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[theme music playing]

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[theme music continues]

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[theme music fades]

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We all know that
our toothpaste contains salt.

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And it also has clove.

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And our toothpaste
also contains neem.

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But do you know

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that our toothpaste also contains
sodium lauryl sulfate?

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Which is a harmful ingredient.

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It is used in detergents
to create foam.

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But no one discloses it.

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The toothpaste
of leading market brands

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that lay on our bathroom shelves

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contain even more
harmful ingredients.

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Some of which are banned
in foreign countries.

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Oh my God!

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The lack of awareness

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and the neglect we show towards
oral hygiene

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leads to us paying
very high fees to dentists.

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[intense music playing]

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India has many clean
and effective solutions

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when it comes to skincare
and personal care.

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But what about oral care?

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So, we present to you Perfora.

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[music playing]

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Greetings, Sharks.
My name is Tushar Khurana.

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We are the founders of Perfora.

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Perfora is a unique
and complete oral care brand

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that not just sells toothpaste,

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but also
smart electric toothbrushes,

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alcohol-free mouthwash,
smart water flossers

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In our brand journey
that began in August 2021,

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we have served
over 40,000 customers.

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Sharks, our vision is

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Jatan and Tushar,
welcome to Shark Tank.

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- Thank you.
- Thank you.

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There must be at least 50 start-ups

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I've seen in this space.

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Sir, I think we're the first ones
who started the...

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Let's start with your education
and where you grew up.

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And what made you want
to be an entrepreneur?

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I studied in Ballarpur
till the tenth grade.

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It's a small town
and my exposure was very limited.

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I had the ambition
to do something big in life.

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I was hoping for a miracle
by going to a big city.

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So, I went to Delhi University to
study BCom Hons at Khalsa College.

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I was in Karnal
until the seventh grade.

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I spent the next 6 years
in a boarding school in Dehradun.

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I, too, went to Delhi University.
I pursued BCom Hons from SRCC.

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This is a chartered train

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with 500 aspiring entrepreneurs
and changemakers.

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[pleasant music playing]

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The objective of this programme
is to meet a lot of people.

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That's how I met Tushar
through a friend in my cohort.

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I remember a few things about Tushar
very clearly.

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One, he, too, was seeking answers
just like me.

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About life and career options.

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Both of us were working
in start-ups.

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We had a connection.

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After that short meeting,

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we interacted once or twice more
during the programme.

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We both were based in Gurgaon.

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We started meeting a lot after that
and became good friends.

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[pleasant music playing]

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I feel it's very easy to find
a life partner in today's times.

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You have 10 apps
and websites available.

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But there is no platform
to find a business partner.

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The trust level and the camaraderie
you have with a cofounder

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are extremely important.

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The same thing happened
in our relationship too.

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We met at the programme,

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worked together
and our friendship evolved.

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Finally, we became
business partners.

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[uplifting music playing]

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Wow! What are your roles?

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I oversee sales,
accounting and finance.

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I oversee new product development,

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operations, supply chain
and brand communication.

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[pleasant music playing]

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There are personalised toothbrushes
for everybody.

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And this is a gift box...

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- Namita, lavender.
- Which one? This one?

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And what is that?

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That's mouthwash packaging.

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Show me your teeth.

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There's still work to do.

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There's a company called Perfora.

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They make teeth-whitening products.

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- Have you used it?
- Yes, sir.

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Okay, try again.

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I'm not taking everything.
But what is this?

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This is toothpaste.

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Okay. And this?

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- Mouthwash. You're holding
its packaging. - This?

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- This is also toothpaste.
- Just a different flavour.

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- No. It's a morning-evening
concept. - Oh, okay!

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[music playing]

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Yes. Oh, Peyush.
This is the electrical toothbrush.

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Oh, wow! It has my name.

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How sweet!

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This is really good personalisation.

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Your product is good.

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It's cool even to see.

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Delicious toothpaste,
the yellow one.

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I don't know
if all are the same flavour.

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Lemon-mint. It's very refreshing.

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- Nice.
- The flavours are fantastic.

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Lemon-mint and lavender-rose.

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Fantastic! Great job.

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Do the toothpaste manufactured
by big brands really contain

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So, the number one brand
has SLS for sure?

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Absolutely sure.

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You will find three ingredients
in every toothpaste brand.

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The first is sodium lauryl sulfate
which is SLS.

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The second is titanium dioxide.

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And the third is sodium saccharin.

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And all three are
highly questionable ingredients.

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And what about the foam?
Because SLS causes foaming.

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We have used alternate ingredients
for the foaming

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which is in lesser quantity,

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- but you won't feel...
- Your teeth aren't clean.

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That's right.

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There are many similar products
in the market now

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that are doing the same thing.

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But we were the pioneers.

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Yes, you are number one.

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- But there are others.
- What's your price

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compared to popular brands?

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If we were to talk about
mass products in toothpaste,

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Colgate sells 100 grams for Rs. 100.

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Teeth whitening

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is backed by evidence
and is science-based, right?

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I was checking,
this doesn't make any claims.

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you will see visible results.

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Whereas all the US products
make claims.

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[intense music playing]

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Why haven't you made any claims?

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We have not made any claims
because the intention is

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we don't wish
to make any false claims.

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The composition of ingredients
that we have used

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is backed by clinically
researched studies

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that it is efficacious.

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How many days will it take
my teeth to turn white?

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Visibly three whiter shades
in four weeks...

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Do you have the data on users?

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We plan on conducting studies
and interviewing users

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- because that will...
- That is very important.

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Second question. Quick one.

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Because your price for toothpaste
is 2.5 times a normal toothpaste,

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there are chances
that maybe a multinational

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or a big Indian company

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might approach you and say
they want to acquire you.

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What will your answer be?

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[tense music playing]

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We wish to make a legacy brand.

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We wish to spend a good 25 years
in oral care.

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And to put it in basic language,

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Colgate 2.0 will be made in India
and we will make it.

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Wow! What a solid vision.

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I like the aggression.

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- Sameer funded you, right?
- Yes.

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- My cofounder.
- Yes.

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Sameer invested at an early stage
when you had just started.

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We did two rounds.

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One was pre-revenue in April 2021.

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Okay.

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We had raised Rs. 2 crores
at Rs. 13 crores post-money.

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00:10:03,000 --> 00:10:05,320
You went from Rs. 39 crores
to Rs. 80 crores.

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What caused this miracle and why?

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Our business has grown 2.5x

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- from February to August.
- There's the miracle.

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And our valuation only grew 2x.

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What did you do in five months

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that your sales
became two and a half times?

175
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Products were added,
we grew existing channels.

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We went deep
into our existing channels.

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We understood the customer and
worked on how to better our metrics.

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Our customer service, delivery,
pricing and others.

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What is your burn
and marketing spend?

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00:10:36,600 --> 00:10:40,560
Last month, our gross sales
were Rs. 89 lakhs.

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After removing GST,
it is Rs. 77 lakhs.

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So, about 32-33%.

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What is your gross margin?

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00:10:52,040 --> 00:10:54,600
Our gross margin
on our portfolio is 57%.

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That's it!

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What is your marketing cost
per month?

187
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Around 45% of the revenue.

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- How many followers?
- 10,200 right now.

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00:11:04,120 --> 00:11:06,240
You have very few followers
despite your sales.

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00:11:06,320 --> 00:11:08,960
[tense music playing]

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00:11:09,120 --> 00:11:11,000
You are not leveraging social media.

192
00:11:11,040 --> 00:11:14,880
Your focus is on paid marketing.
That's why your expense is high.

193
00:11:16,120 --> 00:11:18,200
You're spending too much
because you're in a hurry.

194
00:11:18,200 --> 00:11:19,840
Why are you in a hurry to grow?

195
00:11:19,960 --> 00:11:22,640
We are in a hurry
because as Peyush mentioned,

196
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there's a lot of competition
in this category

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and more is expected.

198
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No, brother. No!

199
00:11:30,600 --> 00:11:34,960
Look. Three cycles are through
in ten years.

200
00:11:35,120 --> 00:11:37,760
Companies get established
and close down.

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00:11:38,200 --> 00:11:40,840
In the end, those companies win
that think long-term.

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00:11:42,360 --> 00:11:44,200
You keep saying
you were the pioneers,

203
00:11:44,200 --> 00:11:46,240
but it doesn't matter
if you were first or second.

204
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What will matter is whether
you will stay till the end.

205
00:11:52,280 --> 00:11:54,120
Your biggest weapon

206
00:11:54,440 --> 00:11:58,280
is to use fear
to sell your products.

207
00:11:59,240 --> 00:12:01,000
Tell consumers what goes
in their mouths!

208
00:12:01,360 --> 00:12:02,840
Why didn't you use efficacy,

209
00:12:02,920 --> 00:12:05,760
fear or a combination of both

210
00:12:05,920 --> 00:12:08,120
to sell your product?

211
00:12:08,200 --> 00:12:09,960
[tense music]

212
00:12:10,040 --> 00:12:12,480
We want to present a different
point of view to the consumers.

213
00:12:13,640 --> 00:12:16,120
All the companies
are using the same taglines.

214
00:12:16,200 --> 00:12:18,840
"5x plaque removal
and 3x whitened teeth."

215
00:12:19,000 --> 00:12:21,320
Anupam, if we use
the same taglines,

216
00:12:21,400 --> 00:12:23,560
we can't stand out
in our communication.

217
00:12:24,960 --> 00:12:27,960
Anupam, it's my experience
with contact lenses

218
00:12:28,440 --> 00:12:31,240
and spectacles. They fall
in the medical category for ages.

219
00:12:31,440 --> 00:12:34,280
We are selling a medical
category item as fashion.

220
00:12:34,440 --> 00:12:36,640
If you want to shake up
a particular category,

221
00:12:36,840 --> 00:12:38,480
there must be a provocation.

222
00:12:38,680 --> 00:12:42,240
- Look at the whole truth. - The
provocation is missing as we sell

223
00:12:42,480 --> 00:12:45,080
the contact lenses costing
Rs. 2,000 for Rs. 500.

224
00:12:45,160 --> 00:12:46,480
So that's a provocation.

225
00:12:46,560 --> 00:12:49,000
But you are selling
Rs. 100 items for Rs. 250.

226
00:12:49,080 --> 00:12:50,400
- That's right. - You'll face
an issue in scaling up.

227
00:12:50,480 --> 00:12:51,680
[dramatic music]

228
00:12:52,000 --> 00:12:53,720
You have to have some provocation.

229
00:12:53,800 --> 00:12:56,880
It could be price,
fear or efficacy.

230
00:12:57,280 --> 00:12:58,920
We agree. We are aligned.

231
00:12:59,040 --> 00:13:01,360
We have learnt on the fly
as we aren't the smartest people.

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00:13:01,480 --> 00:13:02,440
We are still learning.

233
00:13:02,560 --> 00:13:05,560
And honestly, our next
product line of toothpaste

234
00:13:16,240 --> 00:13:18,720
that you have to grow your business
profitably without burning?

235
00:13:19,160 --> 00:13:22,200
Or did your investors ask you
to burn cash to grow your business?

236
00:13:22,280 --> 00:13:25,240
Vineeta, we eventually want
to make it a profitable brand.

237
00:13:26,320 --> 00:13:28,320
As I said, honestly,

238
00:13:28,440 --> 00:13:30,720
it's a game spanning
20 to 25 years.

239
00:13:30,800 --> 00:13:32,680
We want to make it
an iconic legacy brand.

240
00:13:32,760 --> 00:13:34,280
Even the brands that we look up to,

241
00:13:34,400 --> 00:13:37,320
for instance, Method is one
of our favourite brands in the US.

242
00:13:37,440 --> 00:13:40,320
Of course, it was acquired
but its founder was a visionary.

243
00:13:40,400 --> 00:13:41,760
He launched multiple brands.

244
00:13:43,120 --> 00:13:44,560
What's your favourite brand
in India?

245
00:13:44,720 --> 00:13:46,560
My favourite brand
in India is Licious.

246
00:13:46,760 --> 00:13:48,280
[chuckling]
What about Lenskart?

247
00:13:49,480 --> 00:13:50,920
- What about boAt?
- SUGAR?

248
00:13:51,520 --> 00:13:53,520
- Wrong answer!
- It's the wrong answer.

249
00:13:53,600 --> 00:13:55,440
You gave the wrong answer.

250
00:13:56,280 --> 00:13:58,360
We have an offer.

251
00:13:58,640 --> 00:14:02,760
We'll give a valuation based on your
revenue. Your current net revenue

252
00:14:02,840 --> 00:14:04,680
run rate is Rs. 10 crores.

253
00:14:04,800 --> 00:14:06,240
So accordingly,

254
00:14:06,360 --> 00:14:10,080
Namita and I want to offer you
a valuation of Rs. 20 crores.

255
00:14:10,280 --> 00:14:12,000
[epic music]

256
00:14:12,120 --> 00:14:14,120
As per your ask of Rs. 80 lakhs

257
00:14:20,640 --> 00:14:23,920
and I will bring my branding,
content and community.

258
00:14:26,160 --> 00:14:28,840
Thank you so much
because it means a lot to us.

259
00:14:29,880 --> 00:14:31,240
This offer, um...

260
00:14:31,640 --> 00:14:35,080
As not very smart entrepreneurs
but decent entrepreneurs

261
00:14:35,200 --> 00:14:37,160
we can't accept it because we feel

262
00:14:37,320 --> 00:14:40,360
that it isn't wealth creation
for our existing shareholders.

263
00:14:40,480 --> 00:14:42,400
[suspenseful music]

264
00:14:42,920 --> 00:14:45,320
I agree! If you want to run
your company for another 20 years,

265
00:14:45,400 --> 00:14:47,280
their wealth creation
will be in IPO.

266
00:14:48,440 --> 00:14:51,320
In this round, they needn't do
wealth creation through Sharks.

267
00:14:51,600 --> 00:14:53,000
[sweeping music]

268
00:14:53,120 --> 00:14:55,480
Please tell me your strategy.

269
00:14:55,760 --> 00:14:58,600
What is your next milestone?

270
00:14:58,680 --> 00:15:01,560
My next milestone
is Rs. 2 crores monthly revenue

271
00:15:01,760 --> 00:15:04,760
which we want to accomplish
in the next nine months.

272
00:15:04,960 --> 00:15:06,720
[suspenseful music]

273
00:15:07,320 --> 00:15:08,480
At what loss?

274
00:15:08,640 --> 00:15:09,960
Our EBITDA will be 15%.

275
00:15:10,160 --> 00:15:11,200
- Profit?
- Positive?

276
00:15:11,360 --> 00:15:12,360
- Negative!
- Negative!

277
00:15:12,480 --> 00:15:14,360
In the next six months,
we want to reach Rs. 3 crores.

278
00:15:14,440 --> 00:15:16,880
And then we'll break even
EBITDA at zero.

279
00:15:17,440 --> 00:15:19,240
[suspenseful music]

280
00:15:20,680 --> 00:15:23,080
To break even in 15 months
and reach Rs. 3 crores,

281
00:15:23,160 --> 00:15:24,920
how much capital do you need?

282
00:15:25,080 --> 00:15:26,520
Our current capital

283
00:15:26,640 --> 00:15:29,320
plus the funds we succeed
in raising today

284
00:15:29,560 --> 00:15:30,920
is sufficient for us

285
00:15:31,040 --> 00:15:32,480
to achieve the target
of Rs. 3 crores.

286
00:15:32,560 --> 00:15:34,600
We have a proposal for all.

287
00:15:35,040 --> 00:15:37,760
If all five Sharks invest,
what will be your deal?

288
00:15:37,840 --> 00:15:39,640
The five-Shark premium.

289
00:15:40,120 --> 00:15:42,560
Your last round was concluded
at 32 crores pre-money.

290
00:15:42,920 --> 00:15:44,320
Can you offer us a better deal?

291
00:15:44,400 --> 00:15:47,080
We can't give you a better deal.

292
00:15:47,400 --> 00:15:50,320
Honestly, because we want
our employees to earn too.

293
00:15:50,440 --> 00:15:53,720
They agreed to 40% pay cuts
to fulfil our dream.

294
00:15:53,800 --> 00:15:56,840
It's not possible for us
to reduce beyond it, honestly.

295
00:15:56,920 --> 00:15:58,640
So to give you Rs. 80 lakhs

296
00:15:58,720 --> 00:16:02,080
based on your last pre-money
valuation, we'll get 2.5% equity.

297
00:16:02,240 --> 00:16:05,680
Do you agree? We'll check which
Sharks are in. It's the lowest offer

298
00:16:05,840 --> 00:16:07,920
and the best offer.
Nobody will go lower than this.

299
00:16:08,000 --> 00:16:10,160
At 82.5, it'll be
a post-money valuation.

300
00:16:10,400 --> 00:16:11,800
Last time,
32 was a pre-money figure.

301
00:16:11,880 --> 00:16:13,200
Anupam, what's your view?

302
00:16:13,320 --> 00:16:14,520
First, let him answer.

303
00:16:14,600 --> 00:16:17,360
Let me see if they are okay. Then
we'll check how many are in or out.

304
00:16:17,440 --> 00:16:20,120
Do you want to discuss this?

305
00:16:21,320 --> 00:16:24,280
We'll do it if it's
a five-Shark deal. All-Shark deal.

306
00:16:24,400 --> 00:16:26,520
[sweeping music]

307
00:16:30,560 --> 00:16:32,520
I have made my decision.

308
00:16:34,960 --> 00:16:38,080
Let me tell you.
I think I'll be out.

309
00:16:39,880 --> 00:16:42,360
My biggest problem

310
00:16:42,440 --> 00:16:44,440
is that you didn't do
anything disruptive till now.

311
00:16:46,280 --> 00:16:48,760
When you enter
an established category

312
00:16:48,920 --> 00:16:51,480
with strong brand loyalties,

313
00:16:51,720 --> 00:16:53,800
you must provoke the user.

314
00:16:54,000 --> 00:16:55,440
An attractive font
and a nice colour

315
00:16:55,600 --> 00:16:59,680
wouldn't give you attention
in an established brand category.

316
00:17:01,400 --> 00:17:04,200
I think you have a long way to go.
For that reason, I'm out. Good luck!

317
00:17:05,080 --> 00:17:08,960
I think the valuation
is too high for me to enter.

318
00:17:10,240 --> 00:17:13,640
This is what I feel. I think
I'll miss the boat in this case.

319
00:17:15,160 --> 00:17:16,720
I will also be out in this case.

320
00:17:17,480 --> 00:17:19,600
- We are very sorry to hear that.
- Yes.

321
00:17:20,040 --> 00:17:23,320
Look at my cheque.
It's Rs. 16 lakhs, Rs. 40 lakhs...

322
00:17:23,400 --> 00:17:25,560
- I'm confused.
- Are you in?

323
00:17:25,640 --> 00:17:26,680
- Yes.
- Are you in too?

324
00:17:26,760 --> 00:17:28,160
- I'm in too.
- Then let's do it.

325
00:17:28,760 --> 00:17:29,840
Let's take a risk.

326
00:17:30,840 --> 00:17:34,000
Our offer is Rs. 80 lakhs for
2.5% equity to all three Sharks.

327
00:17:41,280 --> 00:17:42,640
It's the same share price.

328
00:17:44,440 --> 00:17:45,880
- It's the same valuation.
- Alright.

329
00:17:46,840 --> 00:17:49,240
[dramatic music]

330
00:18:13,800 --> 00:18:15,680
[triumphant music]

331
00:18:15,880 --> 00:18:18,520
This deal will earn money for us.

332
00:18:18,600 --> 00:18:20,120
I like it. I like this.

333
00:19:15,120 --> 00:19:16,600
I have to create

334
00:19:16,760 --> 00:19:20,160
a machine that can create machines
that can create more machines.

335
00:19:20,280 --> 00:19:22,080
[exhilarating music]

336
00:19:27,920 --> 00:19:29,560
at 5:30 am.

337
00:19:29,640 --> 00:19:31,920
[exhilarating music]

338
00:19:33,320 --> 00:19:34,880
Kids change your life, right?

339
00:19:36,080 --> 00:19:39,520
Being a father is like
a start-up, right? In its own way.

340
00:19:39,680 --> 00:19:41,640
Where you have your cofounder too.

341
00:19:43,680 --> 00:19:46,880
We can also create
a special section if we want.

342
00:19:47,120 --> 00:19:49,840
The leadership positions.

343
00:19:49,960 --> 00:19:52,120
My focus for the morning meeting

344
00:19:52,200 --> 00:19:53,920
is to address
the most important task

345
00:19:54,000 --> 00:19:55,920
at the beginning.

346
00:19:56,880 --> 00:20:00,000
Let's go! Let's go! Let's go!

347
00:20:01,160 --> 00:20:02,720
'Building organisation'

348
00:20:02,800 --> 00:20:05,680
'is the most exciting thing
that I'm working on right now.'

349
00:20:07,040 --> 00:20:09,640
'You have to prepare an army'

350
00:20:09,880 --> 00:20:12,760
'of leaders and colleagues
who can make decisions.'

351
00:20:12,840 --> 00:20:14,080
That's my role.

352
00:20:15,800 --> 00:20:17,240
The accountability

353
00:20:17,320 --> 00:20:20,280
needs to sit with the regional head
and you need to empower them

354
00:20:20,400 --> 00:20:23,840
to get it done. He shouldn't
be the one driving and chasing.

355
00:20:24,200 --> 00:20:25,920
[thrilling music]

356
00:20:26,040 --> 00:20:27,440
'I'm going to Bhiwadi'

357
00:20:27,520 --> 00:20:29,440
'where Lenskart is building
the world's largest'

358
00:20:29,520 --> 00:20:31,720
prescription eyewear
manufacturing facility.

359
00:20:31,800 --> 00:20:33,760
The capacity of this plant

360
00:20:34,000 --> 00:20:37,440
is to make more than 50 million
glasses in a year.

361
00:20:39,880 --> 00:20:42,200
'As an entrepreneur, you are
passionate about certain things'

362
00:20:42,280 --> 00:20:43,480
'like design'

363
00:20:43,560 --> 00:20:46,120
and technology.
So you enjoy doing it.

364
00:20:46,200 --> 00:20:48,080
[vocalising]

365
00:20:51,960 --> 00:20:54,680
1% of a million is a large number

366
00:20:54,800 --> 00:20:56,840
and 1% of a billion
is a very large number.

367
00:20:57,040 --> 00:21:00,400
Detail orientation
of every percentage

368
00:21:00,560 --> 00:21:02,600
shouldn't be taken for granted

369
00:21:02,720 --> 00:21:04,560
at any cost.

370
00:21:05,800 --> 00:21:09,280
We will do something exciting
as I'm going to visit a store.

371
00:21:10,320 --> 00:21:11,480
I'll disguise myself

372
00:21:11,560 --> 00:21:13,600
by wearing a mask and a cap.

373
00:21:13,720 --> 00:21:15,320
I'll watch closely

374
00:21:15,400 --> 00:21:17,280
the way customers are reacting.

375
00:21:17,360 --> 00:21:19,840
How we are explaining the product
and what the customers like.

376
00:21:19,920 --> 00:21:20,920
[thrilling music]

377
00:21:23,720 --> 00:21:25,040
Isn't it too cheap?

378
00:21:28,360 --> 00:21:30,200
[thrilling music]

379
00:21:30,640 --> 00:21:32,280
It's written that
the gold membership is free

380
00:21:32,360 --> 00:21:33,640
but you are charging me.

381
00:21:33,720 --> 00:21:36,080
Sir, if you purchase more than
Rs. 5,000, you can get it.

382
00:21:36,200 --> 00:21:38,840
No item is worth Rs. 5,000. All
of them cost Rs. 1,200 each.

383
00:21:41,560 --> 00:21:43,520
Please answer me now.

384
00:21:45,120 --> 00:21:46,240
Tell me.

385
00:21:47,480 --> 00:21:49,120
Sir, it's nothing.

386
00:21:49,640 --> 00:21:51,200
You did the eye test nicely

387
00:21:51,280 --> 00:21:53,000
but the glasses lack precision.

388
00:21:53,080 --> 00:21:54,400
There is a scope for improvement.

389
00:21:55,640 --> 00:21:58,040
'A leader's job is to go
and set the tone.'

390
00:21:59,040 --> 00:22:02,080
There's a saying in customer
service, "good is not good enough."

391
00:22:02,520 --> 00:22:04,720
We need to make it better

392
00:22:04,800 --> 00:22:07,320
and get into the details.
Whether it is cleaning the glasses

393
00:22:08,520 --> 00:22:10,440
or the eye testing procedure.

394
00:22:10,520 --> 00:22:11,680
Everything counts.

395
00:22:11,800 --> 00:22:14,600
All these things make a brand.
Marketing can't build a brand.

396
00:22:15,960 --> 00:22:17,400
'It can be achieved
through passion'

397
00:22:17,480 --> 00:22:19,120
'and customer obsession.
Their love.'

398
00:22:19,200 --> 00:22:21,240
'If we go and do it personally, '

399
00:22:21,320 --> 00:22:23,600
others will also do it.
And that's how a culture is built.

400
00:22:24,400 --> 00:22:26,120
[thrilling music]

401
00:22:26,280 --> 00:22:28,320
It's a simple rule
that we understand too late.

402
00:22:30,000 --> 00:22:33,240
I've heard our next cofounders
are a black belt in taekwondo.

403
00:22:33,720 --> 00:22:36,440
Whereas I have this pink belt!

404
00:22:36,760 --> 00:22:40,520
Let's meet the sisters from Gurgaon,
Punya and Parina. Welcome.

405
00:22:40,600 --> 00:22:42,040
- Hi.
- Hello.

406
00:22:42,120 --> 00:22:45,200
- Who among you is a black belt?
- [chuckles]

407
00:22:45,280 --> 00:22:47,120
Can I ask you questions?

408
00:22:47,240 --> 00:22:49,200
Will you be investing? No, right.

409
00:22:49,320 --> 00:22:50,840
- No...
- The one who will should be afraid.

410
00:22:50,920 --> 00:22:53,800
That's right.
Go and pitch your business.

411
00:22:53,920 --> 00:22:55,560
I'll sit here alone
and watch your pitch.

412
00:22:55,640 --> 00:22:57,440
You don't need to sit alone.

413
00:22:57,520 --> 00:23:00,040
- Our parents are also here
to support us. - Really!

414
00:23:00,120 --> 00:23:01,440
My, oh, my!

415
00:23:01,680 --> 00:23:03,640
Greetings, sir and ma'am.

416
00:23:04,040 --> 00:23:05,360
Okay, hail the Goddess.

417
00:23:05,360 --> 00:23:06,440
- Thank you.
- All the best.

418
00:23:07,800 --> 00:23:10,080
[music playing]

419
00:23:12,760 --> 00:23:15,080
[alarm rings]

420
00:23:16,840 --> 00:23:18,080
Where are we?

421
00:23:18,680 --> 00:23:19,920
Punya, we're on Shark Tank.

422
00:23:20,000 --> 00:23:22,080
Oh! Come on,
it's time for our pitch.

423
00:23:22,120 --> 00:23:23,480
- Hi!
- Welcome. Hello.

424
00:23:24,920 --> 00:23:27,080
- Oh! Hi, Sharks.
- Hi.

425
00:23:27,400 --> 00:23:30,840
Sharks, we need a look
for every occasion nowadays.

426
00:23:31,920 --> 00:23:34,680
Be it an airport look, a gym look

427
00:23:34,800 --> 00:23:36,000
or whether it is a date look.

428
00:23:36,720 --> 00:23:39,000
Then why must we let
our sleep look be boring?

429
00:23:39,080 --> 00:23:40,560
That's where we come in.

430
00:23:41,320 --> 00:23:45,120
We sisters intend to make India
fashionable with our brand.

431
00:23:45,200 --> 00:23:46,640
MidNight Angels by PC.

432
00:23:46,720 --> 00:23:47,960
[music playing]

433
00:23:48,080 --> 00:23:50,480
MidNight Angels is
a loungewear brand

434
00:23:50,560 --> 00:23:52,480
where we make clothes

435
00:23:52,560 --> 00:23:54,440
that you can not only wear at home,

436
00:23:54,520 --> 00:23:56,440
but suppose you're going on a date

437
00:23:56,520 --> 00:23:58,240
or out to dinner with family,

438
00:23:58,360 --> 00:24:00,920
you can even step out
in the same clothes.

439
00:24:01,000 --> 00:24:04,000
And trust me, Sharks,
no one will know.

440
00:24:04,760 --> 00:24:07,920
We started our business
with an investment of Rs. 1500

441
00:24:08,000 --> 00:24:09,360
and with just nightwear.

442
00:24:09,920 --> 00:24:12,240
People loved our designs so much

443
00:24:12,320 --> 00:24:14,960
that our sales in the first two days
were a whopping Rs. 80,000.

444
00:24:15,160 --> 00:24:16,600
- Wow!
- Wow.

445
00:24:19,400 --> 00:24:20,560
In the first two days!

446
00:24:20,600 --> 00:24:21,560
- Yes.
- Yes, ma'am.

447
00:24:21,720 --> 00:24:22,720
Wow.

448
00:24:23,720 --> 00:24:27,360
Today, we stock over 1000 products
on our website.

449
00:24:42,600 --> 00:24:44,040
We have one dream.

450
00:24:44,160 --> 00:24:47,760
To make MidNight Angels the world's
number one loungewear brand.

451
00:24:48,400 --> 00:24:50,560
To take it from India
across the globe.

452
00:24:50,640 --> 00:24:52,760
That's why we've come here today.

453
00:25:03,200 --> 00:25:04,440
to slay in every look

454
00:25:04,480 --> 00:25:06,640
- with MidNight Angels by PC?
- By PC.

455
00:25:18,640 --> 00:25:20,200
Welcome to Shark Tank.

456
00:25:20,280 --> 00:25:22,720
You seem to have made
a really fun brand.

457
00:25:22,800 --> 00:25:25,840
- Thank you.
- Rs. 80,000 sales in two days.

458
00:25:26,120 --> 00:25:29,080
- Yes. - Tell us the story
behind this unbelievable number.

459
00:25:29,240 --> 00:25:32,440
Our family was facing
a financial crisis a few years ago.

460
00:25:32,520 --> 00:25:34,520
[sentimental music playing]

461
00:25:35,240 --> 00:25:38,400
There came a point
when we ran out of money.

462
00:25:38,440 --> 00:25:40,160
Dad had a great business.

463
00:25:40,240 --> 00:25:43,480
But because of GST,
we were almost at nothing.

464
00:25:44,760 --> 00:25:47,560
Our dad's business
was near Guwahati.

465
00:25:47,680 --> 00:25:48,800
He was in Guwahati.

466
00:25:48,880 --> 00:25:50,920
- Where were you staying
at the time? - Gurgaon.

467
00:25:50,960 --> 00:25:53,760
Dad called and said,
"We're not getting any orders."

468
00:25:53,840 --> 00:25:55,760
[sentimental music playing]

469
00:25:56,960 --> 00:25:59,680
"I have no money.
I don't know how I'll come back."

470
00:26:00,560 --> 00:26:03,480
[sentimental music playing]

471
00:26:03,680 --> 00:26:06,720
So, I told her we needed
to do something.

472
00:26:06,800 --> 00:26:08,520
We didn't know what we'd eat
the next day.

473
00:26:08,600 --> 00:26:10,200
[sentimental music playing]

474
00:26:11,480 --> 00:26:13,920
She said, "Let's take a risk
with a nightdress business."

475
00:26:14,000 --> 00:26:16,480
"It's not a big risk
and we have nothing to lose."

476
00:26:18,880 --> 00:26:22,120
We always had the vision
of building this brand.

477
00:26:22,200 --> 00:26:24,840
Getting good designs of
plus size nightwear and loungewear

478
00:26:24,960 --> 00:26:28,440
was next to impossible to find
in the market earlier.

479
00:26:28,760 --> 00:26:31,160
You'd get boring T-shirts
and pyjamas.

480
00:26:31,800 --> 00:26:34,200
We identified this gap
in the market.

481
00:26:34,280 --> 00:26:36,760
We went to the market
and studied a few shops.

482
00:26:36,880 --> 00:26:39,720
We didn't find quirky prints
and fabric.

483
00:26:39,840 --> 00:26:43,360
Luckily, we found cool prints
at a small shop.

484
00:26:43,480 --> 00:26:45,080
We picked up a few of them

485
00:26:45,160 --> 00:26:48,720
and went to mom's tailor
and asked him to make the samples.

486
00:26:49,160 --> 00:26:51,400
She was part of a Facebook group.

487
00:26:51,480 --> 00:26:53,080
Back then, people used to

488
00:26:53,200 --> 00:26:56,040
post pictures of their products
and sell them.

489
00:26:56,120 --> 00:26:57,520
They were mostly resellers.

490
00:26:57,600 --> 00:26:59,400
Was it a fashion group?

491
00:26:59,480 --> 00:27:01,560
- Fashion group.
It was called Shopwati. - Yes.

492
00:27:01,640 --> 00:27:04,240
The moment the samples arrived,
I took photos the next day

493
00:27:04,320 --> 00:27:06,120
and asked her to post them.

494
00:27:06,640 --> 00:27:09,280
You will not believe it.
When we posted them,

495
00:27:09,520 --> 00:27:11,480
we had 700 inquiries.

496
00:27:13,480 --> 00:27:14,400
"How much is it for?"

497
00:27:14,480 --> 00:27:17,880
"What is the size chart?
We want to buy. Please DM me."

498
00:27:18,160 --> 00:27:21,080
We sat on the sofa and got started.

499
00:27:21,600 --> 00:27:24,240
Our Paytm had a limit of Rs. 20,000

500
00:27:24,280 --> 00:27:25,920
back then which was
before KYC started.

501
00:27:26,080 --> 00:27:28,520
One by one,
everyone's Paytm got credits.

502
00:27:28,640 --> 00:27:31,720
First mine, then hers,
followed by mom's.

503
00:27:32,840 --> 00:27:34,280
And dad's too!

504
00:27:34,360 --> 00:27:36,360
[sentimental music playing]

505
00:27:37,120 --> 00:27:39,040
Dad called her.

506
00:27:39,120 --> 00:27:42,800
"Is someone pulling a prank on me?
Where am I getting money from?"

507
00:27:44,920 --> 00:27:46,920
"My Paytm notifications won't stop."

508
00:27:47,000 --> 00:27:48,160
This was all advance payment.

509
00:27:48,240 --> 00:27:50,880
- Yes. Advance.
- They were all prepaid orders.

510
00:27:52,120 --> 00:27:52,960
Wow!

511
00:27:53,080 --> 00:27:55,680
"Dad, we have started
a nightdress business."

512
00:27:55,760 --> 00:27:57,440
"The money is from those orders."

513
00:27:58,880 --> 00:28:00,960
"Dad, we are saved."

514
00:28:01,040 --> 00:28:03,160
"Don't worry. We have taken charge."

515
00:28:03,240 --> 00:28:04,720
- Wow!
- Wow!

516
00:28:04,800 --> 00:28:06,040
From then to now,

517
00:28:06,080 --> 00:28:07,640
there's no looking back
for our brand.

518
00:28:07,760 --> 00:28:09,080
Which year was this?

519
00:28:09,280 --> 00:28:11,040
- End of 2017.
- Almost 5 years ago.

520
00:28:11,120 --> 00:28:12,360
Is your dad in this business now?

521
00:28:12,440 --> 00:28:15,640
He heads production as he has
a vast experience in manufacturing.

522
00:28:15,720 --> 00:28:17,080
What was his earlier business?

523
00:28:17,160 --> 00:28:18,600
Bathroom fittings, sir.

524
00:28:18,920 --> 00:28:21,160
His old business is also running
side by side

525
00:28:21,240 --> 00:28:23,320
after we reinvested in it.

526
00:28:23,440 --> 00:28:25,360
- You invested!
- Yes.

527
00:28:25,360 --> 00:28:27,720
- Yes.
- Wow! Unbelievable!

528
00:28:27,800 --> 00:28:28,720
Wow!

529
00:28:28,800 --> 00:28:32,280
We gave dad funds and asked him
to start the business again.

530
00:28:33,400 --> 00:28:34,960
I salute you. Amazing.

531
00:28:35,080 --> 00:28:36,560
- Thank you.
- Thank you.

532
00:28:36,680 --> 00:28:38,440
I have two daughters.

533
00:28:38,520 --> 00:28:40,480
They have
an 8.5-year age difference.

534
00:28:40,560 --> 00:28:43,880
Sir, the age difference
is very helpful.

535
00:28:44,120 --> 00:28:45,880
She's not my sister,
but akin to a mother.

536
00:28:45,960 --> 00:28:47,800
I thought it was
the other way around.

537
00:28:47,880 --> 00:28:50,600
[unanimous laughter]

538
00:28:50,720 --> 00:28:53,560
- You're a motherly figure!
- Seriously.

539
00:28:55,760 --> 00:28:56,960
Are you the CEO?

540
00:28:57,560 --> 00:28:58,840
What a silly question!

541
00:28:58,880 --> 00:29:00,720
[unanimous laughter]

542
00:29:02,000 --> 00:29:04,160
It's written all over her T-shirt!

543
00:29:04,240 --> 00:29:06,440
- Can't you gauge from what
she said? - He has a doubt.

544
00:29:10,840 --> 00:29:13,440
What're you wearing
is the nightwear.

545
00:29:13,560 --> 00:29:15,280
This is athleisure.

546
00:29:15,360 --> 00:29:16,680
This is the loungewear.

547
00:29:16,800 --> 00:29:20,840
If you team it up with a pyjama,
it doubles up as a nightdress.

548
00:29:21,400 --> 00:29:23,400
Our prints are quirky and funky.

549
00:29:23,400 --> 00:29:27,160
You know, you can wear them out
to coffee and dinner as well.

550
00:29:27,160 --> 00:29:28,040
Interesting.

551
00:29:28,080 --> 00:29:30,400
Imagine on the lines
of what I'm wearing on Shark Tank.

552
00:29:31,240 --> 00:29:32,480
Aman also wants one.

553
00:29:34,520 --> 00:29:37,960
I'm quietly listening to the pitch.
Why did you drag me into it?

554
00:29:38,480 --> 00:29:39,760
We have something for everyone.

555
00:29:39,880 --> 00:29:41,240
- Wow.
- Wow!

556
00:29:41,480 --> 00:29:42,560
Aman, that's for you.

557
00:29:42,560 --> 00:29:44,680
This is what we have designed
for you. Yes.

558
00:29:44,760 --> 00:29:46,520
I love it. Thank you so much.

559
00:29:47,040 --> 00:29:48,640
Anupam, look at this.

560
00:29:48,720 --> 00:29:51,200
- Aw!
- The name you gave me.

561
00:29:51,800 --> 00:29:53,600
- This is the airport look, right?
- Yes.

562
00:29:53,680 --> 00:29:55,040
Show me what it says, Peyush.

563
00:29:55,120 --> 00:29:57,600
Whoa! That's more like it!

564
00:29:58,720 --> 00:30:00,600
It says I can sell!

565
00:30:00,680 --> 00:30:02,800
Good caption. Very nice.

566
00:30:02,920 --> 00:30:04,080
This is great!

567
00:30:04,120 --> 00:30:06,600
"You're unbelievable!" Nice.

568
00:30:06,680 --> 00:30:09,160
- The quality is good.
- It's very soft.

569
00:30:09,240 --> 00:30:10,280
It's a good feeling.

570
00:30:10,320 --> 00:30:11,240
- Yes.
- That is the idea, sir.

571
00:30:11,240 --> 00:30:12,880
It has to be so soft to your skin

572
00:30:12,920 --> 00:30:15,240
that you don't feel like
taking it off.

573
00:30:15,880 --> 00:30:17,520
What does PC stand for?

574
00:30:17,600 --> 00:30:19,520
- Parina Chugh and Punya Chugh.
- Punya Chugh.

575
00:30:19,600 --> 00:30:21,360
I hope Priyanka Chopra
doesn't sue you.

576
00:30:21,440 --> 00:30:23,920
Ma'am, we also have a right to PC,
not just her alone.

577
00:30:24,560 --> 00:30:27,000
- Yes! Well said.
- Yes.

578
00:30:27,280 --> 00:30:29,840
But your logo is MidNight Angels.

579
00:30:29,960 --> 00:30:33,240
- Yes. - It is only going
towards nightwear.

580
00:30:33,320 --> 00:30:35,160
[intense music playing]

581
00:30:35,240 --> 00:30:36,120
I get that.

582
00:30:36,200 --> 00:30:39,520
We faced this issue
while extending.

583
00:30:39,560 --> 00:30:40,560
There was a small issue,

584
00:30:40,600 --> 00:30:42,680
but one should know
how to capture the market, sir.

585
00:30:42,760 --> 00:30:43,800
I understand.

586
00:30:43,840 --> 00:30:47,080
But if you are extending,

587
00:30:47,200 --> 00:30:48,400
you ought to have a holistic logo

588
00:30:48,400 --> 00:30:49,840
which could incorporate
other things.

589
00:30:49,920 --> 00:30:53,680
When we started the brand, sir,
that was not the goal.

590
00:30:53,720 --> 00:30:55,320
- Survival was the only goal.
- Yes.

591
00:30:55,480 --> 00:30:56,000
Okay.

592
00:30:56,000 --> 00:30:58,800
You asked for a valuation
of Rs. 12.5 crores.

593
00:30:58,880 --> 00:31:00,800
As you made a sale
of Rs. 80,000 in two days,

594
00:31:00,880 --> 00:31:02,400
your sales must be good.

595
00:31:02,480 --> 00:31:05,640
In FY 21-22,
we did sales of Rs. 1.80 crores.

596
00:31:05,720 --> 00:31:09,480
- Wonderful!
- Wow!

597
00:31:09,560 --> 00:31:11,480
This year, we have already made
a sale of Rs. 1 crore to date.

598
00:31:20,880 --> 00:31:23,640
What's your monthly growth
in the last three months?

599
00:31:24,080 --> 00:31:26,120
Right now we are testing

600
00:31:26,240 --> 00:31:27,960
and observing the response of COD.

601
00:31:28,080 --> 00:31:30,480
It could be 17, 20 or 19.

602
00:31:30,560 --> 00:31:32,000
If you are earning Rs. 20 lakhs now

603
00:31:32,080 --> 00:31:35,160
and your growth rate has been
flat in the last three months,

604
00:31:35,240 --> 00:31:37,280
how will you earn
Rs. 4 crores this year?

605
00:31:37,960 --> 00:31:40,280
We just need to increase
our promotions,

606
00:31:40,360 --> 00:31:41,840
our marketing

607
00:31:41,960 --> 00:31:44,280
and getting sales
of Rs. 30 lakhs to Rs. 50 lakhs

608
00:31:44,360 --> 00:31:46,400
is not a problem with our brand

609
00:31:46,520 --> 00:31:48,680
because our designs
are accepted in the market.

610
00:31:48,760 --> 00:31:50,200
How much do you spend
on marketing per month?

611
00:31:52,640 --> 00:31:55,600
What are your online sales
and offline sales?

612
00:31:55,680 --> 00:31:58,360
It's 100% online on our website.

613
00:32:03,600 --> 00:32:05,400
So now we are on Myntra, Nykaa

614
00:32:05,520 --> 00:32:07,200
and Amazon also.

615
00:32:07,280 --> 00:32:09,480
- You will be profitable, right?
- Yes.

616
00:32:09,560 --> 00:32:12,240
Then why do you need funding?

617
00:32:13,040 --> 00:32:15,160
Firstly, we want
to increase our inventory.

618
00:32:15,280 --> 00:32:19,080
If we spend on promotion
and there is no inventory to supply,

619
00:32:19,160 --> 00:32:21,160
- what's the point?
- The orders get cancelled.

620
00:32:21,280 --> 00:32:23,000
Do you need money for inventory?

621
00:32:23,080 --> 00:32:24,720
[suspenseful music]

622
00:32:25,760 --> 00:32:27,520
- Inventory and promotions.
- And marketing.

623
00:32:27,600 --> 00:32:29,440
What is your
customer acquisition cost?

624
00:32:29,520 --> 00:32:32,040
It falls between
Rs. 630 and Rs. 660 depending

625
00:32:32,120 --> 00:32:33,480
- on the money.
- Let's assume Rs. 650.

626
00:32:35,640 --> 00:32:36,920
What is your gross margin?

627
00:32:45,200 --> 00:32:48,040
Let me tell you the problem.
Even when you get more funds,

628
00:32:48,120 --> 00:32:49,920
you'd get more stock.

629
00:32:50,280 --> 00:32:52,000
Then you'd face the problem

630
00:32:52,080 --> 00:32:54,120
of selling the stocks.

631
00:32:55,720 --> 00:32:57,280
We know how to sell.

632
00:32:57,400 --> 00:32:59,280
Our money won't be wasted.

633
00:32:59,360 --> 00:33:01,000
We know how to liquidise it.

634
00:33:01,080 --> 00:33:03,520
- Sir, that could be the reason
we are profitable. - Yes.

635
00:33:03,600 --> 00:33:04,880
- How much profit do you make?
- What's your profit?

636
00:33:04,960 --> 00:33:08,760
For the last month,
our net profit was 20%.

637
00:33:09,520 --> 00:33:11,120
What is your repeat rate?

638
00:33:11,200 --> 00:33:12,760
The repeat rate is 15%.

639
00:33:12,840 --> 00:33:14,000
It's too less.

640
00:33:15,920 --> 00:33:16,800
Why is it so less?

641
00:33:16,880 --> 00:33:18,440
Sir, we are trying to figure out

642
00:33:18,520 --> 00:33:20,880
what could be done
to increase the repeat clientele.

643
00:33:20,960 --> 00:33:24,440
The challenge with the repeat rate
is that we may buy

644
00:33:24,560 --> 00:33:26,440
one or two pieces of such designs.

645
00:33:26,520 --> 00:33:27,920
There is a limit
to buying such designs.

646
00:33:28,720 --> 00:33:29,920
Correct!

647
00:33:32,480 --> 00:33:34,680
I have made my decision.

648
00:33:34,760 --> 00:33:36,360
[dramatic music]

649
00:33:36,440 --> 00:33:37,960
Punya and Parina, no doubt

650
00:33:38,040 --> 00:33:42,400
your courage and
positive attitude are inspiring.

651
00:33:42,720 --> 00:33:45,720
Unfortunately, the problem
I find in your business

652
00:33:45,800 --> 00:33:47,200
is that it can easily be copied.

653
00:33:47,280 --> 00:33:48,680
[sweeping music]

654
00:33:48,800 --> 00:33:51,240
So it's difficult to scale it up.

655
00:33:52,640 --> 00:33:53,600
And to be very honest,

656
00:33:53,720 --> 00:33:56,440
I don't have an interest
in this area.

657
00:33:56,560 --> 00:33:58,120
- I'm out.
- Okay.

658
00:34:10,400 --> 00:34:12,960
People buy a night-suit
costing Rs. 500 to Rs. 600

659
00:34:13,080 --> 00:34:15,160
as they don't care about the brand.

660
00:34:15,840 --> 00:34:18,240
- Yes.
- The category of people

661
00:34:18,320 --> 00:34:20,920
who wears a night-suit
costing Rs. 2,000 to Rs. 2,500

662
00:34:21,000 --> 00:34:22,760
is just 0.01%.

663
00:34:22,840 --> 00:34:24,440
[dramatic music]

664
00:34:24,520 --> 00:34:26,520
So I find this market

665
00:34:26,600 --> 00:34:28,360
a bit scary

666
00:34:28,440 --> 00:34:30,400
from the perspective of competition

667
00:34:30,480 --> 00:34:32,400
from cheap unorganised players.

668
00:34:32,480 --> 00:34:36,120
And I don't have much interest
in investing in it right now.

669
00:34:36,200 --> 00:34:38,400
- That's why I'm out.
- Okay.

670
00:34:38,480 --> 00:34:40,880
Anupam, let's discuss this.
I have an idea.

671
00:34:42,360 --> 00:34:43,920
Your story is touching

672
00:34:44,000 --> 00:34:45,560
and you two are hustlers.

673
00:34:45,640 --> 00:34:46,840
My issue

674
00:34:46,960 --> 00:34:50,600
is regarding your inventory.
How will you handle it in future?

675
00:34:50,680 --> 00:34:53,520
- It could lead
to profitability issues. - Okay.

676
00:34:53,600 --> 00:34:55,960
Secondly, you don't need an investor

677
00:34:56,040 --> 00:35:00,280
because you'd face
investor issues in future.

678
00:35:00,760 --> 00:35:01,840
So I'm out.

679
00:35:01,920 --> 00:35:03,400
[tense music]

680
00:35:04,840 --> 00:35:08,160
If your business doesn't work,
what would you do after one year?

681
00:35:09,400 --> 00:35:11,720
Sir, we'll launch new designs
on a daily basis.

682
00:35:11,840 --> 00:35:12,720
New patterns too.

683
00:35:12,800 --> 00:35:15,120
You often say that you
bet on an entrepreneur.

684
00:35:15,200 --> 00:35:18,800
I can assure you

685
00:35:18,880 --> 00:35:22,440
that I'll surely bring
a revolution in this industry.

686
00:35:22,520 --> 00:35:24,120
- Oh, my!
- Wow!

687
00:35:25,800 --> 00:35:29,720
- I have an offer for you.
- Sure.

688
00:35:30,400 --> 00:35:32,280
'We have a feeling'

689
00:35:32,360 --> 00:35:34,400
that it's difficult to get returns.

690
00:35:35,640 --> 00:35:37,920
So the offer is kind of

691
00:35:38,040 --> 00:35:40,160
- a support to you more than
anything else. - Okay.

692
00:35:40,280 --> 00:35:43,640
Also, we want to get our money
back only through EBITDA.

693
00:35:43,760 --> 00:35:46,480
- Okay. - Okay? Not necessarily
by selling the business

694
00:35:46,560 --> 00:35:49,040
because we don't think
it'd become saleable soon.

695
00:35:50,600 --> 00:35:54,720
So we want to give you debt
and buy equity too.

696
00:35:55,800 --> 00:35:58,480
Rs. 25 lakhs for 10% equity

697
00:35:58,600 --> 00:36:00,200
to each of us.

698
00:36:00,280 --> 00:36:01,440
[thrilling music]

699
00:36:05,120 --> 00:36:06,800
The rationale is

700
00:36:07,040 --> 00:36:10,240
- that your maximum EBITDA this
year will be Rs. 40 lakhs. - Right.

701
00:36:10,320 --> 00:36:12,640
We'll earn 20% which is Rs. 8 lakhs.

702
00:36:12,720 --> 00:36:15,920
- Assuming that we'd get our money
back in three years. - Right!

703
00:36:16,000 --> 00:36:18,640
Right? Eight multiplied by three
is 24 which is an approximate value.

704
00:36:18,720 --> 00:36:20,480
And Rs. 50 lakhs in debt.

705
00:36:20,560 --> 00:36:23,360
I don't want interest on the debt.

706
00:36:23,440 --> 00:36:25,200
Yes, but a basic 12% interest
must be charged.

707
00:36:32,880 --> 00:36:34,720
We have a counteroffer.

708
00:36:34,800 --> 00:36:38,320
Rs. 75 lakhs for 15% equity
in our company.

709
00:36:43,160 --> 00:36:45,200
I guarantee you
that we'd get returns

710
00:36:45,280 --> 00:36:46,880
and earn returns for you too.

711
00:36:47,000 --> 00:36:49,080
"Trust me and believe me..."

712
00:36:49,120 --> 00:36:51,680
Such phrases don't help
in investment or running a business.

713
00:36:52,240 --> 00:36:53,280
Agree.

714
00:36:53,360 --> 00:36:56,200
If you want us
to invest Rs. 75 lakhs

715
00:36:56,280 --> 00:36:59,200
for 15% equity,
it isn't okay with me.

716
00:37:00,120 --> 00:37:01,720
The gap is too wide

717
00:37:01,800 --> 00:37:03,160
and I can't bridge the gap.

718
00:37:04,200 --> 00:37:07,160
I don't doubt that you will
make a successful business.

719
00:37:09,000 --> 00:37:10,760
At your current stage,

720
00:37:10,840 --> 00:37:14,000
- investing Rs. 75 lakhs
in exchange for equity... - Right.

721
00:37:14,120 --> 00:37:16,240
Equity of 15%. I calculated it
and showed it to you.

722
00:37:16,360 --> 00:37:18,360
You may make any future cash flow.

723
00:37:18,440 --> 00:37:20,360
If you can return Rs. 75 lakhs
to me within three years,

724
00:37:20,480 --> 00:37:22,720
- I'll give you Rs. 75 lakhs
for 15% equity. - Okay.

725
00:37:22,800 --> 00:37:26,160
So the bottom line is
they don't accept your counteroffer.

726
00:37:28,360 --> 00:37:29,920
Please tell us your decision.

727
00:37:30,000 --> 00:37:32,360
[suspenseful music]

728
00:37:34,040 --> 00:37:37,520
- Uh, so we can't accept it.
- We are so sorry.

729
00:37:37,600 --> 00:37:38,520
I understand.

730
00:37:38,640 --> 00:37:40,600
You said a powerful line.

731
00:37:40,680 --> 00:37:43,480
"We had nothing to lose
so we forged ahead."

732
00:37:43,560 --> 00:37:46,760
- Good luck! - And we will try
to take the seat you are seated in.

733
00:37:46,840 --> 00:37:49,040
- Just because we are standing...
- Thank you so much!

734
00:37:49,120 --> 00:37:51,680
- Thank you!
- Thank you!

735
00:40:46,840 --> 00:40:49,200
[inspirational music]

736
00:41:07,920 --> 00:41:10,280
Can you read these pictures?

737
00:41:10,360 --> 00:41:11,560
- Yes!
- Yes.

738
00:41:12,600 --> 00:41:13,840
And now?

739
00:41:14,560 --> 00:41:16,880
- It's a bit difficult, right?
- Yes!

740
00:41:18,400 --> 00:41:19,520
It's blurred.

741
00:41:19,600 --> 00:41:23,600
What if you have to live with
blurred vision for a lifetime?

742
00:41:24,640 --> 00:41:25,680
We'd face difficulty.

743
00:41:25,960 --> 00:41:28,600
More than 30 crore people
around the world

744
00:41:36,080 --> 00:41:38,360
where a person has blurry vision
even if they wear glasses.

745
00:41:39,800 --> 00:41:42,280
My brother is one
of those 30 crore people

746
00:41:42,360 --> 00:41:43,920
who suffered from amblyopia.

747
00:41:44,000 --> 00:41:47,040
We consulted numerous doctors
for his treatment

748
00:41:47,120 --> 00:41:49,480
but none had a solution.

749
00:41:49,560 --> 00:41:52,920
They could only give an eyepatch.

750
00:41:53,480 --> 00:41:55,560
- Oh!
- Oh, my!

751
00:41:55,800 --> 00:41:58,720
But it isn't a treatment.

752
00:41:58,800 --> 00:42:00,640
I was studying optometry
around that time

753
00:42:05,200 --> 00:42:07,280
So I conceptualised CureSee
along with my three friends.

754
00:42:07,360 --> 00:42:09,000
[upbeat music]

755
00:42:09,320 --> 00:42:11,880
- I'm Puneet.
- I'm Jatin Kaushik.

756
00:42:18,280 --> 00:42:19,960
vision therapy website.

757
00:42:30,560 --> 00:42:32,200
The second is squint-eye.

758
00:42:32,520 --> 00:42:34,120
It means a diagonal vision.

759
00:42:41,480 --> 00:42:45,160
You don't have to do much
to solve these three problems.

760
00:42:45,240 --> 00:42:47,920
Just visit our website
sitting at your home

761
00:42:48,000 --> 00:42:50,520
and get free eye screening.

762
00:43:06,120 --> 00:43:08,000
in different research.

763
00:43:08,120 --> 00:43:11,880
It's awarded and supported
by the Government of India.

764
00:43:15,520 --> 00:43:18,480
more than 2,500 patients till now.

765
00:43:18,560 --> 00:43:21,200
We can also say that we have
given them a renewed vision.

766
00:43:22,320 --> 00:43:24,920
We want to make CureSee available

767
00:43:25,000 --> 00:43:27,120
to every patient around the world
with your help

768
00:43:27,200 --> 00:43:29,760
and increase its awareness.

769
00:43:29,840 --> 00:43:32,320
So, Sharks, we are here to ask

770
00:43:32,400 --> 00:43:33,920
for Rs. 40 lakhs investment

771
00:43:34,000 --> 00:43:36,640
in exchange for 5% equity
in our company.

772
00:43:42,960 --> 00:43:44,480
- Hi, sir!
- Thank you! Hi, sir!

773
00:43:44,560 --> 00:43:47,400
You three share a story
of childhood friendship.

774
00:43:51,360 --> 00:43:52,480
[sweeping music]

775
00:43:52,600 --> 00:43:54,800
Jatin and I are school friends.

776
00:43:55,960 --> 00:43:57,240
And he is our industry-friend.

777
00:43:57,320 --> 00:43:59,520
When I was pursuing
my optometric career,

778
00:43:59,600 --> 00:44:02,120
I met Amit and came to know

779
00:44:02,200 --> 00:44:04,560
that we can make
an impact in this field.

780
00:44:05,560 --> 00:44:06,960
So you are a doctor.

781
00:44:07,040 --> 00:44:08,880
- Optometrist.
- An optometrist.

782
00:44:08,960 --> 00:44:10,160
A doctor can do surgery

783
00:44:10,280 --> 00:44:12,560
but an optometrist can do
eye testing and diagnostics.

784
00:44:12,760 --> 00:44:14,000
Okay.

785
00:44:14,080 --> 00:44:16,200
Jatin's brother had this problem.

786
00:44:16,320 --> 00:44:17,840
Jatin told Puneet about this problem

787
00:44:17,960 --> 00:44:20,640
and Puneet asked me about
the current treatments for this.

788
00:44:20,720 --> 00:44:23,360
I told him
that we have some old modules.

789
00:44:23,440 --> 00:44:26,480
The problem in it
was that the patient

790
00:44:26,560 --> 00:44:30,440
had to frequent their practitioner
or the eye hospital

791
00:44:30,560 --> 00:44:32,360
and take therapy daily.

792
00:44:32,440 --> 00:44:35,640
During Covid, it was impossible
to go to the hospital every day

793
00:44:35,720 --> 00:44:38,600
so we decided to revalorise it
and digitalise it

794
00:44:38,720 --> 00:44:41,080
so that patients could benefit
within the confines of their homes.

795
00:44:41,880 --> 00:44:44,880
You mentioned the Covid period.
Did you launch it recently?

796
00:44:44,960 --> 00:44:47,640
We launched it on September 2019.

797
00:44:48,160 --> 00:44:50,360
We innovated continuously

798
00:44:50,440 --> 00:44:53,840
and utilised the Covid period
to introduce our second version.

799
00:44:53,960 --> 00:44:55,640
It has made us a worldwide

800
00:44:55,720 --> 00:44:59,240
advanced vision therapy
software with the highest efficacy.

801
00:44:59,680 --> 00:45:01,560
How do you claim efficacy?

802
00:45:02,360 --> 00:45:04,240
Sir, our research is published

803
00:45:04,320 --> 00:45:07,080
and two of them
are undergoing AIIMS approval

804
00:45:07,160 --> 00:45:09,120
which is a premier institution
in India.

805
00:45:09,200 --> 00:45:10,800
[thrilling music]

806
00:45:10,920 --> 00:45:14,440
They found very good results
and they'll soon be published.

807
00:45:16,880 --> 00:45:18,320
- I think it'd be easier.
- Sir, shall I invite you?

808
00:45:19,120 --> 00:45:21,560
- Yes. You have enough knowledge.
- He'll ask too many questions.

809
00:45:21,640 --> 00:45:22,680
You are inviting the wrong person.

810
00:45:22,760 --> 00:45:24,000
No. How could I be the wrong person?

811
00:45:24,200 --> 00:45:25,040
I have some knowledge.

812
00:45:25,120 --> 00:45:28,280
I know that once he approves,
everyone else will approve it.

813
00:45:28,400 --> 00:45:30,480
[laughing]

814
00:45:33,160 --> 00:45:35,320
- Are these glasses
meant for exercising? - Yes, sir.

815
00:45:35,400 --> 00:45:37,200
Peyush is looking like Karamchand.

816
00:45:38,040 --> 00:45:39,080
"Karamchand!"

817
00:45:39,160 --> 00:45:41,000
No! He's looking like
the character from The Matrix.

818
00:45:43,000 --> 00:45:44,360
[upbeat music]

819
00:45:44,440 --> 00:45:47,000
The glasses we use during therapy

820
00:45:47,080 --> 00:45:48,760
are called anaglyph glasses

821
00:45:48,840 --> 00:45:51,440
which have red and blue lenses.

822
00:45:51,760 --> 00:45:55,840
It'll show different images
to both eyes

823
00:45:55,920 --> 00:45:58,560
- to give separate stimuli.
- Alright.

824
00:45:58,640 --> 00:46:00,880
Peyush, I request you

825
00:46:00,960 --> 00:46:02,680
to click on a random obstacle.

826
00:46:02,800 --> 00:46:04,840
[thrilling music]

827
00:46:04,920 --> 00:46:08,440
We have to avoid the obstacles
shown in red and blue colours.

828
00:46:08,520 --> 00:46:11,760
You can bounce the ball
with the space button.

829
00:46:13,960 --> 00:46:17,800
The obstacles he fails to jump
are being recorded

830
00:46:17,880 --> 00:46:20,040
and a report will be generated
at the end of the exercise

831
00:46:20,120 --> 00:46:22,760
which will tell us
how efficiently he performed.

832
00:46:22,840 --> 00:46:26,400
Now we'll do a binocular exercise
done by both eyes

833
00:46:26,480 --> 00:46:29,280
but we don't need these glasses.

834
00:46:29,360 --> 00:46:32,240
What you see on the screen
are called GABA patches.

835
00:46:32,360 --> 00:46:35,520
We have to align
three similar patterns together.

836
00:46:35,600 --> 00:46:38,600
It stimulates
our visual cortical neurons

837
00:46:38,680 --> 00:46:40,760
directly.

838
00:46:41,000 --> 00:46:42,400
It's colour-vision testing.

839
00:46:42,480 --> 00:46:44,680
We have to select the numbers

840
00:46:44,760 --> 00:46:47,160
shown and enter them.

841
00:46:47,240 --> 00:46:49,880
So we have to play these games
daily for one hour. Right?

842
00:46:49,960 --> 00:46:52,520
AI will select six different games

843
00:46:52,600 --> 00:46:54,760
daily and give them to you

844
00:46:54,840 --> 00:46:56,320
so that the patient
doesn't get bored.

845
00:46:56,440 --> 00:46:57,960
If they perform well,

846
00:46:58,080 --> 00:47:00,280
the AI increases
the difficulty level.

847
00:47:01,560 --> 00:47:03,600
[inspirational music]

848
00:47:03,880 --> 00:47:05,880
You can see two colours,
red and blue.

849
00:47:06,000 --> 00:47:09,000
We'll use red and blue glasses

850
00:47:09,080 --> 00:47:12,320
and set them to the dimmest level

851
00:47:12,400 --> 00:47:14,560
so that we can barely see them.

852
00:47:14,640 --> 00:47:18,200
When they become visible,
we don't increase it further

853
00:47:18,280 --> 00:47:20,360
and we can start the test.

854
00:47:21,520 --> 00:47:24,280
We can see two different colours now

855
00:47:24,360 --> 00:47:25,960
and we will measure
the visual acuity.

856
00:47:26,040 --> 00:47:29,160
It means we are measuring
the right and left eye separately.

857
00:47:37,720 --> 00:47:38,960
after wearing glasses.

858
00:47:39,040 --> 00:47:41,640
We got the point.
Have we met before?

859
00:47:41,880 --> 00:47:43,160
- Yes, sir.
- I think we have met once.

860
00:48:07,640 --> 00:48:10,360
Suppose a person
suffers from a squint eye

861
00:48:10,440 --> 00:48:12,960
and they are 35 years old.

862
00:48:13,040 --> 00:48:16,800
He has only two options. Either
he will undergo surgery or exercise.

863
00:48:17,240 --> 00:48:18,800
What is the probability

864
00:48:18,880 --> 00:48:22,400
that his squint will be treated by
this exercise? And in how many days?

865
00:48:22,480 --> 00:48:24,400
To what extent
can it treat the squint?

866
00:48:25,080 --> 00:48:28,720
If they have squint and amblyopia
or if it is because of amblyopia,

867
00:48:28,800 --> 00:48:31,840
we can help recover
the squint fully.

868
00:48:33,000 --> 00:48:35,840
In case it's only because
of a muscle disorder,

869
00:48:35,920 --> 00:48:38,680
surgery is a better option.

870
00:48:39,240 --> 00:48:42,600
You said that you sold this
application to just 2,500 people.

871
00:48:42,800 --> 00:48:44,200
Is it really a business?

872
00:48:47,360 --> 00:48:50,120
We charge between
Rs. 12,000 to Rs. 18,000

873
00:48:58,800 --> 00:49:02,040
The last month's revenue
was Rs. 2.64 lakhs.

874
00:49:02,560 --> 00:49:05,600
Sir, we launched B2C
around 15 August

875
00:49:05,720 --> 00:49:07,800
as we received many queries

876
00:49:07,880 --> 00:49:11,080
from Gulf countries
because they wanted to get enrolled.

877
00:49:11,160 --> 00:49:14,760
So we decided
to introduce a B2C model

878
00:49:14,840 --> 00:49:17,200
that could easily be availed
by international patients.

879
00:49:17,280 --> 00:49:18,800
And you'll earn more money.

880
00:49:19,720 --> 00:49:23,120
If it's a technologically
advanced product,

881
00:49:23,200 --> 00:49:26,280
why didn't a VC
or a strategic investor

882
00:49:26,360 --> 00:49:29,040
invest in your business?

883
00:49:29,120 --> 00:49:31,080
Ma'am, we don't
just want an investor.

884
00:49:31,200 --> 00:49:34,120
We want to collaborate
with people who have a vision.

885
00:49:34,200 --> 00:49:35,640
Yes!
[laughing]

886
00:49:37,440 --> 00:49:39,640
That's an apt statement.

887
00:49:39,760 --> 00:49:41,600
Please give me the details.

888
00:49:41,680 --> 00:49:44,280
- You said you have a revenue
of Rs. 2.64 lakhs. - Yes, sir.

889
00:49:44,360 --> 00:49:46,760
Please give a breakup.
Is it a per-month revenue?

890
00:49:46,840 --> 00:49:48,200
- It's per month revenue.
- It's per month.

891
00:49:48,280 --> 00:49:51,360
- So you charge Rs. 18,000
for six months. - Yes.

892
00:49:51,480 --> 00:49:53,400
How much do you give to the doctor?

893
00:49:53,520 --> 00:49:56,120
Sir, we charge Rs. 18,000
from the doctors.

894
00:49:56,200 --> 00:49:59,800
We don't impose a cap
on the doctors so the doctors have

895
00:49:59,880 --> 00:50:02,440
a markup as per their practice.
It depends on the hospital.

896
00:50:02,520 --> 00:50:05,560
How many patients
are using your service as of today?

897
00:50:05,640 --> 00:50:10,400
Sir, there must be 310 patients who
are using this therapy right now.

898
00:50:11,040 --> 00:50:13,280
Actually, Puneet, Amit and Jatin,

899
00:50:13,360 --> 00:50:17,480
I think you need networks
more than vision.

900
00:50:17,600 --> 00:50:20,000
[tense music]

901
00:50:20,240 --> 00:50:22,240
In the sense, me,

902
00:50:22,360 --> 00:50:25,960
as I have a lot of hospital
and doctor connections.

903
00:50:26,680 --> 00:50:28,920
[intense music playing]

904
00:50:29,120 --> 00:50:30,560
That's where the profits lie.

905
00:50:32,600 --> 00:50:35,720
Namita, also tell them
how you will help them.

906
00:50:35,800 --> 00:50:38,320
Let me tell you how I will help you.

907
00:50:39,360 --> 00:50:41,440
We have representatives.

908
00:50:41,520 --> 00:50:46,040
We have a tremendous network
of doctors and hospitals.

909
00:50:46,120 --> 00:50:47,920
They will help you

910
00:50:48,000 --> 00:50:49,840
in terms of getting customers.

911
00:50:49,960 --> 00:50:54,120
Emcure has done significant work
in awareness and diagnosis.

912
00:50:54,200 --> 00:50:58,080
So, integrating you
will be very easy for me.

913
00:51:00,200 --> 00:51:02,080
The only thing is
you are pre-revenue.

914
00:51:02,640 --> 00:51:03,640
It's risky.

915
00:51:03,960 --> 00:51:07,800
So, my offer is Rs. 40 lakhs
but for 10% equity.

916
00:51:17,920 --> 00:51:19,960
- I can help more than her.
- Oh!

917
00:51:21,440 --> 00:51:23,080
- I'm just kidding.
- [unanimous laughter]

918
00:51:23,160 --> 00:51:24,480
I wondered how!

919
00:51:24,760 --> 00:51:26,880
- How?
- Let me make this easier.

920
00:51:26,920 --> 00:51:29,280
I am out because this
is not my expertise.

921
00:51:30,440 --> 00:51:31,640
All the best, guys.

922
00:51:32,240 --> 00:51:34,240
Great job on the product.

923
00:51:34,280 --> 00:51:35,600
You're creating a product

924
00:51:35,600 --> 00:51:38,720
that will address
30 crore people globally from India.

925
00:51:38,840 --> 00:51:40,920
Hats off to all of you.
Best of luck with your mission.

926
00:51:41,000 --> 00:51:43,720
I think Namita is a great partner.
I am out for now.

927
00:51:44,920 --> 00:51:48,640
The model you're following,
on which Namita will help you,

928
00:51:48,760 --> 00:51:52,840
will not create the desired impact
as you wanted for your brother.

929
00:51:54,160 --> 00:51:55,040
Why not?

930
00:51:55,120 --> 00:51:57,160
How many people can afford it?

931
00:51:57,240 --> 00:51:58,560
Even if a doctor takes zero fees,

932
00:51:58,600 --> 00:52:01,320
how many people with this problem
can pay Rs. 18,000 for 6 months?

933
00:52:02,880 --> 00:52:07,040
As far as I know, doctors are
charging Rs. 10,000 to 15,000.

934
00:52:07,160 --> 00:52:09,920
Let me tell you about an incident.

935
00:52:10,040 --> 00:52:12,920
There is an employee in my office

936
00:52:13,320 --> 00:52:14,960
whose son suffers from this problem.

937
00:52:15,200 --> 00:52:18,400
She came to me and told me
that she tried your solution

938
00:52:18,560 --> 00:52:19,840
and it helped her son.

939
00:52:19,920 --> 00:52:21,120
I have a testimony.

940
00:52:21,240 --> 00:52:23,080
- Thank you.
- I asked her about the fees.

941
00:52:23,200 --> 00:52:25,640
She told me the amount.
It was quite high.

942
00:52:25,720 --> 00:52:27,720
Only for the cause,

943
00:52:27,800 --> 00:52:30,000
and because you've been
pursuing it for 4 years.

944
00:52:30,040 --> 00:52:32,600
There's also an omen.

945
00:52:32,800 --> 00:52:34,960
I've heard of you before.

946
00:52:35,120 --> 00:52:36,680
The employee in my office
mentioned you.

947
00:52:36,720 --> 00:52:38,080
And by chance, you're here.

948
00:52:38,120 --> 00:52:41,040
I didn't recommend you
for Shark Tank.

949
00:52:41,240 --> 00:52:42,680
We can do something together.

950
00:52:42,760 --> 00:52:45,280
- God's plan. - Why didn't you,
when they came to your office?

951
00:52:46,320 --> 00:52:48,720
They didn't come to me
for a meeting.

952
00:52:48,840 --> 00:52:51,680
They might've met my cofounder Amit,
something must have happened.

953
00:52:51,760 --> 00:52:53,120
You know, it is one of those things.

954
00:52:53,200 --> 00:52:56,120
It didn't catch the attention then,
but it did today.

955
00:52:56,280 --> 00:52:58,280
Why didn't it catch your attention?

956
00:52:59,240 --> 00:53:03,400
It's because I don't believe in
the model you have in mind for them.

957
00:53:03,600 --> 00:53:05,320
[intense music playing]

958
00:53:05,920 --> 00:53:07,440
That's just the beginning.

959
00:53:07,640 --> 00:53:10,000
No, it's not a beginning.
It is a choice.

960
00:53:10,080 --> 00:53:11,800
[intense music playing]

961
00:53:12,000 --> 00:53:15,520
First, make money through B2B
and then move on to B2C.

962
00:53:16,880 --> 00:53:18,560
No, listen to me.

963
00:53:18,640 --> 00:53:20,800
I follow a simple philosophy.

964
00:53:20,880 --> 00:53:22,760
I want to solve problems
at the core.

965
00:53:22,840 --> 00:53:24,040
Also, work on the foundation

966
00:53:24,080 --> 00:53:26,080
even if we have to give her
a fee for it.

967
00:53:27,200 --> 00:53:32,200
My goal would be to increase
awareness on Lenskart's website.

968
00:53:33,280 --> 00:53:35,400
And launch it
at a very affordable price.

969
00:53:35,520 --> 00:53:38,840
Maybe Rs. 500 a month
or Rs. 200 a month.

970
00:53:39,760 --> 00:53:41,280
They're not letting me speak.

971
00:53:41,360 --> 00:53:42,880
I'll make you an offer.

972
00:53:43,000 --> 00:53:45,560
But you'll have to choose.
I won't do a co-deal.

973
00:53:48,400 --> 00:53:49,960
I won't do a co-deal either.

974
00:53:50,040 --> 00:53:51,720
[intense music playing]

975
00:53:53,640 --> 00:53:55,320
Not interested.

976
00:53:55,960 --> 00:53:57,720
Let the fun begin!

977
00:53:58,520 --> 00:54:00,120
I offer you Rs. 1 crore

978
00:54:07,200 --> 00:54:08,760
- Same valuation as yours.
- Oh!

979
00:54:08,880 --> 00:54:11,400
If you want Rs. 40 lakhs
for 10% equity, it's up to you.

980
00:54:14,960 --> 00:54:17,280
I wish to tell you

981
00:54:17,360 --> 00:54:19,120
that my vision is similar to his.

982
00:54:19,200 --> 00:54:20,680
[laughs]

983
00:54:21,600 --> 00:54:25,720
I have the expertise
to run the gamut of healthcare.

984
00:54:25,840 --> 00:54:27,400
I have the expertise too.

985
00:54:27,520 --> 00:54:29,280
[intense music playing]

986
00:54:31,200 --> 00:54:34,440
I have been doing this
in every therapeutic area.

987
00:54:34,720 --> 00:54:37,280
- Patient database...
- I disagree.

988
00:54:37,360 --> 00:54:39,360
[intense music playing]

989
00:54:41,360 --> 00:54:42,160
Listen!

990
00:54:42,280 --> 00:54:43,880
Their offer...

991
00:54:44,000 --> 00:54:46,480
By the way,
you shouldn't dilute 25%!

992
00:54:46,560 --> 00:54:47,440
I disagree.

993
00:54:50,360 --> 00:54:51,800
[intense music playing]

994
00:54:52,080 --> 00:54:53,640
- Listen, they both...
- Let Anupam speak.

995
00:54:53,640 --> 00:54:55,400
After listening to their offers,

996
00:54:55,520 --> 00:54:57,640
I, too, am feeling the excitement.

997
00:54:57,760 --> 00:54:59,840
I find this category very exciting.

998
00:54:59,960 --> 00:55:01,840
[tense music playing]

999
00:55:02,200 --> 00:55:04,680
- Third offer.
- Let me tell you the problem.

1000
00:55:05,000 --> 00:55:06,600
You didn't respect me.

1001
00:55:07,320 --> 00:55:09,040
I've been sitting here like an ape

1002
00:55:09,160 --> 00:55:10,760
trying to speak.

1003
00:55:10,840 --> 00:55:11,840
No one lets me speak.

1004
00:55:11,880 --> 00:55:14,200
Either she won't or he won't.

1005
00:55:14,320 --> 00:55:16,200
They are pouncing on you.

1006
00:55:17,280 --> 00:55:18,800
But I won't let that happen.

1007
00:55:18,880 --> 00:55:20,080
Oh, God!

1008
00:55:21,040 --> 00:55:22,120
I think

1009
00:55:22,400 --> 00:55:24,600
out of the five of us,
they are the best ones

1010
00:55:24,680 --> 00:55:26,000
to give you the required support.

1011
00:55:26,080 --> 00:55:27,440
That's why I am out.

1012
00:55:27,520 --> 00:55:29,320
I think it's a tough decision.

1013
00:55:29,640 --> 00:55:32,120
But either way, you will make
the right choice. Good luck.

1014
00:55:33,040 --> 00:55:34,880
Let me make you another offer.

1015
00:55:36,920 --> 00:55:40,000
I offer you Rs. 40 lakhs
for 7.5% equity.

1016
00:55:46,880 --> 00:55:48,520
I won't get into a war with her.

1017
00:55:50,360 --> 00:55:52,160
My offer is very clear.

1018
00:55:52,320 --> 00:55:54,040
How about Rs. 40 lakhs at 10%?

1019
00:55:54,120 --> 00:55:56,800
You know the value-add
that Lenskart brings.

1020
00:55:57,760 --> 00:55:59,800
It's your choice.
I'm not looking for profits.

1021
00:55:59,880 --> 00:56:01,120
I just want you to get help.

1022
00:56:03,360 --> 00:56:04,520
Do you know what I see?

1023
00:56:04,600 --> 00:56:06,560
I see Amar and Prem
from the movie 'Andaz Apna Apna'.

1024
00:56:06,640 --> 00:56:08,000
And you're Raveena and Karisma.

1025
00:56:09,200 --> 00:56:11,400
[giggles]

1026
00:56:11,520 --> 00:56:13,920
Amar and Prem
are fighting over them!

1027
00:56:14,000 --> 00:56:15,640
[laughs]

1028
00:56:18,000 --> 00:56:19,200
"I am a fake
and you are also a fake!"

1029
00:56:19,320 --> 00:56:21,680
That's not the case.
They're for real.

1030
00:56:22,880 --> 00:56:25,760
Make your final decision.
The wait is over.

1031
00:56:25,840 --> 00:56:28,120
Listen, do what's best for you.

1032
00:56:28,240 --> 00:56:30,880
Could you match her offer
of Rs. 40 lakhs for 7.5%, please?

1033
00:56:41,000 --> 00:56:42,720
If that is what you believe,

1034
00:56:42,800 --> 00:56:45,000
then 2.5% shouldn't matter to you.

1035
00:56:45,080 --> 00:56:46,200
No, it will.

1036
00:56:47,560 --> 00:56:51,320
Sir, we've built it from scratch.
So, 2.5% does matter.

1037
00:56:51,400 --> 00:56:53,800
I'll offer you Rs. 40 lakhs for 5%.

1038
00:57:00,440 --> 00:57:03,560
I'll offer you Rs. 50 lakhs for 10%.
Is that okay?

1039
00:57:07,920 --> 00:57:10,000
whereas mine is Rs. 8 crores.
Think about it.

1040
00:57:10,120 --> 00:57:12,400
[intense music playing]

1041
00:57:13,640 --> 00:57:16,760
- I'm giving you 60% more valuation.
- One! Two! Three!

1042
00:57:16,840 --> 00:57:19,080
- Five seconds, make a decision.
- 60% more valuation.

1043
00:57:19,200 --> 00:57:20,120
Five seconds.

1044
00:57:20,200 --> 00:57:21,960
[intense music playing]

1045
00:57:25,600 --> 00:57:27,120
Sharks, we have made our decision.

1046
00:57:27,480 --> 00:57:29,280
[suspenseful music playing]

1047
00:57:29,440 --> 00:57:32,160
We're associated with
the same vision as Peyush.

1048
00:57:32,240 --> 00:57:33,800
So, we'd like to go with him.

1049
00:57:33,920 --> 00:57:35,120
- Oh!
- Which deal?

1050
00:57:35,240 --> 00:57:36,320
Finally made a good decision.

1051
00:57:43,160 --> 00:57:45,360
- That you got the deal.
- It's that you got the deal.

1052
00:57:45,440 --> 00:57:47,360
- India got a deal. Congratulations!
- Yes.

1053
00:57:47,480 --> 00:57:48,720
It's a great deal.

1054
00:57:48,800 --> 00:57:52,000
Your conviction
that you picked the offer

1055
00:57:52,080 --> 00:57:55,080
that helps more patients
over better valuation...

1056
00:57:55,200 --> 00:57:56,000
Hats off!

1057
00:57:56,080 --> 00:57:58,280
- You guys are incredible.
- Listen, Peyush is my friend.

1058
00:57:58,360 --> 00:58:01,280
- I'll help all of you with networks
regardless. - Thanks, Namita.

1059
00:58:01,320 --> 00:58:02,240
That would be lovely, ma'am.

1060
00:58:02,280 --> 00:58:03,720
- That would be lovely.
- I will.

1061
00:58:03,760 --> 00:58:06,160
We need to work very hard.

1062
00:58:06,560 --> 00:58:08,560
And I'll be there to help you.

1063
00:58:08,640 --> 00:58:09,840
Good job, guys.

1064
00:59:45,480 --> 00:59:47,280
[bubbles rising]

1065
00:59:47,360 --> 00:59:48,640
'Today's Shark Xperience

1066
00:59:48,680 --> 00:59:50,880
'features Rakhi's question
from Solapur.'

1067
00:59:50,920 --> 00:59:52,840
'Vineeta, as we know,'

1068
00:59:52,920 --> 00:59:55,840
'only 2 businesses out of 10
become successful.'

1069
00:59:55,920 --> 00:59:58,200
'What becomes of the remaining 8?'

1070
00:59:58,280 --> 01:00:02,080
I believe that out of 10,
only 1 business makes it big.

1071
01:00:02,160 --> 01:00:04,320
And 3 to 4 businesses

1072
01:00:04,400 --> 01:00:07,320
run like a profitable
and sustainable lifestyle business

1073
01:00:07,360 --> 01:00:08,760
for years together.

1074
01:00:08,840 --> 01:00:11,280
The remaining 5 to 6 entrepreneurs

