

815
00:41:24,360 --> 00:41:26,040
These are government contracts.

816
00:41:26,120 --> 00:41:27,960
It can lead to delays
in getting money.

817
00:41:28,080 --> 00:41:31,320
We can consider an average delay
of 15 days to two months.

818
00:41:31,440 --> 00:41:33,200
- It doesn't exceed two months.
- No.

819
00:41:33,880 --> 00:41:37,440
You said that you've worked
for Rs 175 crores.

820
00:41:37,520 --> 00:41:40,920
- Yes. - Out of that, you received
a payment of Rs 115 crores.

821
00:41:41,040 --> 00:41:43,840
- So, Rs 60 crores is
your outstanding. - Yes.

822
00:41:43,920 --> 00:41:46,760
According to that, your receivables
are around three months

823
00:41:46,920 --> 00:41:48,480
based on Rs 300 crores of revenue.

824
00:41:50,200 --> 00:41:51,200
- Mr Shantilal?
- Yes?

825
00:41:51,280 --> 00:41:53,680
Do you supervise the work,
or have you handed over to them?

826
00:41:53,840 --> 00:41:55,760
- I supervise.
- What do you manage?

827
00:41:55,880 --> 00:41:58,120
I go to Mumbai Fort

828
00:41:58,240 --> 00:42:00,360
and visit a couple of our sites.

829
00:42:00,440 --> 00:42:02,320
- Who manages
the government relations? - I do.

830
00:42:02,400 --> 00:42:03,520
- Do you?
- Yes.

831
00:42:03,640 --> 00:42:05,080
- Don't you handle it?
- No.

832
00:42:05,160 --> 00:42:07,840
I've worked with
government companies.

833
00:42:07,960 --> 00:42:10,640
You are working with
government departments.

834
00:42:11,160 --> 00:42:14,880
The receivable cycle
that you've mentioned

835
00:42:15,120 --> 00:42:16,640
is impossible.

836
00:42:18,400 --> 00:42:20,760
Unless you're paying a facilitation

837
00:42:20,840 --> 00:42:23,680
or consultation fee,
it's impossible.

838
00:42:24,560 --> 00:42:27,400
So, I don't understand
what's not matching here.

839
00:42:27,680 --> 00:42:29,200
But you explained it like this.

840
00:42:29,280 --> 00:42:33,000
The income will be Rs 300 crores
as you've booked Rs 850 crores.

841
00:42:33,080 --> 00:42:34,640
You said receivables
will take 35 days,

842
00:42:34,720 --> 00:42:36,640
but it's three months in reality.

843
00:42:36,720 --> 00:42:38,640
You're not telling us everything.

844
00:42:38,720 --> 00:42:42,520
Either you're not telling us
the numbers, or you're hiding.

845
00:42:45,040 --> 00:42:48,000
RTGS takes place
in the final stage.

846
00:42:56,480 --> 00:42:58,320
That's why it is clear.

847
00:42:58,400 --> 00:43:00,120
Some bills are in the process,

848
00:43:00,240 --> 00:43:02,160
some are being prepared,
some are being checked,

849
00:43:02,240 --> 00:43:04,600
and some are in the accounts.

850
00:43:04,680 --> 00:43:08,400
Around Rs 2 crores to Rs 3 crores
must've transferred by now.

851
00:43:08,520 --> 00:43:10,480
That's how our cycle goes on.

852
00:43:11,120 --> 00:43:13,240
Please tell us how much cash
you have in the bank.

853
00:43:13,360 --> 00:43:16,680
It fluctuates. However, it must be
around Rs 1 - Rs 2 crores.

854
00:43:17,520 --> 00:43:19,480
You've made

855
00:43:19,560 --> 00:43:23,400
PAT of Rs 7 crores to Rs 8 crores
in the last few years.

856
00:43:23,680 --> 00:43:27,000
Then, why doesn't your bank
have around Rs 40 crores?

857
00:43:28,640 --> 00:43:32,320
We have to pay a security deposit
for government projects.

858
00:43:32,400 --> 00:43:34,640
- How much is that? - It can be
5 per cent or 2 per cent.

859
00:43:34,680 --> 00:43:36,080
How much was it in total last year?

860
00:43:36,120 --> 00:43:38,400
It must be around Rs 35 crores.

861
00:43:40,720 --> 00:43:43,400
Do you have a dividend for yourself?

862
00:43:43,480 --> 00:43:46,320
Or did you take returns from
the company as a promoter?

863
00:43:46,440 --> 00:43:49,440
No. We plan on starting
an IPO in the future.

864
00:43:49,640 --> 00:43:51,120
We're planning in that direction.

865
00:43:51,200 --> 00:43:55,280
- So, you're only taking a salary
as of now. That's all. - Yes.

866
00:43:57,400 --> 00:43:59,880
Mr Savani, Ram and Jagrut,

867
00:44:00,160 --> 00:44:02,920
I might not be of any help
in this business of yours.

868
00:44:03,000 --> 00:44:06,920
It is a specialised construction
and restoration business.

869
00:44:07,680 --> 00:44:08,880
My aim

870
00:44:09,040 --> 00:44:12,560
is to support
young startup founders

871
00:44:12,640 --> 00:44:15,240
who need money, mentorship,

872
00:44:15,320 --> 00:44:17,560
expertise, and knowledge.

873
00:44:18,040 --> 00:44:20,240
You have all of it.

874
00:44:20,760 --> 00:44:22,840
So, today,

875
00:44:23,160 --> 00:44:25,520
I won't be able to join

876
00:44:25,680 --> 00:44:28,760
- your company, Savani. I am out.
- Thank you.

877
00:44:28,840 --> 00:44:30,480
I agree with Kunal.

878
00:44:30,560 --> 00:44:33,280
I am not a good partner for you

879
00:44:33,400 --> 00:44:36,880
because my favourite concept
in business is opportunity cost.

880
00:44:36,960 --> 00:44:39,760
I believe these Rs 3 crores of mine

881
00:44:39,840 --> 00:44:43,240
can help four or five founders

882
00:44:43,320 --> 00:44:46,920
whom I can help profoundly
with my expertise,

883
00:44:47,000 --> 00:44:48,680
and who need it more.

884
00:44:48,800 --> 00:44:52,800
I am proud of you and wish you
the best. But I am out.

885
00:44:53,120 --> 00:44:54,480
Thank you, Namita.

886
00:44:54,560 --> 00:44:56,600
There is a perception

887
00:44:56,680 --> 00:44:58,400
that Shark Tank is a place

888
00:44:58,480 --> 00:45:02,040
only for high-tech
and new-generation startups.

889
00:45:04,040 --> 00:45:07,000
According to me,
India's SME ecosystem

890
00:45:11,800 --> 00:45:15,240
...like startups. Or it can be less
but still good enough.

891
00:45:15,520 --> 00:45:17,760
You demonstrate that industry.

892
00:45:17,840 --> 00:45:20,960
I believe Shark Tank
is for both startups

893
00:45:21,200 --> 00:45:23,480
and growing SMEs.

894
00:45:24,800 --> 00:45:26,080
I want to give you an offer.

895
00:45:30,040 --> 00:45:32,280
An equity investment of Rs 1 crore

896
00:45:33,080 --> 00:45:35,480
for the ownership of one percent.

897
00:45:36,440 --> 00:45:38,680
Rs 2 crores on the debt line

898
00:45:39,400 --> 00:45:43,040
on an interest of
10 per cent annually.

899
00:45:43,240 --> 00:45:45,960
But that is a debt line.
So, you will pay

900
00:45:46,080 --> 00:45:48,240
after you draw down.

901
00:45:48,400 --> 00:45:49,920
It will be for
a tenure of three years.

902
00:45:57,360 --> 00:45:59,880
I believe it will solve your problem

903
00:46:00,000 --> 00:46:02,880
as your business will grow
on the private side.

904
00:46:03,320 --> 00:46:06,680
It will benefit us as we will get
a good strategic partner

905
00:46:06,920 --> 00:46:09,520
who can scale this infrastructure.

906
00:46:11,920 --> 00:46:14,560
Congratulations, Ram, Jagrut

907
00:46:14,680 --> 00:46:17,600
and Mr Shantilal.
You've got a great offer.

908
00:46:17,800 --> 00:46:20,720
I think raising
an investment in this

909
00:46:20,840 --> 00:46:23,040
would be risky.

910
00:46:23,880 --> 00:46:25,480
All my calculations

911
00:46:25,560 --> 00:46:28,640
of the Rs 35 crore deposit
and Rs 60 crore receivables

912
00:46:28,720 --> 00:46:32,200
will be the capital employed

913
00:46:32,320 --> 00:46:34,720
in this business at any given time.

914
00:46:34,800 --> 00:46:37,400
Your profit is around.
Rs 6 crores to Rs 7 crores.

915
00:46:37,480 --> 00:46:40,920
This means that this company has

916
00:46:41,360 --> 00:46:43,560
a six to eight per cent ROCE.

917
00:46:44,200 --> 00:46:48,400
The companies
we generally invest in

918
00:46:48,520 --> 00:46:49,800
as angel investors

919
00:46:49,920 --> 00:46:53,080
give us way more returns
on the capital employed.

920
00:46:53,160 --> 00:46:55,240
It is usually above
15 per cent to 16 per cent.

921
00:46:55,560 --> 00:46:58,080
So, I cannot join you today.

922
00:46:58,160 --> 00:47:00,680
But I wish you the best.
Keep up the great work.

923
00:47:00,800 --> 00:47:01,520
Thank you, Vineeta.

924
00:47:01,600 --> 00:47:03,480
I want to congratulate you.

925
00:47:03,600 --> 00:47:05,840
I salute you wholeheartedly,
Mr Shantilal.

926
00:47:06,120 --> 00:47:09,640
- Thank you.
- You remind me of my father.

927
00:47:09,720 --> 00:47:12,400
I'll tell you why.
When he started working,

928
00:47:12,480 --> 00:47:13,920
his salary was Rs 100.

929
00:47:14,000 --> 00:47:16,800
He worked so hard

930
00:47:17,120 --> 00:47:19,560
that he saved enough
for seven generations.

931
00:47:19,800 --> 00:47:21,400
You've done the same thing.

932
00:47:21,840 --> 00:47:24,720
You've safeguarded the future
of seven of your generations.

933
00:47:26,400 --> 00:47:28,200
Congratulations on that.

934
00:47:28,280 --> 00:47:30,160
But the praises stop here.

935
00:47:31,080 --> 00:47:33,680
Mr Ram, you're putting
forth tall claims.

936
00:47:33,760 --> 00:47:35,280
You want to make it into an IPO.

937
00:47:35,440 --> 00:47:37,200
This is not how you
start your company's IPO.

938
00:47:38,360 --> 00:47:39,840
So, what if the work is noble?

939
00:47:40,600 --> 00:47:42,000
Your numbers should match.

940
00:47:42,760 --> 00:47:46,320
You cannot answer me
regarding any numbers.

941
00:47:47,360 --> 00:47:49,000
None of your numbers match.

942
00:47:49,160 --> 00:47:53,080
You're still thinking about the tax.

943
00:47:53,160 --> 00:47:56,120
Your receivables aren't matching.

944
00:47:56,360 --> 00:47:58,920
You told us about a security deposit
of Rs 35 crores.

945
00:47:59,000 --> 00:48:00,400
Then, what do you need funding for?

946
00:48:00,680 --> 00:48:04,000
You can get whatever you want
against those Rs 35 crores.

947
00:48:04,280 --> 00:48:05,680
That has become your asset.

948
00:48:05,840 --> 00:48:09,680
If you genuinely want funds

949
00:48:10,080 --> 00:48:11,480
and start an IPO,

950
00:48:11,760 --> 00:48:15,360
Mr Shantilal, you've handled
a lot of work. Pinch their ears

951
00:48:15,640 --> 00:48:19,680
and fix the books. This company
can start an IPO.

952
00:48:19,920 --> 00:48:22,640
But it's only possible
if you do it systematically.

953
00:48:22,720 --> 00:48:26,800
It looks like you're here to show
your credentials. It's not bad.

954
00:48:27,480 --> 00:48:31,640
But I am out because your numbers
are beyond my understanding.

955
00:48:31,760 --> 00:48:34,200
Perhaps you
don't get it, either. All the best.

956
00:48:36,520 --> 00:48:40,560
Do you want to consider it, or
are you ready to accept the offer?

957
00:48:41,960 --> 00:48:44,000
Thank you so much for
the offer, Ritesh.

958
00:48:44,160 --> 00:48:46,880
We accept what you said

959
00:48:46,960 --> 00:48:49,760
regarding debt.

960
00:48:49,840 --> 00:48:51,440
But as for equity,

961
00:48:51,520 --> 00:48:54,840
even if our valuation
might not be Rs 300 crores,

962
00:48:54,960 --> 00:48:57,840
it will be Rs 250 crores this year.

963
00:48:57,920 --> 00:49:01,080
So, on a valuation of Rs 200 crores,

964
00:49:01,160 --> 00:49:03,560
if you accept it,

965
00:49:03,640 --> 00:49:06,240
we can go for Rs 1 crore
for 0.5 per cent equity.

966
00:49:14,600 --> 00:49:16,320
or any infrastructure company,

967
00:49:16,440 --> 00:49:18,160
and so is a dip.

968
00:49:20,880 --> 00:49:22,920
I have a counteroffer for you.

969
00:49:23,120 --> 00:49:25,320
I will give you Rs 1 crore

970
00:49:26,600 --> 00:49:28,320
for 0.8 per cent.

971
00:49:28,400 --> 00:49:31,200
In addition, when you
draw down the loan,

972
00:49:31,280 --> 00:49:33,720
I will give you Rs 2 crores
at 10 per cent for three years.

973
00:49:42,400 --> 00:49:43,960
What do you think? Shall we?

974
00:49:44,400 --> 00:49:46,000
Okay, Ritesh. The deal is final.

975
00:49:46,080 --> 00:49:47,320
All right! Congratulations!

976
00:49:54,960 --> 00:49:56,360
Thank you.

977
00:49:57,400 --> 00:50:00,520
The numbers didn't reconcile for me.

978
00:50:00,600 --> 00:50:03,080
The answers were beating
around the bush.

979
00:50:03,200 --> 00:50:04,520
All our figures

980
00:50:04,640 --> 00:50:07,160
have supporting documents.

981
00:50:07,240 --> 00:50:11,720
Our turnover last year
was Rs 125 crores.

982
00:50:11,920 --> 00:50:15,520
The work in our hands
is worth Rs 850 crores.

983
00:50:15,600 --> 00:50:18,720
It means we have work
which is worth Rs 1000 crores.

984
00:50:18,800 --> 00:50:23,040
So, we will cross
Rs 300 crores easily.

985
00:50:24,240 --> 00:50:26,600
Only Ritesh knows why he did it.

986
00:50:26,720 --> 00:50:29,880
It was an undoable deal,
according to me.

987
00:50:29,960 --> 00:50:32,920
He is more keen on spending money

988
00:50:33,080 --> 00:50:34,240
than we are.

989
00:50:34,320 --> 00:50:38,200
How can I be unhappy about

990
00:50:38,280 --> 00:50:40,160
the most profitable deal?

991
00:50:40,240 --> 00:50:41,520
I am delighted about it.

992
00:50:41,600 --> 00:50:43,880
I would love to work
with the founders.

993
00:50:43,960 --> 00:50:45,080
Thank you.

994
00:50:52,040 --> 00:50:54,200
- Savani family, namaste!
- Namaste!

995
00:50:57,480 --> 00:50:58,080
Thank you.

996
00:50:58,160 --> 00:50:59,520
- How do you feel?
- Great!

997
00:50:59,760 --> 00:51:01,520
- Are you happy?
- Yes.

998
00:51:01,600 --> 00:51:03,760
- Did you get what you wanted?
- Yes. - Certainly.

999
00:51:03,840 --> 00:51:05,960
Sir, we all saw your pitch.

1000
00:51:06,040 --> 00:51:09,720
We all were rooting
for you to get it.

1001
00:51:09,840 --> 00:51:11,480
There are many ups and downs.

1002
00:51:11,560 --> 00:51:13,760
But you have a fan in all of us.

1003
00:51:13,840 --> 00:51:16,920
What you're doing is very inspiring.

1004
00:51:17,000 --> 00:51:19,200
You are restoring, saving

1005
00:51:19,320 --> 00:51:22,080
and preserving our culture.
We were happy to see that.

1006
00:51:22,200 --> 00:51:24,320
You are conserving history.

1007
00:51:24,400 --> 00:51:26,880
We want your bond to remain as is.

1008
00:51:26,960 --> 00:51:29,040
So, I've ordered a few things
from Swiggy Instamart

1009
00:51:29,120 --> 00:51:32,960
- so you can bond over them. They
arrived in ten minutes. - Wow!'

1010
00:51:33,040 --> 00:51:35,720
Thank you. These are menial things
that I do with my family.

1011
00:51:35,800 --> 00:51:37,480
- There are some playing cards.
- Okay.

1012
00:51:37,560 --> 00:51:40,200
There are many snacks here
because we are foodies.

1013
00:51:40,360 --> 00:51:42,640
I hope you use this.

1014
00:51:42,720 --> 00:51:43,480
Thank you.

1015
00:51:43,600 --> 00:51:46,160
- Thank you. - Thank you, sir.
What you're doing is excellent.

1016
00:51:46,240 --> 00:51:48,280
I hope

1017
00:51:48,360 --> 00:51:49,920
you're present in all the states

1018
00:51:50,000 --> 00:51:52,800
and restore more than

1019
00:51:52,920 --> 00:51:55,800
- 1000 properties and monuments.
Thank you so much. - Thank you.

1020
00:51:55,880 --> 00:51:58,920
If you want to gift
something to someone,

1021
00:51:59,000 --> 00:52:00,720
Swiggy Instamart is here.
You can get everything there.

1022
00:52:00,760 --> 00:52:02,880
We got it in ten minutes. Order now.

1023
00:52:03,160 --> 00:52:05,160
What is the shark inside you saying?

1024
00:52:05,240 --> 00:52:07,720
Which pitcher should get a deal,
and who should not. Right?

1025
00:52:07,800 --> 00:52:09,120
Do one thing. Hear it out.

1026
00:52:09,200 --> 00:52:12,920
A contest is ongoing on
the Lenskart app and lenskart.com.

1027
00:52:31,560 --> 00:52:34,200
[theme music playing]

1028
00:52:54,120 --> 00:52:56,600
Sharks, high net-worth individuals

1029
00:52:56,680 --> 00:52:58,520
and aspirational middle class

1030
00:52:58,600 --> 00:53:01,960
are investing in luxury handbags
and shoes in India.

1031
00:53:02,680 --> 00:53:05,840
That is why India's luxury footwear

1032
00:53:06,040 --> 00:53:07,480
and leather goods market

1033
00:53:20,440 --> 00:53:23,200
Take, for instance, my luxury bag.

1034
00:53:23,320 --> 00:53:25,240
I saved for months

1035
00:53:25,320 --> 00:53:27,800
to buy my favourite
limited edition bag.

1036
00:53:27,920 --> 00:53:30,760
Its handle broke at a party.

1037
00:53:30,840 --> 00:53:33,840
How can I fix it?
There is no specialised service.

1038
00:53:34,040 --> 00:53:37,440
More importantly, people lack
the expertise to fix it.

1039
00:53:37,640 --> 00:53:40,480
That is why we started Sneakinn.

1040
00:53:50,800 --> 00:53:53,040
We provide cleaning
and restoration services

1041
00:53:53,160 --> 00:53:54,600
for premium shoes,

1042
00:53:54,680 --> 00:53:57,080
bags, belts, wallets,

1043
00:53:57,200 --> 00:54:00,280
leather jackets and luggage.

1044
00:54:00,920 --> 00:54:02,360
We match the exact colour,

1045
00:54:02,480 --> 00:54:05,000
stitching, material, and fabric.

1046
00:54:05,960 --> 00:54:09,440
Sharks, we extend the lifespan
of your luxury products

1047
00:54:09,520 --> 00:54:11,800
by restoring them
to their past glory.

1048
00:54:11,920 --> 00:54:16,680
So now, there's no need to fear
using your favourite luxury items.

1049
00:54:17,840 --> 00:54:20,000
Sharks, you'll be pleased to know

1050
00:54:20,120 --> 00:54:24,320
we've served over
20,000 customers so far.

1051
00:54:25,000 --> 00:54:28,480
We have three stores
in Delhi and Mumbai

1052
00:54:28,640 --> 00:54:30,320
and a centralised workshop.

1053
00:54:38,360 --> 00:54:41,600
but rely on Sneakinn for their
service and maintenance.

1054
00:54:41,680 --> 00:54:43,440
That's why we want to expand

1055
00:54:43,520 --> 00:54:45,760
our stores in every major city.

1056
00:54:45,840 --> 00:54:47,480
For this, our ask is

1057
00:54:47,640 --> 00:54:50,000
ninety lakhs for three per cent
equity in our business.

1058
00:54:58,560 --> 00:55:00,280
- Sahil and Arunima.
- Yes.

1059
00:55:00,360 --> 00:55:02,960
Welcome to Shark Tank Season 4.

1060
00:55:03,080 --> 00:55:04,080
- Thank you.
- Thank you so much.

1061
00:55:04,120 --> 00:55:07,400
First, tell us how you got
into this business.

1062
00:55:07,480 --> 00:55:10,760
Sahil and I have been dating
since school,

1063
00:55:10,840 --> 00:55:12,440
and last year we got married.

1064
00:55:12,520 --> 00:55:13,400
- Congratulations.
- Wow!

1065
00:55:13,480 --> 00:55:16,120
- Congratulations. - We started
this business before marriage.

1066
00:55:16,560 --> 00:55:18,480
We grew up in Gurgaon.

1067
00:55:18,600 --> 00:55:21,120
Sahil always had a knack
for business.

1068
00:55:33,560 --> 00:55:36,920
When I was in the UK, I was heavily
influenced by sneaker culture.

1069
00:55:37,000 --> 00:55:39,680
When I returned to India, I noticed
my shoes, like my Air Force 1.

1070
00:55:39,760 --> 00:55:41,440
- I'm wearing Air Force 1 today,
too. - I can see that.

1071
00:55:41,480 --> 00:55:44,360
So I gave them to a couple of
dry cleaners there to clean.

1072
00:55:44,440 --> 00:55:47,760
They applied white shoe polish
on them.

1073
00:55:47,840 --> 00:55:50,640
When I complained,
no one answered my calls.

1074
00:55:50,720 --> 00:55:54,720
That's when I realised there were no
service catering to people in India

1075
00:55:54,840 --> 00:55:57,120
buying sneakers
worth tens of thousands.

1076
00:55:57,200 --> 00:55:59,920
We thought we could monetise this

1077
00:56:00,040 --> 00:56:02,720
and add value to these customers.

1078
00:56:15,520 --> 00:56:17,120
due to humidity and other factors.

1079
00:56:17,240 --> 00:56:21,040
I sent them to a couple of places,
but they couldn't fix it.

1080
00:56:21,240 --> 00:56:23,240
Do you handle such issues too?

1081
00:56:23,320 --> 00:56:25,400
Bags that turn yellow

1082
00:56:25,520 --> 00:56:27,720
- are mostly patent leather ones.
- Correct!

1083
00:56:27,800 --> 00:56:30,040
Patent leather

1084
00:56:30,120 --> 00:56:33,880
tends to oxidise over time.
Reverting it is extremely difficult.

1085
00:56:34,080 --> 00:56:36,480
We also offer
a colour change service

1086
00:56:45,320 --> 00:56:47,000
- it's possible. If the leather
is replaced, it's possible.

1087
00:56:47,040 --> 00:56:49,800
But for shoes with yellowed
rubber midsoles,

1088
00:56:49,880 --> 00:56:51,440
we can make them white again.

1089
00:56:51,520 --> 00:56:52,520
Got it!

1090
00:56:54,160 --> 00:56:55,880
[suspenseful music]

1091
00:56:56,720 --> 00:56:57,760
Thank you.

1092
00:56:58,280 --> 00:56:59,760
We took pictures of

1093
00:56:59,840 --> 00:57:02,000
the products you have

1094
00:57:02,160 --> 00:57:03,960
before cleaning and then
brought them back

1095
00:57:04,040 --> 00:57:07,400
so you can see the transformation.

1096
00:57:10,160 --> 00:57:12,040
Oh wow! This is as good as new.

1097
00:57:12,560 --> 00:57:14,240
- Well done!
- Show me. Wow!

1098
00:57:15,320 --> 00:57:17,120
[lively music]

1099
00:57:19,280 --> 00:57:23,000
A dog had bitten
one of our customers' shoes,

1100
00:57:23,080 --> 00:57:26,240
and we restored it.
Here's the picture.

1101
00:57:26,800 --> 00:57:31,400
- Wow! - People go to great lengths
to repair shoes in poor condition.

1102
00:57:31,480 --> 00:57:32,400
Yes!

1103
00:57:32,520 --> 00:57:35,080
Earlier, they had no options.

1104
00:57:35,200 --> 00:57:37,680
They had to throw away
good-quality shoes.

1105
00:57:37,840 --> 00:57:41,560
Now, we bring them back to life.

1106
00:57:41,800 --> 00:57:44,480
A client spilled kohl
on their shoe at a party.

1107
00:57:45,480 --> 00:57:47,040
How did you fix it?

1108
00:57:47,120 --> 00:57:49,280
Sir, we replaced that panel.

1109
00:57:49,400 --> 00:57:50,640
Wow!

1110
00:57:51,680 --> 00:57:54,640
- We matched the colour, material
and stitching exactly. - Everything?

1111
00:57:54,720 --> 00:57:55,320
- Everything.
- Yes.

1112
00:57:55,440 --> 00:57:58,200
Did you use original
Valentino leather or your own?

1113
00:57:58,280 --> 00:57:59,720
Valentino doesn't sell leather
in the market.

1114
00:57:59,720 --> 00:58:02,280
Then why aren't you making bags?

1115
00:58:03,040 --> 00:58:04,640
[laughs]

1116
00:58:06,040 --> 00:58:09,080
I often watch revolutionary,

1117
00:58:09,160 --> 00:58:11,440
satisfying videos on YouTube.

1118
00:58:11,520 --> 00:58:12,200
Yes!

1119
00:58:12,280 --> 00:58:15,800
Sir, we also post many
transformation videos on Instagram.

1120
00:58:17,640 --> 00:58:19,200
Here's our Instagram page.

1121
00:58:19,280 --> 00:58:20,360
How many followers do you have?

1122
00:58:20,400 --> 00:58:21,960
Ninety-eight thousand seven hundred.

1123
00:58:23,880 --> 00:58:26,440
This biker's shoe had bloodstains.

1124
00:58:26,800 --> 00:58:28,240
Sorry to see this.

1125
00:58:29,560 --> 00:58:31,520
[upbeat music]

1126
00:58:36,240 --> 00:58:37,480
Show me a bag.

1127
00:58:40,240 --> 00:58:42,240
[upbeat music]

1128
00:58:42,920 --> 00:58:44,440
What's this? Recolouring?

1129
00:58:44,520 --> 00:58:48,480
Many people get bored with their
bags and want to change the colour.

1130
00:58:49,240 --> 00:58:51,000
How much does this service cost?

1131
00:59:00,080 --> 00:59:02,800
They provide cleaning
and repair services.

1132
00:59:02,880 --> 00:59:05,160
But not the specialised services
we offer...

1133
00:59:05,240 --> 00:59:07,960
For example, Gucci's Ace shoes

1134
00:59:08,040 --> 00:59:10,240
have snakeskin leather at the back.

1135
00:59:10,320 --> 00:59:14,280
If that gets damaged, and you go to
Pressto asking them to fix it,

1136
00:59:14,360 --> 00:59:17,440
they'll say they can't do it or
replace it with plain leather.

1137
00:59:17,600 --> 00:59:19,960
We go the extra mile
in offering solutions.

1138
00:59:20,160 --> 00:59:23,120
We have contacts with Tanneries,
and we replace it

1139
00:59:23,240 --> 00:59:24,840
- with exact matching leather.
- Exactly!

1140
00:59:31,320 --> 00:59:33,720
one dissatisfied customer

1141
00:59:33,800 --> 00:59:37,320
- can tarnish your reputation
on social media. - Absolutely.

1142
00:59:37,400 --> 00:59:39,440
How do you handle that?

1143
00:59:40,640 --> 00:59:43,600
There's often a gap between
expectations and results.

1144
00:59:43,680 --> 00:59:46,120
If the product is delivered

1145
00:59:46,200 --> 00:59:48,600
and we see potential

1146
00:59:48,720 --> 00:59:49,960
to improve,

1147
00:59:50,040 --> 00:59:53,000
we collect it back
and redo it free of cost.

1148
00:59:53,920 --> 00:59:57,720
Do you have any idea of the market
size for luxury care in India?

1149
00:59:57,800 --> 01:00:00,120
The luxury leather goods

1150
01:00:00,240 --> 01:00:01,560
and footwear market

1151
01:00:01,680 --> 01:00:04,960
is worth 20,000 crores rupees.
If we capture even one per cent,

1152
01:00:05,040 --> 01:00:07,360
that's a 200 crore market.

1153
01:00:12,720 --> 01:00:15,840
like Pressto and Guardini
are competitors.

1154
01:00:15,960 --> 01:00:18,080
The others are niche,
smaller players.

1155
01:00:18,160 --> 01:00:22,000
The difference is that we work
with an aggressive vision.

1156
01:00:22,080 --> 01:00:25,840
No one has established a multi-city
presence or multi-city operations.

1157
01:00:25,920 --> 01:00:28,800
Are you the largest
among niche players?

1158
01:00:28,920 --> 01:00:31,800
Yes, and our brand positioning
is unique.

1159
01:00:31,880 --> 01:00:34,160
We strike the right balance

1160
01:00:34,240 --> 01:00:37,760
between the sneaker hype market
and the luxury market.

1161
01:00:38,640 --> 01:00:39,920
Tell us about your pricing.

1162
01:00:40,000 --> 01:00:41,600
How to charge your services?

1163
01:00:41,680 --> 01:00:44,920
Our cleaning charges are fixed

1164
01:00:45,600 --> 01:00:47,000
at 900 rupees plus GST.

1165
01:00:47,200 --> 01:00:49,040
For bags, it depends on the size.

1166
01:00:49,120 --> 01:00:51,800
Let's go back to the photos

1167
01:00:51,960 --> 01:00:54,640
and discuss the pricing
for each case.

1168
01:00:55,280 --> 01:00:56,360
How much for this one?

1169
01:00:56,520 --> 01:01:00,560
- Around 15,000 to 18,000 rupees.
- Oh!

1170
01:01:01,720 --> 01:01:04,920
- And how much is this shoe worth?
- It's easily over 1 lakh rupees.

1171
01:01:05,040 --> 01:01:08,800
So, for 15 per cent of the cost,
the shoe becomes wearable again.

1172
01:01:08,880 --> 01:01:11,280
That makes financial sense.

1173
01:01:11,400 --> 01:01:13,920
How much time did it take
to repair this?

1174
01:01:14,000 --> 01:01:17,480
It took 10 to 15 working days.

1175
01:01:17,600 --> 01:01:18,920
Wow!

1176
01:01:19,680 --> 01:01:20,880
How much did you charge for this?

1177
01:01:20,920 --> 01:01:24,640
Around 20,000 to 25,000 rupees.

1178
01:01:24,760 --> 01:01:27,480
Because we had to redo
the inner lining, bag stitching,

1179
01:01:27,560 --> 01:01:30,040
edge colouring, and everything else.

1180
01:01:30,240 --> 01:01:33,360
But this bag costs at least
2.5 lakh rupees minimum.

1181
01:01:35,200 --> 01:01:37,040
What about those
Louis Vuitton slippers?

1182
01:01:37,120 --> 01:01:38,880
It's around 12,000 to 15,000 rupees.

1183
01:01:39,120 --> 01:01:40,360
And their original cost?

1184
01:01:40,840 --> 01:01:42,520
Seventy 70,000 to 80,000 rupees.

1185
01:01:42,840 --> 01:01:44,960
So, roughly 10 per cent
of the product price.

1186
01:01:45,040 --> 01:01:46,200
These are heavy restorations.

1187
01:01:46,240 --> 01:01:47,680
It's not 10,

1188
01:01:47,760 --> 01:01:49,880
- it's 15 to 20 per cent.
- But it starts at 10.

1189
01:01:49,960 --> 01:01:50,640
Right.

1190
01:01:50,720 --> 01:01:54,560
What percentage of your services
are for 900 to 1,250 cleanings

1191
01:01:54,640 --> 01:01:57,560
compared to specialised services
costing 10,000 to 12,000?

1192
01:01:57,640 --> 01:02:00,960
Forty per cent of our revenue
comes from cleaning.

1193
01:02:01,440 --> 01:02:05,600
Twenty per cent from
colour restoration services.

1194
01:02:06,480 --> 01:02:07,680
Colouring service?

1195
01:02:07,760 --> 01:02:08,760
Yes!

1196
01:02:09,000 --> 01:02:11,600
Twenty-six per cent
from repair jobs.

1197
01:02:11,760 --> 01:02:14,080
Four per cent from
protection services.

1198
01:02:14,160 --> 01:02:16,120
Seven per cent from delivery,

1199
01:02:16,200 --> 01:02:17,440
and three per cent
from retail products.

1200
01:02:17,440 --> 01:02:19,880
Do you always use custom pricing?

1201
01:02:19,960 --> 01:02:21,400
- For repairs. Yes.
- Right?

1202
01:02:21,560 --> 01:02:24,080
Is there no way to use
technology to standardise it?

1203
01:02:24,240 --> 01:02:27,320
Part of the reason we're here
is to get funds.

1204
01:02:27,440 --> 01:02:29,800
We want to develop and

1205
01:02:29,920 --> 01:02:31,760
digitise our technology.

1206
01:02:31,840 --> 01:02:34,840
- The magic will happen when
customers open the app, - Exactly!

1207
01:02:34,920 --> 01:02:35,920
- upload a photo,
- Yes.

1208
01:02:36,000 --> 01:02:38,440
instantly see the new version.

1209
01:02:38,600 --> 01:02:40,520
You showed the new image
through image generation

1210
01:02:40,560 --> 01:02:42,400
- and displayed the price below it.
- Yes, sir.

1211
01:02:42,440 --> 01:02:43,880
That's the future, definitely.

1212
01:02:44,320 --> 01:02:45,320
Thank you.

1213
01:02:45,600 --> 01:02:48,680
Sahil, what's your margin
for these services?

1214
01:02:48,760 --> 01:02:50,120
Gross margin 43 per cent.

1215
01:02:51,120 --> 01:02:55,520
What's your channel distribution,
online vs offline?

1216
01:02:55,600 --> 01:02:59,120
Fifteen per cent of revenue comes
from walk-ins at our stores.

1217
01:02:59,360 --> 01:03:00,040
Wow!

1218
01:03:00,160 --> 01:03:02,800
Eighty per cent from pickups.

1219
01:03:03,160 --> 01:03:04,240
Okay.

1220
01:03:04,440 --> 01:03:08,120
And five per cent
from courier services.

1221
01:03:08,440 --> 01:03:10,280
Then why do you need
physical stores?

1222
01:03:11,760 --> 01:03:14,440
If you use the service
centres in every city

1223
01:03:14,560 --> 01:03:16,320
- and do only the pick-up
and delivery - That's right.

1224
01:03:16,360 --> 01:03:17,640
- because that's where
your business is coming from.

1225
01:03:17,680 --> 01:03:19,040
You'll save on the overheads.

1226
01:03:19,120 --> 01:03:22,080
When we thought about
starting the operations,

1227
01:03:22,160 --> 01:03:23,320
everyone told us

1228
01:03:23,400 --> 01:03:26,080
'Take a dark store, what difference
will it make, no one will come.'

1229
01:03:27,200 --> 01:03:28,920
But as we are seeing in Mumbai,

1230
01:03:29,040 --> 01:03:30,880
50% of our customers
come to the store.

1231
01:03:37,520 --> 01:03:39,800
What has been your revenue
for the last three years?

1232
01:03:39,880 --> 01:03:41,880
We started in 2020.

1233
01:03:42,000 --> 01:03:44,440
At that time it was 19.8 lakhs

1234
01:03:44,800 --> 01:03:46,280
during 2020-21 FY.

1235
01:03:46,400 --> 01:03:49,800
- Okay.
- In 2021-22 it was 1.5 CR.

1236
01:03:50,320 --> 01:03:53,440
- Okay.
- In 2022-23 it was 3.8 CR.

1237
01:03:54,080 --> 01:03:56,520
2023-24 it was 5.9 CR.

1238
01:03:56,600 --> 01:03:59,800
- Wow. - Right now we are on
the track of doing 7.3 CR.

1239
01:03:59,880 --> 01:04:01,960
Out of which we've
already done 4.6 CR.

1240
01:04:02,080 --> 01:04:03,200
Very good.

1241
01:04:03,600 --> 01:04:07,000
- This shows how much designer wear
Indians buy. - Amazing. - Exactly.

1242
01:04:07,400 --> 01:04:09,120
Will you tell us
your bottom line too.

1243
01:04:09,200 --> 01:04:12,240
This year our EBITDA
is going to be 15.5%.

1244
01:04:12,400 --> 01:04:13,760
Okay. What about last year?

1245
01:04:13,880 --> 01:04:17,640
Last year our EBITDA was 7.3%.

1246
01:04:17,720 --> 01:04:19,080
And the year before that?

1247
01:04:19,720 --> 01:04:20,880
7.6%.

1248
01:04:22,000 --> 01:04:24,400
If you look at the market
only in Delhi,

1249
01:04:24,480 --> 01:04:27,600
according to you, how many stores

1250
01:04:27,880 --> 01:04:31,720
and revenue can you generate, including
pick-up and drop? Only in Delhi.

1251
01:04:31,800 --> 01:04:35,560
The pick-up, and drop revenue of Delhi
can be moved from 40 lakhs to 50 lakhs.

1252
01:04:35,640 --> 01:04:38,640
Apart from that in
Delhi-NCR, we are in Gurgaon,

1253
01:04:38,760 --> 01:04:41,920
Noida, West-Delhi and Faridabad.

1254
01:04:42,000 --> 01:04:45,280
So, you're saying, you can make around
one crore revenue in Delhi alone.

1255
01:04:45,400 --> 01:04:46,400
That's right.

1256
01:04:47,880 --> 01:04:49,680
Why did you enter
into making products?

1257
01:04:49,760 --> 01:04:52,800
It brings in only three per cent
revenue. I can see many SKUs.

1258
01:04:52,880 --> 01:04:55,440
These are too many commodities.
We have another company Sneakare.

1259
01:04:55,480 --> 01:04:57,080
- Right.
- They make the same products.

1260
01:04:57,160 --> 01:04:58,320
It's a waste of time.

1261
01:04:59,560 --> 01:05:02,400
- We've not spent on marketing it
yet, - Marketing...

1262
01:05:02,480 --> 01:05:03,200
- we've just developed it.
- But, why?

1263
01:05:03,320 --> 01:05:04,720
We saw that, every time

1264
01:05:04,800 --> 01:05:08,200
our videos go viral
and people see it,

1265
01:05:08,320 --> 01:05:11,440
they often ask us, 'Do
you have cleaning kits?'

1266
01:05:11,520 --> 01:05:14,800
Because not everyone in
Tier I, Tier II, and Tier III cities

1267
01:05:14,920 --> 01:05:17,480
can purchase our service.

1268
01:05:17,560 --> 01:05:19,840
Come on, I'll give you the best idea.

1269
01:05:19,920 --> 01:05:21,800
Whoever is doing this already,

1270
01:05:21,880 --> 01:05:24,040
asking them to keep the stock
with you, after approval.

1271
01:05:24,120 --> 01:05:26,040
Whatever is sold, you
cut your cost and give him.

1272
01:05:26,120 --> 01:05:28,280
You have no money to invest,
you will make your margin.

1273
01:05:28,360 --> 01:05:30,400
It is an unnecessary
distraction, otherwise.

1274
01:05:32,320 --> 01:05:34,480
It's great that you have reached
eight crores.

1275
01:05:34,520 --> 01:05:35,800
It's not a small amount.

1276
01:05:37,840 --> 01:05:41,800
It's aspirational. Indians are
buying more designer wear.

1277
01:05:41,880 --> 01:05:43,240
But how big will it grow?

1278
01:05:44,520 --> 01:05:46,560
100 crores at the most.

1279
01:05:47,320 --> 01:05:51,400
And because I don't see
the visibility on the scaling,

1280
01:05:58,120 --> 01:05:58,880
Okay.

1281
01:05:59,000 --> 01:06:02,040
Sahil and Arunima. I think
the market is very small.

1282
01:06:03,000 --> 01:06:07,080
If you're saying that in a huge
and sprawling location as Delhi-NCR

1283
01:06:12,400 --> 01:06:16,800
if you multiply it with five, six
or seven such geographies...

1284
01:06:16,880 --> 01:06:19,800
If you combine Mumbai,
Bangalore, Hyderabad, Chennai,

1285
01:06:21,920 --> 01:06:23,960
all put together you'll
have 70 or 80 crores

1286
01:06:24,080 --> 01:06:26,400
or maybe a 100 to 150 crores market.

1287
01:06:26,480 --> 01:06:29,400
But I don't think you
need venture capital in this.

1288
01:06:30,800 --> 01:06:33,640
You can grow organically
and own it 100%.

1289
01:06:33,760 --> 01:06:36,880
You will have 100%
profits, which you can pocket.

1290
01:06:37,120 --> 01:06:40,240
I'm out today, but I
wish you the very best.

1291
01:06:40,320 --> 01:06:41,360
Thank you.

1292
01:06:49,360 --> 01:06:51,200
What happened in
the business of diagnostics?

1293
01:06:51,320 --> 01:06:54,960
First, in every diagnostic
store, people did testing.

1294
01:06:55,040 --> 01:06:57,680
Later centralised testing started

1295
01:06:57,840 --> 01:06:59,400
and there were pick-ups
and drops in various cities.

1296
01:06:59,440 --> 01:07:00,800
Pick-up and drop points.

1297
01:07:00,800 --> 01:07:03,560
That saw a disproportionate
growth in their profit margins.

1298
01:07:03,680 --> 01:07:07,000
I think your business model in
the luxury segment is very smart.

1299
01:07:07,120 --> 01:07:08,120
I also liked that.

1300
01:07:08,160 --> 01:07:10,760
You will be the laboratory
of sick shoes.

1301
01:07:11,320 --> 01:07:13,080
We have a few

1302
01:07:13,240 --> 01:07:17,240
aged and almost sick Sharks.
We will bring them with us.

1303
01:07:17,320 --> 01:07:19,040
[laughing]

1304
01:07:19,120 --> 01:07:23,200
But for now, we are talking
of the young industries.

1305
01:07:23,280 --> 01:07:26,160
I'm glad you at least
understood who is your dad.

1306
01:07:26,800 --> 01:07:28,520
[laughing]

1307
01:07:30,400 --> 01:07:33,200
Let's talk about the offer. We
are here for the entrepreneurs.

1308
01:07:34,360 --> 01:07:35,640
I have an offer for you.

1309
01:07:37,760 --> 01:07:40,880
I will offer 45 lakh
rupees in equity

1310
01:07:41,680 --> 01:07:42,960
for five per cent.

1311
01:07:43,160 --> 01:07:45,280
[music playing]

1312
01:07:45,360 --> 01:07:48,640
Along with that, I'll
offer you 45 lakhs debt.

1313
01:07:49,240 --> 01:07:52,320
With nine per cent
interest for three years.

1314
01:08:04,040 --> 01:08:07,400
They are the people who
possess multiple luxury products.

1315
01:08:07,520 --> 01:08:11,320
- This is only for the elite class
of HNIs. - That's right.

1316
01:08:11,400 --> 01:08:13,880
Which is why you
will have this problem

1317
01:08:13,960 --> 01:08:18,160
of scaling it to 100 or 200 crores.

1318
01:08:20,280 --> 01:08:22,080
But Anupam and I will get on board

1319
01:08:24,800 --> 01:08:26,920
for 90 lakhs, which was your ask.

1320
01:08:27,800 --> 01:08:31,720
For 10%, of which Anupam
and I will take five per cent each.

1321
01:08:31,960 --> 01:08:34,520
Plus a one per cent royalty

1322
01:08:38,000 --> 01:08:40,680
till we recoup

1323
01:08:40,840 --> 01:08:43,080
our investment. Okay?

1324
01:08:52,840 --> 01:08:56,280
Because the expansion
that you're making now

1325
01:08:56,400 --> 01:08:59,160
is very dangerous, and
we can help you out with that.

1326
01:09:01,640 --> 01:09:04,680
It is not just about executions or
operations. Both of you are smart.

1327
01:09:04,840 --> 01:09:07,240
You will understand. And
obviously, Vineeta has done

1328
01:09:07,320 --> 01:09:09,520
a lot of offline expansion.
She knows about it.

1329
01:09:09,680 --> 01:09:11,480
But it's also about great ideas.

1330
01:09:13,160 --> 01:09:16,640
If we approach the luxury
brands that are entering India,

1331
01:09:16,920 --> 01:09:18,200
and tell them that along

1332
01:09:26,800 --> 01:09:28,480
- And I know it's going
to be hard to crack. - Yes.

1333
01:09:28,480 --> 01:09:31,680
But I know the head of Reliance
Brands. We can sit and talk to them.

1334
01:09:32,080 --> 01:09:33,720
That can just...

1335
01:09:35,360 --> 01:09:36,720
- Do this to our process.
- What an idea.

1336
01:09:36,720 --> 01:09:40,760
- Isn't it? For one year it will
expand the market tremendously.

1337
01:09:41,040 --> 01:09:44,080
That's our offer.
You know who can add value.

1338
01:09:44,600 --> 01:09:46,240
You have two offers.

1339
01:09:46,320 --> 01:09:48,520
One offer is from
Vineeta and Anupam.

1340
01:09:48,600 --> 01:09:51,560
90 lakh rupees with 10%
and one per cent royalty.

1341
01:09:51,640 --> 01:09:53,200
That is on zero valuation, right?

1342
01:09:53,320 --> 01:09:55,560
I know. Royalty is
like zero valuation.

1343
01:09:55,640 --> 01:09:59,040
You can understand it anyway
you like, but the value is unlimited.

1344
01:09:59,320 --> 01:10:03,280
- Yes, I mean, Anupam is usually against
royalty deals. - Value unlimited.

1345
01:10:03,360 --> 01:10:04,080
Value is unlimited.

1346
01:10:04,200 --> 01:10:07,840
When we give royalty deals,
it's as good as zero valuation.

1347
01:10:07,920 --> 01:10:11,600
And the second offer is
45 lakhs for five per cent

1348
01:10:11,720 --> 01:10:14,000
with 45 lakhs at 10% per annum.

1349
01:10:14,080 --> 01:10:17,920
Because I spoke about the loan for
three years for the store's capital.

1350
01:10:18,000 --> 01:10:20,760
I also think that your
business will scale quickly.

1351
01:10:21,000 --> 01:10:22,160
And I can help you with that.

1352
01:10:22,240 --> 01:10:24,440
And he has a 'SUNDAY'
property in Jaipur

1353
01:10:24,560 --> 01:10:26,000
- where luxury...
- And listen...

1354
01:10:26,080 --> 01:10:27,480
- He'll give you a free outlet
there. - Your...

1355
01:10:27,480 --> 01:10:30,040
- We can do that. - You don't have
a big margin in your business.

1356
01:10:30,080 --> 01:10:31,960
And you want to scale too.

1357
01:10:32,080 --> 01:10:33,720
What royalty will you give them?

1358
01:10:33,880 --> 01:10:36,000
It's very bad for your
business to give royalty.

1359
01:10:36,080 --> 01:10:38,080
- Hello, I'm also there.
- No, we will guide them.

1360
01:10:38,160 --> 01:10:40,920
We will guide them
properly. Don't worry.

1361
01:10:41,320 --> 01:10:43,320
I have four other
ideas. I'll tell you later.

1362
01:10:43,320 --> 01:10:44,360
You can discuss it and come back.

1363
01:10:45,760 --> 01:10:47,800
[music playing]

1364
01:10:49,160 --> 01:10:51,080
[phone ringing]

1365
01:10:51,760 --> 01:10:53,240
- Hello?
- Hello.

1366
01:10:54,120 --> 01:10:56,320
We have two offers in hand.

1367
01:10:56,400 --> 01:11:00,240
Both the sharks have made
a Rs. 9 crore valuation.

1368
01:11:00,320 --> 01:11:01,680
Namita, quiet!

1369
01:11:01,760 --> 01:11:03,760
I wouldn't have said
anything if it was only you.

1370
01:11:03,880 --> 01:11:05,960
If Ritesh wins this deal,
it'll be for the greater good

1371
01:11:06,000 --> 01:11:08,080
of this country, a
win for entrepreneurship.

1372
01:11:19,440 --> 01:11:22,280
Whenever someone asks
for a royalty deal,

1373
01:11:22,360 --> 01:11:25,800
that means the value of
your business is zero to them.

1374
01:11:25,880 --> 01:11:27,760
- Please do keep that in mind.
- Yeah.

1375
01:11:27,880 --> 01:11:29,880
Because they will get
back all their money,

1376
01:11:29,960 --> 01:11:31,120
whether you succeed or not.

1377
01:11:31,240 --> 01:11:33,320
- No, that's not true.
- All they care about is recovery.

1378
01:11:33,360 --> 01:11:34,680
- That's not entirely true.
- You can counter it.

1379
01:11:34,720 --> 01:11:36,360
Tell us your counter offer.

1380
01:11:36,520 --> 01:11:37,840
Royalties are a no-no for us.

1381
01:11:37,880 --> 01:11:39,200
- Alright. Okay.
- I'm sorry. We can't do it.

1382
01:11:39,200 --> 01:11:41,560
I respect you for that. Very good.

1383
01:11:41,640 --> 01:11:42,880
We believe

1384
01:11:42,960 --> 01:11:45,840
that the Rs. 9 crore valuation
is too low for us.

1385
01:11:46,120 --> 01:11:49,440
Because we are about to
make Rs. 7.3 crore this year

1386
01:11:49,560 --> 01:11:52,760
- and save Rs. one crore.
- Okay.

1387
01:11:52,840 --> 01:11:55,760
We want to counter with
a Rs. 18 crore valuation.

1388
01:11:55,880 --> 01:11:57,160
You have no issues with debt?

1389
01:12:03,520 --> 01:12:06,520
Rs. 90 lakh, 7 percent.
Last and final offer.

1390
01:12:06,600 --> 01:12:07,240
No royalty?

1391
01:12:07,360 --> 01:12:09,480
- Only Anupam.
- Only Anupam?

1392
01:12:09,560 --> 01:12:11,800
That's only me because
Vineeta is out without royalty.

1393
01:12:15,160 --> 01:12:16,480
Yes or no, otherwise I'm out.

1394
01:12:19,520 --> 01:12:21,320
Ritesh, will you be
giving us an offer too?

1395
01:12:21,440 --> 01:12:22,360
I will give you an offer.

1396
01:12:22,400 --> 01:12:24,200
You can maximise
your valuation if you want.

1397
01:12:24,320 --> 01:12:25,800
I don't want to
maximise the valuation,

1398
01:12:25,840 --> 01:12:27,840
but this is a chance of a lifetime.

1399
01:12:27,960 --> 01:12:30,040
So, we would like to hear the offer.

1400
01:12:30,160 --> 01:12:33,280
I can give you a maximum
valuation of Rs. 15 crore.

1401
01:12:33,400 --> 01:12:36,520
Rs. 45 lakh at
Rs. 15 crore valuation,

1402
01:12:36,840 --> 01:12:40,680
and Rs. 45 lakh at
10% per annum for 3 years.

1403
01:12:48,360 --> 01:12:51,720
I will give Rs. 90 lakh for 7%.

1404
01:12:51,840 --> 01:12:54,120
We are already stretching
at a Rs. 18 crore valuation.

1405
01:12:54,200 --> 01:12:56,720
If you wish to go
into debt, that's fine.

1406
01:12:56,960 --> 01:12:58,680
If you want to offer 1-2%
to someone and deal

1407
01:12:58,720 --> 01:13:00,720
with whether they work
or not, that's up to you.

1408
01:13:01,760 --> 01:13:04,160
I want this because
I'll sit and work with you.

1409
01:13:04,240 --> 01:13:07,120
I've already given you three ideas
right here and I have ten more.

1410
01:13:07,200 --> 01:13:08,440
Even I can give you ideas.

1411
01:13:08,560 --> 01:13:11,320
Will you match Ritesh's offer
at Rs. 15 crore valuation?

1412
01:13:11,680 --> 01:13:14,000
[dramatic music]

1413
01:13:14,280 --> 01:13:17,080
If you don't want a deal with
me, that's fine. I will back out.

1414
01:13:18,560 --> 01:13:21,360
We absolutely want a deal today.

1415
01:13:21,480 --> 01:13:23,680
- But with Anupam...
- Alright. Now,

1416
01:13:23,800 --> 01:13:25,560
you can take up Anupam's offer.

1417
01:13:28,320 --> 01:13:29,240
Alright, let's finish this.

1418
01:13:29,320 --> 01:13:32,240
Let's both compromise. I can't
go any further down from 6.5%.

1419
01:13:33,880 --> 01:13:34,960
6% and we have a deal.

1420
01:13:36,600 --> 01:13:38,000
- You said...
- Just do it!

1421
01:13:38,120 --> 01:13:40,680
0.5% does not matter! Come on.

1422
01:13:43,840 --> 01:13:45,640
- Anupam, make it 6%.
- It's your first round.

1423
01:13:45,680 --> 01:13:47,880
No! I want to see

1424
01:13:48,000 --> 01:13:51,040
their judgement. Whether
they value that 0.5%.

1425
01:13:51,120 --> 01:13:53,600
You do not have any
other offer on the table.

1426
01:13:54,520 --> 01:13:56,800
[tense music]

1427
01:13:59,120 --> 01:14:01,200
- Yes. We have a deal.
- Anupam, let's have a deal.

1428
01:14:07,680 --> 01:14:09,000
I see the value he brings.

1429
01:14:09,080 --> 01:14:10,160
Thank you.

1430
01:14:13,920 --> 01:14:15,920
I can see my face
reflecting in your shoes.

1431
01:14:17,120 --> 01:14:18,840
- We'll be in touch.
- Yes.

1432
01:14:20,440 --> 01:14:22,040
Anupam is quite well-connected.

1433
01:14:22,120 --> 01:14:25,200
As you can see, he
always looks so stylish.

1434
01:14:25,280 --> 01:14:27,400
He looks good. So, I'm sure

1435
01:14:27,480 --> 01:14:29,960
we can scale new heights
for our business with him

1436
01:14:30,040 --> 01:14:32,240
through his connections
and B2B links.

1437
01:14:32,320 --> 01:14:34,120
Good deal, Anupam.

1438
01:14:34,200 --> 01:14:36,440
Anupam, you've avenged Paradyes.

1439
01:14:36,520 --> 01:14:37,640
You ditched me and offered a deal.

1440
01:14:37,680 --> 01:14:39,360
No! I talked to you.

1441
01:14:39,440 --> 01:14:41,760
I'd asked you if
I could do it alone.

1442
01:14:41,880 --> 01:14:45,040
- I'd asked.
- Good deal. Anupam. Good deal!

1443
01:14:45,280 --> 01:14:47,680
Hello, Team Sneakinn.
Welcome to the PokerBaazi zone,

1444
01:14:47,760 --> 01:14:48,880
where you hold the cards.

1445
01:14:48,960 --> 01:14:50,960
Before we do any
type of conversation,

1446
01:14:53,560 --> 01:14:54,360
- Good to know that.
- I'm so glad.

1447
01:14:54,440 --> 01:14:56,560
I've been your customer for

1448
01:14:56,640 --> 01:14:58,280
- around two years.
- Wow.

1449
01:14:58,400 --> 01:15:01,200
And I have to say, I'm very
happy to see you here today.

1450
01:15:01,320 --> 01:15:02,200
I'm so glad.

1451
01:15:02,280 --> 01:15:04,520
Poker and business
have many similarities.

1452
01:15:28,720 --> 01:15:31,760
You have to tell me
your top five focus areas.

1453
01:15:31,880 --> 01:15:35,120
What will be your royal flush
and what will be the flush?

1454
01:15:35,200 --> 01:15:38,160
So, I think customer service
will definitely be

1455
01:15:38,280 --> 01:15:39,480
- our royal flush.
- That's quite an obvious one.

1456
01:15:39,520 --> 01:15:41,440
- Because we are a service business.
- Right.

1457
01:15:41,520 --> 01:15:43,640
Then I would say quality assurance.

1458
01:15:43,760 --> 01:15:45,440
Team culture. Because for us,

1459
01:15:45,520 --> 01:15:47,080
we wouldn't be here
without our team.

1460
01:15:47,400 --> 01:15:49,840
- Then operations.
- Last?

1461
01:15:49,960 --> 01:15:51,280
- Marketing.
- Marketing.

1462
01:15:51,400 --> 01:15:54,520
You have put team culture
before operations and logistics

1463
01:15:54,640 --> 01:15:57,160
because your
logistics are quite heavy.

1464
01:16:23,240 --> 01:16:26,000
If you too, are a master
of skills and strategies,

1465
01:16:26,080 --> 01:16:29,040
then make your winning hand on
PokerBaazi. Download the app now.

1466
01:16:52,080 --> 01:16:55,320
...our pitchers ask for
a valuable amount

1467
01:16:55,400 --> 01:16:57,600
and he asks double or triple.

1468
01:16:57,680 --> 01:16:59,880
I know you have deep pockets
but what's going on?

1469
01:17:00,000 --> 01:17:03,400
I think founders underestimate

1470
01:17:03,520 --> 01:17:06,040
how much money their business needs.

1471
01:17:11,280 --> 01:17:13,640
their market, their traction,

1472
01:17:13,720 --> 01:17:15,800
their market, their traction,

1473
01:17:15,920 --> 01:17:18,240
then I think you should play to win.

1474
01:17:18,400 --> 01:17:19,840
You should go all in.

1475
01:17:19,920 --> 01:17:22,640
Absolutely. And also, you
already have a big fanbase.

1476
01:17:22,760 --> 01:17:24,160
There are many questions for

1477
01:17:24,200 --> 01:17:26,560
the co-founder of Snapdeal
and Titan Capital.

1478
01:17:26,640 --> 01:17:28,960
One such question is from Pritam,

1479
01:17:29,080 --> 01:17:30,880
a 25-year-old from Ratnagiri.

1480
01:17:45,120 --> 01:17:49,240
Look, in India, there's
growth in every segment.

1481
01:17:49,880 --> 01:17:51,320
For instance, Sahiba,

1482
01:17:51,440 --> 01:17:53,560
there's explosion in luxury

1483
01:17:53,640 --> 01:17:54,960
- and aspirational segment.
- Correct. Yeah.

1484
01:17:54,960 --> 01:17:56,960
Because the income
levels are on the rise.

1485
01:18:30,440 --> 01:18:33,800
Choose your favourite shark
and we'd be happy to address that.

