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[music playing]

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- Whoa!
- Whoa!

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[singing]

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- Whoa!
- Whoa!

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- Well done.
- That's what I call an entry!

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- Good job.
- Good job.

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Welcome to the Ice Age.

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Oh, you are the entrepreneurs!

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- Yes.
- Oh!

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We have been fans of hip-hop music
since childhood.

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We noticed rappers and singers

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wore many chains, rings, bracelets

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and even jewellery on their teeth.

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- Wow! - This jewellery
is known as iced out.

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We wanted it too,
but it wasn't available anywhere.

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- Wow!
- Whoa!

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And we're the founders
of Zillionaire.

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[upbeat music playing]

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We make pendants, chains,

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rings, earrings, teeth grills,

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- and even custom pieces.
- Wow!

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We don't want to be known
as jewellers.

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Our vision is to make Zillionaire
a lifestyle brand.

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A brand whose logo alone
would increase your chair's value.

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- Whoa.
- Wow!

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Famous Bollywood celebrities,
Indian musicians, rappers

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and even sports personalities
are using our products.

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Zillionaire has a strong
organic growth and popularity

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because our marketing style,

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design and concept
are all bold and unique.

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Thank you, guys.

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- Thank you. You were awesome.
- Thank you.

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- Impressive.
- Fantastic.

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Alright, Raghav and Aaditya.

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Tell me something
about your tagline.

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Welcome to the Ice Age.

37
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What do you mean by that statement?

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It means every millimetre
of the jewellery is studded

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with tiny stones.

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- Wow! - Our jewellery is iced out
and has bling.

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I am amazed to see that

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you're from Jaipur
and you're talking about hip-hop.

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Tell us about it.

44
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We were 16 years old

45
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when the first lockdown on account
of covid was imposed in 2020.

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Aaditya and I began
discussing music and rappers.

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There was nothing to do
during the lockdown.

48
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- And you were in school
at the time. - Yes, eleventh grade.

49
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Okay.

50
00:03:37,400 --> 00:03:41,080
We noticed that rappers
and singers in music videos

51
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wore a lot of jewellery.

52
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They were wearing huge
custom pendants of their names.

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We wanted this kind of jewellery too
and we made it for ourselves.

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We made a page on Instagram
and uploaded our designs.

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That's how it all began.

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I recently read about something
called the Sherpa mentality.

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Sherpas climb mountains.

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When they climb mountains,
they don't worry about the terrain

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or the hurdles they might face.

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They keep their thoughts aside
and just keep walking.

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I have the same mindset
when it comes to business.

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We didn't worry
whether our investment was low

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or whether there was a market
for our jewellery in India.

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We put our inhibitions aside
and marched on.

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People style themselves
by wearing glasses.

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We're putting glasses on a panda
which is a pendant.

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[indistinct mumbling]

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Celebrities would love to wear this.

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The iris of the panda will be black
and the rest will be white.

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We knew we had to be hustlers.

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That we wanted to do something.

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[uplifting music playing]

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The sky is the limit for both of us.

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- Nice. You're 19, right?
- Yes.

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for the last 30 years.

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He's a manufacturer and exporter

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for major jewellery design houses
in America, UK and Europe.

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- You don't go to college?
- I go to college.

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Parsons School of Design, New York.

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- Parsons is...
- Parsons is brilliant.

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- One of the top design schools.
- It's reputed. Of course.

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How did you get in?
Did you get admission easily?

83
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I got a 40% scholarship
because of Zillionaire.

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- Wow! Well done!
- Wow!

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00:05:12,080 --> 00:05:13,720
- What about you?
- Full-time.

86
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I get practical lessons.
Theory doesn't make sense.

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But in future, of course,
I will consider it.

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He makes women's sector jewellery.

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- Do they look after production?
- Yes.

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I want the one that says Singh.

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[Namita chuckles]

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This is a shark pendant
for the Shark.

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- And a headphones pendant.
- Nice.

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For all of us?

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- Headphones and shark pendant.
- Beautiful, bro!

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Oh, nice!

97
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I love it!

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Show me.

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Anupam... Aman, come here.

100
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Don't call me Anupam!
I've said this before!

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- One or two people did!
- Exactly!

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- It irks me!
- What's wrong with you?

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Alright.

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Nice, I love it.

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Hey! Yo! I'm a zillionaire!

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- You might like this one.
- What is it?

107
00:06:19,920 --> 00:06:22,160
- Give me this one. This...
- This is a nerd emoji pendant.

108
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I'm not a nerd, but okay.

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No. I said nerd
because of the glasses.

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[laughter]

111
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I love it, man.
You guys are doing a great job.

112
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You look so good.

113
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Raghav, show me the crystal
on your tooth.

114
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Oh my God!

115
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Turn around. Do you see it?

116
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- Yes! Totally.
- Are these real diamonds?

117
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- These are cubic zirconia.
- CZ.

118
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- I find Aman's pendant really cool.
- Mine is cool.

119
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I want an eyewear one
just like that.

120
00:06:47,600 --> 00:06:49,120
- For sure.
- Cool eyewear. Okay.

121
00:06:49,480 --> 00:06:51,720
I think maybe I've seen you guys
on Instagram.

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- Yes.
- Yes.

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00:06:53,560 --> 00:06:55,400
- Our Instagram account is verified.
- Yes.

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- How many followers do you have?
- 32,000.

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Not bad. Two years?

126
00:06:59,360 --> 00:07:01,160
This is our Instagram page.

127
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A lot of celebrities
wear our jewellery too.

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Like Raftaar, B Praak, Manj Musik,

129
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Progressive Brothers and others.

130
00:07:08,480 --> 00:07:09,480
- Ranveer Singh.
- Ranveer Singh too.

131
00:07:09,560 --> 00:07:11,560
Janhvi, Ananya Panday...

132
00:07:11,640 --> 00:07:13,120
How did you get in touch with them?

133
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I reached out to them
through their stylists.

134
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They DM us.

135
00:07:16,200 --> 00:07:19,280
We fix meetings through DMs
and connect on a call.

136
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We make custom pieces
or they choose from our collection.

137
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Wow.

138
00:07:22,440 --> 00:07:23,800
That's crazy, man.

139
00:07:25,120 --> 00:07:28,880
- You're purchasing
from your dad's business. - Hmm.

140
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What do you pay him?

141
00:07:30,560 --> 00:07:31,560
- Per piece.
- Yes.

142
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They bill us as per the cost price
for the silver and labour charges.

143
00:07:36,360 --> 00:07:37,440
How much does this cost?

144
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Rs. 12,500.

145
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After that's added,

146
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he comes up with a certain price
and then we get it.

147
00:07:49,920 --> 00:07:52,560
- But it's convenient for you now.
- Yes.

148
00:07:52,640 --> 00:07:53,800
It's because he's your dad.

149
00:07:53,880 --> 00:07:56,240
Later on, when you source material
and set up your own factory,

150
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the cost will shoot up.

151
00:07:57,480 --> 00:07:58,720
- Hmm. Yes.
- Right?

152
00:07:58,800 --> 00:07:59,960
Have you factored that in?

153
00:08:00,120 --> 00:08:02,440
Our vision is to set up a factory,

154
00:08:02,520 --> 00:08:05,280
but we are able to fulfil
all the orders we currently get.

155
00:08:05,360 --> 00:08:07,120
We're meeting
the production capacity

156
00:08:07,200 --> 00:08:08,600
by sourcing the jewellery from dad.

157
00:08:08,680 --> 00:08:09,960
How much do you produce per day?

158
00:08:10,040 --> 00:08:11,960
We can make 50,000 pieces.

159
00:08:12,080 --> 00:08:13,320
How many do you currently make?

160
00:08:13,400 --> 00:08:16,360
Um, we have 400 pieces in stock.

161
00:08:17,280 --> 00:08:21,120
I think he's asking how many pieces
you manufacture in a month.

162
00:08:21,200 --> 00:08:23,440
- How many pieces do you sell
in a month? - Monthly...

163
00:08:23,520 --> 00:08:26,680
We make a minimum
of 100 to 150 pieces.

164
00:08:26,760 --> 00:08:30,280
No. My question is,
what is your capacity?

165
00:08:32,400 --> 00:08:33,840
Daily production capacity.

166
00:08:33,960 --> 00:08:36,080
I would say 1200 pieces a day.

167
00:08:36,200 --> 00:08:38,120
- How many days do you work
in a week? - Six.

168
00:08:38,240 --> 00:08:39,760
- That's 24 days.
- Yes.

169
00:08:40,120 --> 00:08:42,960
- That makes 40,000 monthly.
- Yes, 40,000.

170
00:08:43,240 --> 00:08:45,760
Okay.
What's your capacity utilisation?

171
00:08:45,960 --> 00:08:48,320
It's not 40,000.
It's 30,000, but okay.

172
00:08:49,480 --> 00:08:51,000
What's your capacity utilisation?

173
00:08:51,080 --> 00:08:54,000
Um, could you explain once again?
I don't follow.

174
00:08:55,040 --> 00:08:58,280
- Is your total factory capacity
30,000 pieces? - Yes, total.

175
00:08:58,400 --> 00:09:00,080
- Yes.
- That is his father's factory.

176
00:09:00,280 --> 00:09:02,800
- He wants to know
Zillionaire's capacity. - Hmm.

177
00:09:02,880 --> 00:09:04,840
Zillionaire's capacity
is 300 pieces.

178
00:09:04,920 --> 00:09:06,800
- You can make 300 pieces a day.
- Yes.

179
00:09:06,920 --> 00:09:09,040
- Per day.
- How many are you currently making?

180
00:09:09,440 --> 00:09:11,800
As per the orders we receive,

181
00:09:12,200 --> 00:09:14,880
we're making 50... How many?
Around 50 pieces roughly?

182
00:09:15,160 --> 00:09:17,400
- Yes, 30 to 40 pieces.
- 30 to 40 pieces.

183
00:09:17,480 --> 00:09:19,000
- A day!
- Yes, a day.

184
00:09:19,960 --> 00:09:21,520
How many people have you employed?

185
00:09:21,960 --> 00:09:24,400
The workers we have employed are...

186
00:09:24,640 --> 00:09:25,960
[indistinct mumbling]

187
00:09:26,880 --> 00:09:29,520
I have a feeling your father
runs the entire business.

188
00:09:29,600 --> 00:09:31,680
- No, he doesn't. It's all us.
- Then?

189
00:09:31,760 --> 00:09:33,360
[Anupam laughs]

190
00:09:33,680 --> 00:09:36,080
- We design the products,
we sketch it. - Okay.

191
00:09:36,200 --> 00:09:38,600
- We have designers who make it
using CAD and CAM software. - Okay.

192
00:09:38,680 --> 00:09:41,440
We sell the final product
in the market ourselves.

193
00:09:41,520 --> 00:09:45,680
Tell me your yearly revenue
and last month's revenue as well.

194
00:10:14,960 --> 00:10:15,800
Gosh!

195
00:10:15,880 --> 00:10:18,160
What's the marketing spend
out of the revenue of Rs. 1 crore?

196
00:10:18,240 --> 00:10:19,600
Rs. 25 lakhs.

197
00:10:19,840 --> 00:10:21,600
- Okay, Rs. 25 lakhs in 7 months.
- Yes.

198
00:10:21,720 --> 00:10:23,240
Our ROAS is 4.

199
00:10:29,400 --> 00:10:32,160
'which generated an additional
revenue of Rs. 500,'

200
00:10:32,320 --> 00:10:37,440
'then your ROAS, Return On Ad Spend,
is 500 divided by 100 which is 5.'

201
00:11:03,680 --> 00:11:05,000
It's incredible.

202
00:11:05,080 --> 00:11:08,680
Young people like you in our country
are doing a commendable job.

203
00:11:09,240 --> 00:11:10,200
Thank you so much.

204
00:11:15,240 --> 00:11:17,600
Firstly, I loved your designs.

205
00:11:17,880 --> 00:11:19,000
There are three points.

206
00:11:19,080 --> 00:11:21,320
Number one,
your average order value

207
00:11:21,400 --> 00:11:23,640
of Rs. 14,000 is very high.

208
00:11:23,840 --> 00:11:25,520
[intense music playing]

209
00:11:26,160 --> 00:11:31,560
Secondly, your target audience
for this price is limited.

210
00:11:31,640 --> 00:11:34,440
Thirdly, it's easy
for an existing brand

211
00:11:34,680 --> 00:11:37,520
to extend into this niche.

212
00:11:38,200 --> 00:11:41,240
This is not a business
for an investor,

213
00:11:41,440 --> 00:11:44,040
where I see 100x return
on my investment.

214
00:11:44,240 --> 00:11:45,360
For that reason, I'm out.

215
00:11:45,440 --> 00:11:47,760
However, I'd like to give you
a piece of advice.

216
00:11:47,840 --> 00:11:50,320
Because this is
your father's business,

217
00:11:50,560 --> 00:11:53,680
- please do get involved in it.
- Okay.

218
00:11:53,760 --> 00:11:55,800
When I was your age,

219
00:11:55,880 --> 00:11:59,680
my father used to talk to me
about his company.

220
00:11:59,840 --> 00:12:02,040
No book will give you that learning.

221
00:12:02,120 --> 00:12:04,880
- Good point. - Nor will
any of the business schools.

222
00:12:04,960 --> 00:12:06,720
- Sure, I will.
- And I wish you the best.

223
00:12:06,800 --> 00:12:07,960
Thank you so much.

224
00:12:09,440 --> 00:12:10,680
There's a perception

225
00:12:11,000 --> 00:12:15,000
that generally children from wealthy
families, Namita being an exception,

226
00:12:15,480 --> 00:12:17,360
are less passionate.

227
00:12:17,520 --> 00:12:19,920
- Just a second, Aaditya.
I'd like to interrupt. - Yes.

228
00:12:20,000 --> 00:12:22,000
It's wrong
to perpetuate such stereotypes.

229
00:12:24,840 --> 00:12:26,080
No, absolutely right.

230
00:12:26,200 --> 00:12:28,120
That's why I said
this is a general perception.

231
00:12:28,200 --> 00:12:31,000
- But you wanted to make
your point and... - Not perception.

232
00:12:31,080 --> 00:12:33,920
- I said... - Anupam, it's not
just today and not just you.

233
00:12:34,160 --> 00:12:36,800
All the Sharks have said it
at some point or the other.

234
00:12:36,880 --> 00:12:39,160
Which is why I'm bringing up
the issue to address it.

235
00:12:39,240 --> 00:12:40,800
- This is a perception.
- Let us address it.

236
00:12:40,880 --> 00:12:42,560
- Yes, that's what I'm saying.
- Let us address it.

237
00:12:42,640 --> 00:12:44,000
It's a very individual thing.

238
00:12:44,160 --> 00:12:46,320
You shouldn't form stereotypes.

239
00:12:46,400 --> 00:12:47,960
- You're from a wealthy family.
- We are not.

240
00:12:48,040 --> 00:12:50,080
- Let's focus on their business.
- Forgive him.

241
00:12:50,160 --> 00:12:51,080
- Exactly.
- Pardon him.

242
00:12:51,160 --> 00:12:53,160
What for?
I'm giving them an opportunity.

243
00:12:53,880 --> 00:12:55,560
Then ask general questions.

244
00:12:55,640 --> 00:12:58,520
Don't precede your statements
with a caveat on wealthy families!

245
00:12:58,880 --> 00:13:01,080
It's my question.
I will frame it the way I want.

246
00:13:01,200 --> 00:13:02,800
You are feeling stereotyped.

247
00:13:02,920 --> 00:13:05,520
- What do I do? - I'm not feeling
that way. I am addressing it.

248
00:13:05,640 --> 00:13:08,040
- Don't apologise for being rich.
- I am not apologising.

249
00:13:08,120 --> 00:13:09,840
- I never apologise.
- Tell me.

250
00:13:10,040 --> 00:13:12,360
Do you have the hunger and passion?

251
00:13:12,520 --> 00:13:15,040
- For sure. - What scale
do you see the company going to?

252
00:13:15,120 --> 00:13:17,360
And which markets do you think
you'll exist in?

253
00:13:17,440 --> 00:13:21,000
- If you can fast forward to 2026,
let's say. - Hmm.

254
00:13:21,320 --> 00:13:23,160
I see Rs. 2 crores a month.

255
00:13:23,440 --> 00:13:25,080
[intense music playing]

256
00:13:27,040 --> 00:13:32,000
We will sell in India
and the US market for sure.

257
00:13:32,080 --> 00:13:33,880
If we get a chance to sell
in other markets

258
00:13:33,960 --> 00:13:36,480
like Dubai, Australia and UK,
we'll sell there as well.

259
00:13:37,640 --> 00:13:40,360
You said you'll have a revenue
of Rs. 24 crores in three years.

260
00:13:40,440 --> 00:13:42,840
As the culture grows popular,
everyone will make this jewellery.

261
00:13:42,920 --> 00:13:45,560
Why you guys? What's your strength?

262
00:13:47,960 --> 00:13:50,360
[tense music playing]

263
00:13:50,760 --> 00:13:52,600
- Raghav, do you want to take this?
- Yes.

264
00:13:53,440 --> 00:13:55,720
[tense music playing]

265
00:13:56,800 --> 00:13:58,880
- We are living what we're selling.
- Right.

266
00:13:58,960 --> 00:14:00,720
Others might not possess
as much knowledge

267
00:14:00,800 --> 00:14:03,320
about hip-hop and this culture
as we do.

268
00:14:03,480 --> 00:14:07,400
We make sure we have a psychological
impact on our customers.

269
00:14:09,040 --> 00:14:12,680
We get so many opportunities
from Disney, Marvel, FIFA

270
00:14:12,800 --> 00:14:15,800
and even the Indian cricket team
to make merchandise.

271
00:14:17,240 --> 00:14:19,720
Products with a face value
cost higher.

272
00:14:19,800 --> 00:14:21,720
And they ask us
for a high minimum guarantee.

273
00:14:29,120 --> 00:14:31,640
We have collaborated with a store
in America.

274
00:14:31,760 --> 00:14:35,720
If we can stock our products
in different stores and regions,

275
00:14:35,840 --> 00:14:38,240
it'll create brand awareness
and boost sales.

276
00:14:38,320 --> 00:14:39,920
- Good point.
- Our current prices are high.

277
00:14:40,000 --> 00:14:42,680
But if we feel we ought to lower
our prices in the near future,

278
00:14:42,760 --> 00:14:44,080
then we can.

279
00:14:44,200 --> 00:14:47,440
Your brand vibes are solid.

280
00:14:48,760 --> 00:14:51,200
You understand
the gen Z and millennial culture.

281
00:14:51,400 --> 00:14:53,000
Your production is sorted.

282
00:14:53,320 --> 00:14:54,480
Rich valuation.

283
00:14:55,720 --> 00:14:56,640
Sorry.

284
00:14:56,720 --> 00:14:59,120
He can't digest the valuation!

285
00:14:59,720 --> 00:15:02,040
- So, your...
- Vineeta.

286
00:15:02,480 --> 00:15:04,320
[tense music playing]

287
00:15:04,520 --> 00:15:06,880
- I'm not saying anything.
- Design and production are solid.

288
00:15:06,960 --> 00:15:09,080
You interrupted.
I thought you were talking to me.

289
00:15:09,160 --> 00:15:11,840
Where are you facing
the main problem?

290
00:15:12,200 --> 00:15:13,920
The problem is the same...

291
00:15:14,840 --> 00:15:17,400
I think we're facing a problem
on the technical front.

292
00:15:17,480 --> 00:15:21,720
- Yes. - For instance,
our website crashes at times.

293
00:15:21,800 --> 00:15:24,440
We've built this business
with the resources we had.

294
00:15:24,520 --> 00:15:28,280
- We have set up a solid base
for Zillionaire today. - Okay.

295
00:15:28,360 --> 00:15:32,680
But when the brand has potential,
why won't sales shoot up?

296
00:15:32,960 --> 00:15:34,400
You've reached from 0 to 1.

297
00:15:34,480 --> 00:15:38,320
- You need guidance with
getting from 1 to 100. - Yes.

298
00:15:38,440 --> 00:15:39,320
Got it.

299
00:15:39,520 --> 00:15:40,680
I am impressed.

300
00:15:40,800 --> 00:15:43,120
I think you guys
will build something big.

301
00:15:43,360 --> 00:15:44,240
For sure.

302
00:15:44,400 --> 00:15:46,200
- Aman, can we talk?
- Yes.

303
00:15:46,400 --> 00:15:47,680
I'll make you an offer.

304
00:15:47,840 --> 00:15:49,560
Vineeta, you'll...

305
00:15:49,840 --> 00:15:51,680
Okay, I'll make you an offer
in the meanwhile.

306
00:15:51,800 --> 00:15:52,800
Oh, my!

307
00:15:53,600 --> 00:15:56,240
[tense music playing]

308
00:15:56,960 --> 00:16:00,040
So, you want investment from a Shark

309
00:16:00,120 --> 00:16:03,960
- who offers better incentives
to make you successful. - Hmm.

310
00:16:14,040 --> 00:16:15,440
I think you'll need more money.

311
00:16:15,600 --> 00:16:17,920
Look at it as a pre-seed round.

312
00:16:18,040 --> 00:16:20,560
Thank you. I...
Your offer is really nice,

313
00:16:20,640 --> 00:16:24,000
but is it okay if we hear the offers
the other Sharks have to make?

314
00:16:24,080 --> 00:16:26,040
- You certainly should.
- Okay.

315
00:16:26,160 --> 00:16:28,200
- Aman...
- Come here, Aman.

316
00:16:28,560 --> 00:16:30,400
This is rare.

317
00:16:30,520 --> 00:16:32,240
Anupam making an offer is rare

318
00:16:32,320 --> 00:16:35,600
and at such a good valuation
is even rarer!

319
00:16:37,640 --> 00:16:40,880
My offer is for a limited time.
So, think about it.

320
00:16:41,240 --> 00:16:43,200
[tense music playing]

321
00:16:44,400 --> 00:16:45,640
Three more offers
will come your way.

322
00:16:45,760 --> 00:16:46,720
[Sharks laugh]

323
00:16:46,840 --> 00:16:49,200
We don't need to make an offer.
Our names are enough!

324
00:16:50,520 --> 00:16:53,240
Raghav and Aaditya,
I know this audience very well.

325
00:16:53,320 --> 00:16:56,920
I know this market very well.
This is my area of expertise.

326
00:16:57,080 --> 00:16:58,280
[chuckles]

327
00:16:58,720 --> 00:17:00,080
- Okay?
- That's my word.

328
00:17:00,920 --> 00:17:02,080
[chuckles]

329
00:17:06,200 --> 00:17:08,200
I can help you get there quicker.

330
00:17:19,960 --> 00:17:21,240
And we'll make you an offer.

331
00:17:21,360 --> 00:17:25,360
It will not be a rich valuation,
but it is more about value.

332
00:17:36,360 --> 00:17:37,680
You need to have skin in the game.

333
00:17:37,800 --> 00:17:39,440
[intense music playing]

334
00:17:39,640 --> 00:17:41,520
- Can we take two minutes and...
- Take two minutes,

335
00:17:41,600 --> 00:17:43,800
but don't make a mistake,
Aaditya and Raghav.

336
00:17:44,880 --> 00:17:48,080
- Think about the people you need.
- Twice the valuation. Don't forget.

337
00:17:49,480 --> 00:17:51,560
[intense music playing]

338
00:17:51,840 --> 00:17:54,240
If they negotiate, raise the offer.

339
00:17:54,320 --> 00:17:56,520
- Okay, you...
- What if they finalise the deal?

340
00:17:56,600 --> 00:17:57,520
Let them.

341
00:17:57,880 --> 00:17:59,080
- Hey!
- It has to add value.

342
00:17:59,160 --> 00:18:01,320
- I want this deal. - I'll go
with whatever Aman decides.

343
00:18:10,880 --> 00:18:11,880
- The right valuation.
- No.

344
00:18:11,960 --> 00:18:15,000
- The valuation is good. - This guy
is making it more expensive for us.

345
00:18:15,800 --> 00:18:17,360
- Won't we counter the offer?
- No.

346
00:18:17,680 --> 00:18:20,920
[intense music playing]

347
00:18:23,520 --> 00:18:24,560
Anupam.

348
00:18:25,400 --> 00:18:26,840
You're the king of bling.
[in unison]

349
00:18:33,200 --> 00:18:34,280
You go, baby!

350
00:18:35,600 --> 00:18:37,520
[upbeat song playing]

351
00:18:37,920 --> 00:18:38,840
Ah!

352
00:18:46,800 --> 00:18:48,120
Congrats, guys.

353
00:18:48,440 --> 00:18:50,560
Congratulations for getting me

354
00:18:50,840 --> 00:18:53,880
- and having the guts to say no
to these three criminals. - Hey!

355
00:18:54,280 --> 00:18:56,440
- There.
- [upbeat song playing]

356
00:19:00,920 --> 00:19:01,840
Whoa!

357
00:19:02,760 --> 00:19:04,680
- We're going to do this, yes?
- For sure.

358
00:19:04,880 --> 00:19:06,080
I love you, bro.

359
00:19:09,200 --> 00:19:10,760
[Sharks laugh]

360
00:19:11,720 --> 00:19:13,280
Whoa!

361
00:19:16,040 --> 00:19:18,120
They lost the deal because of me.

362
00:19:19,280 --> 00:19:21,160
[upbeat song playing]

363
00:19:21,640 --> 00:19:23,040
I was okay with matching the offer.

364
00:19:23,160 --> 00:19:25,360
He said, "Leave this to me!"

365
00:19:26,000 --> 00:19:28,600
- Here come sour grapes!
- Sour grapes!

366
00:19:28,680 --> 00:19:30,720
I wanted this deal.

367
00:19:31,080 --> 00:19:33,000
[bubbles rising]

368
00:19:35,480 --> 00:19:38,280
You get old when you stop growing.

369
00:19:38,760 --> 00:19:40,440
I want to stay eternally young.

370
00:19:43,240 --> 00:19:47,240
I may seem calm on the outside,
but I am bubbling with energy.

371
00:19:47,320 --> 00:19:49,240
[song playing]

372
00:19:52,200 --> 00:19:55,520
With these movements, exercise
and intensity in the morning,

373
00:19:55,600 --> 00:19:56,840
I seize the day.

374
00:19:59,320 --> 00:20:02,040
I have an evolved style statement.

375
00:20:02,160 --> 00:20:04,600
[song playing]

376
00:20:05,800 --> 00:20:07,800
Today is going to be a long day.

377
00:20:08,440 --> 00:20:09,320
Let's go.

378
00:20:12,640 --> 00:20:14,760
Business is like Formula 1 racing.

379
00:20:14,840 --> 00:20:16,240
It's not an easy sport.

380
00:20:16,320 --> 00:20:18,960
Ultimately, the one who wins

381
00:20:19,040 --> 00:20:21,080
is the one with the greatest hunger..

382
00:20:21,160 --> 00:20:23,800
[song playing]

383
00:20:23,880 --> 00:20:24,920
And discipline.

384
00:20:25,000 --> 00:20:28,400
This combination is a must
if you want to win in life.

385
00:20:32,800 --> 00:20:35,080
The most important thing
is just to show up.

386
00:20:37,160 --> 00:20:39,360
There's so much
incoming information.

387
00:20:41,680 --> 00:20:43,280
Whoa! Nice.

388
00:20:44,400 --> 00:20:46,920
You need to understand
what your priorities are.

389
00:20:47,280 --> 00:20:49,280
[uplifting music playing]

390
00:20:49,480 --> 00:20:52,120
An organisation or a company
is a complex thing.

391
00:20:52,440 --> 00:20:54,840
The job of a founder or entrepreneur

392
00:20:55,080 --> 00:20:59,680
is to work shoulder to shoulder
and solve any and all problems.

393
00:20:59,760 --> 00:21:05,000
Very few people get the chance
to chase their dreams.

394
00:21:05,200 --> 00:21:06,680
You've got that privilege.

395
00:21:06,760 --> 00:21:08,760
So, you have to do something.

396
00:21:09,040 --> 00:21:11,280
[uplifting music playing]

397
00:21:11,360 --> 00:21:13,000
I normally have a working lunch.

398
00:21:13,160 --> 00:21:15,280
Just to save time.
It saves me half an hour.

399
00:21:18,320 --> 00:21:19,240
Let me finish this.

400
00:21:19,360 --> 00:21:21,920
I have a boat too.
Let's go for a ride.

401
00:21:26,040 --> 00:21:29,640
Family is one thing
that keeps you grounded.

402
00:21:35,800 --> 00:21:38,480
He's an amazing father
as well as a husband.

403
00:21:38,720 --> 00:21:42,720
He always encourages us
and lets us do as we please.

404
00:21:42,920 --> 00:21:44,960
[uplifting music playing]

405
00:21:45,600 --> 00:21:47,960
You could be a king
out in the world,

406
00:21:48,440 --> 00:21:50,720
but you have to serve your family
once you're home.

407
00:21:50,880 --> 00:21:52,800
That's all. [chuckles]

408
00:21:55,920 --> 00:21:59,360
[theme music playing]

409
00:22:10,560 --> 00:22:13,080
[theme music continues]

410
00:22:17,040 --> 00:22:19,200
- Oh, my!
- [unanimous laughter]

411
00:22:19,400 --> 00:22:23,640
Who is this innocent,
cute and decent man?

412
00:22:23,960 --> 00:22:25,880
[unanimous laughter]

413
00:22:26,720 --> 00:22:31,160
This is the typical expression
of people who seek credit!

414
00:22:31,200 --> 00:22:33,160
[hysterical laughter]

415
00:22:33,280 --> 00:22:34,920
Spare me, brother!

416
00:22:36,440 --> 00:22:39,000
And when you ask
for your money back,

417
00:22:39,280 --> 00:22:43,200
they look at you all distraught!

418
00:22:43,280 --> 00:22:44,920
[hysterical laughter]

419
00:22:45,840 --> 00:22:48,040
The worst photo you could have got!

420
00:22:49,640 --> 00:22:53,200
- And after a few days,
they turn into... - Gogo!

421
00:22:53,440 --> 00:22:55,520
But not crime master.
The credit master!

422
00:22:57,040 --> 00:23:00,200
They say, "We don't have the money
today. Go away."

423
00:23:00,360 --> 00:23:01,920
[chuckles]

424
00:23:04,640 --> 00:23:07,960
If we lend you money,
you will disappear.

425
00:23:08,240 --> 00:23:10,640
Lending money doesn't give you
just sleepless nights,

426
00:23:10,640 --> 00:23:12,080
but a bald head too!

427
00:23:12,160 --> 00:23:13,520
[unanimous laughter]

428
00:23:14,600 --> 00:23:17,520
"I'll pay you back!
I'm not leaving the country!"

429
00:23:17,600 --> 00:23:20,000
We've been hearing this
since the days of yore!

430
00:23:20,040 --> 00:23:21,640
[unanimous laughter]

431
00:23:23,640 --> 00:23:27,720
I don't understand how banks
give loans without any security.

432
00:23:28,800 --> 00:23:32,560
All banks have a friend named CIBIL.

433
00:23:39,520 --> 00:23:42,080
against trusting the defaulter.

434
00:23:43,520 --> 00:23:46,360
Today, I am a financier
as well as a friend.

435
00:23:46,480 --> 00:23:48,920
I borrow as well as lend money.

436
00:23:49,000 --> 00:23:51,920
Sharks, why don't we have
any such friends?

437
00:23:52,240 --> 00:23:56,320
- So, Sharks, no more adjournment
and delay! - [Sharks laugh]

438
00:23:56,440 --> 00:23:59,520
Credmate is here
with a new world of credit.

439
00:23:59,600 --> 00:24:02,480
[pleasant music playing]

440
00:24:25,200 --> 00:24:27,640
Wow! Were you in drama school
back when you were in college?

441
00:24:27,720 --> 00:24:30,600
Sir, I picked it up after watching
the previous season a few times.

442
00:24:30,680 --> 00:24:32,720
[unanimous laughter]

443
00:24:32,800 --> 00:24:35,160
You're such a wonderful actor.

444
00:24:35,440 --> 00:24:38,360
I'd invest in your business
just to listen to you.

445
00:24:38,440 --> 00:24:39,240
You're an entertainer.

446
00:24:39,360 --> 00:24:42,040
Along with your money,
your blood flow will also increase!

447
00:24:42,120 --> 00:24:43,760
[unanimous laughter]

448
00:24:43,840 --> 00:24:45,320
Does laughter increase blood flow?

449
00:24:45,440 --> 00:24:47,160
Yes, it's a general belief.

450
00:24:47,240 --> 00:24:48,200
Oh, okay. Sorry.

451
00:24:48,320 --> 00:24:50,080
[laughs]

452
00:24:50,600 --> 00:24:52,520
She needs increased blood flow
to the brain.

453
00:24:52,920 --> 00:24:54,440
Because she consumes a lot of sugar!

454
00:24:54,520 --> 00:24:57,480
[unanimous laughter]

455
00:24:59,840 --> 00:25:01,280
Roasted!

456
00:25:03,000 --> 00:25:05,400
Okay. Gaurav and Gaurav,

457
00:25:05,640 --> 00:25:08,680
- welcome to Shark Tank season 2.
- Thank you, ma'am. [in unison]

458
00:25:08,760 --> 00:25:11,720
- It was a really interesting pitch.
- Thank you.

459
00:25:11,800 --> 00:25:14,240
Tell us how you met

460
00:25:14,320 --> 00:25:16,360
and also your educational
and professional backgrounds.

461
00:25:16,440 --> 00:25:19,720
I completed my BBA in 2014.

462
00:25:20,960 --> 00:25:24,520
Apart from running a business,
I wanted to do something different.

463
00:25:24,680 --> 00:25:29,040
I trade in IT and surveillance goods
from China since 2012.

464
00:25:44,240 --> 00:25:46,400
After that, I started a business

465
00:25:46,480 --> 00:25:50,640
where I sold IT hardware
and software solutions.

466
00:25:50,720 --> 00:25:54,680
Since 2010, I have been
importing goods from China.

467
00:25:54,760 --> 00:25:57,440
- You two have
a vast age difference. - Yes, ma'am.

468
00:25:57,680 --> 00:25:59,160
- I'm 47 years old.
- 47.

469
00:25:59,240 --> 00:26:00,720
I'm going to be 29.

470
00:26:00,840 --> 00:26:02,920
- You are the co-founders.
- Yes, ma'am.

471
00:26:03,040 --> 00:26:04,040
- Yes.
- How did you meet?

472
00:26:04,120 --> 00:26:06,880
Ma'am, we knew each other by face.

473
00:26:07,000 --> 00:26:09,560
- But we ran into each other
at a wedding. - [Anupam laughs]

474
00:26:09,640 --> 00:26:13,840
We got to know that this one guy
had swindled both of us.

475
00:26:15,080 --> 00:26:18,680
That's how we came up with this idea
and set out on our journey.

476
00:26:18,760 --> 00:26:21,320
It was a trader
who swindled you both.

477
00:26:21,400 --> 00:26:23,280
There are 500 to 600 of them,

478
00:26:23,360 --> 00:26:26,760
but the good ones are only a handful
who gave us amazing experiences.

479
00:26:26,840 --> 00:26:28,560
We wish to thank them.

480
00:26:28,640 --> 00:26:29,720
We're here because of them.

481
00:26:29,840 --> 00:26:30,960
[laughter]

482
00:26:31,040 --> 00:26:31,920
Hey!

483
00:26:32,120 --> 00:26:34,880
I don't know when you're joking
and when you're being serious.

484
00:26:36,640 --> 00:26:38,360
Is there a product demo?

485
00:26:38,440 --> 00:26:41,280
Yes, sir.
Using Credmate is really easy.

486
00:26:41,360 --> 00:26:45,240
You can download the app
from Play Store or App Store.

487
00:26:46,360 --> 00:26:49,280
To the left is Ramlal's phone

488
00:26:49,360 --> 00:26:51,440
and to the right is Sethji's phone.

489
00:26:52,360 --> 00:26:54,360
Sethji is a modern man.

490
00:26:54,440 --> 00:26:56,400
He watches reels
and browses Facebook.

491
00:26:56,480 --> 00:26:59,320
He accepts commitments
digitally too.

492
00:26:59,480 --> 00:27:05,280
Using the app,
Ramlal requests credit from Sethji.

493
00:27:05,400 --> 00:27:08,000
He enters the amount
and selects the date

494
00:27:08,080 --> 00:27:09,720
when he will repay the money.

495
00:27:09,800 --> 00:27:12,360
So, he sends a request to Sethji
in this manner.

496
00:27:12,440 --> 00:27:13,800
Sethji is a tech-savvy man.

497
00:27:13,880 --> 00:27:16,800
He gets a notification on his phone.

498
00:27:17,440 --> 00:27:19,240
He accepts the request.

499
00:27:19,320 --> 00:27:23,720
Instead of gold or property deed
as collateral,

500
00:27:23,840 --> 00:27:25,320
Sethji possesses an OTP.

501
00:27:27,000 --> 00:27:30,920
He will give it out to Ramlal only
when the latter repays the money.

502
00:27:31,480 --> 00:27:33,680
So, let's assume
Ramlal repays the money

503
00:27:33,760 --> 00:27:36,920
before the due date
in exchange for the OTP.

504
00:27:37,080 --> 00:27:40,760
Now, Ramlal accesses the app
and enters the OTP

505
00:27:40,880 --> 00:27:42,720
on the credit request page.

506
00:27:42,840 --> 00:27:45,160
Once he enters the OTP,

507
00:27:45,240 --> 00:27:48,320
the Credmate transaction
will be complete.

508
00:27:49,360 --> 00:27:54,720
Suppose Ramlal enters the OTP
before the due date.

509
00:27:54,800 --> 00:27:57,120
This is what it will look like.

510
00:27:57,280 --> 00:28:00,400
The transaction is complete.
Ramlal is a good man.

511
00:28:00,480 --> 00:28:02,200
The status will reflect as 'On Time'

512
00:28:02,360 --> 00:28:05,120
and the number denotes how many
such repayments Ramlal has made.

513
00:28:06,240 --> 00:28:09,400
If Ramlal says he will repay
the money after a few days,

514
00:28:09,480 --> 00:28:11,960
his status will be 'Rescheduled'.

515
00:28:12,080 --> 00:28:14,760
If Ramlal usurps the money,

516
00:28:14,840 --> 00:28:18,040
and his children remind him
that he's a defaulter...

517
00:28:18,120 --> 00:28:20,200
[laughter]

518
00:28:20,280 --> 00:28:23,280
Then when Ramlal repays the money
and gets the OTP,

519
00:28:23,400 --> 00:28:25,000
the status will be
'Delayed and Settled'.

520
00:28:25,080 --> 00:28:27,560
[Sharks laugh]

521
00:28:27,800 --> 00:28:30,200
If Ramlal wishes to buy a car,

522
00:28:30,280 --> 00:28:33,600
eat at a fancy restaurant
and not return the money,

523
00:28:33,680 --> 00:28:35,080
his status will be updated
to 'Defaulted'.

524
00:28:35,160 --> 00:28:37,920
And just for fun, we have
a Timeline section in the app.

525
00:28:38,000 --> 00:28:40,040
We update daily defaulters
in this section.

526
00:28:40,160 --> 00:28:43,200
It's not necessary that only Ramlal
and Sethji will use the app.

527
00:28:43,280 --> 00:28:45,480
You can find out
the latest defaulters in your area

528
00:28:45,560 --> 00:28:47,000
by accessing the Timeline section.

529
00:28:47,080 --> 00:28:48,400
[laughter]

530
00:28:51,000 --> 00:28:53,760
Gaurav and Gaurav,
this is a regulated industry.

531
00:28:53,840 --> 00:28:56,800
You cannot publish scores
about someone just anywhere.

532
00:28:57,360 --> 00:28:59,480
CIBIL, which you spoke about,

533
00:28:59,680 --> 00:29:04,200
is a licensed rating agency.

534
00:29:04,280 --> 00:29:07,080
There are very few rating agencies
in the world.

535
00:29:07,200 --> 00:29:08,720
It is heavily regulated.

536
00:29:09,560 --> 00:29:11,160
So, explain this to us better.

537
00:29:11,200 --> 00:29:14,880
Sir, we're not a wallet
nor do we have payment transfers.

538
00:29:14,960 --> 00:29:16,200
We're just an app.

539
00:29:16,600 --> 00:29:19,040
So, we don't fall
under the purview of the RBI.

540
00:29:20,120 --> 00:29:24,520
RBI always intervenes when it comes
to finance or money sooner or later.

541
00:29:24,600 --> 00:29:28,720
And it is good to be governed
because money is exchanging hands.

542
00:29:29,880 --> 00:29:31,800
Sir, if you send a message
on WhatsApp to someone

543
00:29:31,840 --> 00:29:33,880
that they owe you Rs. 10 crores,

544
00:29:34,120 --> 00:29:36,560
it doesn't fall
under RBI regulations.

545
00:29:36,640 --> 00:29:38,880
You could call this
a chatting platform.

546
00:29:38,960 --> 00:29:40,640
You are merely
mentioning the amount here.

547
00:29:40,720 --> 00:29:44,360
There's no lending or borrowing
of money taking place.

548
00:29:44,440 --> 00:29:45,560
How do you make money?

549
00:29:45,640 --> 00:29:48,320
We are currently charging for KYC.

550
00:29:52,160 --> 00:29:55,680
We charge Rs. 50 per individual
the cost of which is Rs. 5.

551
00:29:55,760 --> 00:29:59,280
We generated our first revenue
this January,

552
00:29:59,360 --> 00:30:01,160
and we have generated
Rs. 12 lakhs till now.

553
00:30:01,240 --> 00:30:02,440
How much was it last month?

554
00:30:02,520 --> 00:30:04,200
It was Rs. 1.3 lakhs last month.

555
00:30:05,640 --> 00:30:09,080
So is that the only way
you intend to generate revenue with?

556
00:30:09,080 --> 00:30:12,200
No. In future, we will be switching
to the cash burn model.

557
00:30:12,200 --> 00:30:14,680
- Until 10 million...
- Cash burn model?

558
00:30:14,840 --> 00:30:15,840
What's that?

559
00:30:18,200 --> 00:30:21,960
Whatever profit we make now
or if we get any funding,

560
00:30:28,680 --> 00:30:32,840
So that a trader who lends money
multiple times a day gets addicted.

561
00:30:39,720 --> 00:30:41,600
he will see ads from the bank

562
00:30:41,680 --> 00:30:46,840
offering loans to him
at a much lower interest rate.

563
00:30:46,920 --> 00:30:48,680
This will be a profitable
revenue model.

564
00:30:48,760 --> 00:30:50,120
It's the right approach.

565
00:30:59,640 --> 00:31:01,120
the wider will be the network.

566
00:31:01,240 --> 00:31:02,160
Yes, sir.

567
00:31:02,240 --> 00:31:06,760
Out of 2.75 lakhs,
how many are lenders?

568
00:31:07,120 --> 00:31:08,800
Please clarify it for her.

569
00:31:09,000 --> 00:31:11,840
2.75 lakh people
are not active users.

570
00:31:11,960 --> 00:31:15,640
- Yes. - It is the number
of registrations to date.

571
00:31:15,760 --> 00:31:17,200
Tell her the actual figure

572
00:31:17,320 --> 00:31:20,600
of active users as of last month
and then answer her question.

573
00:31:20,680 --> 00:31:24,160
The admin panel we made
reflects the total transactions

574
00:31:24,240 --> 00:31:26,320
or the total number of defaulters...

575
00:31:26,400 --> 00:31:31,120
You must have the profiles
of the 2.75 lakh registered users.

576
00:31:31,200 --> 00:31:33,800
Do they use your platform
to borrow money or lend it?

577
00:31:33,920 --> 00:31:35,080
They are all users as of now.

578
00:31:35,080 --> 00:31:38,360
We cannot analyse whether
they are borrowers or lenders

579
00:31:38,360 --> 00:31:39,640
as we don't have this feature.

580
00:31:39,720 --> 00:31:42,000
What are the total transactions
in a day?

581
00:31:42,080 --> 00:31:43,960
It isn't per day, sir.
We have an admin panel.

582
00:31:44,040 --> 00:31:46,960
Our total transaction
value is Rs. 1.17 lakhs.

583
00:31:48,920 --> 00:31:51,840
Don't you know how many transactions
take place daily?

584
00:31:52,880 --> 00:31:56,200
Sir, the basic admin panel details
are provided by Google Flutter.

585
00:31:56,280 --> 00:31:58,800
- You're running a business.
- Give us last month's figures.

586
00:31:58,880 --> 00:32:02,200
Sir, the admin panel
isn't as advanced as yet.

587
00:32:02,280 --> 00:32:04,520
How did you get here?
What are you saying?

588
00:32:05,840 --> 00:32:09,320
I think you have to deep dive
and understand regulations too.

589
00:32:09,400 --> 00:32:12,080
Maybe you will surpass regulations

590
00:32:12,160 --> 00:32:13,360
but even then

591
00:32:18,960 --> 00:32:22,440
I feel people who do
cash transactions won't use it.

592
00:32:22,520 --> 00:32:24,200
They would like to do it manually.

593
00:32:24,320 --> 00:32:26,680
So I'm out but best of luck.

594
00:32:31,480 --> 00:32:34,200
I think the strength is lacking,
so I'm out.

595
00:32:38,160 --> 00:32:40,200
MSME Samadhaan portal was created

596
00:32:46,640 --> 00:32:49,840
MSME Samadhaan could solve
only 12,000 cases.

597
00:32:49,920 --> 00:32:51,920
And the distributors
or factory owners

598
00:32:52,040 --> 00:32:54,240
continue to be defaulters.

599
00:32:54,320 --> 00:32:56,640
We want to organise the channel

600
00:32:56,760 --> 00:32:59,600
that MSME Samadhaan tried to build

601
00:32:59,680 --> 00:33:00,920
and failed.

602
00:33:02,560 --> 00:33:05,520
- So you are like
a compliance officer... - Yes!

603
00:33:05,600 --> 00:33:06,760
You are acting like one.

604
00:33:06,840 --> 00:33:10,320
You want to gather
a user base for your business

605
00:33:10,440 --> 00:33:13,360
and make money through
service fees and ad revenue.

606
00:33:13,440 --> 00:33:14,840
Is this your vision?

607
00:33:15,280 --> 00:33:16,800
Making money is not our vision.

608
00:33:16,880 --> 00:33:18,560
Because nobody can suggest
a better revenue model

609
00:33:18,640 --> 00:33:20,160
than all of you.

610
00:33:20,280 --> 00:33:22,560
We are just innovators
or maybe inventors.

611
00:33:22,640 --> 00:33:24,160
We started KYC

612
00:33:24,280 --> 00:33:26,400
because we had
already invested a lot.

613
00:33:26,520 --> 00:33:29,320
So we started the KYC process
at the peak point

614
00:33:29,440 --> 00:33:32,640
and we used the revenue
for maintenance.

615
00:33:32,720 --> 00:33:34,760
One last question for you.

616
00:33:34,840 --> 00:33:38,160
How much money did you invest in the
business? Personal money or debt?

617
00:33:38,240 --> 00:33:41,040
Rs. 30 lakhs. No debt!
I invested Rs. 30 lakhs.

618
00:33:41,120 --> 00:33:44,840
- So it was mainly used to build the
tech. - It was used to build tech.

619
00:33:44,920 --> 00:33:47,040
I have made my decision.

620
00:33:47,120 --> 00:33:49,200
You don't have clarity.

621
00:33:50,360 --> 00:33:52,720
This business
is not just pre-revenue,

622
00:33:52,800 --> 00:33:54,920
it is at a prototype stage.

623
00:33:55,040 --> 00:33:56,360
We run our own businesses

624
00:33:56,480 --> 00:33:59,680
and we can't assist you
at this level.

625
00:34:01,240 --> 00:34:02,880
And for that reason, I'm out.

626
00:34:03,640 --> 00:34:05,480
This business

627
00:34:05,560 --> 00:34:08,040
in which you facilitate
service to trade

628
00:34:08,120 --> 00:34:10,000
and manage it to improve it

629
00:34:10,080 --> 00:34:12,280
is a different approach

630
00:34:12,360 --> 00:34:13,880
towards solving it.

631
00:34:19,320 --> 00:34:23,240
It will help in integration
during the billing.

632
00:34:23,320 --> 00:34:26,840
And when they validate it
by typing their OTP,

633
00:34:39,280 --> 00:34:41,120
So I'm out today.

634
00:34:42,080 --> 00:34:46,280
Having said that, you made a laudable
product in your native city, Ludhiana

635
00:34:46,400 --> 00:34:48,480
I hope you do well. Best of luck!

636
00:34:48,560 --> 00:34:49,520
Thank you, ma'am!

637
00:34:51,040 --> 00:34:53,000
My friend, you haven't yet achieved
product-market fit.

638
00:35:02,160 --> 00:35:04,240
Sir, we have come
to raise funds for that.

639
00:35:04,320 --> 00:35:07,160
We wanted to share
a part of our dashboard

640
00:35:07,240 --> 00:35:08,240
with some expert CTOs...

641
00:35:08,320 --> 00:35:10,000
Let me tell you something.

642
00:35:10,080 --> 00:35:12,560
You're honest and naive.

643
00:35:12,680 --> 00:35:14,360
But I have a feeling

644
00:35:14,440 --> 00:35:17,320
that the exceptionalism
on which we can bet as an investor

645
00:35:17,400 --> 00:35:19,240
is missing in your business.

646
00:35:19,320 --> 00:35:21,360
[sweeping music]

647
00:35:25,520 --> 00:35:27,280
I want to be out for this reason.

648
00:35:28,560 --> 00:35:30,680
Sir, we want to say something.

649
00:35:30,760 --> 00:35:32,000
Sure! Please go ahead.

650
00:35:32,080 --> 00:35:34,200
Many startups are struggling
in our country

651
00:35:34,280 --> 00:35:35,880
because earlier, they said,

652
00:35:35,960 --> 00:35:38,080
"bring an idea.
We'll take it further."

653
00:35:38,400 --> 00:35:41,240
Later on, they said, "please bring a
prototype. We'll invest after that."

654
00:35:41,320 --> 00:35:44,640
Then they said, "bring users first.
We'll invest only after that."

655
00:35:44,720 --> 00:35:48,600
Finally, they said, "get some
revenue. And we'll take it further."

656
00:35:48,680 --> 00:35:51,120
Now that we are here,
you are asking for more details.

657
00:35:51,200 --> 00:35:52,560
[tense music]

658
00:35:52,680 --> 00:35:54,320
We need your support

659
00:35:54,400 --> 00:35:56,280
to bring about a revolution,
Mr. Peyush Bansal.

660
00:35:56,360 --> 00:35:59,320
We know that we can't grow
without your support.

661
00:35:59,400 --> 00:36:01,840
- Gaurav... Gaurav!
- Hold on! Gaurav... Wait a minute!

662
00:36:01,920 --> 00:36:03,320
I want to interrupt.

663
00:36:04,760 --> 00:36:08,640
We have invested
in pre-revenue businesses also.

664
00:36:09,480 --> 00:36:12,120
But they possessed
a clarity of thought.

665
00:36:12,200 --> 00:36:14,120
They had a business plan

666
00:36:14,240 --> 00:36:16,720
to get revenue
and become profitable.

667
00:36:16,840 --> 00:36:18,840
We invested
after knowing their plan.

668
00:36:18,960 --> 00:36:20,760
[dramatic music]

669
00:36:20,880 --> 00:36:23,440
Please get clarity first.

670
00:36:23,520 --> 00:36:26,160
Only then investors will help you.

671
00:36:26,240 --> 00:36:28,800
- All the best!
- Best of luck, Gaurav!

672
00:36:29,080 --> 00:36:30,200
Thank you!

673
00:36:32,640 --> 00:36:34,800
[ethereal music]

674
00:36:36,920 --> 00:36:39,560
[inspirational music]

675
00:36:53,200 --> 00:36:55,320
Sharks, children in our country

676
00:36:55,400 --> 00:36:58,040
prefer cricket

677
00:36:58,120 --> 00:36:59,680
to any other sport.

678
00:36:59,800 --> 00:37:01,320
[suspenseful music]

679
00:37:01,440 --> 00:37:03,600
All of us love playing cricket

680
00:37:03,720 --> 00:37:05,160
and most of us want to bat.

681
00:37:06,160 --> 00:37:09,400
You need a good bowler
to make a good batsman.

682
00:37:10,160 --> 00:37:12,720
Around 70% of 40 lakh
cricket playing children

683
00:37:12,800 --> 00:37:15,560
come from either tier 2
or tier 3 cities.

684
00:37:15,640 --> 00:37:17,560
Where let alone good bowlers,

685
00:37:17,680 --> 00:37:19,240
they don't even have the
infrastructure for cricket training.

686
00:37:19,320 --> 00:37:20,720
[dramatic music]

687
00:37:20,800 --> 00:37:23,800
Their coaches, friends or parents

688
00:37:23,880 --> 00:37:26,280
can deliver a maximum of 20-25 balls.

689
00:37:26,360 --> 00:37:27,800
So batsmen

690
00:37:27,880 --> 00:37:31,840
don't get enough practice
for speed and swing.

691
00:37:32,640 --> 00:37:35,880
In order to help the batsman get
a budget-friendly and real-life

692
00:37:35,960 --> 00:37:39,800
bowling and training mechanism,
we introduced Freebowler.

693
00:37:39,880 --> 00:37:42,000
[dramatic music]

694
00:37:50,240 --> 00:37:52,240
Freebowler is a mechanical
bowling machine

695
00:38:08,520 --> 00:38:11,760
We sold to cricket academies,
cricketers, schools and colleges.

696
00:38:24,240 --> 00:38:25,960
To fulfil this vision,

697
00:38:34,560 --> 00:38:35,680
[laughing]

698
00:38:36,560 --> 00:38:39,560
- So, Pratheek and Vishwanath,
welcome to Shark Tank! - Thank you!

699
00:38:39,640 --> 00:38:41,000
Do you play cricket?

700
00:38:41,120 --> 00:38:43,720
Yes, sir. I represented Karnataka
in the under-16 category.

701
00:38:43,800 --> 00:38:45,640
- Wow!
- I represented my University too.

702
00:38:46,040 --> 00:38:47,840
I'm a qualified coach
and an umpire.

703
00:38:47,920 --> 00:38:48,920
Pratheek, what about you?

704
00:38:49,000 --> 00:38:50,840
Both of us played cricket together

705
00:38:50,960 --> 00:38:52,600
since we were
around 15 years of age.

706
00:38:52,680 --> 00:38:54,960
I happen to be KL Rahul's cousin.

707
00:38:55,080 --> 00:38:57,400
- He's currently
in the Indian national team. - Wow!

708
00:38:58,720 --> 00:39:00,280
That's my background.

709
00:39:00,360 --> 00:39:03,360
- We played cricket together
while growing up. - Wow!

710
00:39:03,440 --> 00:39:05,640
How's the equity
split between you two?

711
00:39:05,720 --> 00:39:08,160
And what are your designations?

712
00:39:08,240 --> 00:39:10,800
I take care of business development
and product development.

713
00:39:10,880 --> 00:39:12,520
My department is marketing.

714
00:39:13,480 --> 00:39:16,000
Of course, I'm one of the founders.

715
00:39:16,080 --> 00:39:17,960
My share of equity is 32.6%.

716
00:39:18,040 --> 00:39:20,400
- What about you?
- I handle operations, finance,

717
00:39:53,320 --> 00:39:54,880
We are Ashwin's fans.

718
00:39:55,000 --> 00:39:57,120
Ashwin is a legendary player.

719
00:39:57,720 --> 00:39:58,880
Please give us a demo.

720
00:39:58,960 --> 00:40:01,000
[ethereal music]

721
00:40:01,280 --> 00:40:02,800
It has two variants.

722
00:40:02,880 --> 00:40:05,160
Of course, non-electric
and electric versions.

723
00:40:05,240 --> 00:40:06,520
So you have an electric version too.

724
00:40:06,600 --> 00:40:07,600
It's battery-operated.

725
00:40:09,240 --> 00:40:11,240
[inspirational music]

726
00:40:13,880 --> 00:40:16,440
We've invited two cricketers
to give you a demo.

727
00:40:16,520 --> 00:40:18,520
- Please call them. Come on!
- Alright! Sure!

728
00:40:18,800 --> 00:40:20,720
Wow! Come on, guys!

729
00:40:30,560 --> 00:40:33,240
- I love your t-shirt.
'Cricket is bae.' Nice! - Thank you!

730
00:40:33,320 --> 00:40:34,160
Nice!

731
00:40:34,240 --> 00:40:35,560
Come on, friend!

732
00:40:42,240 --> 00:40:44,080
Pull it, lock it!

733
00:40:44,760 --> 00:40:47,480
Grab these handles.
Apply a little pressure

734
00:40:47,960 --> 00:40:49,120
and lock it.

735
00:40:49,200 --> 00:40:50,920
Fetch the ball from the ball bag.

736
00:40:51,320 --> 00:40:53,880
- Normally, we use season balls.
- Generally, we use that.

737
00:40:53,960 --> 00:40:55,760
- But here... - You're using
a tennis ball for safety.

738
00:40:55,840 --> 00:40:57,480
You may use
different kinds of balls.

739
00:41:00,000 --> 00:41:02,360
[jangling]

740
00:41:02,440 --> 00:41:03,560
- Hey!
- Whoa!

741
00:41:04,080 --> 00:41:06,160
[jangling]

742
00:41:06,840 --> 00:41:08,360
Goodness!

743
00:41:08,440 --> 00:41:10,320
We need to fix it every time!

744
00:41:10,400 --> 00:41:12,040
- It's manual, you know.
- Yes! As it's manual.

745
00:41:12,160 --> 00:41:13,880
- The battery...
- Swing... Swing-operated.

746
00:41:13,960 --> 00:41:14,840
It was a yorker.

747
00:41:14,960 --> 00:41:17,360
- Now I'm changing its length.
- Alright.

748
00:41:17,480 --> 00:41:19,200
The angle moves
like the wrist positions.

749
00:41:19,280 --> 00:41:21,120
- If you can notice...
- Yes.

750
00:41:21,200 --> 00:41:22,640
- It's moving.
- Right!

751
00:41:24,040 --> 00:41:25,000
Lock it!

752
00:41:25,080 --> 00:41:26,720
[jangling]

753
00:41:31,200 --> 00:41:32,560
No such product
is available globally.

754
00:41:32,640 --> 00:41:33,800
Come on, Vineeta.

755
00:41:33,880 --> 00:41:35,880
- Have you got it patented?
- Yes, sir.

756
00:41:42,040 --> 00:41:44,520
- Yes! - I hope you don't fall
along with the ball.

757
00:41:46,160 --> 00:41:48,720
Okay! Are you ready?

758
00:41:49,080 --> 00:41:50,920
[jangling]

759
00:41:53,880 --> 00:41:56,120
Wow!
[chuckling]

760
00:41:56,200 --> 00:41:57,680
[laughing]

761
00:41:58,440 --> 00:41:59,920
The poor boy got scared.

762
00:42:00,000 --> 00:42:01,160
Why did the ball bounce?

763
00:42:01,240 --> 00:42:02,600
- It bounced.
- Short... Short-length.

764
00:42:02,680 --> 00:42:03,880
Length adjust!

765
00:42:05,240 --> 00:42:08,120
If a finger gets stuck
by mistake, it could...

766
00:42:08,200 --> 00:42:11,080
We have designed it in a way
that the finger won't get stuck.

767
00:42:11,160 --> 00:42:13,720
- But your point is valid.
- It's valid.

768
00:42:13,800 --> 00:42:16,800
What are the variations? What's
the maximum speed it can attain?

769
00:42:16,920 --> 00:42:18,880
You may increase
the speed to 130 kmph.

770
00:42:18,960 --> 00:42:20,840
Pratheek, please show us
the next machine.

771
00:42:22,360 --> 00:42:24,080
It's battery-operated though.

772
00:42:29,280 --> 00:42:30,400
[clanking]

773
00:42:34,600 --> 00:42:35,920
Whoa!

774
00:42:36,000 --> 00:42:37,480
These are noisy machines.

775
00:42:37,560 --> 00:42:39,920
So if you fill it with leather balls,
it'll pick up one after the other.

776
00:42:40,000 --> 00:42:41,480
- Yes! It'll pick up one at a time.
- Right?

777
00:42:41,560 --> 00:42:42,480
- Good!
- Thank you, guys!

778
00:42:42,560 --> 00:42:44,120
- Thank you!
- Thank you!

779
00:42:57,400 --> 00:43:00,400
It appears to be rudimental.

780
00:43:01,480 --> 00:43:04,080
We need to use a lot of strength.
We need to balance.

781
00:43:04,160 --> 00:43:05,800
It seems to be risky too.

782
00:43:05,880 --> 00:43:09,840
The safety and other such points
you suggested

783
00:43:09,920 --> 00:43:10,840
can be fixed.

784
00:43:10,920 --> 00:43:13,800
We wanted to enter the market
with a simplistic product.

785
00:43:15,040 --> 00:43:17,320
We wanted it to be affordable
so that we could get started.

786
00:43:17,400 --> 00:43:20,520
We've built this
after all the feedback.

787
00:43:21,000 --> 00:43:23,000
The bowling machines
available in the market

788
00:43:23,080 --> 00:43:24,720
are expensive

789
00:43:24,800 --> 00:43:26,320
and operate with electricity.

790
00:43:26,400 --> 00:43:29,280
You said that you sold
around 1,000 machines.

791
00:43:29,360 --> 00:43:32,120
Please share with us your
sales figure and the customer split.

792
00:43:45,320 --> 00:43:47,120
We still don't have
an extensive dealer network.

793
00:43:47,200 --> 00:43:48,520
[sweeping music]

794
00:43:48,600 --> 00:43:50,040
What is your total sales figure?

795
00:44:19,120 --> 00:44:21,400
It's very difficult to manufacture
the non-electric version

796
00:44:21,480 --> 00:44:24,440
and maintain its inventory.

797
00:44:25,880 --> 00:44:27,240
Please tell us the unit economics.

798
00:44:46,120 --> 00:44:47,760
You are in losses?

799
00:44:48,760 --> 00:44:51,200
How do you guys survive? You have
been selling these for five years.

800
00:44:51,280 --> 00:44:53,440
We signed an agreement

801
00:45:04,800 --> 00:45:07,480
- Did they pay you?
- No. We are waiting for the PO.

802
00:45:08,120 --> 00:45:09,440
Talking about
your real competition...

803
00:45:09,520 --> 00:45:10,680
You said that other machines

804
00:45:10,760 --> 00:45:12,960
are expensive, heavy
and consume electricity.

805
00:45:13,040 --> 00:45:14,760
Who are the sellers?
And what is the price?

806
00:45:14,840 --> 00:45:17,240
Leverage Bowling Machines.
They are from Hyderabad.

807
00:45:17,320 --> 00:45:18,560
They have a range of products.

808
00:45:18,680 --> 00:45:21,400
Their starting range is between
Rs. 1 lakh and Rs. 1.5 lakhs.

809
00:45:22,040 --> 00:45:24,840
- Okay! - They also have
machines priced at Rs. 5 lakhs.

810
00:45:53,960 --> 00:45:56,000
Because 40 lakh
registered individual cricketers

811
00:45:56,120 --> 00:45:58,160
play in India.

812
00:45:58,240 --> 00:46:00,600
- Wow!
- And 30,000 cricket clubs,

813
00:46:00,720 --> 00:46:03,680
academies, sports facilities,
and coaching centres are the target.

814
00:46:03,960 --> 00:46:05,880
There are five-thousand
cricket stores.

815
00:46:05,960 --> 00:46:09,200
It means you want to sell products
worth Rs. 500 crores in five years.

816
00:46:09,280 --> 00:46:10,280
Yes. More or less.

817
00:46:11,800 --> 00:46:13,160
Once they start selling
Rs. 40,000 machines,

818
00:46:13,240 --> 00:46:14,120
they could reach Rs. 250 crores.

819
00:46:14,200 --> 00:46:17,280
So you want to achieve sales of
Rs. 250 crores in five years! Fine.

820
00:46:18,480 --> 00:46:20,560
Listen, Pratheek and Vishwanath,

821
00:46:20,640 --> 00:46:22,560
I'm a bit surprised

822
00:46:22,640 --> 00:46:25,520
that you're doing business without
proper market research.

823
00:46:25,600 --> 00:46:27,320
You have been
running it for six years.

824
00:46:28,480 --> 00:46:30,440
The company operating in India
called Leverage...

825
00:46:30,520 --> 00:46:32,520
You have no idea
how big that company is.

826
00:46:32,640 --> 00:46:33,880
[sweeping music]

827
00:46:33,960 --> 00:46:37,360
So I'm doubtful
about your business acumen.

828
00:46:38,960 --> 00:46:39,960
So I'm out.

829
00:46:41,360 --> 00:46:43,160
- Good luck to you.
- Thank you!

830
00:46:43,440 --> 00:46:45,640
I saw your machine
and its performance.

831
00:46:45,880 --> 00:46:47,280
I want to be out of this pitch.

832
00:46:49,160 --> 00:46:52,400
Your manual machine hasn't achieved
the desired level of operation.

833
00:46:52,520 --> 00:46:54,680
And the electric machine
isn't launched yet.

834
00:46:55,680 --> 00:46:57,480
Your business is not even there yet.

835
00:46:57,840 --> 00:47:00,080
For that reason,
I'm out of this pitch.

836
00:47:00,720 --> 00:47:01,840
Thank you very much.

837
00:47:01,920 --> 00:47:04,840
Pratheek and Vishwanath,
your invention

838
00:47:04,920 --> 00:47:08,520
is like a pilot product.

839
00:47:08,840 --> 00:47:12,000
In hardware businesses,

840
00:47:31,840 --> 00:47:35,000
Your journey to reach that point
will be tough.

841
00:47:35,080 --> 00:47:38,360
Because you will compete with
big manufacturers at that stage.

842
00:47:38,440 --> 00:47:41,240
So I don't think it makes sense

843
00:47:41,320 --> 00:47:44,120
to invest in your business
at this stage.

844
00:47:44,200 --> 00:47:45,240
Best of luck!

845
00:47:45,320 --> 00:47:47,160
I think individually,

846
00:47:47,240 --> 00:47:48,520
let alone the small cities,

847
00:47:48,600 --> 00:47:51,560
people in big cities also won't
spend Rs. 50,000 to buy a machine.

848
00:47:52,200 --> 00:47:54,880
And it's not easy to make it cheap.

849
00:47:56,280 --> 00:47:58,800
You may sell them
in the academies though.

850
00:48:00,120 --> 00:48:02,200
But according to me,
it's still in the early stages.

851
00:48:02,320 --> 00:48:03,640
Considering the valuation
you asked for.

852
00:48:03,720 --> 00:48:05,800
Peyush, it's not in the early stages.

853
00:48:05,880 --> 00:48:08,720
This machine isn't unique.

854
00:48:08,800 --> 00:48:11,640
Almost every sport
requires a ball-throwing machine.

855
00:48:11,720 --> 00:48:14,400
Even in cricket,
don't you think machines are used?

856
00:48:14,480 --> 00:48:17,200
England, Australia, India...
Everywhere, machines are used.

857
00:48:18,280 --> 00:48:19,520
The only issue is,

858
00:48:19,640 --> 00:48:22,040
those machines are expensive
in the current times.

859
00:48:22,120 --> 00:48:24,120
Anupam, they are very expensive.

860
00:48:34,000 --> 00:48:35,360
I want to be out for now.

861
00:48:35,440 --> 00:48:39,360
I think your problem
won't be solved by raising funds.

862
00:48:40,000 --> 00:48:41,320
- Thank you!
- Thank you!

863
00:48:41,800 --> 00:48:43,960
I'll tell you honestly,
that I'm a bit confused.

864
00:48:44,840 --> 00:48:48,480
But I'm willing to bet on you.

865
00:48:48,560 --> 00:48:50,480
[suspenseful music]

866
00:48:55,000 --> 00:48:58,720
For that reason,
I'd give you a hefty offer.

867
00:49:00,440 --> 00:49:04,040
Rs. 50 lakhs for 15% equity.

868
00:49:04,480 --> 00:49:06,120
And Rs. 25 lakhs debt

869
00:49:12,800 --> 00:49:14,560
- We have a counteroffer.
- Hey!

870
00:49:14,680 --> 00:49:16,160
[suspenseful music]

871
00:49:16,240 --> 00:49:18,640
Rs. 50 lakhs for 10% equity
and Rs. 25 lakhs debt.

872
00:49:24,280 --> 00:49:26,120
- why your business won't work.
- Right!

873
00:49:26,200 --> 00:49:28,480
And I'm taking a risk.

874
00:49:28,680 --> 00:49:29,800
You have to decide now.

875
00:49:29,920 --> 00:49:31,200
We didn't say that his business
won't succeed.

876
00:49:31,280 --> 00:49:33,080
We said that
we don't find it investible.

877
00:49:33,520 --> 00:49:35,720
Whatever! But nobody made an offer!

878
00:49:35,800 --> 00:49:38,240
You may grab the offer.
Your business will fail anyway.

879
00:49:39,880 --> 00:49:41,320
Please ignore him.

880
00:49:41,440 --> 00:49:43,240
We are confident about our business.

881
00:49:43,360 --> 00:49:46,360
Can we do Rs. 25 lakhs for...

882
00:49:46,600 --> 00:49:47,960
For 7.5% equity?

883
00:49:56,480 --> 00:49:58,960
[suspenseful music]

884
00:49:59,040 --> 00:50:00,680
Namita, accept it. Do you know why?

885
00:50:00,760 --> 00:50:01,960
- Accept it!
- Deal done!

886
00:50:08,240 --> 00:50:09,360
Amazing!

887
00:50:09,440 --> 00:50:12,960
They made something innovative
and innovative products are rare.

888
00:50:13,040 --> 00:50:14,240
Good job!

889
00:50:16,920 --> 00:50:18,800
- Pratheek and Vishwanath,
all the best! - Congratulations!

890
00:50:18,880 --> 00:50:20,480
- Congratulations!
- Good job, guys!

891
00:50:20,560 --> 00:50:23,160
They are going to come back in the
third season as my success story.

892
00:50:23,240 --> 00:50:24,520
- Right?
- Yes. A success story!

893
00:50:24,600 --> 00:50:25,720
- Alright! Thank you!
- Thank you!

894
00:50:25,800 --> 00:50:26,920
Thank you, guys! See you!

895
00:50:27,000 --> 00:50:29,240
[inspirational music]

896
00:51:48,760 --> 00:51:50,840
'Let's watch Shark Xperience.'

897
00:51:50,960 --> 00:51:53,880
'Supriya from Dispur,
Assam, has a question.'

898
00:51:54,480 --> 00:51:57,320
'Hi, Aman! I'm an entrepreneur.'

899
00:51:57,560 --> 00:52:00,960
'Please tell me
how to meet investors.'

900
00:52:01,240 --> 00:52:03,600
'How do I search for them?'

901
00:52:03,720 --> 00:52:05,440
Supriya, you asked a nice question.

902
00:52:05,520 --> 00:52:08,760
I think you may meet investors
at different places.

