1
00:00:29,960 --> 00:00:32,840
[theme music playing]

2
00:00:52,840 --> 00:00:55,520
[theme music continues]

3
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[theme music continues]

4
00:01:20,640 --> 00:01:23,360
[theme music fading]

5
00:01:26,320 --> 00:01:29,720
Sharks, have you ever gone
hiking or camping?

6
00:01:29,800 --> 00:01:31,240
- Yes, ma'am.
- Yes.

7
00:01:31,320 --> 00:01:32,920
Imagine a scenario.

8
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You're camping with friends
and family at a lovely spot.

9
00:01:38,840 --> 00:01:40,000
Everything is going well.

10
00:01:40,080 --> 00:01:43,800
But you have an encounter
with a wild animal all of a sudden.

11
00:01:43,920 --> 00:01:44,760
Oh!

12
00:01:46,000 --> 00:01:49,680
Most people are equipped
with just a stick.

13
00:01:51,240 --> 00:01:53,840
Do you think it will keep you safe?

14
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Unfortunately, Sharks,
this isn't our imagination.

15
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It is a reality
for adventure enthusiasts like us.

16
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[tense music playing]

17
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When we camp or hike,

18
00:02:05,040 --> 00:02:08,360
we are surrounded by forests
and wild animals.

19
00:02:10,400 --> 00:02:11,320
Five of whom are here.

20
00:02:11,400 --> 00:02:13,120
[unanimous laughter]

21
00:02:13,240 --> 00:02:14,560
Exactly...

22
00:02:14,720 --> 00:02:15,560
Good one.

23
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[Aman laughs]

24
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To solve the problem of safety
for all of us,

25
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we present to you

26
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the world's first smart stick,
Guardian.

27
00:02:31,360 --> 00:02:33,400
Hello, Sharks. I am Abhay Sharma.

28
00:02:33,520 --> 00:02:35,720
And I am Smratika Sharma.

29
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[uplifting music playing]

30
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About 2000 forest guards
are currently using this product.

31
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when not just the Forest Department,

32
00:03:02,160 --> 00:03:05,360
but we were approached
by adventure enthusiasts too.

33
00:03:05,440 --> 00:03:06,280
Hmm.

34
00:03:06,560 --> 00:03:08,280
Sharks, our vision is

35
00:03:08,400 --> 00:03:10,880
that wildlife protectors globally

36
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as well as adventure enthusiasts

37
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use our products and feel safe.

38
00:03:16,400 --> 00:03:20,400
In order to take our product
as well as brand global,

39
00:03:29,360 --> 00:03:31,040
- Am I... Smratika.
- Smratika. Yes.

40
00:03:37,080 --> 00:03:38,920
How do you know each other?

41
00:03:53,600 --> 00:03:56,320
We discuss National Geographic
over dinner table conversations.

42
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- About tigers and leopards
and their lifestyle. - Hmm.

43
00:04:01,080 --> 00:04:02,960
We've had encounters
with tigers too.

44
00:04:03,040 --> 00:04:04,080
I've seen a tiger...

45
00:04:04,160 --> 00:04:06,080
I've seen a tiger up close.
As close as you are to me now.

46
00:04:06,120 --> 00:04:06,960
And I was walking.

47
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I was alone when a tiger
came out from behind a boulder.

48
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I just froze.

49
00:04:14,800 --> 00:04:16,240
[intense music playing]

50
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The tiger saw me and I saw it.
Then it left.

51
00:04:20,720 --> 00:04:23,160
Many people overtook me,
but I couldn't move.

52
00:04:23,240 --> 00:04:26,880
I know that when you encounter
a wild animal, you freeze.

53
00:04:26,960 --> 00:04:28,440
It's hard to even speak.

54
00:04:28,560 --> 00:04:30,680
It's fun to hear about tigers,
right?

55
00:04:31,880 --> 00:04:33,200
It's fun to even see tigers.

56
00:04:33,200 --> 00:04:34,320
Tigers, okay.

57
00:04:34,400 --> 00:04:35,920
But when you confront a tiger,

58
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you wet your pants!

59
00:04:39,120 --> 00:04:40,840
- Oh, God!
- [laughter]

60
00:04:42,560 --> 00:04:43,640
You're right, sir.

61
00:04:43,640 --> 00:04:46,120
Yes, this is a funny way
of putting it.

62
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Shall we see a demo?

63
00:04:49,240 --> 00:04:51,240
- Let's see a demo. Thank you.
- Demo.

64
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[music playing]

65
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for when you're camping at night
and need to see the ground.

66
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You become cognisant
of your surroundings.

67
00:05:08,520 --> 00:05:10,560
Second thing, if a wild animal
just comes out of nowhere,

68
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ideally, you should scream.

69
00:05:11,960 --> 00:05:13,640
But sometimes,
you're not able to scream.

70
00:05:21,040 --> 00:05:23,360
- But bears usually attack.
- Yes.

71
00:05:24,120 --> 00:05:27,120
In that case, you can
give it an electric shock.

72
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Oh my God!

73
00:05:28,920 --> 00:05:29,760
Wow!

74
00:05:29,960 --> 00:05:33,280
- Hey! - What if someone uses it
on their husband?

75
00:05:33,800 --> 00:05:36,480
What? Are you a husband beater?

76
00:05:37,400 --> 00:05:39,000
- Hey, brother!
- [Namita laughs]

77
00:05:39,320 --> 00:05:40,760
Limit such things to your home.

78
00:05:40,840 --> 00:05:43,280
Don't let out your secrets
on national TV!

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00:05:43,440 --> 00:05:45,960
[Sharks laugh]

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[current zaps]

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00:05:47,400 --> 00:05:48,080
Nice.

82
00:05:48,160 --> 00:05:50,320
This won't cause injury
to the animal,

83
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but it will shoo it away,

84
00:05:51,680 --> 00:05:54,480
thereby increasing your chances
of survival to a great extent.

85
00:05:55,320 --> 00:05:56,880
How many volts is the shock?

86
00:05:56,880 --> 00:05:58,520
Sir, it's 10,000 volts.

87
00:06:11,560 --> 00:06:15,720
You might find it a problem to keep
the stick erect while camping.

88
00:06:15,720 --> 00:06:17,320
So, we've provided a stand.

89
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[uplifting music playing]

90
00:06:27,480 --> 00:06:30,240
- It can fit into this pouch.
- Nice.

91
00:06:30,320 --> 00:06:33,040
What after you return home
from camping?

92
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We provide a wall mount as well

93
00:06:36,200 --> 00:06:38,640
which will easily hold the stick
in place.

94
00:06:39,600 --> 00:06:42,080
Who out of you two
thought of such a versatile design?

95
00:06:42,200 --> 00:06:45,160
You have given thought
to every aspect including mounting.

96
00:06:45,280 --> 00:06:47,320
- He's the designer.
- I... I'm the designer, sir.

97
00:06:51,760 --> 00:06:52,560
- Exactly.
- Yes.

98
00:06:52,640 --> 00:06:54,600
Based on your experiences,
you've equipped it...

99
00:06:54,680 --> 00:06:56,080
- Exactly.
- Exactly.

100
00:06:57,520 --> 00:06:59,040
Let's take a step back.

101
00:07:02,960 --> 00:07:05,120
- Hmm. - It would be interesting
to learn about it.

102
00:07:05,280 --> 00:07:07,600
It is slowly gaining awareness
in India now.

103
00:07:07,720 --> 00:07:09,920
- It's a growing market in India.
- Hmm.

104
00:07:10,000 --> 00:07:13,040
It's a market
of roughly Rs. 1000 crores.

105
00:07:13,880 --> 00:07:15,400
The global market

106
00:07:22,840 --> 00:07:24,160
Who is the biggest player?

107
00:07:24,280 --> 00:07:27,040
- There is no Indian player
in this market. - Okay.

108
00:07:27,120 --> 00:07:28,360
How big is the business?

109
00:07:28,440 --> 00:07:31,040
What is your vision?
How big do you plan on making it?

110
00:07:55,120 --> 00:07:57,640
- It starts at Rs. 10,000.
- Wow.

111
00:08:04,480 --> 00:08:06,000
- True.
- I agree.

112
00:08:16,920 --> 00:08:19,160
- for which we give them 30%.
- Right.

113
00:08:19,240 --> 00:08:22,600
This 65% that remains
is after deducting margins.

114
00:08:28,640 --> 00:08:30,240
- and drawing salaries.
- True.

115
00:08:30,320 --> 00:08:32,280
How much do you take home
out of Rs. 17 lakhs?

116
00:08:32,360 --> 00:08:34,920
30% has been consistent.

117
00:08:35,040 --> 00:08:36,880
So, 1.7 times is 3.

118
00:08:43,960 --> 00:08:44,920
Who from?

119
00:08:45,000 --> 00:08:46,440
We have an in-house facility.

120
00:08:58,560 --> 00:08:59,520
We did.

121
00:08:59,520 --> 00:09:01,400
- We reinvested...
- We reinvested our savings.

122
00:09:01,480 --> 00:09:04,400
This is great. In India, you do
all the work yourself.

123
00:09:04,480 --> 00:09:06,480
- From the beginning to the end.
- Yes, exactly.

124
00:09:15,520 --> 00:09:16,400
Okay.

125
00:09:18,080 --> 00:09:20,280
Amit and I would like
to come on board.

126
00:09:20,400 --> 00:09:24,360
We both have
a nationalistic passion for it

127
00:09:24,520 --> 00:09:29,280
because tourism and wellness
come from nature.

128
00:09:29,360 --> 00:09:31,400
We can shape this market.

129
00:09:33,960 --> 00:09:35,640
- Hmm.
- There are possibilities.

130
00:09:35,640 --> 00:09:37,760
You can build something exciting.

131
00:09:39,960 --> 00:09:43,160
Usually, valuation is based
on the prior year's sales.

132
00:09:43,320 --> 00:09:44,160
- Right?
- Yes.

133
00:09:44,280 --> 00:09:47,840
So, if I go with
Rs. 1.4 crores times 3,

134
00:09:47,840 --> 00:09:50,200
which comes to
Rs. 5 crores valuation.

135
00:09:50,200 --> 00:09:52,480
- We have an offer.
- One second. Can I finish?

136
00:09:52,600 --> 00:09:54,160
[intense music playing]

137
00:09:54,240 --> 00:09:55,960
What we would like to give you

138
00:10:07,520 --> 00:10:09,040
Let me tell you something.

139
00:10:09,120 --> 00:10:11,800
I'm getting a good vibe from you.

140
00:10:11,880 --> 00:10:13,840
It usually happens
after hearing the numbers.

141
00:10:14,800 --> 00:10:17,040
You invest in R&D,

142
00:10:17,280 --> 00:10:20,160
you're innovative
as well as a long-term thinker.

143
00:10:20,280 --> 00:10:23,040
I have to be with you
in this business.

144
00:10:24,160 --> 00:10:25,640
How did you go from we to I?

145
00:10:27,120 --> 00:10:27,960
- I mean...
- Exactly.

146
00:10:27,960 --> 00:10:29,600
- They're fighting already!
- My reason...

147
00:10:29,680 --> 00:10:31,600
I'll give you a chance
to cite your reasons.

148
00:10:31,680 --> 00:10:33,120
- The Sharks are fighting.
- Okay.

149
00:10:33,200 --> 00:10:34,080
And...

150
00:10:35,120 --> 00:10:39,520
Anupam, Aman and I
will make you a consolidated offer.

151
00:10:39,600 --> 00:10:41,360
[intense music playing]

152
00:10:41,440 --> 00:10:42,760
Do you know why I want to invest?

153
00:10:42,840 --> 00:10:45,200
- Okay, listen.
- He wants to recite a poem.

154
00:10:45,320 --> 00:10:46,600
- Poem!
- [Sharks laugh]

155
00:10:48,360 --> 00:10:51,600
He wants to take the stick
so that he's not scared,

156
00:10:51,680 --> 00:10:53,280
and recite a poem to the tiger!

157
00:10:53,360 --> 00:10:54,800
[Sharks laugh]

158
00:10:54,880 --> 00:10:56,520
They are just whiling away time!

159
00:10:56,640 --> 00:10:58,840
- Make your offer.
- Make them your offer.

160
00:11:02,160 --> 00:11:03,760
- Ah!
- Okay?

161
00:11:04,560 --> 00:11:07,080
You're young entrepreneurs.
We want to support you.

162
00:11:07,680 --> 00:11:09,320
- Lovely!
- Wait, there's more.

163
00:11:09,480 --> 00:11:12,040
You're making it in India.
We love everything made in India!

164
00:11:12,440 --> 00:11:14,720
You're a woman. Creating women
entrepreneurs is our cause.

165
00:11:14,840 --> 00:11:16,520
[Sharks laugh]

166
00:11:16,800 --> 00:11:19,680
We give a lot of reasons,

167
00:11:19,880 --> 00:11:23,160
but you guys are a good team
and we support good teams.

168
00:11:23,160 --> 00:11:25,440
If you're done with your drama,
make your offer.

169
00:11:25,520 --> 00:11:27,520
- Okay, our offer...
- The offer we had for you

170
00:11:27,520 --> 00:11:29,280
is Rs. 51 lakhs for 15%.

171
00:11:38,240 --> 00:11:40,560
- What we bring to the table
is more important, right? - Yes.

172
00:11:40,640 --> 00:11:43,680
One pharmaceutical company
and one car-selling company!

173
00:11:43,760 --> 00:11:45,520
[Aman laughs]

174
00:11:46,920 --> 00:11:48,920
What can an eyewear company offer?

175
00:11:49,000 --> 00:11:49,960
R&D!

176
00:11:50,040 --> 00:11:51,680
You'll be able to see
the bear clearly!

177
00:11:51,760 --> 00:11:53,000
[unanimous laughter]

178
00:11:53,080 --> 00:11:55,920
Manufacturing, R&D, technology...

179
00:11:56,240 --> 00:11:57,880
Your product is great.

180
00:11:58,000 --> 00:12:00,000
Now, you need to sell it online.

181
00:12:01,120 --> 00:12:02,840
We'll need the help of technology.

182
00:12:02,920 --> 00:12:04,040
Peyush will provide it.

183
00:12:05,120 --> 00:12:07,120
- And you'll need marketing.
- I'll provide that.

184
00:12:09,240 --> 00:12:11,720
These are my areas of expertise.
I made CarDekho a hit.

185
00:12:11,800 --> 00:12:12,760
I can do it too.

186
00:12:14,760 --> 00:12:18,560
I personally feel I can help you
make this really big.

187
00:12:19,040 --> 00:12:20,400
He has technology too.

188
00:12:20,520 --> 00:12:22,360
[intense music playing]

189
00:12:22,440 --> 00:12:24,520
He's not the only one
with access to technology.

190
00:12:24,800 --> 00:12:27,160
[intense music playing]

191
00:12:27,880 --> 00:12:29,520
Look, you have two offers.

192
00:12:29,600 --> 00:12:31,720
The first is Rs. 51 lakhs for 10%.

193
00:12:31,800 --> 00:12:35,080
The second is from Aman,
Peyush and me

194
00:12:35,160 --> 00:12:37,400
which is Rs. 51 lakhs for 12%.

195
00:12:37,400 --> 00:12:40,240
[intense music playing]

196
00:12:43,920 --> 00:12:46,320
[intense music continues]

197
00:12:47,680 --> 00:12:49,120
First of all, thank you so much.

198
00:12:49,200 --> 00:12:52,240
We're really sorry, but this
valuation doesn't work for us.

199
00:12:52,360 --> 00:12:54,400
[intense music playing]

200
00:12:57,040 --> 00:12:58,040
What is your offer?

201
00:12:58,120 --> 00:12:59,680
- Do you have a counteroffer?
- What's your counteroffer?

202
00:12:59,760 --> 00:13:01,080
Better try than cry.

203
00:13:01,800 --> 00:13:04,360
What best we can do is...

204
00:13:04,640 --> 00:13:07,000
[intense music playing]

205
00:13:08,360 --> 00:13:09,680
2% at the most.

206
00:13:16,840 --> 00:13:18,280
Peyush, I am out.

207
00:13:18,480 --> 00:13:20,720
[intense music playing]

208
00:13:21,280 --> 00:13:22,200
We're countering it.

209
00:13:22,200 --> 00:13:23,600
- We have a counteroffer.
- Yes, sir. Please.

210
00:13:23,600 --> 00:13:26,320
We asked you for 10% equity earlier.

211
00:13:27,360 --> 00:13:29,640
I see you have faith in your product

212
00:13:29,760 --> 00:13:32,760
and you have the zeal
to do something big.

213
00:13:33,640 --> 00:13:35,560
We could settle for lesser equity.

214
00:13:36,720 --> 00:13:38,560
Rs. 51 lakhs for 8%.

215
00:13:46,440 --> 00:13:49,440
I am okay, Anupam, to take 10%.

216
00:13:49,440 --> 00:13:50,880
But Aman is out of that.

217
00:13:51,160 --> 00:13:52,880
- You don't wish to do it.
- No.

218
00:14:02,960 --> 00:14:07,440
Unfortunately, we'd be
devaluating our company.

219
00:14:07,680 --> 00:14:09,920
We know our prospects.

220
00:14:11,240 --> 00:14:14,600
We cannot go higher than 2%.

221
00:14:14,680 --> 00:14:16,160
- Higher than 2%!
- Then we're not in.

222
00:14:16,240 --> 00:14:17,240
- Yes.
- Very good decision.

223
00:14:17,320 --> 00:14:19,200
- We wish you the best.
- All the best.

224
00:14:20,720 --> 00:14:22,280
I'll give you another counteroffer.

225
00:14:22,400 --> 00:14:24,240
[intense music playing]

226
00:14:33,640 --> 00:14:34,920
Then I'm out.

227
00:14:35,000 --> 00:14:37,400
- Can you agree to 3.5%?
- No, I cannot.

228
00:14:37,520 --> 00:14:39,640
Yes or no?
Otherwise, even no is fine.

229
00:14:39,640 --> 00:14:40,960
- Sir, please. I mean...
- I'll not make...

230
00:14:40,960 --> 00:14:42,720
It would be great
if you could agree...

231
00:14:42,720 --> 00:14:45,600
No, I cannot.
Please understand. I'll lose money.

232
00:14:46,760 --> 00:14:47,640
Take it!

233
00:14:49,600 --> 00:14:51,480
Rs. 1 crore for 10% equity.

234
00:15:05,960 --> 00:15:08,800
Peyush and Anupam's offer
is Rs. 80 lakhs for 8%.

235
00:15:08,920 --> 00:15:10,640
There is Rs. 51 lakhs for 6%.

236
00:15:10,720 --> 00:15:12,960
- We gave you a higher valuation.
- Both of them.

237
00:15:13,080 --> 00:15:16,000
No, I think let's close this.

238
00:15:16,280 --> 00:15:17,280
Your call.

239
00:15:17,360 --> 00:15:18,640
- I am...
- Oh, my! How nice!

240
00:15:18,720 --> 00:15:20,120
- I...
- You're the wise one, elder sister.

241
00:15:20,120 --> 00:15:21,880
I know the dilution is a bit high.

242
00:15:24,280 --> 00:15:26,080
But if you don't want,
we won't accept it.

243
00:15:26,160 --> 00:15:28,840
[intense music playing]

244
00:15:30,840 --> 00:15:33,760
Let's keep it
at Rs. 50 lakhs for 5%.

245
00:15:33,840 --> 00:15:36,120
- Anupam, are you in?
- Rs. 25 lakhs each. Yes?

246
00:15:36,240 --> 00:15:38,840
We'll get 2.5% each.
Let's settle for 6%, not below that.

247
00:15:40,000 --> 00:15:43,000
We both have the same offer.
Rs. 51 lakhs for 6%.

248
00:15:57,640 --> 00:16:00,520
There is a point beyond which
it results in over-optimization.

249
00:16:00,640 --> 00:16:03,120
- No one appreciates it.
- It is bad for business.

250
00:16:03,200 --> 00:16:05,240
[intense music playing]

251
00:16:08,440 --> 00:16:10,040
- Yes, we...
- We'll take it.

252
00:16:19,320 --> 00:16:20,480
[camera shutter clicks]

253
00:16:21,520 --> 00:16:23,160
- Good job, guys.
- Thank you so much.

254
00:16:23,160 --> 00:16:24,640
- It's a pleasure meeting you.
- Thank you.

255
00:16:24,720 --> 00:16:25,680
Good deal.

256
00:17:26,000 --> 00:17:29,560
[theme music playing]

257
00:17:37,160 --> 00:17:41,000
[theme music fading]

258
00:17:42,360 --> 00:17:45,160
[thunder roars]

259
00:17:45,240 --> 00:17:46,200
What's happening?

260
00:17:46,400 --> 00:17:47,720
[chuckles]

261
00:17:47,800 --> 00:17:48,920
It's about to rain.

262
00:17:49,880 --> 00:17:52,200
- The rains are back!
- Oh!

263
00:17:53,400 --> 00:17:54,240
You startled me.

264
00:17:54,360 --> 00:17:57,080
There isn't a soul
who doesn't want to eat pakodas!

265
00:17:58,520 --> 00:18:01,360
But some people don't have time

266
00:18:01,440 --> 00:18:04,920
while others don't know
how to make tasty pakodas.

267
00:18:05,120 --> 00:18:07,560
That leaves you
with just one option.

268
00:18:08,720 --> 00:18:11,000
That you order them in!

269
00:18:11,120 --> 00:18:14,640
But by the time the pakodas arrive,
they become soggy

270
00:18:14,760 --> 00:18:15,920
and unappealing.

271
00:18:16,000 --> 00:18:19,600
Have you ever had pakodas
that are not soggy

272
00:18:20,480 --> 00:18:23,560
and oily, and remain crispy
at the time of delivery?

273
00:18:23,880 --> 00:18:25,400
No, right?

274
00:18:25,840 --> 00:18:27,120
I'm Punjabi.

275
00:18:27,240 --> 00:18:28,640
Let me tell you one thing.

276
00:18:28,760 --> 00:18:31,240
It's the same problem
with parathas too.

277
00:18:31,880 --> 00:18:36,880
You must have seen so many brands
selling pizzas and burgers in India.

278
00:18:37,000 --> 00:18:40,000
There are even brands
selling momos in India!

279
00:18:40,880 --> 00:18:44,480
But is there a brand
that sells pakodas and parathas?

280
00:18:45,000 --> 00:18:46,120
No!

281
00:18:46,360 --> 00:18:49,480
But its market size is humongous.

282
00:18:50,920 --> 00:18:54,880
So, we decided to tap
this untapped market.

283
00:18:55,800 --> 00:18:58,320
Hi, Sharks.
I am Geetika Anand Gupta.

284
00:19:04,640 --> 00:19:07,080
Mad Over Parathas & Pakodas.

285
00:19:08,120 --> 00:19:11,080
India's first paratha
and pakoda brand.

286
00:19:11,200 --> 00:19:13,120
[uplifting music playing]

287
00:19:13,200 --> 00:19:18,400
Our parathas and pakodas
are neither soggy nor oily.

288
00:19:18,520 --> 00:19:22,320
Nor do they lose crispness by
the time they are delivered to you.

289
00:19:23,040 --> 00:19:26,640
We work on a cloud kitchen format.

290
00:19:27,080 --> 00:19:29,280
Other than parathas and pakodas,

291
00:19:46,960 --> 00:19:48,000
Please do.

292
00:19:49,280 --> 00:19:54,200
Our ask is Rs. 75 lakhs
for 2.25% of the company.

293
00:19:59,200 --> 00:20:02,320
then do show some interest
in this deal.

294
00:20:02,840 --> 00:20:04,400
Rs. 75 lakhs at 2.25%.

295
00:20:04,520 --> 00:20:06,560
If I do the math,
that's Rs. 33.33 crores.

296
00:20:06,640 --> 00:20:07,600
Roughly 32, yes.

297
00:20:07,680 --> 00:20:09,520
- Wow! Quick calculation!
- Nice!

298
00:20:09,600 --> 00:20:10,680
Lovely math!

299
00:20:10,800 --> 00:20:12,280
Wow! Math genius!

300
00:20:12,360 --> 00:20:13,960
Sorry... [chuckles]

301
00:20:15,120 --> 00:20:19,800
Geetika and Gaurav,
welcome to Shark Tank season 2.

302
00:20:19,880 --> 00:20:20,760
- Thank you.
- Thank you.

303
00:20:20,840 --> 00:20:22,480
You said something interesting.

304
00:20:23,120 --> 00:20:25,040
That you're Punjabi
as well as a Gupta.

305
00:20:25,120 --> 00:20:27,880
I'm Punjabi owing to my parents.

306
00:20:28,280 --> 00:20:30,160
And Mr. Gupta is
the love of my life.

307
00:20:30,240 --> 00:20:31,720
- [chuckles]
- Oh, my!

308
00:20:32,640 --> 00:20:37,240
Mad Over Parathas & Pakodas.
How did the idea occur to you?

309
00:20:37,240 --> 00:20:40,520
And why did you combine
parathas and pakodas?

310
00:20:40,600 --> 00:20:42,520
I found it to be
an interesting combination.

311
00:20:42,600 --> 00:20:45,600
We spent 14 years in Dubai.

312
00:20:45,680 --> 00:20:49,160
When we came to India,
I told Girik...

313
00:20:49,200 --> 00:20:50,240
He is my son.

314
00:20:50,320 --> 00:20:51,280
"We've come to India."

315
00:20:51,320 --> 00:20:55,120
"I want you to try the authentic
desi parathas and pakodas."

316
00:20:56,080 --> 00:20:57,400
The irony is that

317
00:20:57,480 --> 00:21:00,720
we didn't find a mid-segment
hygienic brand.

318
00:21:00,840 --> 00:21:02,800
Don't you cook parathas
and pakodas at home?

319
00:21:02,920 --> 00:21:04,880
We usually order in.

320
00:21:05,000 --> 00:21:06,520
- Okay.
- [Peyush chuckles]

321
00:21:06,760 --> 00:21:08,800
- We learnt...
- She doesn't like cooking.

322
00:21:08,840 --> 00:21:11,440
- So, we were looking for...
- Oh, that's why!

323
00:21:11,680 --> 00:21:13,360
Your secret has been revealed!

324
00:21:15,000 --> 00:21:18,280
We noticed that either
you get the ones for Rs. 50,

325
00:21:18,360 --> 00:21:20,840
or else you go to a nice
fancy restaurant.

326
00:21:20,920 --> 00:21:23,040
We identified this opportunity then.

327
00:21:23,160 --> 00:21:25,040
By we, you mean
you identified the opportunity.

328
00:21:25,080 --> 00:21:27,200
- Yes, I did.
- She identified the opportunity.

329
00:21:27,280 --> 00:21:29,960
I told him about it back then
but he dismissed me!

330
00:21:30,160 --> 00:21:32,080
- So...
- It's evident!

331
00:21:32,160 --> 00:21:34,200
It's really quite evident!

332
00:21:34,280 --> 00:21:35,640
From his stance!

333
00:21:35,760 --> 00:21:37,040
It seems as if he's scared.

334
00:21:37,160 --> 00:21:39,120
How many years has it been
since you got married?

335
00:21:39,200 --> 00:21:41,200
- How many years?
- A good 18 years.

336
00:21:41,280 --> 00:21:42,280
Ah, lovely.

337
00:21:42,360 --> 00:21:46,000
I think every decision that's made
is of your liking.

338
00:21:46,120 --> 00:21:47,080
Absolutely not.

339
00:21:47,160 --> 00:21:48,880
- No.
- He's very driven...

340
00:21:49,000 --> 00:21:51,720
It might come across as that,
but it's really not true.

341
00:21:52,520 --> 00:21:53,480
That's so sweet.

342
00:21:53,560 --> 00:21:55,240
You have permission to speak.

343
00:21:55,320 --> 00:21:57,000
[unanimous laughter]

344
00:21:58,840 --> 00:22:00,000
Tell me something.

345
00:22:00,000 --> 00:22:02,600
Isn't mop an implement
used for washing floors?

346
00:22:14,320 --> 00:22:17,120
We've had this conversation
once or twice already.

347
00:22:17,200 --> 00:22:19,760
Great. So, you're open
to changing the name.

348
00:22:19,840 --> 00:22:21,080
Changing the name is possible.

349
00:22:21,200 --> 00:22:22,480
I totally agree with you.

350
00:22:23,080 --> 00:22:25,920
We run three brands
out of one kitchen.

351
00:22:26,120 --> 00:22:29,600
We plan on launching another brand
in the future.

352
00:22:31,280 --> 00:22:34,440
MOPP Foods will not relate to that.

353
00:22:35,160 --> 00:22:38,360
We're no longer just
Mad Over Parathas & Pakodas.

354
00:22:38,440 --> 00:22:40,000
It's an ongoing discussion.

355
00:22:41,720 --> 00:22:44,360
Monsoon is not here
but the pakodas are!

356
00:22:44,600 --> 00:22:46,040
Yes, they're ready to be served.

357
00:22:46,120 --> 00:22:48,200
[music playing]

358
00:22:49,760 --> 00:22:51,200
I'm strictly non-vegetarian.

359
00:22:51,280 --> 00:22:52,560
Is this healthy?

360
00:22:52,640 --> 00:22:54,160
Healthier, definitely.

361
00:22:55,000 --> 00:22:56,080
Thank you very much.

362
00:22:57,920 --> 00:22:59,680
Yum!

363
00:22:59,720 --> 00:23:01,720
The butter chicken paratha
is scrumptious!

364
00:23:01,800 --> 00:23:02,880
Thank you so much.

365
00:23:03,480 --> 00:23:06,040
First off, this is amazing.
What flavour is this?

366
00:23:06,160 --> 00:23:11,600
Our top-selling paratha
is the aloo pyaaz paratha.

367
00:23:12,280 --> 00:23:13,040
Hmm.

368
00:23:13,160 --> 00:23:16,400
Another one of our parathas
is vegetarian.

369
00:23:16,480 --> 00:23:18,840
It's called Italian twist.

370
00:23:18,920 --> 00:23:20,160
Very nice.

371
00:23:20,280 --> 00:23:23,360
We've served you
our non-vegetarian paratha

372
00:23:23,520 --> 00:23:25,000
which is the butter chicken paratha.

373
00:23:25,080 --> 00:23:27,440
[music playing]

374
00:23:27,560 --> 00:23:32,240
The oval-shaped pakodas you see
with it are butter chicken pakodas.

375
00:23:33,720 --> 00:23:35,560
Can you tell me
how much a paratha costs?

376
00:23:48,440 --> 00:23:50,560
that retained the crispness and
prevented it from becoming soggy?

377
00:23:50,640 --> 00:23:54,960
It's a magical recipe that we
can't share for obvious reasons.

378
00:23:56,240 --> 00:23:58,160
But we did extensive R&D

379
00:23:58,240 --> 00:24:00,080
to be able to apply the research

380
00:24:00,160 --> 00:24:02,520
and put our minds to it
owing to our experience.

381
00:24:02,640 --> 00:24:05,280
We have over 20 years of experience.

382
00:24:05,840 --> 00:24:10,360
We raised the first seed round
for MOPP in January 2020.

383
00:24:10,440 --> 00:24:12,520
- You've already raised a round!
- Yes.

384
00:24:13,560 --> 00:24:14,440
At what valuation?

385
00:24:14,520 --> 00:24:18,640
We launched the business
in May 2019.

386
00:24:18,720 --> 00:24:20,480
Then Mr. Rahul Singh...

387
00:24:20,560 --> 00:24:24,080
- The Beer Café... - He's the founder
and CEO of The Beer Café.

388
00:24:24,120 --> 00:24:27,560
We took him on board
as a mentor and advisor.

389
00:24:28,600 --> 00:24:31,680
He saw the business gain traction
in the first three months.

390
00:24:31,800 --> 00:24:36,200
- After almost 6 to 7 months,
Rahul decided... - After 6 months.

391
00:24:36,280 --> 00:24:38,480
That he wants to invest.

392
00:24:38,560 --> 00:24:41,560
And if your mentor tells you
that he wishes to invest,

393
00:24:41,600 --> 00:24:43,200
that's a whole new level
of achievement!

394
00:24:44,080 --> 00:24:46,240
- How much did he invest?
- Total Rs. 71 lakhs.

395
00:24:54,800 --> 00:24:55,640
When?

396
00:24:55,760 --> 00:24:57,760
- November 2021.
- At what valuation?

397
00:24:57,840 --> 00:25:00,320
At a valuation of Rs. 12 crores,

398
00:25:00,400 --> 00:25:03,080
we raised roughly
another Rs. 70 lakhs.

399
00:25:12,000 --> 00:25:14,600
This was in March 2022.

400
00:25:14,680 --> 00:25:16,920
How much did you raise
and at what valuation?

401
00:25:26,200 --> 00:25:29,720
At a pre-money valuation
of Rs. 22 crores.

402
00:25:29,800 --> 00:25:30,560
How much?

403
00:25:30,640 --> 00:25:33,960
We received Rs. 55 lakhs
as committed.

404
00:25:39,880 --> 00:25:41,640
[intense music playing]

405
00:25:41,720 --> 00:25:43,200
No, not because of that.

406
00:25:43,400 --> 00:25:47,480
We just recently collaborated
with Rebel Foods.

407
00:25:47,560 --> 00:25:49,280
- Okay.
- Very nice.

408
00:25:49,480 --> 00:25:51,600
They have a special
launcher programme

409
00:25:51,680 --> 00:25:54,280
in which they identify
high-potential entrepreneurs

410
00:25:54,400 --> 00:25:56,600
and high-potential brands

411
00:25:56,680 --> 00:25:59,480
because they are done
doing their own brands.

412
00:25:59,600 --> 00:26:02,240
Now, they're looking for
brands and entrepreneurs

413
00:26:02,360 --> 00:26:03,520
whom they can support

414
00:26:03,560 --> 00:26:07,720
and eventually, in the long run,
they will acquire 51% equity

415
00:26:07,760 --> 00:26:09,200
and book their revenues as well.

416
00:26:11,080 --> 00:26:12,960
What is the equity split?

417
00:26:29,240 --> 00:26:30,720
You raised a round in November 2021

418
00:26:45,160 --> 00:26:46,840
When we raised funds
at Rs. 12.5 crores,

419
00:26:46,920 --> 00:26:49,840
- our monthly run rate
was Rs. 35 lakhs. - Okay.

420
00:26:49,960 --> 00:26:51,400
When we raised at Rs. 22 crores,

421
00:26:51,480 --> 00:26:53,120
our monthly run rate
was Rs. 60 lakhs.

422
00:26:53,200 --> 00:26:54,720
- And currently, it is?
- Rs. 60 lakhs.

423
00:27:13,120 --> 00:27:14,920
I have made my decision.

424
00:27:15,160 --> 00:27:17,360
First of all, Geetika,
you're really cute.

425
00:27:17,520 --> 00:27:19,520
Brilliant-tasting products.

426
00:27:19,800 --> 00:27:22,320
Unfortunately, I'm out.

427
00:27:22,440 --> 00:27:24,080
[intense music playing]

428
00:27:24,400 --> 00:27:27,960
To be very honest, I don't
have an interest in this area.

429
00:27:28,040 --> 00:27:30,240
- [Sharks laugh]
- Oh! No!

430
00:27:30,320 --> 00:27:32,640
- It's not my expertise.
- You didn't mention expertise.

431
00:27:32,720 --> 00:27:36,200
I won't be able to contribute much
but I wish you the very best.

432
00:27:36,280 --> 00:27:37,640
- Thank you.
- Thank you very much.

433
00:27:37,720 --> 00:27:39,440
- Thank you very much.
- As far as I understand,

434
00:27:39,520 --> 00:27:42,160
the most powerful person
in this industry

435
00:27:42,840 --> 00:27:44,400
and the marketplace

436
00:27:45,240 --> 00:27:47,560
are Zomato and Swiggy.

437
00:27:47,800 --> 00:27:49,800
Then comes Rebel Foods.

438
00:27:49,880 --> 00:27:52,840
They will compete over profit.

439
00:27:52,920 --> 00:27:55,560
Can you tell me how you plan
to keep your margins stable

440
00:27:55,800 --> 00:27:58,040
in this fight?

441
00:27:58,160 --> 00:27:59,840
[intense music playing]

442
00:27:59,840 --> 00:28:01,160
It all depends on the scale.

443
00:28:01,240 --> 00:28:03,040
Our vision is to open
at least a hundred

444
00:28:03,120 --> 00:28:04,600
kitchens in the next three years.

445
00:28:04,680 --> 00:28:06,440
[suspenseful music]

446
00:28:06,560 --> 00:28:08,600
So as of now, at the kitchen level,

447
00:28:14,280 --> 00:28:16,200
When we move to the corporate level,

448
00:28:16,280 --> 00:28:18,560
- there are various expenses.
- So it's a burn?

449
00:28:18,960 --> 00:28:19,840
There's some burn too.

450
00:28:19,920 --> 00:28:21,200
What's your corporate cost?

451
00:28:21,320 --> 00:28:22,920
The corporate cost
is about Rs. 7 lakhs.

452
00:28:23,000 --> 00:28:24,880
[dramatic music]

453
00:28:24,960 --> 00:28:26,360
What is the monthly burn?

454
00:28:33,560 --> 00:28:34,880
and our target

455
00:28:34,960 --> 00:28:37,200
is to maintain it at around 5%
at the corporate level.

456
00:28:37,280 --> 00:28:40,120
But still, you'll always
be under pressure.

457
00:28:40,200 --> 00:28:41,440
[dramatic music]

458
00:28:41,520 --> 00:28:45,960
Unless and until you are able
to create a strong pull brand.

459
00:28:46,040 --> 00:28:47,600
If we talk about
the strongest pull brand

460
00:28:47,680 --> 00:28:50,360
in the food delivery category,
it's Domino's.

461
00:28:50,440 --> 00:28:52,080
They don't need Zomato or Swiggy.

462
00:28:52,200 --> 00:28:53,800
They can run
their business on their own.

463
00:28:54,040 --> 00:28:55,320
Your case is different.

464
00:28:55,400 --> 00:28:56,920
I was ecstatic

465
00:28:57,000 --> 00:28:59,240
to hear that you make
Rs. 60 lakhs per month.

466
00:28:59,320 --> 00:29:02,600
But then I recalled that you already
have three brands in this business.

467
00:29:03,680 --> 00:29:06,400
You use the opportunity
you get from listing

468
00:29:06,480 --> 00:29:09,080
where people select a food item,
like parathas

469
00:29:09,160 --> 00:29:10,480
and they order them.

470
00:29:10,560 --> 00:29:12,440
But you fail to create a brand pull.

471
00:29:12,520 --> 00:29:15,120
Because each brand is making
Rs. 20 lakhs on average.

472
00:29:15,200 --> 00:29:17,480
[dramatic music]

473
00:29:17,560 --> 00:29:19,440
Even if you open 100 kitchens,

474
00:29:19,520 --> 00:29:21,680
you will be struggling
to make EBITDA. That's my point.

475
00:29:21,800 --> 00:29:23,400
[dramatic music]

476
00:29:23,480 --> 00:29:26,400
I think you can build
an interesting business

477
00:29:26,480 --> 00:29:28,480
but from an investible standpoint,

478
00:29:28,560 --> 00:29:32,720
I don't feel I'll get returns
on my investment

479
00:29:34,040 --> 00:29:35,480
in a way that I would like.

480
00:29:35,600 --> 00:29:36,960
So I want to be out.

481
00:29:37,040 --> 00:29:38,720
[sweeping music]

482
00:29:40,840 --> 00:29:43,680
But I wish you all the best.

483
00:29:43,760 --> 00:29:45,200
- Thank you very much!
- Thank you!

484
00:29:45,800 --> 00:29:48,640
Can you please explain
the unit economics of one kitchen?

485
00:30:22,080 --> 00:30:24,760
Gaurav, your numbers are impressive.

486
00:30:24,880 --> 00:30:28,720
You listed out the different types
of costing, and retail means details.

487
00:30:28,800 --> 00:30:29,600
Yes!

488
00:30:29,680 --> 00:30:31,720
I run a retail business.

489
00:30:31,800 --> 00:30:34,480
We have to keep a record
of figures in decimals too.

490
00:30:34,600 --> 00:30:35,920
Or else, we could make a mistake.

491
00:30:36,320 --> 00:30:38,160
Actually, I don't agree

492
00:30:38,240 --> 00:30:40,280
that there are three brands.

493
00:30:40,360 --> 00:30:43,680
If it was a single brand
which you were trying to grow,

494
00:30:43,760 --> 00:30:46,800
maybe I would have
entered the food space.

495
00:30:46,920 --> 00:30:49,960
[suspenseful music]

496
00:30:50,040 --> 00:30:53,040
But that's not your vision
so I'm out.

497
00:30:55,560 --> 00:30:58,720
Everything that they said

498
00:30:59,000 --> 00:31:00,400
was my point.

499
00:31:00,480 --> 00:31:03,520
So because of all these reasons,
I'm out too.

500
00:31:03,600 --> 00:31:05,360
[adventurous music]

501
00:31:05,760 --> 00:31:07,680
What is your revenue target
for the next year?

502
00:31:08,440 --> 00:31:10,880
- It's Rs. 8.5 crores for this year.
- Rs. 8.5 crores. Okay!

503
00:31:11,120 --> 00:31:12,760
How much will be your
guaranteed revenue next year?

504
00:31:12,840 --> 00:31:15,320
Our internal target
for the next year,

505
00:31:15,400 --> 00:31:17,720
as per our projections,
is roughly around Rs. 100 crores.

506
00:31:17,800 --> 00:31:19,440
What?

507
00:31:20,520 --> 00:31:22,080
Please explain your plan of action

508
00:31:22,160 --> 00:31:23,600
to reach Rs. 100 crores
from Rs. 8.5 crores.

509
00:31:23,680 --> 00:31:26,680
We'll achieve our target
of 4-5 kitchens very soon.

510
00:31:26,760 --> 00:31:29,040
If we open 40 kitchens
by the next year...

511
00:31:29,120 --> 00:31:30,520
I mean around 50 kitchens.

512
00:31:43,840 --> 00:31:47,520
At the store level, it'll be around
20% which means Rs. 20 crores.

513
00:31:47,640 --> 00:31:50,240
But at the corporate level,
it'll be around Rs. 10 crores.

514
00:31:51,360 --> 00:31:53,200
Very good! You asked nice questions.

515
00:31:53,280 --> 00:31:55,560
If he doesn't make an offer now,
please thrash him.

516
00:31:55,680 --> 00:31:57,920
[laughing]

517
00:31:58,320 --> 00:32:01,480
- He asked so many questions...
- Or we could do it on your behalf.

518
00:32:02,160 --> 00:32:03,880
Actually, I want to make an offer.

519
00:32:05,800 --> 00:32:07,720
I liked your team

520
00:32:07,800 --> 00:32:09,240
and your chemistry too.

521
00:32:09,520 --> 00:32:11,560
I don't have experience
in this space.

522
00:32:11,680 --> 00:32:13,760
So I would get to learn from you.

523
00:32:13,840 --> 00:32:16,480
Secondly, I think
you'd become profitable.

524
00:32:16,600 --> 00:32:19,600
Because the unit economics
of your kitchens are profitable.

525
00:32:20,120 --> 00:32:22,280
You asked for Rs. 75 lakhs.

526
00:32:22,440 --> 00:32:24,400
I'd like to make
an offer of Rs. 50 lakhs.

527
00:32:24,480 --> 00:32:27,960
Cash on equity
and Rs. 25 lakhs as debt.

528
00:32:28,040 --> 00:32:29,880
[dramatic music]

529
00:32:40,800 --> 00:32:42,680
So we have a request.

530
00:32:42,800 --> 00:32:44,560
[dramatic music]

531
00:32:44,640 --> 00:32:46,920
Please make it Rs. 75 lakhs

532
00:32:47,000 --> 00:32:49,920
for 5% equity and no debt.

533
00:33:00,080 --> 00:33:01,040
What I like

534
00:33:01,120 --> 00:33:04,360
is you're thinking fairly
about your current investors.

535
00:33:04,440 --> 00:33:05,800
You'll look after my interests too.

536
00:33:05,880 --> 00:33:07,080
Yes, definitely.

537
00:33:15,680 --> 00:33:17,680
- Lovely!
- Thank you so much.

538
00:33:17,800 --> 00:33:19,320
- Thank you so much.
- Well done.

539
00:33:20,000 --> 00:33:22,800
- [euphoric music playing]
- [camera shutter clicks]

540
00:33:24,320 --> 00:33:25,600
Congratulations once again.

541
00:33:25,600 --> 00:33:26,760
- Looking forward
to working with you. - Thanks.

542
00:33:26,840 --> 00:33:28,520
- Thank you so much.
- I wish to say one thing.

543
00:33:28,640 --> 00:33:30,560
Just go and mop up
the food industry!

544
00:33:30,720 --> 00:33:31,560
Yes.

545
00:33:31,640 --> 00:33:33,000
- Yes, sir.
- Alright.

546
00:33:35,160 --> 00:33:36,440
Yes!

547
00:36:30,680 --> 00:36:33,440
[theme music playing]

548
00:36:41,720 --> 00:36:44,400
[theme music fading]

549
00:36:47,920 --> 00:36:49,960
Sharks, my name is Madhur Rathi.

550
00:36:55,960 --> 00:36:59,520
Plastic used to be considered
a great innovation of its time.

551
00:36:59,640 --> 00:37:03,280
But today, it poses
a big threat to the environment.

552
00:37:03,280 --> 00:37:05,280
[intense music playing]

553
00:37:05,400 --> 00:37:06,600
This one particular record states

554
00:37:06,680 --> 00:37:09,920
that the amount of plastic waste
generated in a year

555
00:37:10,040 --> 00:37:13,080
is enough to cover
the Earth over four times.

556
00:37:14,360 --> 00:37:18,120
So, we all know how harmful
plastic is to all of us.

557
00:37:18,800 --> 00:37:21,480
We need to do something
revolutionary to solve this problem.

558
00:37:21,600 --> 00:37:23,600
[intense music playing]

559
00:37:23,600 --> 00:37:25,120
To solve the problem
of plastic waste,

560
00:37:25,200 --> 00:37:27,520
we started a company
called Econiture.

561
00:37:28,880 --> 00:37:32,160
We recycle plastic waste
and make furniture from it.

562
00:37:45,320 --> 00:37:48,280
Most furniture is made
out of metal or wood.

563
00:38:16,440 --> 00:38:20,800
Sharks, we envision recycling
as much plastic waste as possible

564
00:38:20,920 --> 00:38:24,080
and make Econiture a global
and sustainable furniture brand.

565
00:38:24,160 --> 00:38:25,960
[euphoric music playing]

566
00:38:26,040 --> 00:38:30,480
Come, let us raise awareness
and make a resolve today.

567
00:38:30,560 --> 00:38:33,160
"Let's vow to make India clean."

568
00:38:33,240 --> 00:38:37,080
"With this solemn vow,
we make a promise to our nation."

569
00:38:37,280 --> 00:38:39,400
"It is a promise."

570
00:38:39,640 --> 00:38:43,360
Our ask is Rs. 50 lakhs
for 8% equity.

571
00:39:03,320 --> 00:39:07,000
Sir, this journey started with me.

572
00:39:07,800 --> 00:39:10,880
I studied engineering
from Nagpur University.

573
00:39:11,080 --> 00:39:13,320
Then I worked with
Mahindra & Mahindra.

574
00:39:13,440 --> 00:39:16,320
I did my MBA
from Welingkar, Bengaluru.

575
00:39:17,480 --> 00:39:20,360
I attended a waste management
conference over there.

576
00:39:20,440 --> 00:39:23,960
There I got to know about
this company from the US

577
00:39:24,080 --> 00:39:25,800
called Waste Management Inc.

578
00:39:25,880 --> 00:39:27,720
It's a Fortune 500 company.

579
00:39:28,000 --> 00:39:29,920
I was inspired by it,

580
00:39:30,040 --> 00:39:32,520
that there was a company
making money from waste!

581
00:39:32,600 --> 00:39:34,120
[chuckles]

582
00:39:34,960 --> 00:39:37,200
I did some research on it.

583
00:39:37,280 --> 00:39:39,160
After my MBA, I wanted

584
00:39:39,240 --> 00:39:41,880
to start a waste management company
in Bengaluru.

585
00:39:41,960 --> 00:39:44,720
But I could not
due to a lack of funds.

586
00:39:44,800 --> 00:39:47,360
Dad told me not to work
with waste either.

587
00:39:47,560 --> 00:39:51,760
I found a waste management
company based in Ahmedabad

588
00:39:51,840 --> 00:39:53,000
and started working with them.

589
00:39:53,080 --> 00:39:54,800
I'm the only son. I have a sister.

590
00:39:54,880 --> 00:39:57,840
I had to come back to Amravati
to look after my parents.

591
00:39:57,920 --> 00:40:00,400
I told them about my business idea.

592
00:40:00,480 --> 00:40:03,120
They blindly trusted me.

593
00:40:03,240 --> 00:40:06,240
Did you think his idea was great?

594
00:40:06,320 --> 00:40:07,480
- Yes.
- Absolutely.

595
00:40:07,560 --> 00:40:10,160
We did trust him.
He's always been smart.

596
00:40:10,240 --> 00:40:11,120
Okay.

597
00:40:15,840 --> 00:40:16,680
Yes.

598
00:40:16,760 --> 00:40:18,440
Not studious, sir, just...

599
00:40:18,520 --> 00:40:19,560
- He was.
- Resourceful.

600
00:40:19,640 --> 00:40:21,680
[unanimous laughter]

601
00:40:22,640 --> 00:40:24,200
But why furniture?

602
00:40:24,280 --> 00:40:25,120
Sir, the thing was...

603
00:40:30,480 --> 00:40:32,120
even if you did solve this problem.

604
00:40:32,200 --> 00:40:35,960
We started a waste management
company in April 2017.

605
00:40:43,360 --> 00:40:46,240
So, the trigger point was
that we ought to make a product

606
00:40:46,320 --> 00:40:48,200
out of 100% waste.

607
00:40:48,560 --> 00:40:49,440
Alright.

608
00:40:49,520 --> 00:40:51,920
The second thing is,
furniture because

609
00:40:52,040 --> 00:40:56,200
we saw many products
that were small and tiny.

610
00:40:56,280 --> 00:40:59,760
The waste that was used was
barely 500 gm or 1 kg.

611
00:40:59,880 --> 00:41:02,000
Our furniture is heavy.

612
00:41:02,080 --> 00:41:03,760
This bench weighs 34 kg.

613
00:41:11,280 --> 00:41:14,120
This is standard recycling
of plastic.

614
00:41:14,200 --> 00:41:16,720
You convert plastic into granules.

615
00:41:16,800 --> 00:41:18,040
- We don't.
- I see.

616
00:41:18,120 --> 00:41:22,200
We've done away with the cost
of granulation.

617
00:41:22,320 --> 00:41:24,040
What do you do instead?

618
00:41:24,200 --> 00:41:28,040
We segregate plastic
and make small particles.

619
00:41:28,120 --> 00:41:29,840
This type of plastic ware.

620
00:41:30,240 --> 00:41:32,520
Like the blue plastic items
you see here.

621
00:41:32,600 --> 00:41:35,240
- Got it.
- We used to grind it

622
00:41:35,320 --> 00:41:39,160
and make lumber from it directly.

623
00:41:39,280 --> 00:41:43,240
We cut, screwed and drill the lumber
to make the final furniture.

624
00:41:43,320 --> 00:41:45,920
[euphoric music playing]

625
00:41:46,000 --> 00:41:48,320
Sir, these are beams
that resemble wood.

626
00:41:51,160 --> 00:41:53,240
- Will you melt this?
- Yes.

627
00:41:53,320 --> 00:41:54,680
- And make bars from it.
- Yes.

628
00:41:54,760 --> 00:41:56,960
[uplifting music playing]

629
00:42:11,920 --> 00:42:14,880
- Sir, anyone can
with a little research. - Okay.

630
00:42:14,960 --> 00:42:18,760
What's the price of that bench?

631
00:42:18,880 --> 00:42:20,800
- Rs. 15,000.
- Rs. 15,000!

632
00:42:20,920 --> 00:42:21,960
Retail price.

633
00:42:25,560 --> 00:42:28,520
If you compare prices
with wooden furniture online,

634
00:42:28,600 --> 00:42:32,080
it's around Rs. 20,000
for a three-seater bench.

635
00:42:34,280 --> 00:42:35,720
And the beach chair?

636
00:42:36,040 --> 00:42:37,520
Rs. 18,000.

637
00:42:39,120 --> 00:42:40,720
What's your cost?

638
00:42:40,800 --> 00:42:44,400
Our manufacturing cost is Rs. 5000.

639
00:42:44,840 --> 00:42:47,160
You make it in Rs. 5000.
Does the shipping cost a lot?

640
00:42:47,240 --> 00:42:48,120
Yes, right.

641
00:42:48,240 --> 00:42:49,480
How much would the shipping cost

642
00:42:49,560 --> 00:42:52,480
if I were to buy
that bench for Rs. 18,000?

643
00:42:52,600 --> 00:42:54,680
It'll be around Rs. 3,000.

644
00:42:56,000 --> 00:42:56,920
Thank you.

645
00:42:57,120 --> 00:42:58,040
What are your sales?

646
00:43:04,520 --> 00:43:07,160
as it is comparatively new
and was launched two years ago.

647
00:43:07,240 --> 00:43:08,400
Where's the rest from?

648
00:43:09,200 --> 00:43:11,520
The rest comes from the waste
that we segregate

649
00:43:11,600 --> 00:43:13,880
and provide to recyclers.

650
00:43:13,960 --> 00:43:17,000
It's the sale from the business
we started with.

651
00:43:17,080 --> 00:43:18,480
That business is more profitable.

652
00:43:20,200 --> 00:43:22,800
Sir, that's just a quantum
of the business.

653
00:43:22,880 --> 00:43:24,640
If you look at
the gross margin in furniture,

654
00:43:32,720 --> 00:43:35,440
The logistics and warehouse costs

655
00:43:35,520 --> 00:43:37,840
take up a significant portion
of the margin

656
00:43:37,960 --> 00:43:38,880
which we can't even imagine.

657
00:43:38,960 --> 00:43:40,640
- We think that with scaling...
- Correct.

658
00:43:40,760 --> 00:43:43,440
The cost will come under control
but it does not happen.

659
00:43:44,440 --> 00:43:46,360
It takes away all the margin
in the business.

660
00:43:46,480 --> 00:43:49,560
So last month, what was
your sales figure for furniture?

661
00:44:01,160 --> 00:44:02,400
It's kind of funny.

662
00:44:02,520 --> 00:44:04,640
[chuckling]

663
00:44:06,160 --> 00:44:08,120
Last month, the sales figure
was around Rs. 7.5 lakhs.

664
00:44:08,200 --> 00:44:09,520
This month, we have earned
Rs. 8 lakhs till now.

665
00:44:21,240 --> 00:44:24,280
- a furniture business from a trash
business. - Furniture! Exactly!

666
00:44:24,360 --> 00:44:26,120
Alright! I understand.

667
00:44:26,240 --> 00:44:27,840
Our target for this year

668
00:44:27,960 --> 00:44:31,400
is to earn Rs. 1.1 crores
from the waste management business.

669
00:44:38,440 --> 00:44:39,440
"Will go!"

670
00:44:40,640 --> 00:44:42,240
Madhur, let me tell you my decision.

671
00:44:42,320 --> 00:44:45,240
I think your business
is at an early stage.

672
00:44:45,320 --> 00:44:46,560
[suspenseful music]

673
00:44:46,680 --> 00:44:49,440
You have only made sales
worth Rs. 18 lakhs.

674
00:44:50,960 --> 00:44:52,880
It still isn't your main business.

675
00:44:52,960 --> 00:44:55,040
You want to convert your business

676
00:44:55,120 --> 00:44:56,440
from one particular type
to another.

677
00:44:56,520 --> 00:44:58,000
Peyush pointed out the same thing.

678
00:44:58,120 --> 00:45:00,760
I think you'll face
many logistical issues.

679
00:45:00,840 --> 00:45:03,800
So I'm out for now but all the best.

680
00:45:03,880 --> 00:45:05,280
- Thank you, sir!
- Thank you, sir!

681
00:45:07,120 --> 00:45:09,240
I'd like to share my decision too.

682
00:45:09,320 --> 00:45:13,520
I won't be able to give value
to your business.

683
00:45:13,600 --> 00:45:15,760
- You lack expertise.
- You lack expertise

684
00:45:15,840 --> 00:45:18,160
nor will I be able to help you.

685
00:45:18,360 --> 00:45:19,920
And for this reason, I'm out.

686
00:45:20,000 --> 00:45:21,760
[sweeping music]

687
00:45:22,520 --> 00:45:25,160
Firstly, I think

688
00:45:25,280 --> 00:45:29,040
- that you made presentable
furniture from plastic. - Right!

689
00:45:29,240 --> 00:45:31,400
Another good point
is that you are the leader.

690
00:45:31,480 --> 00:45:34,160
So the position of the CEO is
defined and there is no confusion.

691
00:45:34,240 --> 00:45:36,760
I'm out today, primarily because

692
00:45:36,840 --> 00:45:39,920
I can see challenges
regarding scaling up

693
00:45:40,000 --> 00:45:41,640
in your furniture business

694
00:45:41,720 --> 00:45:43,160
so it's too early for me
to do an investment.

695
00:45:43,240 --> 00:45:46,200
I would have been more interested

696
00:45:46,320 --> 00:45:47,600
in your recycling business.

697
00:45:47,720 --> 00:45:50,000
I think it's a good category
but it'll have its challenges.

698
00:45:50,080 --> 00:45:51,000
But best of luck.

699
00:45:51,120 --> 00:45:52,480
- Thank you, sir!
- Thank you, sir!

700
00:45:53,000 --> 00:45:55,240
Sir, you may come here
and examine it.

701
00:45:55,480 --> 00:45:57,480
Sure! I'm thinking about

702
00:45:57,560 --> 00:46:00,200
buying your furniture
for my Lenskart stores.

703
00:46:00,280 --> 00:46:02,240
Please inscribe in bold letters

704
00:46:02,320 --> 00:46:04,000
that it's made with
recyclable plastic.

705
00:46:04,120 --> 00:46:06,240
It'll give a message to people
as soon as they see it.

706
00:46:06,360 --> 00:46:08,640
We can demonstrate its durability

707
00:46:08,720 --> 00:46:10,160
if you allow us.

708
00:46:10,280 --> 00:46:13,480
- No. It's... - I think you must
talk to these two people.

709
00:46:13,560 --> 00:46:16,000
Namita, let them talk to me.

710
00:46:16,080 --> 00:46:17,840
Please show us the durability.
How will you show it?

711
00:46:17,920 --> 00:46:19,640
Namita, now I'll continue
talking to them.

712
00:46:19,720 --> 00:46:21,320
You tried to play a spoilsport.

713
00:46:21,440 --> 00:46:22,720
No! She is talking generally.

714
00:46:22,840 --> 00:46:24,400
[laughing]

715
00:46:27,920 --> 00:46:29,080
Actually, it's pretty good.

716
00:46:29,160 --> 00:46:30,640
I find it okay.

717
00:46:30,760 --> 00:46:34,080
I'll give you an order
of 1,000 benches.

718
00:46:34,200 --> 00:46:36,680
Its branding can be improved

719
00:46:36,760 --> 00:46:37,920
because the product is fabulous.

720
00:46:38,000 --> 00:46:40,680
We come to know about the durability
of a chair by sitting on it.

721
00:46:40,960 --> 00:46:42,200
What are you up to?

722
00:46:42,280 --> 00:46:43,800
- Durability!
- We're showing durability.

723
00:46:43,880 --> 00:46:45,040
Look!

724
00:46:45,720 --> 00:46:47,880
[laughing]

725
00:46:48,760 --> 00:46:50,360
Please join them.

726
00:46:50,440 --> 00:46:52,120
Madhur, are you being arrogant?

727
00:46:52,200 --> 00:46:54,680
Just because you're the CEO,
you're compelling them to jump?

728
00:46:54,760 --> 00:46:56,480
- Gosh!
- You must also jump.

729
00:46:56,560 --> 00:46:58,280
Come on, all four of you must jump.

730
00:46:59,920 --> 00:47:02,720
- "They'll dance! Let's dance!"
- "Let's dance!"

731
00:47:03,520 --> 00:47:05,720
[comical music]

732
00:47:06,720 --> 00:47:07,640
It won't break.

733
00:47:07,760 --> 00:47:09,280
No, it's quite durable. Good!

734
00:47:09,360 --> 00:47:12,240
[amusing music]

735
00:47:12,480 --> 00:47:14,200
I want to know

736
00:47:14,280 --> 00:47:16,680
the unit economics of both
businesses separately.

737
00:47:16,760 --> 00:47:17,560
Alright!

738
00:47:17,680 --> 00:47:19,520
It's fine!
[laughing]

739
00:47:19,600 --> 00:47:22,360
Come on! Go on! Move on!

740
00:47:22,440 --> 00:47:23,720
And I'll lend an ear!

741
00:47:27,520 --> 00:47:29,960
- Let's take the example of a bench.
- Fine. We'll talk about the bench.

742
00:47:30,040 --> 00:47:32,960
We sell a bench for Rs. 15,000
on our website

743
00:47:33,040 --> 00:47:35,480
and for Rs. 17,500 on Amazon.

744
00:48:03,400 --> 00:48:05,680
If I talk about this year,

745
00:48:05,760 --> 00:48:07,800
we have made sales
worth Rs. 15 lakhs

746
00:48:07,880 --> 00:48:11,000
and we spent Rs. 2.5 lakhs
in marketing. It excludes GST.

747
00:48:11,080 --> 00:48:11,960
Alright.

748
00:48:12,040 --> 00:48:14,040
Please explain the unit economics

749
00:48:14,120 --> 00:48:15,960
of your recycling business quickly.

750
00:48:16,080 --> 00:48:18,920
Sir, our average sales
in the recycling business

751
00:48:44,840 --> 00:48:48,320
is around 25%. What was your profit

752
00:48:48,520 --> 00:48:51,600
- in your sales of Rs. 5 lakhs
last month? - Rs. 1.25 lakhs.

753
00:48:51,680 --> 00:48:54,080
- You made a profit
of Rs. 1.25 lakhs? - Yes, sir.

754
00:48:54,200 --> 00:48:55,920
And from your second business
where you earned Rs. 8 lakhs,

755
00:48:56,000 --> 00:48:57,960
you profited around Rs. 50,000.

756
00:48:58,120 --> 00:49:00,200
Sir, it wasn't Rs. 50,000.
It was around Rs. 20,000.

757
00:49:00,320 --> 00:49:02,480
That's it! You earn a petty amount
as there's no margin.

758
00:49:02,560 --> 00:49:03,800
- There's no margin.
- Yes, sir.

759
00:49:04,160 --> 00:49:06,960
Where can you scale it up,
besides the furniture industry?

760
00:49:07,040 --> 00:49:09,160
I want to understand that.
Because the furniture market

761
00:49:09,280 --> 00:49:12,040
is limited and I don't think

762
00:49:12,160 --> 00:49:13,640
you need an investor for that.

763
00:49:13,720 --> 00:49:16,720
Sir, almost all the items
can be made with plastic.

764
00:49:16,800 --> 00:49:19,200
For example, PET bottles
are also one of our products.

765
00:49:19,280 --> 00:49:21,080
We manufacture these
with a particular polymer

766
00:49:21,160 --> 00:49:23,160
- and PET is a different
kind of polymer. - Yes.

767
00:49:23,240 --> 00:49:26,680
We can use it to make
shoes and clothes too.

768
00:49:26,760 --> 00:49:28,120
Alright!
We can make those things too.

769
00:49:28,200 --> 00:49:29,800
We can make shawls too.

770
00:49:30,400 --> 00:49:31,760
Is any other company
making such items?

771
00:49:31,840 --> 00:49:33,920
People are making such products
on a smaller scale.

772
00:49:34,040 --> 00:49:36,560
And some people buy lumber
from us to make such furniture.

773
00:49:36,640 --> 00:49:40,000
But our strength is
that we streamlined this process.

774
00:49:40,120 --> 00:49:41,600
[sweeping music]

775
00:49:42,320 --> 00:49:44,040
I think your strength

776
00:49:44,120 --> 00:49:46,240
is your recycling business.

777
00:49:46,320 --> 00:49:48,600
Last year, you came to know

778
00:49:48,720 --> 00:49:50,160
that you won't get a margin
in your current business.

779
00:49:50,240 --> 00:49:52,840
And in a short span of time
you adapted.

780
00:49:52,920 --> 00:49:56,080
Out of Rs. 13 lakhs, you earned Rs.
5 lakhs from the furniture business.

781
00:49:56,160 --> 00:49:59,040
That means 40% of your business
is coming from the furniture.

782
00:49:59,120 --> 00:50:00,560
So you did amazingly well.

783
00:50:02,000 --> 00:50:04,040
And the margin is big
in this business.

784
00:50:04,160 --> 00:50:05,400
- Right?
- Exactly!

785
00:50:05,480 --> 00:50:07,240
But I think for the time being,

786
00:50:07,360 --> 00:50:09,520
there's a problem in scaling up.

787
00:50:10,960 --> 00:50:14,280
For this reason, it's not the right t
for me to invest in your business.

788
00:50:14,360 --> 00:50:17,000
But all the best! You're doing
great work. Good luck!

789
00:50:19,320 --> 00:50:22,320
If you don't get funding today,
how will you treat Madhur?

790
00:50:22,400 --> 00:50:23,880
Sir, we'll yell at him.

791
00:50:23,960 --> 00:50:26,040
[laughing]

792
00:50:56,760 --> 00:50:59,000
I want your business
to scale up in the B2C category

793
00:50:59,120 --> 00:51:00,520
before I enter your business.

794
00:51:00,600 --> 00:51:01,880
But I wish you all the best.

795
00:51:01,960 --> 00:51:04,040
I think you achieved
a remarkable feat.

796
00:51:04,120 --> 00:51:06,560
The way all four
of you are working together,

797
00:51:06,640 --> 00:51:08,880
we built our company the same way.

798
00:51:09,000 --> 00:51:11,200
All of you started the same way
and it'd soon be successful.

799
00:51:11,280 --> 00:51:13,040
Please continue working this way.
All the best!

800
00:51:13,120 --> 00:51:14,160
- Thank you, sir!
- Thank you, sir!

801
00:51:14,280 --> 00:51:15,840
- Thank you!
- Bye, guys!

802
00:51:15,920 --> 00:51:17,320
- Thank you!
- Bye!

803
00:51:17,440 --> 00:51:19,400
[upbeat music]

804
00:51:23,840 --> 00:51:25,720
'Anupam, Meenal from Surat
has a question'

805
00:51:25,840 --> 00:51:28,040
'for you today in
the Shark Xperience segment.'

806
00:51:28,120 --> 00:51:30,160
'You have done 240 investments.'

807
00:51:30,280 --> 00:51:32,160
'Many of them must be in losses.'

808
00:51:32,240 --> 00:51:35,560
'If common people like us
spend Rs. 50 extra, '

809
00:51:35,680 --> 00:51:37,040
'we become worried.'

810
00:51:37,120 --> 00:51:38,680
'But how do you remain calm?'

811
00:51:38,800 --> 00:51:40,360
Meenal, the thing is,

812
00:51:40,480 --> 00:51:43,960
when we do angel investment
or early-stage investment,

813
00:51:44,480 --> 00:51:47,120
we can't expect

814
00:51:47,240 --> 00:51:49,560
to earn money or returns

815
00:51:49,640 --> 00:51:52,040
from every company
that we invested in.

816
00:51:52,120 --> 00:51:54,160
For example,

817
00:51:54,280 --> 00:51:56,520
my portfolio has

818
00:51:56,600 --> 00:52:00,320
around 70 companies
that already closed down

