1
00:00:10,040 --> 00:00:11,480
[music playing]

2
00:00:25,480 --> 00:00:26,600
[music fades]

3
00:00:29,240 --> 00:00:30,680
'My name is Sandeep Jangra.'

4
00:00:30,760 --> 00:00:33,240
'I work with
my co-founder Ishan Chugh.'

5
00:00:33,360 --> 00:00:34,840
He is a school friend.

6
00:00:35,000 --> 00:00:37,800
When the first season
of Shark Tank came out,

7
00:00:37,880 --> 00:00:39,360
I applied even then.

8
00:00:39,440 --> 00:00:41,040
We didn't make it for some reason.

9
00:00:41,120 --> 00:00:42,880
Then I applied to Shark Tank 2 also,

10
00:00:43,000 --> 00:00:47,360
but we barely almost made it.

11
00:00:48,560 --> 00:00:50,200
Then came Shark Tank 3.

12
00:00:50,320 --> 00:00:52,440
That time I had
just managed to touch the door.

13
00:00:52,520 --> 00:00:55,360
This time, I'm setting my foot in.

14
00:00:55,520 --> 00:00:59,040
And I decided
that around 200 stores in Gurgaon...

15
00:00:59,160 --> 00:01:00,000
That's done...

16
00:01:00,080 --> 00:01:02,680
'We've been preparing for the pitch
for the last few days.'

17
00:01:02,800 --> 00:01:05,480
No one knows what questions
will come our way.

18
00:01:05,560 --> 00:01:07,400
They could ask us

19
00:01:07,480 --> 00:01:10,000
about our online
as well as offline sales.

20
00:01:10,120 --> 00:01:11,520
I've got the figures. 28%...

21
00:01:11,600 --> 00:01:14,040
We hail from a small city.

22
00:01:14,160 --> 00:01:16,440
I decided I would quit my job and...

23
00:01:16,520 --> 00:01:18,240
Eat local, think global.

24
00:01:18,320 --> 00:01:20,720
I decided to quit my job.

25
00:01:20,840 --> 00:01:24,040
We hail from a small city in Haryana
called Gohana.

26
00:01:24,440 --> 00:01:25,640
[music playing]

27
00:01:28,720 --> 00:01:31,320
'Where I come from.,
people have small dreams.'

28
00:01:31,400 --> 00:01:34,280
We either do farming
or run small businesses.

29
00:01:36,480 --> 00:01:38,640
When I started in that city,

30
00:01:38,760 --> 00:01:41,720
I had no idea that we would
be able to take this business

31
00:01:41,800 --> 00:01:44,320
to this level
and such great heights.

32
00:01:45,880 --> 00:01:47,320
'We sure are prepared.'

33
00:01:47,480 --> 00:01:51,160
We continued to tread the right path

34
00:01:51,400 --> 00:01:53,400
and made it to Shark Tank 3 today.

35
00:01:54,800 --> 00:01:56,480
[theme music playing]

36
00:02:14,080 --> 00:02:15,400
[music fades]

37
00:02:15,520 --> 00:02:16,360
Greetings, Sharks.

38
00:02:16,400 --> 00:02:18,680
My name is Ishan
and I'm 31 years old.

39
00:02:18,800 --> 00:02:19,600
Greetings, Sharks.

40
00:02:28,280 --> 00:02:30,040
- It is famous for its 'jalebis'.
- Absolutely, sir.

41
00:02:30,560 --> 00:02:31,400
Oh!

42
00:02:31,920 --> 00:02:34,360
This is a small city
far from the metropolis

43
00:02:34,440 --> 00:02:36,600
with a population
of about 1 lakh people.

44
00:02:36,680 --> 00:02:39,120
Gohana is famous
for its huge 'jalebis'

45
00:02:39,280 --> 00:02:41,400
as well as for Pizza Galleria!

46
00:02:41,440 --> 00:02:43,120
[Sharks laugh]

47
00:02:43,560 --> 00:02:45,160
Sharks, Pizza Galleria...

48
00:02:46,360 --> 00:02:47,200
Sharks...

49
00:02:49,040 --> 00:02:51,640
When... Go... Sorry.

50
00:02:51,800 --> 00:02:53,600
- Take your time.
- Have some water.

51
00:03:00,160 --> 00:03:02,080
When I visited Gurgaon
for the first time,

52
00:03:02,120 --> 00:03:06,160
I was dazzled by
the tall buildings there.

53
00:03:06,640 --> 00:03:08,440
My friends and I contributed money

54
00:03:08,520 --> 00:03:11,840
and I had pizza over there
for the first time.

55
00:03:12,200 --> 00:03:13,720
It was delicious!

56
00:03:13,800 --> 00:03:17,280
It was as though a lion
had tasted meat for the first time!

57
00:03:17,360 --> 00:03:21,440
I decided to introduce Gohana
to pizzas.

58
00:03:21,560 --> 00:03:23,360
I decided to quit my job.

59
00:03:23,440 --> 00:03:27,320
I went back to Gohana
and started Pizza Galleria.

60
00:03:29,240 --> 00:03:31,400
Sharks, we are known

61
00:03:38,320 --> 00:03:40,520
pastas, garlic bread,
choco lava cake

62
00:03:40,640 --> 00:03:41,840
and pocket calzones.

63
00:03:41,920 --> 00:03:45,600
We also make Bahubali Pizza

64
00:03:46,040 --> 00:03:49,240
which is bigger than
the 'jalebis' in Gohana!

65
00:03:49,320 --> 00:03:50,320
[Sharks chuckle]

66
00:03:51,160 --> 00:03:53,480
I take pride in saying

67
00:03:53,600 --> 00:03:58,520
that Pizza Galleria was the first
to introduce pizzas in Gohana.

68
00:03:58,600 --> 00:03:59,480
Nice!

69
00:03:59,600 --> 00:04:01,120
We started in Gohana.

70
00:04:01,200 --> 00:04:04,680
We now run 30 outlets
in Haryana, Punjab and Delhi NCR.

71
00:04:04,800 --> 00:04:07,440
We are now ready
for further expansion.

72
00:04:07,680 --> 00:04:10,000
Our vision is to make Pizza Galleria

73
00:04:10,080 --> 00:04:12,880
India's number-one veg pizza brand.

74
00:04:12,960 --> 00:04:15,400
And for that, you now... You all...

75
00:04:15,680 --> 00:04:16,520
Me and...

76
00:04:17,960 --> 00:04:21,720
It... So, now, we need the help
of the Sharks.

77
00:04:21,840 --> 00:04:23,160
Our ask is

78
00:04:32,040 --> 00:04:33,920
My mouth is watering.
Give me your pizza.

79
00:04:34,000 --> 00:04:35,000
- Yes.
- Sure, sir.

80
00:04:35,160 --> 00:04:36,560
[light-hearted music playing]

81
00:04:45,840 --> 00:04:47,200
Sir, let me tell you what this is.

82
00:04:47,440 --> 00:04:49,920
This is our Stuffed Garlic Bread.
It is our best-seller.

83
00:04:50,000 --> 00:04:52,760
This is plain Garlic Bread
and this is a Single Topping Pizza.

84
00:04:52,880 --> 00:04:54,720
This is our Tandoori Paneer Pizza.

85
00:04:54,800 --> 00:04:56,640
Our dips include
the cheesy dip and spicy dip.

86
00:04:57,000 --> 00:04:58,200
[pleasant music playing]

87
00:05:02,880 --> 00:05:05,040
The Tandoori Paneer Pizza
is delicious.

88
00:05:06,840 --> 00:05:08,240
There was a time

89
00:05:08,360 --> 00:05:11,920
when we would sell
just 50 to 60 pizzas a day.

90
00:05:12,320 --> 00:05:13,200
Today,

91
00:05:13,360 --> 00:05:17,600
Pizza Galleria sells about
4 to 5 lakh pizzas a month.

92
00:05:17,720 --> 00:05:18,520
What!

93
00:05:19,680 --> 00:05:21,840
- 4 to 5 lakhs!
- Yes, sir. Per month!

94
00:05:22,760 --> 00:05:26,680
We have beaten Domino's
in some of the cities.

95
00:05:26,760 --> 00:05:28,040
What's your Zomato rating?

96
00:05:28,160 --> 00:05:30,680
Sir, our Zomato rating
starts at 4.2.

97
00:05:30,760 --> 00:05:32,960
It is 4.9 for Gohana.

98
00:05:33,360 --> 00:05:34,840
- Wow!
- Very nice.

99
00:05:34,920 --> 00:05:36,800
What's the distance
between Gurgaon and Gohana?

100
00:05:36,920 --> 00:05:38,200
Around 120 km.

101
00:05:38,360 --> 00:05:39,840
There are two routes.

102
00:05:39,920 --> 00:05:42,000
You could go to Gohana via Sonipat

103
00:05:42,120 --> 00:05:43,440
and the other one is via Rohtak.

104
00:05:43,520 --> 00:05:46,120
Okay. On that 120 km stretch
from Gurgaon,

105
00:05:46,200 --> 00:05:47,720
were there
no fresh pizzas available?

106
00:05:47,800 --> 00:05:49,640
No, not freshly made pizzas.

107
00:05:49,960 --> 00:05:52,200
You said you launched in 2015.

108
00:05:54,640 --> 00:05:56,680
I did my schooling
locally in Gohana.

109
00:05:56,760 --> 00:05:58,160
My father got me enrolled

110
00:05:58,240 --> 00:06:00,600
into a college
in the village itself.

111
00:06:00,800 --> 00:06:02,800
NC College/SDITM College.

112
00:06:02,920 --> 00:06:04,600
I failed B Tech, sir.

113
00:06:04,680 --> 00:06:05,640
- Oh, no!
- Oh.

114
00:06:05,760 --> 00:06:07,000
I received a scolding.

115
00:06:07,080 --> 00:06:09,280
- Dad said, "You wasted my money."
- Okay.

116
00:06:09,400 --> 00:06:11,680
"You got a job
with great difficulty"

117
00:06:11,760 --> 00:06:13,240
- "which you quit!"
- Yes.

118
00:06:13,320 --> 00:06:15,000
"Now, you want money
to start a business."

119
00:06:15,120 --> 00:06:15,960
"I can't give it to you."

120
00:06:16,000 --> 00:06:17,800
Oh! Which job was this?

121
00:06:17,920 --> 00:06:20,320
Sir, I could not complete my B Tech.

122
00:06:20,520 --> 00:06:22,040
Ishan did.

123
00:06:22,120 --> 00:06:24,400
- Is he your brother?
- No, we're school friends.

124
00:06:24,480 --> 00:06:26,760
We've been together since ninth
grade and have worked together.

125
00:06:26,840 --> 00:06:27,880
Okay. Where?

126
00:06:27,960 --> 00:06:30,680
We were on the third-party payroll
for Ericsson India.

127
00:06:30,760 --> 00:06:32,960
It used to be the first building
on the left

128
00:06:33,040 --> 00:06:34,720
when you entered DLF Cyber Hub.

129
00:06:34,800 --> 00:06:37,520
You're always so specific!

130
00:06:38,720 --> 00:06:41,960
You even mentioned the oblique
in the name of your college.

131
00:06:42,080 --> 00:06:43,600
He even gave us
the two routes to Gohana.

132
00:06:43,680 --> 00:06:45,120
[Namita laughs]

133
00:06:46,400 --> 00:06:48,040
Let's get back to your job
at Ericsson.

134
00:06:48,080 --> 00:06:49,400
Ishan got a job first.

135
00:06:49,480 --> 00:06:51,000
I was due for a 'suppli'.

136
00:06:51,680 --> 00:06:52,720
What's a 'suppli'?

137
00:06:53,000 --> 00:06:54,800
A re-exam,
supplementary examination.

138
00:06:54,880 --> 00:06:56,400
- I failed one of the exams.
- Ah!

139
00:06:56,520 --> 00:06:58,120
- What we call ATKT.
- We call it that here.

140
00:06:58,200 --> 00:06:59,680
- We call it supplementary exams.
- Okay.

141
00:06:59,760 --> 00:07:02,680
Sir, I had a subject
called Network Analysis.

142
00:07:02,720 --> 00:07:04,160
We called it NAS in short.

143
00:07:04,240 --> 00:07:05,400
It was really nasty!

144
00:07:05,600 --> 00:07:06,880
[laughter]

145
00:07:07,640 --> 00:07:09,200
I tried everything.

146
00:07:09,280 --> 00:07:10,760
- Look how he talks!
- Finally, I told Ishan,

147
00:07:10,880 --> 00:07:13,080
"Talk to your bosses
and get me a job."

148
00:07:13,160 --> 00:07:14,720
- "I want to get out of Gohana."
- Yes.

149
00:07:14,840 --> 00:07:17,440
So, he got me a job
with his influence.

150
00:07:21,600 --> 00:07:23,680
Secondly, I've never heard
of a pizza chain

151
00:07:23,760 --> 00:07:24,880
that only sells veg food.

152
00:07:24,920 --> 00:07:27,120
This is a good business tactic.

153
00:07:27,200 --> 00:07:28,080
Why veg?

154
00:07:28,200 --> 00:07:32,360
My father was a religious man
and believed in Jain saints.

155
00:07:32,480 --> 00:07:34,320
So, I went to consult our priest.

156
00:07:34,400 --> 00:07:35,880
I'd paid him random visits.

157
00:07:36,040 --> 00:07:39,000
"Sir, I want to do a business.
What field should I choose?"

158
00:07:39,120 --> 00:07:41,080
He said, "Do any business you want,"

159
00:07:41,240 --> 00:07:44,240
"but don't make a living
by killing any living beings."

160
00:07:44,360 --> 00:07:45,200
Oh!

161
00:07:48,720 --> 00:07:52,000
or is your vision to keep it
a vegetarian chain only?

162
00:07:52,080 --> 00:07:54,720
- It will always be 100% vegetarian.
- Interesting.

163
00:07:54,840 --> 00:07:57,640
Ma'am, it's not like the market
for veg food is small.

164
00:07:57,720 --> 00:08:00,600
- India has a sizeable market.
- The reason I asked you

165
00:08:00,680 --> 00:08:02,960
was because I know
a lot of vegetarians...

166
00:08:03,040 --> 00:08:04,480
I am a vegetarian myself.

167
00:08:04,600 --> 00:08:08,520
It's problematic for them to go
to restaurants that serve both.

168
00:08:08,640 --> 00:08:11,120
- So...
- Zomato has 30% customers

169
00:08:11,440 --> 00:08:14,120
who don't order from restaurants
that serve non-veg food.

170
00:08:14,200 --> 00:08:16,200
- That's a phenomenal statistic.
- True.

171
00:08:16,280 --> 00:08:18,080
- Veg-only restaurant chains
are huge. - Very nice.

172
00:08:18,600 --> 00:08:20,760
Why didn't you make it prominent?

173
00:08:20,840 --> 00:08:22,760
- If I see...
- Yes?

174
00:08:22,880 --> 00:08:24,560
"Only veg" or "100% veg"

175
00:08:24,640 --> 00:08:26,560
- is written in small font.
- Why haven't you mentioned it?

176
00:08:26,600 --> 00:08:29,440
Why don't you make it
your main selling point?

177
00:08:29,520 --> 00:08:30,560
That's a good point.

178
00:08:30,680 --> 00:08:32,280
Sure, we will add that.

179
00:08:32,360 --> 00:08:33,360
Enlarge the font.

180
00:08:34,400 --> 00:08:36,080
How come this tastes better?

181
00:08:36,200 --> 00:08:39,120
- All the pizzas
use mozzarella cheese. - Okay.

182
00:08:39,240 --> 00:08:43,240
We've added our customised
liquid cheese to the pizzas

183
00:08:47,840 --> 00:08:50,000
You failed!
How did you learn such a lot?

184
00:08:50,160 --> 00:08:53,240
After I tried a pizza in Gurgaon
for the first time,

185
00:08:53,480 --> 00:08:55,800
- I began doing R&D.
- Oh!

186
00:08:55,920 --> 00:08:57,280
I went to Domino's.

187
00:08:57,360 --> 00:08:59,960
I found out if I could
get a franchise. They said, "No."

188
00:09:00,080 --> 00:09:01,880
Then I went to Rohtak.

189
00:09:01,960 --> 00:09:03,720
- Did you go to Italy?
- Sir.

190
00:09:03,880 --> 00:09:06,040
- "The Taste of Italy for India."
- I'll explain.

191
00:09:06,200 --> 00:09:07,920
I looked up the internet
for a good logo.

192
00:09:08,080 --> 00:09:11,480
"Where was pizza first invented?"
Oh, Italy!

193
00:09:11,640 --> 00:09:13,000
That's when it clicked.

194
00:09:13,080 --> 00:09:15,000
"The taste of Italy for India."

195
00:09:16,240 --> 00:09:17,320
You did R&D,

196
00:09:17,440 --> 00:09:18,680
but where did you learn
manufacturing from?

197
00:09:18,720 --> 00:09:21,520
I had gone to Rohtak for R&D.

198
00:09:21,600 --> 00:09:23,680
There's a brand
called Pizza Wings there.

199
00:09:23,880 --> 00:09:24,960
I had a discussion with them.

200
00:09:25,040 --> 00:09:26,800
I told them I wanted to open
a pizza parlour in Gohana.

201
00:09:26,840 --> 00:09:28,320
He refused to give me a franchise.

202
00:09:28,400 --> 00:09:32,880
He offered to teach me though
for a fee of Rs. 1.5 lakhs.

203
00:09:33,040 --> 00:09:33,840
I see.

204
00:09:33,960 --> 00:09:35,360
I had arranged for the money
from friends.

205
00:09:35,440 --> 00:09:38,520
My elder brother is a constable
with the Chandigarh Police.

206
00:09:38,760 --> 00:09:40,560
He was salaried. I took his money.

207
00:09:40,640 --> 00:09:41,720
[Sharks laugh]

208
00:09:41,840 --> 00:09:44,240
Over a period of 15 to 20 days,

209
00:09:44,400 --> 00:09:46,320
they taught me the entire process.

210
00:09:46,400 --> 00:09:49,280
How delivery works,
how is the billing done...

211
00:09:49,400 --> 00:09:51,040
Stretching the dough...
I said, "It won't be round."

212
00:09:51,160 --> 00:09:53,960
They said, "Do you know
how to make a roti?" I said yes.

213
00:09:54,040 --> 00:09:55,800
"Think of it as a roti then
and go on."

214
00:09:55,960 --> 00:09:56,840
I did that.

215
00:09:57,120 --> 00:09:58,760
After doing it for so long, sir,

216
00:09:58,920 --> 00:10:00,240
I now feel

217
00:10:00,320 --> 00:10:02,120
that making pizzas
is no rocket science.

218
00:10:02,200 --> 00:10:03,440
[Sharks laugh]

219
00:10:04,080 --> 00:10:04,880
All right!

220
00:10:05,680 --> 00:10:09,160
- So, we started our first outlet
on 25 December 2015. - Oh my God!

221
00:10:09,320 --> 00:10:12,080
The people of Gohana
really went crazy at the time, sir.

222
00:10:12,280 --> 00:10:13,920
What's your revenue per month?

223
00:10:26,680 --> 00:10:28,160
Above sales of Rs. 4.5 to 5 lakhs.

224
00:10:30,760 --> 00:10:31,680
Both.

225
00:10:41,320 --> 00:10:44,560
Sir, that ratio is 70% for dine-in

226
00:10:44,720 --> 00:10:47,160
- and in-house deliveries.
- 70%.

227
00:10:47,240 --> 00:10:49,440
30% is through Zomato and Swiggy.

228
00:10:49,560 --> 00:10:50,880
Is this a franchise model?

229
00:11:07,720 --> 00:11:09,520
Where are you learning that from?

230
00:11:09,600 --> 00:11:11,200
Is someone helping you?
Do you have an advisor?

231
00:11:11,280 --> 00:11:13,080
Frankly, we've learned it
from Shark Tank.

232
00:11:13,920 --> 00:11:14,920
- Wow!
- So sweet.

233
00:11:14,960 --> 00:11:15,840
Really.

234
00:11:16,520 --> 00:11:18,640
We watched all your episodes
and we learned from you.

235
00:11:18,720 --> 00:11:19,720
You learned from us.

236
00:11:19,840 --> 00:11:22,800
Yet, you are demanding a valuation
of Rs. 50 crores from us!

237
00:11:23,120 --> 00:11:24,640
Sir, we've got
significant sales too.

238
00:11:24,760 --> 00:11:25,760
[laughs]

239
00:11:26,040 --> 00:11:28,320
Tell us about your sales.
It must be a good number.

240
00:11:28,400 --> 00:11:31,760
Our annual sales for FY 2019-20
were Rs. 8.5 crores.

241
00:11:31,840 --> 00:11:33,520
The sales for 2020-21
were Rs. 10.5 crores.

242
00:11:33,600 --> 00:11:35,160
The last year's
were Rs. 11.5 crores.

243
00:11:35,240 --> 00:11:37,320
Last year was 2022-23.

244
00:11:39,480 --> 00:11:41,160
You skipped a year.

245
00:11:41,840 --> 00:11:43,040
This was for last three years.

246
00:11:43,120 --> 00:11:45,960
- Rs. 11.5 crores, 10.5 and 8.5.
- Fine. 8.5, 10.5 and 11.5 crores.

247
00:11:46,040 --> 00:11:47,920
You should have started
with 2020-21.

248
00:11:48,000 --> 00:11:51,640
In FY 2023-24,
we'll be touching Rs. 9 crores.

249
00:11:52,600 --> 00:11:56,360
What's the split between
owned and franchise outlets?

250
00:11:56,440 --> 00:11:59,200
This is the revenue
of the 18 company-owned outlets.

251
00:11:59,320 --> 00:12:01,120
I see. Why didn't you mention sales
for the franchise owned?

252
00:12:01,200 --> 00:12:04,040
We take royalty from the franchises.

253
00:12:04,200 --> 00:12:07,200
Secondly, we take a cut
from the inventory or raw material

254
00:12:07,320 --> 00:12:08,360
that we give them.

255
00:12:08,440 --> 00:12:09,400
Tell us the numbers.

256
00:12:09,480 --> 00:12:10,880
We'll add it
to that of owned outlets.

257
00:12:15,240 --> 00:12:18,840
We take 3% of the profit
that they make.

258
00:12:18,920 --> 00:12:21,080
- 3% of the profit!
- 3%.

259
00:12:22,120 --> 00:12:23,440
No. You got it wrong.

260
00:12:23,560 --> 00:12:24,560
- After breakeven.
- Yes.

261
00:12:24,640 --> 00:12:26,520
He means after breakeven.

262
00:12:26,600 --> 00:12:28,360
I don't quite get the math.

263
00:12:29,600 --> 00:12:32,600
Why are you only making
Rs. 1.5 lakhs from 12 franchises?

264
00:12:32,720 --> 00:12:34,680
The one-time fee is separate.

265
00:12:34,840 --> 00:12:36,640
Okay. How much do you charge
for the raw material?

266
00:12:36,720 --> 00:12:38,600
About 3 to 4%.

267
00:12:38,800 --> 00:12:39,680
No! Hang on.

268
00:12:39,800 --> 00:12:41,520
Either your numbers are incorrect

269
00:12:41,560 --> 00:12:44,320
or your franchisees
are not making money.

270
00:12:44,440 --> 00:12:47,120
Actually, some of the franchises
were recently acquired.

271
00:12:47,280 --> 00:12:49,960
Regular royalty comes
from the old franchises.

272
00:12:50,080 --> 00:12:51,680
Give us their figures then.

273
00:12:52,520 --> 00:12:54,960
That brings us about
Rs. 30,000 to 35,000 a month.

274
00:12:55,040 --> 00:12:56,160
What are their sales?

275
00:12:56,240 --> 00:12:58,240
Between Rs. 8.5 to 10 lakhs.

276
00:12:58,400 --> 00:13:00,240
Are you content
with a meagre Rs. 30,000?

277
00:13:08,120 --> 00:13:10,280
How can we take profits
unless they make it first?

278
00:13:11,600 --> 00:13:13,480
There's still confusion.

279
00:13:13,600 --> 00:13:16,480
How much do you charge
the franchises for raw materials?

280
00:13:16,600 --> 00:13:18,240
I already told you
about that, ma'am.

281
00:13:18,320 --> 00:13:20,800
We currently get
Rs. 1.5 lakhs per month.

282
00:13:21,040 --> 00:13:22,040
- And...
- No!

283
00:13:22,160 --> 00:13:24,200
You said you get a royalty.

284
00:13:24,280 --> 00:13:27,480
You also said you get
a separate amount for raw materials.

285
00:13:27,600 --> 00:13:29,400
This is how much
we approximately make.

286
00:13:29,480 --> 00:13:31,240
- There's no lies here.
It is what it is. - No!

287
00:13:31,280 --> 00:13:33,120
It isn't about lies.
I just can't understand.

288
00:13:33,200 --> 00:13:35,480
Tell me
what your franchise agreement says.

289
00:13:36,280 --> 00:13:37,760
Our agreement states

290
00:13:37,960 --> 00:13:39,600
that whatever their sales
after breakeven...

291
00:13:51,200 --> 00:13:53,400
- Raw materials cost Rs. 30.
- Okay.

292
00:13:53,480 --> 00:13:54,800
That raw material costing Rs. 30,

293
00:13:54,920 --> 00:13:57,880
which includes
packed sauces and cheese,

294
00:13:57,960 --> 00:13:59,560
we give for 20%.

295
00:13:59,680 --> 00:14:02,240
So, the value of the raw material

296
00:14:02,520 --> 00:14:05,360
- is what we take a cut on.
- On that Rs. 20.

297
00:14:05,440 --> 00:14:08,280
We will not understand,
and that has become clear.

298
00:14:08,640 --> 00:14:09,800
[tense music playing]

299
00:14:11,040 --> 00:14:12,080
Are you making profits?

300
00:14:12,400 --> 00:14:13,880
- Yes, sir.
- How much did you make?

301
00:14:14,000 --> 00:14:14,880
15%.

302
00:14:15,760 --> 00:14:17,280
How much was it last year
in terms of value?

303
00:14:17,400 --> 00:14:19,160
If I talk about a monthly average,

304
00:14:19,320 --> 00:14:22,600
- all the outlets together
must make... - Rs. 18 lakhs...

305
00:14:22,720 --> 00:14:24,320
- Rs. 18 to 22 lakhs per month.
- Around Rs. 18 lakhs.

306
00:14:24,440 --> 00:14:26,880
What was this figure for year one
when you did Rs. 8.5 crores sales?

307
00:14:26,960 --> 00:14:28,320
There was nothing left
in the first year.

308
00:14:28,440 --> 00:14:29,840
- We used up everything.
- Rs. 8.5 crores.

309
00:14:29,920 --> 00:14:31,360
We kept money aside for expenses.

310
00:14:32,000 --> 00:14:33,560
Okay. Did you make any profits
in Rs. 10.5 crores?

311
00:14:33,640 --> 00:14:35,040
Between Rs. 15 to 16 lakhs.

312
00:14:35,160 --> 00:14:37,040
You said your net margin was 15%.

313
00:14:37,120 --> 00:14:40,000
Then how come you're making
only 1% on Rs. 10.5 crores,

314
00:14:40,080 --> 00:14:41,160
which is Rs. 10 to 15 lakhs?

315
00:14:42,120 --> 00:14:44,080
I think your numbers are incorrect

316
00:14:44,160 --> 00:14:46,600
because you said, that last year,

317
00:14:46,680 --> 00:14:48,560
on the sales of Rs. 11.5 crores,

318
00:14:48,640 --> 00:14:50,440
your profit was Rs. 15 lakhs.

319
00:14:50,640 --> 00:14:53,160
- Did you ask monthly or yearly?
- Last year!

320
00:14:53,520 --> 00:14:55,000
This was per month, ma'am.

321
00:14:59,120 --> 00:15:00,640
- That's confusing.
- Don't mix them up.

322
00:15:01,600 --> 00:15:02,840
What are your projected sales?

323
00:15:03,080 --> 00:15:06,040
Sir, our target is Rs. 16.5 crores.

324
00:15:15,200 --> 00:15:16,600
- The team...
- This isn't net profit.

325
00:15:16,720 --> 00:15:17,800
It's gross profit.

326
00:15:18,280 --> 00:15:19,280
What's that?

327
00:15:20,920 --> 00:15:21,840
It is net profit, sir.

328
00:15:21,920 --> 00:15:23,920
Did you use the profit
or is it lying in the company?

329
00:15:24,000 --> 00:15:25,600
- Or in the bank?
- No, we used it.

330
00:15:25,720 --> 00:15:27,920
We spent some on the company
and the new outlets.

331
00:15:28,000 --> 00:15:31,080
- The family needed some.
- We have some money left.

332
00:15:31,160 --> 00:15:32,160
Those things.

333
00:15:32,280 --> 00:15:35,720
You need
to start learning financials.

334
00:15:35,800 --> 00:15:36,920
That's why we're here.

335
00:15:37,400 --> 00:15:39,520
A lot of start-up founders believe

336
00:15:39,600 --> 00:15:41,360
that they know a certain thing

337
00:15:41,720 --> 00:15:44,040
and they'll hire a team
for the rest.

338
00:15:44,360 --> 00:15:45,280
It doesn't work like that.

339
00:15:46,560 --> 00:15:47,840
If you're a start-up founder,

340
00:15:47,920 --> 00:15:50,680
you should know 80%
about everything.

341
00:15:50,960 --> 00:15:52,760
Start learning all of this.

342
00:15:53,160 --> 00:15:54,920
Otherwise, you won't be able
to grow the business.

343
00:15:56,600 --> 00:15:59,320
I really liked you
as entrepreneurs and businessmen.

344
00:15:59,400 --> 00:16:00,280
You proved

345
00:16:00,360 --> 00:16:04,560
that experience and passion
outweigh education.

346
00:16:04,720 --> 00:16:05,960
You're doing great
and are making money.

347
00:16:06,080 --> 00:16:09,040
Keep a co-founder for finance
or one of you master it.

348
00:16:09,200 --> 00:16:10,920
I am out for now.

349
00:16:12,040 --> 00:16:15,320
Your dream is that
you want to open 500 outlets.

350
00:16:16,240 --> 00:16:19,160
This means if you're
in the franchise business,

351
00:16:19,440 --> 00:16:21,400
it no longer remains
a food business.

352
00:16:21,680 --> 00:16:23,600
It becomes a franchising business

353
00:16:23,720 --> 00:16:26,200
which means
it needs to have SOPs in place.

354
00:16:26,440 --> 00:16:29,560
Tell me the top three SOPs

355
00:16:34,320 --> 00:16:35,440
and how you'd go about it.

356
00:16:36,280 --> 00:16:38,600
If we decide to franchise,

357
00:16:50,120 --> 00:16:52,320
about how the master franchisee
will acquire new franchises.

358
00:16:52,440 --> 00:16:56,080
We will focus on that point
to increase our numbers.

359
00:16:57,400 --> 00:16:59,640
You talk in circles,

360
00:17:00,040 --> 00:17:02,480
quite similar to the shape
of the 'jalebis' from Gohana.

361
00:17:03,840 --> 00:17:05,120
It's just too confusing.

362
00:17:05,960 --> 00:17:10,320
I don't understand how you will
go from 30 to 500 outlets.

363
00:17:10,480 --> 00:17:12,560
I asked you about SOPs,

364
00:17:12,640 --> 00:17:15,280
and you started talking
about a master franchisee.

365
00:17:16,440 --> 00:17:18,400
That has nothing to do with SOPs.

366
00:17:18,840 --> 00:17:21,280
For that reason, I am out.
Good luck.

367
00:17:22,840 --> 00:17:25,040
I think you possess
a certain sweetness,

368
00:17:25,120 --> 00:17:27,720
purity and energy

369
00:17:27,800 --> 00:17:30,440
that I really love.

370
00:17:30,640 --> 00:17:32,080
I am out

371
00:17:32,120 --> 00:17:35,880
because I really don't think
I have the expertise for this

372
00:17:35,920 --> 00:17:37,720
or will be able
to help you in any way.

373
00:17:37,800 --> 00:17:39,520
I love your energy

374
00:17:39,600 --> 00:17:42,120
and I have no doubt you will
be able to expand to 500 outlets.

375
00:17:42,720 --> 00:17:43,560
Thank you.

376
00:17:43,880 --> 00:17:46,400
I believe you're
spirited entrepreneurs.

377
00:17:47,120 --> 00:17:49,480
You're racking your brains
to figure out

378
00:17:49,560 --> 00:17:51,200
how franchises will make money,

379
00:17:51,280 --> 00:17:52,080
which is good,

380
00:17:52,160 --> 00:17:54,680
because no franchise can
grow into a big business

381
00:17:54,800 --> 00:17:57,960
without considering
how their partner will make money.

382
00:17:58,040 --> 00:18:00,160
So, great work on that.

383
00:18:00,280 --> 00:18:01,520
You possess

384
00:18:01,920 --> 00:18:05,000
a lack of understanding
of your own business

385
00:18:05,080 --> 00:18:08,880
because you're unable to explain
your franchise arrangement.

386
00:18:09,120 --> 00:18:10,200
So, I can't figure out

387
00:18:10,280 --> 00:18:12,680
which of your numbers is real
and which ones are fake.

388
00:18:13,840 --> 00:18:16,680
That creates a trust deficit.

389
00:18:16,760 --> 00:18:18,760
I won't be able to join you.
I'm out.

390
00:18:19,960 --> 00:18:22,560
First of all,
the food was very delicious.

391
00:18:22,640 --> 00:18:23,480
Thank you.

392
00:18:23,600 --> 00:18:26,880
A rating of 4.9 on Zomato
is quite rare.

393
00:18:27,560 --> 00:18:28,440
So, well done.

394
00:18:29,480 --> 00:18:31,480
You possess first-class passion.

395
00:18:31,800 --> 00:18:35,040
Had you come to me
20 years ago when I was in college,

396
00:18:35,120 --> 00:18:39,000
and asked me to join you
in your business venture,

397
00:18:39,120 --> 00:18:40,120
I would have joined you.

398
00:18:40,240 --> 00:18:41,720
I'd have been
12 years old then, sir.

399
00:18:42,240 --> 00:18:43,760
[Sharks laugh]

400
00:18:43,960 --> 00:18:45,000
I'd have been older,

401
00:18:45,080 --> 00:18:46,680
- but I'd have come on board.
- I wouldn't know the business.

402
00:18:46,760 --> 00:18:48,880
I would have joined you, okay?

403
00:18:49,280 --> 00:18:51,440
Well, um... I am out.

404
00:18:52,520 --> 00:18:55,960
Firstly, I have never invested
in a restaurant business until now

405
00:18:56,360 --> 00:18:59,680
nor can I invest in them.

406
00:18:59,800 --> 00:19:00,720
Secondly,

407
00:19:01,360 --> 00:19:05,200
I need an organised set-up
if I want to work with someone.

408
00:19:05,320 --> 00:19:07,560
If I have to teach the basics
to someone,

409
00:19:07,640 --> 00:19:08,920
then it isn't worth it.

410
00:19:09,040 --> 00:19:10,120
So, I am out as well.

411
00:19:10,480 --> 00:19:11,560
- Okay? Sorry.
- [mouthing]

412
00:19:18,640 --> 00:19:20,200
'We're going back with a lesson...'

413
00:19:20,440 --> 00:19:21,560
Given to us by the Sharks.

414
00:19:21,680 --> 00:19:23,760
We're leaving with a vision

415
00:19:23,840 --> 00:19:25,080
of how to proceed from here on.

416
00:19:25,160 --> 00:19:28,280
We will make 500 outlets by 2030
come what may.

417
00:19:28,520 --> 00:19:30,680
We possess the zeal
and passion for it.

418
00:19:30,920 --> 00:19:33,640
[music playing]

419
00:21:20,960 --> 00:21:22,600
Good evening, ladies and
gentle Sharks.

420
00:21:22,680 --> 00:21:24,240
[laughing]

421
00:21:24,320 --> 00:21:25,720
We believe

422
00:21:25,920 --> 00:21:28,080
that electric car is the future.

423
00:21:28,200 --> 00:21:29,400
But do you know that

424
00:21:29,480 --> 00:21:31,720
in the manufacturing of batteries
for an electric car,

425
00:21:31,800 --> 00:21:35,000
more than 9 metric tonnes of CO2
is released into the atmosphere.

426
00:21:47,120 --> 00:21:49,640
we just get a range of 300-500 km.

427
00:21:49,720 --> 00:21:53,680
It is enough to create anxiety in
any consumer.

428
00:21:59,000 --> 00:22:01,600
India's first artificially intelligen

429
00:22:04,360 --> 00:22:05,280
Wow.

430
00:22:10,640 --> 00:22:14,200
made this car in a small garage
behind my house.

431
00:22:27,480 --> 00:22:28,880
you can use our vehicle

432
00:22:28,960 --> 00:22:30,240
on Indian roads, autonomously,

433
00:22:30,360 --> 00:22:33,720
which means you can direct it
to run on its own.

434
00:22:42,880 --> 00:22:45,760
My ask is Rs 2 crores
for 4 per cent.

435
00:23:00,560 --> 00:23:03,400
doesn't make sense. Where is
the car? Have you not got it?

436
00:23:03,960 --> 00:23:05,680
Sir, you want to see the car?

437
00:23:05,760 --> 00:23:07,800
I want to drive it, sit in it.

438
00:23:07,920 --> 00:23:10,240
Sir, I'd suggest let's take a drive.

439
00:23:10,320 --> 00:23:11,520
Come on.

440
00:23:14,880 --> 00:23:17,400
[music playing]

441
00:23:19,000 --> 00:23:20,000
Whoa!

442
00:23:20,200 --> 00:23:21,240
My God!

443
00:23:23,160 --> 00:23:23,840
Who is driving?

444
00:23:23,960 --> 00:23:24,960
I will drive.

445
00:23:25,040 --> 00:23:26,520
Okay, get in.

446
00:23:27,800 --> 00:23:28,720
Go, Vineeta.

447
00:23:30,760 --> 00:23:31,600
Okay.

448
00:23:31,680 --> 00:23:33,760
[car starts]

449
00:23:34,240 --> 00:23:36,440
[music playing]

450
00:23:42,800 --> 00:23:44,000
Slow down.

451
00:23:44,280 --> 00:23:46,240
- What do you want?
- We're not in a hurry.

452
00:23:46,360 --> 00:23:48,200
- Harshal, slow down.
- Yes.

453
00:23:48,320 --> 00:23:50,960
- Have you left it?
- Yes.

454
00:23:52,240 --> 00:23:53,800
Move your legs.

455
00:23:53,880 --> 00:23:56,080
No, Sir. I must keep my feet
on the brake.

456
00:23:59,320 --> 00:24:01,360
Get into the traffic. Let's see
what happens.

457
00:24:01,480 --> 00:24:02,600
No!

458
00:24:02,680 --> 00:24:05,360
- That's the point.
- This turn was good.

459
00:24:05,600 --> 00:24:07,960
How much distance have you
covered using AI?

460
00:24:08,040 --> 00:24:10,040
- 300 km using AI.
- Only 300.

461
00:24:10,120 --> 00:24:11,600
How much using hydrogen?

462
00:24:11,720 --> 00:24:14,200
Around 4000 hours using hydrogen.

463
00:24:14,280 --> 00:24:15,400
What are you pulling now?

464
00:24:15,480 --> 00:24:16,720
Sir, this is accelerator.

465
00:24:16,800 --> 00:24:17,960
- Accelerator.
- Yes.

466
00:24:26,480 --> 00:24:28,080
[laughing]

467
00:24:31,320 --> 00:24:32,560
[hollering]

468
00:24:32,680 --> 00:24:35,400
[music playing]

469
00:24:35,480 --> 00:24:36,440
Welcome back.

470
00:24:36,520 --> 00:24:39,760
So, the car turned on its own.

471
00:24:39,840 --> 00:24:41,560
It's so smart.

472
00:24:41,640 --> 00:24:43,560
There's no pick-up and acceleration.

473
00:24:43,680 --> 00:24:44,760
Yes, it's very noisy.

474
00:24:47,240 --> 00:24:49,440
[music playing]

475
00:24:58,280 --> 00:24:59,600
Very good-looking car.

476
00:24:59,680 --> 00:25:00,680
Nice drive.

477
00:25:00,760 --> 00:25:03,120
- Thank you, Ma'am.
- I must admit, Harshal,

478
00:25:03,400 --> 00:25:05,920
that you made this in Yavatmal.

479
00:25:06,040 --> 00:25:07,720
Phenomenal. How?

480
00:25:07,800 --> 00:25:09,640
I'm sure that your parents
are very proud.

481
00:25:09,800 --> 00:25:11,520
Yes, Ma'am. My parents are
very proud.

482
00:25:11,600 --> 00:25:13,160
It was my childhood dream

483
00:25:13,200 --> 00:25:15,840
for India to have its sports cars.

484
00:25:16,360 --> 00:25:19,240
But I didn't want to venture into
diesel or petrol engine.

485
00:25:19,360 --> 00:25:21,520
I was researching for alternatives.

486
00:25:21,600 --> 00:25:23,880
In 2014, I made a small fuel cell.

487
00:25:24,000 --> 00:25:25,640
It's approximately 3 volts.

488
00:25:25,720 --> 00:25:29,440
In 2017, I found something that's
65 per cent efficient.

489
00:25:29,520 --> 00:25:32,480
Then I thought of improving it,
increasing the stack,

490
00:25:32,520 --> 00:25:33,840
and fitting it into a car.

491
00:25:34,840 --> 00:25:37,880
So, till 2019, we built
a 15 kilowatt

492
00:25:37,960 --> 00:25:41,440
fuel cell that gave approximately
75 per cent efficiency.

493
00:25:41,760 --> 00:25:44,240
A handmade panel using hammer

494
00:25:44,320 --> 00:25:45,960
and basic tools.

495
00:25:48,280 --> 00:25:50,560
- How old are you?
- 27.

496
00:25:50,640 --> 00:25:52,360
And you've been working
on it since 2015.

497
00:25:52,400 --> 00:25:52,880
Yes.

498
00:25:52,920 --> 00:25:54,480
So, when you were 19.

499
00:25:54,600 --> 00:25:56,320
- Correct, Ma'am.
- My God!

500
00:25:57,560 --> 00:25:59,680
Generally, whether it's Tesla

501
00:25:59,800 --> 00:26:01,240
or the current scenario in India

502
00:26:01,320 --> 00:26:04,520
is towards EV-powered,
autonomous driving.

503
00:26:04,600 --> 00:26:07,720
So, why did you think of
combining it?

504
00:26:08,600 --> 00:26:12,720
Normally, when we drive electric
vehicle for 3-5 lakh kilometres,

505
00:26:12,840 --> 00:26:14,720
it requires battery replacement.

506
00:26:14,800 --> 00:26:16,880
And the cost of battery replacement

507
00:26:16,960 --> 00:26:19,680
is 50-60 per cent of the vehicle.

508
00:26:20,800 --> 00:26:22,440
On the other hand,
using our fuel cells,

509
00:26:22,480 --> 00:26:24,760
after driving for over
15 lakh kilometres

510
00:26:33,080 --> 00:26:34,880
that you dropped out after a point

511
00:26:34,960 --> 00:26:36,520
and AI took over.

512
00:26:36,600 --> 00:26:37,360
Correct, Sir.

513
00:26:37,480 --> 00:26:40,400
It turned by itself which is very
impressive as the lane was narrow.

514
00:26:40,520 --> 00:26:42,840
But the experience felt
a bit clunky.

515
00:26:43,160 --> 00:26:44,680
When we came to a slope,

516
00:26:44,760 --> 00:26:47,480
the car was struggling to ascend.

517
00:26:47,600 --> 00:26:49,800
Correct. This is our
first prototype.

518
00:26:55,000 --> 00:26:56,120
So it's unfinished.

519
00:26:56,240 --> 00:26:57,760
How much funds did you need
to make this?

520
00:27:00,640 --> 00:27:02,400
Actually, I borrowed it from
friends and family.

521
00:27:02,480 --> 00:27:04,360
Apart from that, I had businesses

522
00:27:04,440 --> 00:27:05,720
so as much as I could save
from that,

523
00:27:05,800 --> 00:27:09,560
I put all that money into this
car development.

524
00:27:11,000 --> 00:27:11,960
Autonomous driving.

525
00:27:12,080 --> 00:27:14,720
You have only driven it for 300 km.

526
00:27:15,040 --> 00:27:18,400
The leaders of autonomous driving
in the world

527
00:27:18,520 --> 00:27:21,920
- have covered lakhs of km.
- Correct.

528
00:27:22,000 --> 00:27:24,080
Like Google, Tesla.

529
00:27:24,160 --> 00:27:26,520
The data or model that they have

530
00:27:26,680 --> 00:27:28,320
is far superior.

531
00:27:28,400 --> 00:27:30,320
- Correct.
- So if you try to compete

532
00:27:30,400 --> 00:27:31,560
your model will lose.

533
00:27:32,960 --> 00:27:35,080
Foreign companies that integrate AI

534
00:27:35,200 --> 00:27:37,000
only follow lane marking

535
00:27:46,440 --> 00:27:49,280
I have a cousin brother, Prajwal,
he developed it.

536
00:27:49,360 --> 00:27:51,720
So, why are you rushing into AI?

537
00:27:51,840 --> 00:27:53,400
You already mentioned that

538
00:27:53,520 --> 00:27:54,960
electric cars have a range problem.

539
00:27:55,040 --> 00:27:57,920
- Correct.
- I drove a Tesla car for 1500 km

540
00:27:58,000 --> 00:28:00,560
and it doesn't even go for 400 km.
At 200 km,

541
00:28:00,640 --> 00:28:03,680
it causes a lot of stress, we have
to charge it for 6 hours

542
00:28:03,760 --> 00:28:06,160
so hydrogen compared to electric

543
00:28:06,240 --> 00:28:08,360
you're solving such a big problem.

544
00:28:08,440 --> 00:28:12,040
- Correct.
- Then why are you getting into AI?

545
00:28:12,760 --> 00:28:14,120
There are many road accidents
in India.

546
00:28:14,200 --> 00:28:16,560
Due to high speed and blind spots--

547
00:28:16,680 --> 00:28:19,680
But a startup can't solve all
the problems.

548
00:28:20,520 --> 00:28:23,160
In India, for such a novelty,

549
00:28:23,240 --> 00:28:26,120
consumers will have to trust
to buy it.

550
00:28:26,480 --> 00:28:30,360
For such a dangerous, complex
technology

551
00:28:30,440 --> 00:28:33,000
why should a consumer like me
trust you?

552
00:28:33,080 --> 00:28:36,400
Because our AI system will be very
useful for emergency braking.

553
00:28:36,480 --> 00:28:39,360
It will detect vehicles within
500 metres that are slowing down

554
00:28:39,440 --> 00:28:41,920
and it can cause an impact
on your vehicle.

555
00:28:42,000 --> 00:28:43,840
So, that feature will be useful.

556
00:28:43,920 --> 00:28:45,720
If it saves 2-3 lives,

557
00:28:45,800 --> 00:28:48,200
people will indirectly start
trusting the vehicle.

558
00:28:48,320 --> 00:28:50,880
All this is a part of Tesla's AI.

559
00:28:50,960 --> 00:28:53,320
Their approach to technology
is different.

560
00:28:53,680 --> 00:28:55,400
What's the difference?
They use LiDAR.

561
00:28:55,480 --> 00:28:56,320
Correct.

562
00:29:09,040 --> 00:29:10,680
- But you can.
- Yes, Sir.

563
00:29:11,160 --> 00:29:14,520
I feel that you are lost in your
world for 8 years.

564
00:29:14,600 --> 00:29:15,520
Um-hmm.

565
00:29:15,640 --> 00:29:18,200
Tesla, Google,

566
00:29:18,280 --> 00:29:20,320
your performance is superior
than them.

567
00:29:20,400 --> 00:29:21,920
You're making that claim.

568
00:29:22,000 --> 00:29:24,800
So, somewhere it doesn't fit.

569
00:29:26,240 --> 00:29:29,560
But, Sir, since we've initiated it.
We will surely achieve something.

570
00:29:29,640 --> 00:29:31,600
Courage is great but

571
00:29:31,720 --> 00:29:34,120
there's a thin line between courage
and foolishness.

572
00:29:34,240 --> 00:29:34,840
Correct, Sir.

573
00:29:34,920 --> 00:29:36,480
You... [laughing]

574
00:29:36,560 --> 00:29:37,960
- Harshal.
- Yes, Ma'am.

575
00:29:38,080 --> 00:29:40,000
What's the competition
in this space?

576
00:29:40,080 --> 00:29:41,560
Let's start with hydrogen.

577
00:29:41,680 --> 00:29:43,040
There's Toyota Mirai

578
00:29:43,120 --> 00:29:45,320
and Hyundai NEXO.

579
00:29:45,400 --> 00:29:48,600
These two cars run on hydrogen
and have maximum sales.

580
00:29:48,680 --> 00:29:49,480
What's the sales like?

581
00:29:49,560 --> 00:29:53,600
24,000 units of Toyota Mirai
have been sold worldwide so far.

582
00:29:53,680 --> 00:29:56,120
And why doesn't it sell more?
Is it the costing?

583
00:29:56,200 --> 00:29:57,800
It's hydrogen.

584
00:29:57,880 --> 00:29:59,600
- It's very...
- Lack of infrastructure.

585
00:29:59,680 --> 00:30:01,720
How will you fuel up hydrogen?

586
00:30:01,800 --> 00:30:05,000
When big brands are just selling
24,000

587
00:30:05,080 --> 00:30:06,600
then what will you do with
Rs 2 crores?

588
00:30:20,640 --> 00:30:21,720
The infrastructure challenge.

589
00:30:21,800 --> 00:30:23,360
Reliance and Ambani
already invest billions

590
00:30:23,400 --> 00:30:25,480
of dollars in the production
of green hydrogen.

591
00:30:25,600 --> 00:30:27,160
Even Indian Oil has--

592
00:30:27,240 --> 00:30:29,200
So when will India have
the infrastructure?

593
00:30:29,600 --> 00:30:33,120
We will witness 1-2 filling stations
in every metro city in 3-4 years.

594
00:30:33,240 --> 00:30:35,200
It will be faster than
electric outlets.

595
00:30:35,280 --> 00:30:36,800
Because it takes 5 minutes
to refill.

596
00:30:36,920 --> 00:30:38,200
In the last 20 years,

597
00:30:38,560 --> 00:30:41,240
how many new car companies
have evolved?

598
00:30:41,360 --> 00:30:42,080
One. Tesla.

599
00:30:42,200 --> 00:30:44,040
No, there are 2-3 Chinese
companies too.

600
00:30:44,120 --> 00:30:46,400
- Correct.
- Yes? And Tesla.

601
00:30:46,640 --> 00:30:49,200
On the one hand, are incumbents,

602
00:30:49,320 --> 00:30:50,760
the German car makers,

603
00:30:50,840 --> 00:30:53,800
US car makers and Japanese
car makers, broadly.

604
00:30:54,000 --> 00:30:54,480
Correct.

605
00:30:54,520 --> 00:30:55,520
Indian car makers.

606
00:30:55,600 --> 00:30:59,160
On the other hand, there are
2-3 examples

607
00:30:59,240 --> 00:31:00,880
which have been built in the last
20 years

608
00:31:00,960 --> 00:31:02,920
and they put billions of dollars
into it.

609
00:31:03,000 --> 00:31:05,720
And they have advanced
the technology so much

610
00:31:05,800 --> 00:31:08,600
that to catch up to it
is almost impossible.

611
00:31:09,680 --> 00:31:13,960
60 lakhs, 2 crores, 5 crores,
or even 100 crores won't help.

612
00:31:14,880 --> 00:31:16,560
- Do you understand what I'm saying?
- Yes, Sir.

613
00:31:16,680 --> 00:31:18,520
So, how will Rs 2 crores help you?

614
00:31:18,600 --> 00:31:20,920
You might build a better version.

615
00:31:21,400 --> 00:31:23,240
But where will you get an assembly
line from?

616
00:31:23,320 --> 00:31:24,720
How will you generate demand?

617
00:31:24,840 --> 00:31:26,520
How will you build a brand?

618
00:31:26,600 --> 00:31:28,800
It will require billions of dollars.

619
00:31:29,800 --> 00:31:31,960
But, Sir, I will only sell five cars
to begin with.

620
00:31:32,040 --> 00:31:35,120
Then 10, 15. So the assembly
line will be set.

621
00:31:36,160 --> 00:31:38,560
[music playing]

622
00:31:41,720 --> 00:31:44,280
- [sighs] Everyone's quiet.
- I know.

623
00:31:44,400 --> 00:31:46,760
You know why? Because everyone
likes you.

624
00:31:46,880 --> 00:31:47,840
Thank you so much, Sir.

625
00:31:47,840 --> 00:31:50,240
You seem to be a nice person.

626
00:31:50,320 --> 00:31:54,200
But somewhere, I feel that
you're not understanding

627
00:31:54,280 --> 00:31:57,600
that you can't build a business
or brand of cars with this.

628
00:31:58,160 --> 00:32:01,800
You have good knowledge.
Please get a job somewhere.

629
00:32:01,920 --> 00:32:03,600
If you can.

630
00:32:04,560 --> 00:32:06,960
Help those companies

631
00:32:07,040 --> 00:32:10,600
by sharing your knowledge
and they will launch the cars.

632
00:32:10,720 --> 00:32:12,320
You spent 8-10 years

633
00:32:12,440 --> 00:32:14,120
so please do something else.
I'm out for now.

634
00:32:14,200 --> 00:32:14,920
Thank you, Sir.

635
00:32:15,040 --> 00:32:17,320
Look, green fuel is the future.

636
00:32:18,160 --> 00:32:19,960
Hydrogen-based cars will be made.

637
00:32:20,040 --> 00:32:20,960
So we can do that.

638
00:32:21,040 --> 00:32:23,640
No, because you're distracted.

639
00:32:23,720 --> 00:32:28,080
AI cars, autonomous vehicles,
are 10-20 years

640
00:32:28,200 --> 00:32:30,680
later requirement for a country
like India.

641
00:32:31,080 --> 00:32:34,200
Energy crisis is real and right
here. Right?

642
00:32:34,400 --> 00:32:35,880
I'm out for now.

643
00:32:36,920 --> 00:32:39,520
But I hope that you take
one direction

644
00:32:39,600 --> 00:32:41,600
either AI or hydrogen.

645
00:32:41,720 --> 00:32:43,680
- Hmm.
- Else, with the limited resources,

646
00:32:43,720 --> 00:32:45,000
you won't be able to make it big.

647
00:32:45,000 --> 00:32:47,880
Vineeta, why? I'm sorry. But you're
giving him the wrong advice.

648
00:32:49,400 --> 00:32:52,040
You know where hydrogen cars
and technology has reached?

649
00:32:52,120 --> 00:32:53,640
Toyota and Hyundai

650
00:32:53,720 --> 00:32:56,760
have created next generation fuel
cells in hydrogen.

651
00:32:56,880 --> 00:32:58,640
The fuel cells that he's
currently making,

652
00:32:58,720 --> 00:33:00,400
did you see how it ascends
a steep slope?

653
00:33:00,480 --> 00:33:01,920
It's very rudimentary.

654
00:33:03,360 --> 00:33:05,960
Whatever he chooses, AI or hydrogen,

655
00:33:06,040 --> 00:33:07,880
it will miserably fail.

656
00:33:09,120 --> 00:33:11,000
The technology has gone way beyond.

657
00:33:11,880 --> 00:33:13,800
You have a passion.

658
00:33:13,920 --> 00:33:15,520
You will do what you have to.

659
00:33:16,280 --> 00:33:18,560
I'm out. Good luck.

660
00:33:19,600 --> 00:33:21,680
I completely agree with Anupam.

661
00:33:22,200 --> 00:33:24,920
The other players are way ahead.

662
00:33:25,040 --> 00:33:27,600
- And for that reason, I'm out.
- Thank you, Ma'am.

663
00:33:29,200 --> 00:33:31,760
Often, when founders do
something crazy,

664
00:33:31,840 --> 00:33:32,400
Um-hmm.

665
00:33:32,480 --> 00:33:34,880
people advise them to not pursue.

666
00:33:34,960 --> 00:33:36,280
Correct, Sir.

667
00:33:36,520 --> 00:33:40,760
And you get another set of people
asking you to prove them wrong.

668
00:33:41,000 --> 00:33:42,040
Yes, Sir.

669
00:33:43,040 --> 00:33:44,560
Our ego in between

670
00:33:44,640 --> 00:33:46,800
listens to the advice of
proving them wrong.

671
00:33:46,960 --> 00:33:47,440
Hmm.

672
00:33:47,480 --> 00:33:49,760
- True.
- Correct? And the rationality of

673
00:33:50,000 --> 00:33:52,960
it not working, or why it won't,

674
00:33:53,040 --> 00:33:54,520
we completely sideline it.

675
00:33:54,600 --> 00:33:58,320
I won't listen to you. No matter
what you say, I'll prove you wrong.

676
00:33:58,360 --> 00:33:58,880
Hmm.

677
00:34:00,320 --> 00:34:02,320
Check your mindset.

678
00:34:02,400 --> 00:34:04,680
Check your ego.

679
00:34:04,760 --> 00:34:06,480
And the level of craziness.

680
00:34:06,560 --> 00:34:09,000
Are you just trying to prove
everybody wrong or

681
00:34:09,080 --> 00:34:11,480
wronging yourself?

682
00:34:12,720 --> 00:34:14,120
- I'm out.
- Okay.

683
00:34:15,080 --> 00:34:16,040
- All the best.
- All the best.

684
00:34:16,120 --> 00:34:17,120
Thank you so much.

685
00:34:17,200 --> 00:34:19,640
And very nice car. Enjoyed the ride.

686
00:34:19,720 --> 00:34:21,000
Thank you.

687
00:34:22,320 --> 00:34:24,120
It's fun to see that, in India,

688
00:34:24,200 --> 00:34:27,800
people from small towns
and villages, are thinking big.

689
00:34:27,960 --> 00:34:32,520
I feel proud but also feel bad when
someone is headed the wrong way.

690
00:34:32,600 --> 00:34:36,160
So, we tried. He seems smart.
He might just get it.

691
00:34:36,640 --> 00:34:39,280
[music playing]

692
00:36:05,040 --> 00:36:07,360
Sharks, before I start the pitch,

693
00:36:07,600 --> 00:36:08,960
I have a question for you all.

694
00:36:09,040 --> 00:36:11,880
Can you tell me which art form
is this?

695
00:36:14,520 --> 00:36:15,680
- Warli.
- Warli.

696
00:36:15,800 --> 00:36:18,920
Right. Can you tell me which
art form this is?

697
00:36:22,000 --> 00:36:23,960
This is a Gond painting from
Madhya Pradesh.

698
00:36:24,800 --> 00:36:27,600
Sharks, like Warli and Gond,

699
00:36:27,680 --> 00:36:31,040
there are more than 200 art
forms in India.

700
00:36:34,960 --> 00:36:36,320
hardly knows about it.

701
00:36:36,400 --> 00:36:38,600
Due to which these art forms

702
00:36:38,720 --> 00:36:41,040
are gradually disappearing.

703
00:36:47,560 --> 00:36:49,320
to preserve and promote

704
00:36:49,440 --> 00:36:52,160
the traditional arts of India
through our brand, Rooftop.

705
00:36:52,240 --> 00:36:54,880
[music playing]

706
00:36:55,280 --> 00:36:57,000
Rooftop is an app

707
00:37:11,520 --> 00:37:13,160
online and offline

708
00:37:20,560 --> 00:37:23,200
have booked art workshops
through Rooftop.

709
00:37:23,440 --> 00:37:26,960
And more than 3000 artists

710
00:37:27,040 --> 00:37:29,280
have been provided
a sustainable livelihood.

711
00:37:29,360 --> 00:37:32,760
Sharks, to take Indian art
to the global stage,

712
00:37:32,880 --> 00:37:35,320
I'm asking you for

713
00:37:35,400 --> 00:37:36,960
Rs 2 crores for 4 per cent equity

714
00:37:41,720 --> 00:37:43,880
- Welcome to the Tank.
- Thank you.

715
00:37:47,640 --> 00:37:50,200
Firstly, when I travelled abroad,
I noticed that

716
00:37:50,320 --> 00:37:53,560
the world is beautiful.

717
00:37:53,640 --> 00:37:55,600
And when I returned to India,

718
00:37:55,720 --> 00:37:59,120
which is known for its history,
art, culture.

719
00:37:59,160 --> 00:38:01,080
Why are we not mapping the passion?

720
00:38:01,800 --> 00:38:05,480
I took some small steps, mapped
the passion and created a community.

721
00:38:05,600 --> 00:38:08,800
And then through iterations,
we have Rooftop today.

722
00:38:09,120 --> 00:38:10,080
Tell me more about the story.

723
00:38:10,160 --> 00:38:12,720
We started with travel experiences.

724
00:38:12,800 --> 00:38:16,080
We travelled the globe and observed

725
00:38:16,160 --> 00:38:18,640
that nobody is solving the root
problem in India.

726
00:38:19,280 --> 00:38:21,360
We picked a territory in Rajasthan,

727
00:38:21,440 --> 00:38:25,160
and went to a master artist in
Jaipur, Jodhpur, and Udaipur.

728
00:38:25,240 --> 00:38:26,560
We understood the art form.

729
00:38:26,680 --> 00:38:30,560
If you go to an artist's house
for 2 to 5 hours,

730
00:38:30,640 --> 00:38:33,840
and you learn about the art
form through that artist,

731
00:38:33,920 --> 00:38:36,160
and in that short span, on
a small canvas,

732
00:38:36,240 --> 00:38:38,480
you create that art and craft.

733
00:38:38,560 --> 00:38:41,920
So, it's an experience for you,
a story of a lifetime.

734
00:38:42,040 --> 00:38:45,120
And I feel that you genuinely
connect with that culture.

735
00:38:45,200 --> 00:38:45,920
That's how it started.

736
00:38:46,000 --> 00:38:49,240
By spending four hours in
a workshop

737
00:38:49,760 --> 00:38:50,760
nobody becomes an artist.

738
00:38:51,480 --> 00:38:53,720
Round the globe, creative learning

739
00:38:53,840 --> 00:38:55,720
- is growing rapidly.
- Okay.

740
00:38:55,800 --> 00:38:58,680
India is not enjoying the same pace.

741
00:38:58,760 --> 00:39:01,080
Because access to authentic

742
00:39:01,240 --> 00:39:04,000
stuff is not the same.

743
00:39:09,560 --> 00:39:12,200
I'm bridging the visual art forms
in India.

744
00:39:12,280 --> 00:39:15,680
For learning, leisure, networking,
and content.

745
00:39:15,760 --> 00:39:17,280
It's still confusing.

746
00:39:18,120 --> 00:39:19,800
Show us the user journey.

747
00:39:20,320 --> 00:39:22,560
The best part is that

748
00:39:22,640 --> 00:39:26,000
the app can help you understand art.

749
00:39:26,080 --> 00:39:27,880
How old the art is,

750
00:39:27,960 --> 00:39:29,120
who practices it,

751
00:39:29,240 --> 00:39:31,480
the importance of that art,

752
00:39:31,600 --> 00:39:34,160
how it is made, what materials
are used in the making...

753
00:39:34,280 --> 00:39:36,160
When you opt for a course,

754
00:39:36,240 --> 00:39:38,200
you get so many options.

755
00:39:38,280 --> 00:39:40,600
Specifically, the most unique part
is that it is multilingual.

756
00:39:41,440 --> 00:39:45,560
Traditional artists are only able
to teach in their local language.

757
00:39:45,720 --> 00:39:48,240
You get to learn the same content
in English or Hindi.

758
00:39:48,360 --> 00:39:50,640
- Does the class happen at your end?
- Yes.

759
00:39:50,720 --> 00:39:52,600
- Is it a video class?
- It's a video class.

760
00:39:52,680 --> 00:39:55,080
- Is it live or pre-recorded?
- We have both.

761
00:39:55,160 --> 00:39:56,360
- The courses...
- What about live on-site?

762
00:39:56,440 --> 00:39:58,120
- Experiential?
- We have on-site too.

763
00:40:33,480 --> 00:40:38,520
We've partnered with 1,160 artists
from 122 towns in India

764
00:40:38,640 --> 00:40:40,880
to host the courses.

765
00:40:41,040 --> 00:40:42,720
You say you have 1,160 teachers.

766
00:40:42,760 --> 00:40:44,720
How many students
did you get on board?

767
00:40:44,800 --> 00:40:47,800
We have about 4,500
active monthly users

768
00:40:47,960 --> 00:40:51,640
and between 7,500 to 8,000
registered users on the app.

769
00:40:51,880 --> 00:40:54,160
- That's too low.
- Your business is slack.

770
00:40:57,400 --> 00:41:00,840
That of our online workshops
is between Rs. 600 to 1,100

771
00:41:01,160 --> 00:41:03,600
and that of courses
is between Rs. 3,000 to 5,500...

772
00:41:03,680 --> 00:41:04,560
That's not done.

773
00:41:04,640 --> 00:41:05,600
In every business...

774
00:41:06,000 --> 00:41:08,200
I understand
you have different segments,

775
00:41:08,440 --> 00:41:11,400
but you're too early-stage
to get so complex.

776
00:41:11,680 --> 00:41:15,720
Tell me what your average
customer acquisition cost is.

777
00:41:15,920 --> 00:41:17,200
- I...
- Across your business.

778
00:41:17,320 --> 00:41:18,720
It can't be a range.

779
00:41:18,800 --> 00:41:20,840
It has to be a number
as it is an average.

780
00:41:21,160 --> 00:41:22,000
Do you understand?

781
00:41:22,080 --> 00:41:23,960
Yes, I will try to answer that.

782
00:41:24,080 --> 00:41:26,360
Our customer acquisition cost

783
00:41:26,480 --> 00:41:29,000
for both products,

784
00:41:29,080 --> 00:41:31,320
because that has been our focus,

785
00:41:31,440 --> 00:41:32,720
is somewhere around Rs. 1,000.

786
00:41:33,680 --> 00:41:36,680
What is your LTV,
Lifetime Value per Customer?

787
00:41:37,000 --> 00:41:39,720
We acquired 50 customers
in the last two months

788
00:41:39,960 --> 00:41:41,880
purely for our hero product.

789
00:41:42,000 --> 00:41:43,200
Out of which two customers

790
00:41:43,280 --> 00:41:45,680
bought three other courses
from us thrice.

791
00:41:45,880 --> 00:41:49,360
Going by that,
15 to 18% of our customers

792
00:41:49,400 --> 00:41:50,560
buy from us again.

793
00:41:50,640 --> 00:41:52,160
Do the math.

794
00:41:52,240 --> 00:41:54,400
What is your average lifetime value?

795
00:41:54,520 --> 00:41:58,040
A customer gives us a value
of Rs. 50,000 to 60,000.

796
00:42:01,000 --> 00:42:02,240
Yes. 20%, yes.

797
00:42:02,320 --> 00:42:03,440
What's your average order value?

798
00:42:03,600 --> 00:42:05,160
- This... No.
- Rs. 2,000 per month.

799
00:42:05,240 --> 00:42:07,880
Our average order value
was Rs. 18,500

800
00:42:08,040 --> 00:42:09,280
based on the Rs. 27,000 course.

801
00:42:09,400 --> 00:42:11,000
Hey! Average order value!

802
00:42:11,080 --> 00:42:13,000
Average means blended,

803
00:42:13,920 --> 00:42:15,960
- not your most expensive course.
- Yes.

804
00:42:16,040 --> 00:42:18,120
Add all of them, 400 and 27,000

805
00:42:18,200 --> 00:42:19,960
and divide
by the number of customers.

806
00:42:20,040 --> 00:42:21,000
- Get it?
- Absolutely.

807
00:42:21,120 --> 00:42:24,880
Anupam, I can't give you
a clear answer right now.

808
00:42:24,960 --> 00:42:26,080
I don't want to give wrong figures.

809
00:42:26,160 --> 00:42:27,640
- I can't give you clarity.
- Fine.

810
00:42:27,760 --> 00:42:29,760
- I'll surely... - No problem.
Do you know the LTV?

811
00:42:29,880 --> 00:42:31,400
Lifetime value or annual value

812
00:42:31,480 --> 00:42:33,800
or six-monthly value
of average customer.

813
00:42:34,160 --> 00:42:37,240
Going by the data
of the last few months,

814
00:42:37,360 --> 00:42:39,040
I think that one customer,

815
00:42:39,160 --> 00:42:41,160
if I were to do the math...

816
00:42:41,280 --> 00:42:44,960
One customer gives us a value
of Rs. 50,000 to 60,000.

817
00:42:45,560 --> 00:42:46,560
Let's try another angle.

818
00:42:46,640 --> 00:42:47,920
- Okay.
- What was last month's revenue?

819
00:42:48,400 --> 00:42:51,040
Around Rs. 11 lakhs.

820
00:42:51,360 --> 00:42:52,360
Rs. 11 lakhs last month.

821
00:42:52,480 --> 00:42:55,360
I mean. Rs. 7 lakhs and...
Yes, Rs. 7.5 to 8 lakhs.

822
00:42:56,200 --> 00:42:57,880
What was your marketing cost?

823
00:42:58,120 --> 00:43:01,360
Zero. We haven't spent a rupee
on marketing in the last quarter.

824
00:43:01,440 --> 00:43:02,640
You mentioned CAC.

825
00:43:02,720 --> 00:43:04,640
How can you have CAC
without incurring marketing costs?

826
00:43:05,360 --> 00:43:08,520
When we launched version 2
in March or April,

827
00:43:08,680 --> 00:43:10,840
- then in the last six months...
- These are renewal customers.

828
00:43:10,960 --> 00:43:12,320
He's milking the renewal customers.

829
00:43:17,440 --> 00:43:19,160
Buddy, what's your monthly burn?

830
00:43:19,360 --> 00:43:21,120
- Rs. 14 to 15 lakhs
as we are getting revenue. - Okay.

831
00:43:21,200 --> 00:43:22,040
What do you do?

832
00:43:22,080 --> 00:43:23,520
Do you have
another source of income,

833
00:43:23,600 --> 00:43:25,800
because you don't seem
to have any idea about business?

834
00:43:25,960 --> 00:43:27,280
Nor do you know numbers.

835
00:43:27,560 --> 00:43:29,040
[tense music playing]

836
00:43:29,800 --> 00:43:31,560
This isn't making you any money.

837
00:43:31,640 --> 00:43:33,440
It really is profitable,
that's why I do only this.

838
00:43:33,560 --> 00:43:35,400
- You're not making anything now.
- Yes.

839
00:43:35,480 --> 00:43:36,880
- Yes, sir...
- Have you raised funds yet?

840
00:43:37,040 --> 00:43:38,000
None.

841
00:43:38,240 --> 00:43:39,360
100% equity is yours?

842
00:43:39,440 --> 00:43:42,000
My mom has... My family has some.

843
00:43:42,120 --> 00:43:44,600
- How much? - Mom has 65%.
She had given me a loan.

844
00:43:44,720 --> 00:43:45,640
What's the amount?

845
00:43:45,720 --> 00:43:47,040
Rs. 3.25 crores so far.

846
00:43:48,920 --> 00:43:51,000
You come from
a very well-to-do family

847
00:43:51,080 --> 00:43:53,680
that has the means
to invest in a business.

848
00:43:53,760 --> 00:43:55,320
No. If I talk about runway,

849
00:43:55,400 --> 00:43:58,480
I don't have a runway
of more than 7 to 8 months.

850
00:43:58,640 --> 00:44:00,280
[sombre music playing]

851
00:44:01,200 --> 00:44:03,240
What will the business be like
five years from now?

852
00:44:03,360 --> 00:44:04,240
Multi-faceted.

853
00:44:04,320 --> 00:44:06,200
Online and offline,
if you want to learn

854
00:44:06,440 --> 00:44:07,640
Indian art anywhere in the world,

855
00:44:07,720 --> 00:44:10,240
then Rooftop is the sole platform.

856
00:44:10,360 --> 00:44:14,040
Indians, who are creative,
are spread across the globe.

857
00:44:14,120 --> 00:44:16,680
- Today...
- I think you are delusional

858
00:44:16,760 --> 00:44:17,920
and are telling tall stories.

859
00:44:18,000 --> 00:44:18,800
I'm out.

860
00:44:19,560 --> 00:44:21,880
Your branding
and the name Rooftop are amazing.

861
00:44:21,920 --> 00:44:23,040
It's a good mission.

862
00:44:23,680 --> 00:44:26,840
Having said that,
you don't have a product-market fit.

863
00:44:26,920 --> 00:44:30,160
You are not able to explain
what you're making.

864
00:44:30,920 --> 00:44:35,080
You seem to have
lost touch with reality.

865
00:44:35,160 --> 00:44:37,040
You need to come back to reality

866
00:44:37,120 --> 00:44:38,920
and crack the product-market fit.

867
00:44:39,080 --> 00:44:41,160
Only after that, invest
someone else's money into it.

868
00:44:41,280 --> 00:44:43,680
Your mom will forgive you,
but your investors won't.

869
00:44:43,800 --> 00:44:44,720
- Okay?
- Yes.

870
00:44:45,680 --> 00:44:46,760
What happens sometimes

871
00:44:46,840 --> 00:44:49,480
is that founders
start treating their business

872
00:44:49,560 --> 00:44:51,520
as their babies, right?

873
00:44:51,560 --> 00:44:53,160
They get overattached.

874
00:44:53,840 --> 00:44:56,120
Your love is slightly blind.

875
00:44:56,920 --> 00:45:00,560
Your business model
is not scaleable.

876
00:45:01,240 --> 00:45:04,080
If you want to sell your product,
there's too much competition.

877
00:45:04,160 --> 00:45:06,200
Too much going on right now.

878
00:45:06,320 --> 00:45:07,800
I'm sorry if you didn't like
the feedback,

879
00:45:07,920 --> 00:45:09,400
but it's my job to be honest.

880
00:45:09,600 --> 00:45:11,200
- For that reason, I'm out.
- Okay.

881
00:45:12,600 --> 00:45:16,680
Kartik, you know, life isn't
as complicated as people make it.

882
00:45:16,800 --> 00:45:19,000
We tried to understand
what you were saying,

883
00:45:19,120 --> 00:45:21,920
but had you said it in simple words,
we'd have understood better.

884
00:45:22,000 --> 00:45:25,680
What you did was explain
everything in a complicated way.

885
00:45:26,240 --> 00:45:29,120
Giving simple, clear
and concise answers is important.

886
00:45:29,280 --> 00:45:30,240
I am out.

887
00:45:31,400 --> 00:45:33,880
Have you ever done a job
in your life, Kartik?

888
00:45:33,960 --> 00:45:35,960
I was into management consulting.

889
00:45:36,040 --> 00:45:37,280
In which company?

890
00:45:37,360 --> 00:45:38,560
In PwC.

891
00:45:38,800 --> 00:45:42,480
Sometimes,
we are very good as professionals,

892
00:45:42,720 --> 00:45:44,360
but as businessmen,

893
00:45:44,440 --> 00:45:47,720
we don't have it in us
or possess those skills.

894
00:45:48,840 --> 00:45:51,560
You came here...
Again, I'll be forthcoming.

895
00:45:51,640 --> 00:45:54,920
As though someone woke you up
from your sleep

896
00:45:55,360 --> 00:45:56,960
and asked you to come to Shark Tank

897
00:45:57,040 --> 00:45:59,200
and you just upped and came here.

898
00:46:00,080 --> 00:46:01,040
Seriously.

899
00:46:01,200 --> 00:46:03,840
This art training, learning art...

900
00:46:04,000 --> 00:46:06,560
How big is the Indian industry
for learning traditional Indian art?

901
00:46:06,680 --> 00:46:07,760
It is...

902
00:46:09,520 --> 00:46:10,920
- It doesn't exist!
- 80...

903
00:46:12,640 --> 00:46:14,120
You have to create it.

904
00:46:14,480 --> 00:46:16,880
Do you know the amount of capital
it takes to create an industry?

905
00:46:17,000 --> 00:46:17,880
Absolutely.

906
00:46:18,000 --> 00:46:20,080
Do you know how many
online hobby and art classes

907
00:46:20,160 --> 00:46:22,320
have failed in the last five years

908
00:46:22,600 --> 00:46:23,840
and how much capital went into it?

909
00:46:24,000 --> 00:46:25,240
You have no idea.

910
00:46:26,040 --> 00:46:27,720
I'm sorry,
but you have no idea, buddy.

911
00:46:27,800 --> 00:46:28,880
That's why I'm out.

912
00:46:29,480 --> 00:46:31,800
Listen.
When will you start the marketplace?

913
00:46:32,720 --> 00:46:34,080
- In two months, sir.
- Is there

914
00:46:34,840 --> 00:46:38,760
- any other Indian artisan or
Indian marketplace in India? - No.

915
00:46:38,880 --> 00:46:40,360
- Not at all?
- In e-com.

916
00:46:40,520 --> 00:46:41,960
- But...
- E-com? As in?

917
00:46:42,040 --> 00:46:42,880
Selling paintings.

918
00:46:42,960 --> 00:46:45,280
- There are 40 to 50 platforms.
- In the world?

919
00:46:45,360 --> 00:46:47,280
They sell fashion
as well as e-commerce.

920
00:46:47,400 --> 00:46:48,400
Who are they?

921
00:46:48,480 --> 00:46:50,080
Not a big name
which I can tell you.

922
00:46:50,160 --> 00:46:52,960
In five years,
what do you think will be the split

923
00:46:53,040 --> 00:46:55,000
in revenues for marketplace
and learning?

924
00:46:55,600 --> 00:46:57,200
The marketplace will be huge.

925
00:46:57,280 --> 00:46:59,120
Learning is very important
for a start

926
00:46:59,200 --> 00:47:02,120
because that's what brings
engagement and interest.

927
00:47:02,280 --> 00:47:05,640
After that, it is consumed
and purchased by people.

928
00:47:05,760 --> 00:47:09,240
It's important to educate about art
so that the art sells.

929
00:47:09,440 --> 00:47:11,360
- It isn't important to teach it.
- Right.

930
00:47:11,440 --> 00:47:14,640
Art has many uses, and that is
one of the cases. Yes, right.

931
00:47:14,800 --> 00:47:16,480
What are you raising the money for?

932
00:47:38,760 --> 00:47:40,440
The marketplace doesn't exist.

933
00:47:41,400 --> 00:47:42,320
You see,

934
00:47:42,840 --> 00:47:45,000
his touchpoints are interesting.

935
00:47:45,640 --> 00:47:48,400
He knows 1,160 people.

936
00:47:48,480 --> 00:47:50,680
Without competition,
it's a very cool business.

937
00:47:50,760 --> 00:47:52,800
Which business in India
comes without competition?

938
00:47:54,200 --> 00:47:56,800
I have a yes or no type of question.

939
00:47:56,920 --> 00:47:58,160
If I have to buy

940
00:47:58,720 --> 00:48:02,720
any of these art forms online
right now, can I?

941
00:48:02,920 --> 00:48:03,800
Yes, you can buy.

942
00:48:04,240 --> 00:48:05,880
- I'll get it online.
- You'll get Warli paintings.

943
00:48:05,960 --> 00:48:06,840
Online, yes...

944
00:48:06,960 --> 00:48:08,120
- I'll get everything.
- Not everything.

945
00:48:08,200 --> 00:48:09,880
- Not everything.
- Most of it.

946
00:48:10,000 --> 00:48:11,200
- I'll get most of it.
- Yes,

947
00:48:11,280 --> 00:48:13,800
but whether it is authentic
or a top artist's work

948
00:48:14,120 --> 00:48:15,120
will remain a question.

949
00:48:15,600 --> 00:48:17,040
For you too.

950
00:48:18,840 --> 00:48:20,360
- I was...
- Yes.

951
00:48:20,480 --> 00:48:21,880
- Headed down the wrong road.
- Yes.

952
00:48:22,160 --> 00:48:22,960
I'm out.

953
00:48:24,040 --> 00:48:25,320
The only good I saw was

954
00:48:25,400 --> 00:48:29,160
you're working to promote
the Indian arts and culture.

955
00:48:29,440 --> 00:48:30,320
Other than that,

956
00:48:30,920 --> 00:48:32,680
I didn't feel
you had anything to offer.

957
00:48:33,080 --> 00:48:34,360
- Thank you, Sharks.
- Thank you, Kartik.

958
00:48:34,400 --> 00:48:35,480
- Good luck.
- Thank you.

959
00:48:35,840 --> 00:48:37,000
[sombre music playing]

960
00:48:43,160 --> 00:48:44,440
Hello and welcome to Ask The Shark.

961
00:48:44,520 --> 00:48:46,280
Joining us on Ask The Shark today

962
00:48:46,400 --> 00:48:48,560
is the Executive Director
of Emcure Pharmaceuticals,

963
00:48:48,600 --> 00:48:49,480
Ms. Namita Thapar.

964
00:48:49,560 --> 00:48:50,600
- Ma'am, welcome.
- Thank you.

965
00:48:50,720 --> 00:48:52,960
Ma'am, we've received
quite a topical question

966
00:48:53,040 --> 00:48:54,840
from Nandini Roy in Gurugram.

967
00:48:55,200 --> 00:48:57,480
'N. R. Narayana Murthy has said'

968
00:49:13,360 --> 00:49:16,760
will benefit only one sector
which is pharma companies.

