1
00:01:32,480 --> 00:01:35,280
'How many people in the world
listen to their hearts'

2
00:01:35,320 --> 00:01:36,680
'and work on it'

3
00:01:36,720 --> 00:01:39,680
'and can present their idea
on national television?'

4
00:01:40,160 --> 00:01:41,880
'GrowFitter rewards app'

5
00:01:42,000 --> 00:01:44,640
'takes care of both,
health and wealth. - Oh!'

6
00:01:45,680 --> 00:01:47,760
'Tweek Gloves
is a smart wearable'

7
00:01:47,880 --> 00:01:50,240
'that captures an athlete's
motion in 3D.'

8
00:01:50,360 --> 00:01:54,120
'Scrapshala is a campaign to
reduce growing waste output.'

9
00:01:54,600 --> 00:01:58,640
'On2Cook is the fastest
cooking device on the planet.'

10
00:01:58,760 --> 00:02:00,520
- 'We got you Twee-In-One.
- Wow!'

11
00:02:00,560 --> 00:02:03,320
'A brand that makes reversible
and convertible clothing.'

12
00:02:03,400 --> 00:02:04,560
'Twee-In-One?'

13
00:02:05,360 --> 00:02:09,200
'This tank may be a stop on the
journey of these high thinkers.'

14
00:02:09,720 --> 00:02:13,040
- 'You've taken no orders yet?
- We haven't fixed a price yet.'

15
00:02:13,480 --> 00:02:15,600
'How long will that take?'

16
00:02:15,920 --> 00:02:18,560
'Maybe not finding investment
may upset them.'

17
00:02:18,680 --> 00:02:21,720
'If you sell one lehnga at home
you can earn 2 lakh.'

18
00:02:21,840 --> 00:02:23,640
'Why waste your time?'

19
00:02:23,760 --> 00:02:26,280
'I don't think you are here
for funding today.'

20
00:02:26,400 --> 00:02:28,280
'You're here for promotion.'

21
00:02:28,400 --> 00:02:32,320
'But those into entrepreneurship
may win only once'

22
00:02:32,440 --> 00:02:34,520
'but they never lose.'

23
00:02:36,280 --> 00:02:40,360
'Sanandan, you're like an artist
who loves his art'

24
00:02:40,480 --> 00:02:44,400
'and doesn't want to take it to
the people to avoid criticism.'

25
00:02:44,520 --> 00:02:47,640
'It's my promise that I will
disrupt the cooking industry.'

26
00:02:48,880 --> 00:02:51,480
- 'I'll make you an offer.
- I'll make you an offer.'

27
00:02:51,600 --> 00:02:53,880
'Oh, my God!'

28
00:02:54,000 --> 00:02:56,680
'All seven sharks
wish to meet you.'

29
00:02:56,800 --> 00:02:59,240
'Just think and merge.'

30
00:03:22,000 --> 00:03:25,320
- Hi, Sharks! - Hi!
- Hi, Sharks!

31
00:03:25,600 --> 00:03:29,800
- I'm an ordinary citizen.
- I'm an aware citizen.

32
00:03:30,920 --> 00:03:35,720
Oh! Diwali is round the corner
and the store is a mess.

33
00:03:36,120 --> 00:03:38,240
Let me clear some trash.

34
00:03:38,600 --> 00:03:41,640
This newspaper is useless now.

35
00:03:45,920 --> 00:03:50,200
This table organiser is made
from newspaper rollings.

36
00:03:53,480 --> 00:03:57,520
This bicycle chain is broken.

37
00:03:59,520 --> 00:04:02,360
I bought this key-holder
from Scrapshala today.

38
00:04:03,600 --> 00:04:07,400
Its hooks are made from
old motorbike and bicycle chain.

39
00:04:07,880 --> 00:04:11,320
Well done! - These audio
cassettes are obsolete now.

40
00:04:11,800 --> 00:04:13,680
I better discard them.

41
00:04:13,800 --> 00:04:17,880
This Ghats of Banaras painting
is made on audio cassette base.

42
00:04:24,160 --> 00:04:27,520
I am Madhu Shah.
She's my daughter Shikha Shah.

43
00:04:27,920 --> 00:04:29,840
Hello, Sharks!
We're from Banaras.

44
00:04:29,960 --> 00:04:33,000
As per CPCB data
every day in Mumbai

45
00:04:33,120 --> 00:04:36,760
7 lakh kilo non-biodegradable
waste is generated.

46
00:04:38,280 --> 00:04:41,080
90 percent of it
ends up in landfills.

47
00:04:41,560 --> 00:04:44,040
Scrapshala and its products
and services

48
00:04:44,160 --> 00:04:47,840
are an attempt to reduce
these growing landfills.

49
00:04:49,840 --> 00:04:52,160
Our products and services
can be used for

50
00:04:52,280 --> 00:04:54,920
home decor, lifestyle
and gifting.

51
00:04:55,040 --> 00:04:58,400
Like this table and stool
made from eco-brick.

52
00:04:58,520 --> 00:05:03,000
This entire product is made from
15 kilo single use plastic.

53
00:05:03,480 --> 00:05:06,680
All Scrapshala products are
handmade by artisans

54
00:05:06,800 --> 00:05:09,360
situated around Banaras.

55
00:05:11,160 --> 00:05:13,280
From a home balcony
to a big workshop.

56
00:05:13,640 --> 00:05:15,680
From 1 artisan to 15 artisans.

57
00:05:15,800 --> 00:05:18,720
More than 500 products designs.
More than 5000 customers.

58
00:05:18,840 --> 00:05:21,440
Orders from Banaras
to all over India

59
00:05:21,560 --> 00:05:23,720
and support from
lots of strangers.

60
00:05:23,840 --> 00:05:26,920
The journey from 2016 to 2021

61
00:05:27,040 --> 00:05:30,360
turned Scrapshala from
a company to a campaign

62
00:05:30,480 --> 00:05:33,240
which is ready to promote
up cycling in an organised way

63
00:05:33,360 --> 00:05:36,160
to every corner in India.

64
00:05:36,280 --> 00:05:39,480
We seek a 50 lakh investment
for Scrapshala

65
00:05:39,600 --> 00:05:42,160
in return for 10 percent equity.

66
00:05:43,520 --> 00:05:45,520
Shiva's soul lies in Kashi.

67
00:05:45,640 --> 00:05:48,000
Scrapshala's identity
lies in Kashi.

68
00:05:48,120 --> 00:05:51,920
We will reduce waste
in the nation through art.

69
00:05:52,040 --> 00:05:56,440
We will teach women skills
and increase their self-esteem.

70
00:05:56,560 --> 00:06:00,360
Which Shark would like to
join us

71
00:06:00,760 --> 00:06:05,280
and be our proud supporter?

72
00:06:05,480 --> 00:06:09,720
- That's great.. - Very good..
- That's a great poetry..

73
00:06:10,120 --> 00:06:11,560
- Thank you..
- Very beautiful.

74
00:06:13,000 --> 00:06:14,880
This really reminds me
of my mother.

75
00:06:16,960 --> 00:06:19,720
- Did you write the poem?
- I'm a poet

76
00:06:19,760 --> 00:06:21,440
and I have a book published too.

77
00:06:21,880 --> 00:06:22,960
Oh, wow..

78
00:06:23,000 --> 00:06:24,480
It was a condition of mom's

79
00:06:24,520 --> 00:06:26,200
to be allowed to say
poetry if she is

80
00:06:26,240 --> 00:06:27,400
to come here with me.

81
00:06:28,600 --> 00:06:29,600
How sweet!

82
00:06:29,640 --> 00:06:31,520
My mother too writes poetry

83
00:06:31,520 --> 00:06:33,040
and she also has
a published book.

84
00:06:34,400 --> 00:06:36,000
I'm glad to meet you.

85
00:06:36,840 --> 00:06:38,600
- Welcome to 'Shark Tank'.
- Thank you.

86
00:06:38,800 --> 00:06:42,440
I think a mother-daughter pair
of entrepreneurs

87
00:06:42,480 --> 00:06:43,520
is quite rare.

88
00:06:43,560 --> 00:06:47,080
How is it like for you guys
to be working together?

89
00:06:47,160 --> 00:06:50,680
Why did you start this?
How did you reach this decision?

90
00:06:50,720 --> 00:06:53,400
When I was a child, my mother
had developed an interest in me

91
00:06:53,760 --> 00:06:55,640
to make something new
out of old things.

92
00:06:56,080 --> 00:06:58,400
I grew up with this interest.

93
00:06:58,640 --> 00:07:01,800
When I make something
out of a plastic bottle

94
00:07:01,840 --> 00:07:04,840
instead of throwing it to trash,
I feel like

95
00:07:04,880 --> 00:07:06,240
I've contributed to the country.

96
00:07:07,080 --> 00:07:10,240
And so, I started
with making small products.

97
00:07:10,440 --> 00:07:12,600
During the time Shika
studied in IIT Madras

98
00:07:12,600 --> 00:07:14,640
I'd send her photographs
of them.

99
00:07:14,800 --> 00:07:16,800
This encouraged me more.

100
00:07:17,360 --> 00:07:20,200
This has gone so well now

101
00:07:20,240 --> 00:07:23,840
it's gaining its own identity
in both India and abroad.

102
00:07:26,160 --> 00:07:28,760
So you guys started
this in 2016.

103
00:07:29,040 --> 00:07:32,120
Did you study engineering
in IIT Madras?

104
00:07:32,400 --> 00:07:34,440
No, I'd gone there to execute

105
00:07:34,480 --> 00:07:36,800
at the incubation cell

106
00:07:36,840 --> 00:07:40,040
the RTBI, Rural Technology
and Business Incubator.

107
00:07:40,040 --> 00:07:41,800
After I returned in 2012

108
00:07:42,080 --> 00:07:44,760
we put our first painter
on our house's balcony

109
00:07:44,800 --> 00:07:47,840
and got a few beer
bottles painted.

110
00:07:50,120 --> 00:07:51,720
Varanasi is famous for tourism.

111
00:07:51,720 --> 00:07:54,280
Yes. - There are many high-end
cafes there.

112
00:07:54,320 --> 00:07:55,920
We gave them our bottles

113
00:07:55,920 --> 00:07:58,320
and asked to replace
them with plastic bottles.

114
00:07:58,640 --> 00:08:00,760
Within 10 days,
we got too many orders

115
00:08:00,800 --> 00:08:02,720
and had to hire another artisan.

116
00:08:03,000 --> 00:08:04,520
That was the start
of our journey.

117
00:08:04,800 --> 00:08:05,720
Wow..

118
00:08:08,480 --> 00:08:10,240
This is just to show
the quality.

119
00:08:10,240 --> 00:08:12,960
All our products
are hand painted.

120
00:08:15,200 --> 00:08:16,080
Pen stand..

121
00:08:16,280 --> 00:08:18,080
Captain America and Hulk.

122
00:08:19,960 --> 00:08:21,120
Oh, wow! It's heavy!

123
00:08:21,400 --> 00:08:24,040
That's a keyboard journal.
You can check this also.

124
00:08:24,040 --> 00:08:26,280
These are coasters..

125
00:08:26,280 --> 00:08:27,720
This is reclaimed pinewood.

126
00:08:27,880 --> 00:08:29,120
This is Vineeta's quote

127
00:08:29,160 --> 00:08:31,040
'what doesn't kill you,
makes you stronger.'

128
00:08:31,040 --> 00:08:32,680
- We did a..
- Very good..

129
00:08:32,800 --> 00:08:34,760
Is this available
on your website.

130
00:08:35,240 --> 00:08:37,960
Okay. I'll definitely get this
one and this one.. - Well..

131
00:08:38,000 --> 00:08:39,160
Definitely, ma'am.

132
00:08:39,320 --> 00:08:40,360
Thank you..

133
00:08:42,880 --> 00:08:44,160
Shika, tell me something.

134
00:08:44,440 --> 00:08:47,040
Have you been doing business
on this for five years? - Yes.

135
00:08:47,080 --> 00:08:49,080
What were your sales
in the last year?

136
00:08:49,120 --> 00:08:50,280
It's Rs. 27 Lakhs.

137
00:08:50,320 --> 00:08:51,960
Why are you running this

138
00:08:52,320 --> 00:08:54,720
business as a website?

139
00:08:54,760 --> 00:08:56,560
You need to bring in traffic.

140
00:08:56,600 --> 00:08:58,520
- Yes.
- Amazon already has traffic.

141
00:08:58,560 --> 00:09:02,160
Why don't you run
a storefront there?

142
00:09:02,200 --> 00:09:04,680
Wouldn't that be cheaper
per customer?

143
00:09:04,680 --> 00:09:07,440
Our currents sales..
Well, in October 2020

144
00:09:07,440 --> 00:09:10,600
we opened our first upcycled
retail store in Varanasi..

145
00:09:10,720 --> 00:09:12,320
The entire store
is also upcycled

146
00:09:12,360 --> 00:09:15,160
made of waste materials,
made of our artisans.

147
00:09:15,680 --> 00:09:18,360
We started our e-commerce
website last year.

148
00:09:18,400 --> 00:09:21,880
Before that, we sold through
websites like Flipkart

149
00:09:21,880 --> 00:09:25,280
because we knew we wouldn't
get traffic on our own website.

150
00:09:25,800 --> 00:09:29,280
We got to learn in our journey
of entrepreneurship

151
00:09:29,720 --> 00:09:33,240
that a business shouldn't be
expanded but grown leanly.

152
00:09:33,440 --> 00:09:36,480
We've always run
the business leanly.

153
00:09:36,520 --> 00:09:39,040
Okay. - In fact, even during the
pandemic, we didn't incur losses

154
00:09:39,040 --> 00:09:41,400
or fire any of our artisans.

155
00:09:41,680 --> 00:09:44,600
The business was so lean
that it was easy to survive.

156
00:09:45,640 --> 00:09:49,320
We want to open retail outlets
in big cities like Mumbai

157
00:09:49,320 --> 00:09:51,800
where people can experience
or products physically

158
00:09:51,840 --> 00:09:54,000
- and get educated on them.
- If you're online

159
00:09:54,000 --> 00:09:55,680
you don't need
to go into big cities.

160
00:09:55,720 --> 00:09:57,280
You can get as much
traffic online

161
00:09:57,320 --> 00:09:58,720
as you could from a big city.

162
00:09:59,520 --> 00:10:01,640
Yes, sir,
but it's a common product.

163
00:10:01,920 --> 00:10:04,160
When one is told that a product
has been upcycled from waste

164
00:10:04,200 --> 00:10:06,560
it immediately get associated
with negative feelings.

165
00:10:06,800 --> 00:10:07,800
Yes..

166
00:10:08,040 --> 00:10:10,200
When they physically feel
the difference from

167
00:10:10,240 --> 00:10:11,120
their expectations

168
00:10:11,120 --> 00:10:12,960
we'll get the pull
from the market.

169
00:10:14,240 --> 00:10:15,960
Why do you pronounce it, then?

170
00:10:16,000 --> 00:10:18,040
Your business' name
is Scrapshala.

171
00:10:20,200 --> 00:10:23,200
It was the brand name in 2016

172
00:10:23,440 --> 00:10:25,440
- and we never changed it..
- You get it, though.

173
00:10:25,480 --> 00:10:26,480
- It's becoming your weakness.
- Yes..

174
00:10:26,800 --> 00:10:30,200
Anupam,
I don't think it's a weakness.

175
00:10:33,000 --> 00:10:34,760
Purpose driven brands

176
00:10:35,040 --> 00:10:37,040
is what everyone likes today.

177
00:10:37,520 --> 00:10:39,800
When you say that you made such

178
00:10:39,800 --> 00:10:41,560
beautiful things from scrap

179
00:10:41,880 --> 00:10:44,400
it's a matter of pride..

180
00:10:46,400 --> 00:10:48,280
- I don't think it has..
- I don't agree.

181
00:10:48,320 --> 00:10:51,400
I think purpose driven brands
are different from

182
00:10:51,720 --> 00:10:52,680
calling your brands 'scrap'.

183
00:10:54,080 --> 00:10:55,000
'Scrapshala'..

184
00:10:55,000 --> 00:10:57,200
You're making
beautiful things from 'scrap'

185
00:10:57,240 --> 00:10:59,600
for which you have a 'school'.

186
00:10:59,840 --> 00:11:01,440
It's a difference of opinion,
then. - Yes.

187
00:11:03,320 --> 00:11:05,360
The challenge would be

188
00:11:05,560 --> 00:11:08,840
Instagram from where you can
scale up the maximum

189
00:11:09,200 --> 00:11:12,240
for instance, let me tell
you how you convert leads

190
00:11:12,440 --> 00:11:15,160
from Instagram is through the
blue bottle and yellow plate.

191
00:11:15,360 --> 00:11:18,880
Their pictures are
very tempting. - Correct!

192
00:11:19,080 --> 00:11:22,840
- They shop. - Correct!
- The more you scale up

193
00:11:23,040 --> 00:11:26,160
people would want a good-looking
product at the best price.

194
00:11:26,360 --> 00:11:29,560
The challenge in upcycling

195
00:11:29,760 --> 00:11:32,600
is an effective
manufacturing cost

196
00:11:32,800 --> 00:11:36,280
is higher than a non-upcycled
product. - Absolutely.

197
00:11:36,480 --> 00:11:38,320
- The work is more.
- True.

198
00:11:38,520 --> 00:11:41,720
So competing with
non-upcycling people

199
00:11:41,920 --> 00:11:43,360
becomes a challenge.

200
00:11:43,560 --> 00:11:45,960
Because your margins
are lower than theirs.

201
00:11:46,160 --> 00:11:49,840
If no margins then it
means no marketing. No ads.

202
00:11:50,040 --> 00:11:52,720
Hence, upcycling angle

203
00:11:52,960 --> 00:11:55,520
is too challenging this way.

204
00:11:57,200 --> 00:11:59,040
I won't be able to
invest in this business

205
00:11:59,240 --> 00:12:00,480
as I don't think
it's scalable.

206
00:12:01,280 --> 00:12:04,800
All the very best! I would
personally like to help out.

207
00:12:06,320 --> 00:12:10,360
It's tough but
it's noble work.

208
00:12:10,560 --> 00:12:14,760
I am feeling bad to opt out but
I am out of this, Ms. Madhu.

209
00:12:17,120 --> 00:12:21,000
I will not be able to partner
with you on this growth journey.

210
00:12:21,200 --> 00:12:22,920
So, all the best from my side.

211
00:12:23,720 --> 00:12:26,840
- Thank you.
- I feel this business of yours

212
00:12:27,040 --> 00:12:30,920
is more of an artisanal
or boutique business.

213
00:12:32,640 --> 00:12:33,920
Every piece is unique

214
00:12:34,120 --> 00:12:36,240
and it will take effort for
you to sell every piece.

215
00:12:36,440 --> 00:12:39,680
If you exhibit it
in flee markets

216
00:12:39,880 --> 00:12:42,720
you might be able to sell it.

217
00:12:43,480 --> 00:12:47,080
But selling it online might
not make it as fast moving.

218
00:12:47,280 --> 00:12:50,240
Investing won't
guarantee any sale.

219
00:12:50,720 --> 00:12:54,160
- Okay.
- As per that, I don't feel

220
00:12:54,520 --> 00:12:55,880
that this is an
investable business.

221
00:12:57,520 --> 00:12:58,640
Hence, I am out too.

222
00:13:01,120 --> 00:13:02,920
Ms. Madhu and Shikha

223
00:13:03,640 --> 00:13:05,520
I've been looking at your
products since you came in.

224
00:13:05,720 --> 00:13:07,760
I didn't find a differentiator

225
00:13:08,040 --> 00:13:10,400
or a unique aspect

226
00:13:10,560 --> 00:13:13,600
hasn't surfaced to me yet.

227
00:13:15,160 --> 00:13:16,960
Market is so cluttered

228
00:13:17,680 --> 00:13:19,560
and are filled with such
products from scrap.

229
00:13:19,760 --> 00:13:21,640
And for that reason,
I am sorry I am out.

230
00:13:23,440 --> 00:13:26,520
Investor doesn't come forward
as a friend or acquaintance.

231
00:13:26,720 --> 00:13:29,640
They demand a return
on investment.

232
00:13:29,840 --> 00:13:31,760
I don't think you are
at that stage yet.

233
00:13:31,960 --> 00:13:36,280
I am sorry I can't
associate with you.

234
00:13:36,560 --> 00:13:38,640
I will have to opt out.
But let me tell you again

235
00:13:38,840 --> 00:13:41,640
that I wish you all the
best Shikha and Madhu.

236
00:13:41,840 --> 00:13:43,600
Thank you very much for coming.

237
00:13:43,800 --> 00:13:44,640
Thank you.

238
00:13:44,840 --> 00:13:46,680
- Thank you.
- Thank you so much.

239
00:14:16,560 --> 00:14:18,200
Fresh tomatoes!

240
00:14:19,280 --> 00:14:21,680
I haven't sold a thing since
morning. Please buy some.

241
00:14:22,280 --> 00:14:24,720
- How much?
- Rs. 2 per kilo.

242
00:14:25,920 --> 00:14:28,080
Have the prices dropped?

243
00:14:28,280 --> 00:14:29,040
These tomatoes look too
good to be so cheap.

244
00:14:29,240 --> 00:14:32,360
No, they are at Rs. 12 per kilo.

245
00:14:32,560 --> 00:14:35,160
But if I don't sell them today
they will be rotten tomorrow.

246
00:14:35,360 --> 00:14:36,360
And I'll have to
throw them away.

247
00:14:37,040 --> 00:14:38,880
Don't worry.
We'll take care of it.

248
00:14:40,920 --> 00:14:43,200
Greetings! I am Nikki Kumar Jha.

249
00:14:43,400 --> 00:14:44,520
I am Rashmi Jha.

250
00:14:44,720 --> 00:14:48,160
We siblings are from a tiny
village from Bhagalpur, Bihar.

251
00:14:48,480 --> 00:14:51,240
Sharks, the burning problem
that you just witnessed

252
00:14:51,440 --> 00:14:53,680
does not persist only
for such street hawkers.

253
00:14:53,880 --> 00:14:56,760
This is faced by more than 10
crores of farmers of our nation.

254
00:14:56,920 --> 00:14:58,840
And crores of people who trade
in fruits and vegetables.

255
00:14:59,040 --> 00:15:01,920
It's not that it
has not been solved.

256
00:15:02,160 --> 00:15:04,480
Many solutions were
brought in to sort this.

257
00:15:04,680 --> 00:15:08,800
But no solution could be
decentralised to an extent

258
00:15:09,000 --> 00:15:10,280
that it could reach them.

259
00:15:10,480 --> 00:15:13,480
In order to sort out
their problem we have

260
00:15:19,120 --> 00:15:20,680
Sabzi Kothi!

261
00:15:20,920 --> 00:15:22,000
Sabzi Kothi!

262
00:15:23,600 --> 00:15:25,520
We have our adorable product,
Sabzi Kothi.

263
00:15:25,560 --> 00:15:29,840
It's a storage where we
store fruits and vegetables.

264
00:15:29,920 --> 00:15:32,160
It increases the life
of vegetables and fruits

265
00:15:32,240 --> 00:15:33,240
by 3 to 30 days.

266
00:15:33,640 --> 00:15:37,840
It keeps them fresh and safe.

267
00:15:38,160 --> 00:15:40,640
And you will be surprised
to know this

268
00:15:40,960 --> 00:15:44,920
that without using
any chemical, refrigerator

269
00:15:45,400 --> 00:15:47,240
and preservative

270
00:15:47,560 --> 00:15:49,760
it increases the life
of vegetables and fruits.

271
00:15:51,000 --> 00:15:54,000
Starting from Attock to Cuttack,
from Kashmir to Kanyakumari

272
00:15:54,240 --> 00:15:56,320
at any temperature,
in any e-rickshaw

273
00:15:56,400 --> 00:15:59,000
cart, truck or train,
it can be deployed.

274
00:15:59,360 --> 00:16:01,720
And to run this, it needs
only 10 watt electricity

275
00:16:01,840 --> 00:16:05,440
which you use to charge
your cell phone.

276
00:16:05,840 --> 00:16:08,320
And it needs 2 litres
of water in one week.

277
00:16:08,400 --> 00:16:09,680
And it has zero maintenance.

278
00:16:10,200 --> 00:16:11,960
Sharks, the place
I have come from

279
00:16:12,360 --> 00:16:16,680
I've seen vegetables and fruits
worth crores getting spoiled.

280
00:16:17,280 --> 00:16:19,760
We want to bring a revolution
in the field of agriculture

281
00:16:20,120 --> 00:16:21,960
through 'Sabji Kothi'.

282
00:16:22,400 --> 00:16:24,680
And we want to protect
the environment too.

283
00:16:25,040 --> 00:16:27,920
We would like to invite you
to be part of this.

284
00:16:28,080 --> 00:16:31,520
And we ask for Rs. 60 lakh

285
00:16:31,760 --> 00:16:35,760
for 2.5 per cent equity
of our company.

286
00:16:37,720 --> 00:16:39,520
Nikhil and Rashmi,
welcome to 'Shark Tank'.

287
00:16:39,680 --> 00:16:41,440
What's the valuation
of your company?

288
00:16:41,520 --> 00:16:44,280
The valuation is
around Rs. 20 crores.

289
00:16:44,680 --> 00:16:46,600
First, tell me
how old you are.

290
00:16:46,720 --> 00:16:49,120
How come you entered
in this field?

291
00:16:49,200 --> 00:16:50,600
Did you study on this?

292
00:16:51,000 --> 00:16:54,040
How did you get this idea
to solve this problem?

293
00:16:54,640 --> 00:16:56,920
It's very interesting.
My background is..

294
00:16:57,040 --> 00:17:00,080
I am doing my PhD in design
from IIT, Kanpur. - Wow!

295
00:17:00,400 --> 00:17:03,920
Wow! - Product designing
is my passion.

296
00:17:04,240 --> 00:17:05,720
Before that, I did my masters

297
00:17:06,200 --> 00:17:07,920
in Ecology
and Environmental Science

298
00:17:08,160 --> 00:17:11,520
from the oldest university of
this world, Nalanda University.

299
00:17:11,640 --> 00:17:13,040
- Wow!
- Before that

300
00:17:13,160 --> 00:17:15,080
I did my engineering
in Electrical and Electronics.

301
00:17:15,360 --> 00:17:17,480
My diverse technical
background

302
00:17:18,200 --> 00:17:21,520
helped me to design
'Sabji Kothi'.

303
00:17:21,720 --> 00:17:22,880
Is Rashmi an engineer too?

304
00:17:23,080 --> 00:17:25,600
- I have done Biotechnology.
- I see. - So..

305
00:17:25,800 --> 00:17:27,000
I take care
of the science part.

306
00:17:27,080 --> 00:17:29,520
Which vegetable needs to be
stored at which temperature..

307
00:17:29,600 --> 00:17:31,400
Or what would be the
science behind that..

308
00:17:31,840 --> 00:17:33,360
I take care of that.

309
00:17:33,440 --> 00:17:35,880
My brother takes care of
the technical part. - Wow..

310
00:17:36,040 --> 00:17:38,000
Did you join college
when you were 10 years old?

311
00:17:39,360 --> 00:17:41,360
Because you are not
looking so old.

312
00:17:41,720 --> 00:17:43,600
And you have completed
3 to 4 degrees.

313
00:17:43,840 --> 00:17:46,520
He is 26 years old.
I am 21 years old.

314
00:17:46,640 --> 00:17:47,920
What's your plan with this?

315
00:17:48,000 --> 00:17:52,320
Sir, I request you to come
and see the product.

316
00:17:58,360 --> 00:18:00,600
This is a small device
which is fixed inside.

317
00:18:00,800 --> 00:18:05,040
Any fruit and vegetable emits
a gas named ethylene.

318
00:18:05,120 --> 00:18:06,120
C2H4 gas.

319
00:18:06,320 --> 00:18:07,280
Because of ethylene gas

320
00:18:07,360 --> 00:18:09,560
fruits and vegetables
become ripe

321
00:18:09,800 --> 00:18:10,800
and they get spoiled too.

322
00:18:10,880 --> 00:18:12,160
I mean, fruits and vegetables
emit this gas.

323
00:18:12,240 --> 00:18:13,600
Later, this gas acts on them.

324
00:18:14,040 --> 00:18:16,480
This ethylene gas..
What others have done

325
00:18:16,520 --> 00:18:18,240
they arrest the gas inside.

326
00:18:18,440 --> 00:18:20,680
They don't let
the gas come out.

327
00:18:20,880 --> 00:18:22,920
So they won't become ripe.
And they won't get spoiled too.

328
00:18:23,080 --> 00:18:24,440
But what we have done..

329
00:18:24,600 --> 00:18:28,120
It's a natural process.
Ethylene will come out.

330
00:18:28,400 --> 00:18:29,280
If it won't come out

331
00:18:29,480 --> 00:18:30,680
it will have an impact
on our health.

332
00:18:30,840 --> 00:18:32,840
We are paying a price
for that by consuming

333
00:18:32,920 --> 00:18:33,880
fruits and vegetables
stored in the fridge.

334
00:18:34,200 --> 00:18:36,120
We thought of letting
this gas come out.

335
00:18:36,280 --> 00:18:37,240
Once it comes out

336
00:18:37,680 --> 00:18:39,640
we electronically oxidise it

337
00:18:39,880 --> 00:18:41,440
in carbon dioxide,
hydrogen water vapour.

338
00:18:41,720 --> 00:18:43,120
It was the one part, sir.

339
00:18:43,520 --> 00:18:45,680
The second part is,
fruits and vegetables

340
00:18:45,800 --> 00:18:48,040
are susceptible
to pathogen attack.

341
00:18:48,440 --> 00:18:50,720
If the fruit is acidic
in nature

342
00:18:50,840 --> 00:18:51,920
fungus will attack.

343
00:18:52,040 --> 00:18:54,640
If it is basic in nature,
bacteria will attack.

344
00:18:54,800 --> 00:18:57,440
So we have made this chamber
near sterile.

345
00:18:57,760 --> 00:19:01,000
Bacteria and fungus won't
be able to grow inside.

346
00:19:01,280 --> 00:19:03,480
The third and very
important part was..

347
00:19:03,600 --> 00:19:06,120
We need to keep
the vegetables fresh.

348
00:19:06,240 --> 00:19:07,320
To keep vegetables fresh

349
00:19:07,560 --> 00:19:09,800
we have created
high humid zone.

350
00:19:12,280 --> 00:19:14,520
This device..
Does it create humidity?

351
00:19:15,040 --> 00:19:18,200
- This creates humidity.
- And capturing ethylene gas..

352
00:19:18,280 --> 00:19:20,920
- Which device does that?
- It's fixed inside, sir.

353
00:19:21,080 --> 00:19:24,480
- We.. - Inside this box.
- It's fixed inside this box.

354
00:19:24,560 --> 00:19:27,480
- And to create near sterile..
- The battery is fixed inside?

355
00:19:27,560 --> 00:19:28,720
Yes, the battery
is fixed inside.

356
00:19:29,320 --> 00:19:30,200
Thank you.

357
00:19:32,440 --> 00:19:33,840
It's a very good technology.

358
00:19:34,520 --> 00:19:37,280
- It has potential.
- If it works

359
00:19:38,280 --> 00:19:41,360
- it's incredible. - Yes.
- What are the sizes available?

360
00:19:41,760 --> 00:19:43,560
250 kg, 500 kg
and 1000 kg.

361
00:19:43,840 --> 00:19:45,640
What are the selling price
and the cost price?

362
00:19:46,040 --> 00:19:47,280
The selling price is Rs. 10,000

363
00:19:47,360 --> 00:19:49,080
and we need to spend
Rs. 5000 to make this.

364
00:19:49,240 --> 00:19:50,120
Rs. 10,000!

365
00:19:51,360 --> 00:19:53,800
Tell me one thing.

366
00:19:54,040 --> 00:19:56,120
You control the humidity.

367
00:19:56,720 --> 00:19:58,680
You capture ethylene gas.

368
00:19:58,760 --> 00:20:03,080
That white colour, small,
pump type device, does the both.

369
00:20:04,120 --> 00:20:05,400
Did it ever come to your mind

370
00:20:05,600 --> 00:20:09,080
that you will make
this your product?

371
00:20:09,560 --> 00:20:11,480
Capturing ethylene
will be your product

372
00:20:11,920 --> 00:20:12,880
and you start selling
in warehouse.

373
00:20:13,000 --> 00:20:15,320
The places which are
used as storage..

374
00:20:15,640 --> 00:20:18,920
After installing this unit
they can store as their wish.

375
00:20:19,000 --> 00:20:23,040
You have used PVC
and made a tent..

376
00:20:23,480 --> 00:20:24,640
Don't you think
it's too gimmicky?

377
00:20:24,920 --> 00:20:27,720
If you keep
fruits and vegetables

378
00:20:27,960 --> 00:20:30,120
at a place where

379
00:20:30,200 --> 00:20:31,680
fungus is already present

380
00:20:31,840 --> 00:20:33,600
the fungus will
start multiplying.

381
00:20:33,920 --> 00:20:36,640
So, the outer covering
is necessary

382
00:20:36,720 --> 00:20:39,960
to avoid the pathogenic attack.

383
00:20:40,560 --> 00:20:41,640
Okay, I agree

384
00:20:41,800 --> 00:20:43,720
that the outer part
is necessary.

385
00:20:43,920 --> 00:20:46,840
So, why didn't you create it
big rather than

386
00:20:46,920 --> 00:20:47,880
creating something
of a crate's size?

387
00:20:48,000 --> 00:20:50,080
Sir, we have made it
to the size of a bigger crate.

388
00:20:50,160 --> 00:20:51,400
- The 40 kilogram one.
- I'm talking about

389
00:20:51,480 --> 00:20:52,480
- the standard crate.
- Yes.

390
00:20:52,640 --> 00:20:54,120
There is an issue

391
00:20:54,240 --> 00:20:55,160
when it comes
to the standard crates.

392
00:20:55,320 --> 00:20:57,840
The 20 percent area
of the crate gets occupied.

393
00:20:57,960 --> 00:21:00,040
Because this gadget needs
water too.

394
00:21:00,200 --> 00:21:01,840
We have to make a separate
chamber for storing water.

395
00:21:01,920 --> 00:21:03,880
So, almost 20 percent area..

396
00:21:04,040 --> 00:21:05,400
No, that's not the case.

397
00:21:05,440 --> 00:21:07,240
You can definitely create

398
00:21:07,360 --> 00:21:08,880
a system just like
the one used for

399
00:21:08,920 --> 00:21:11,360
- plant irrigation.
- True.

400
00:21:11,440 --> 00:21:12,840
Small tanks can be prepared
and water can flow

401
00:21:12,920 --> 00:21:14,520
through a central system.

402
00:21:14,760 --> 00:21:15,840
That is possible.

403
00:21:15,920 --> 00:21:18,040
Yes, that's possible. - If we
consider the elaborate system.

404
00:21:18,200 --> 00:21:20,120
If you want to sell it

405
00:21:20,240 --> 00:21:21,640
to the vegetable seller

406
00:21:21,760 --> 00:21:23,240
what's your distribution

407
00:21:23,320 --> 00:21:25,520
strategy going to be?

408
00:21:25,760 --> 00:21:28,760
Sir, we want to go ahead
with micro financing

409
00:21:28,880 --> 00:21:31,360
were they can get this product

410
00:21:31,480 --> 00:21:32,920
for Rs. 1000 or Rs. 1500

411
00:21:33,040 --> 00:21:36,240
and we can get a rent
of Rs. 300 or Rs. 400 per month.

412
00:21:36,440 --> 00:21:38,320
So, you'll need the help
of a big organization.

413
00:21:38,440 --> 00:21:40,320
Absolutely.

414
00:21:40,720 --> 00:21:44,160
So, when we join you..

415
00:21:44,360 --> 00:21:46,640
We request you all to..

416
00:21:46,680 --> 00:21:48,760
So far have gotten
any funding?

417
00:21:48,800 --> 00:21:51,240
We got invent funding

418
00:21:51,280 --> 00:21:52,480
two years back.

419
00:21:52,680 --> 00:21:54,200
The valuation was Rs. 5 Crore

420
00:21:54,280 --> 00:21:55,680
when this
was in the ideation stage.

421
00:21:55,800 --> 00:21:57,240
- How much did you borrow?
- Rs. 15 lakh.

422
00:21:58,000 --> 00:22:01,240
Then we won several
prestigious grands

423
00:22:01,440 --> 00:22:03,200
because this is a very
impactful product.

424
00:22:03,400 --> 00:22:06,040
This has got several national
and international awards.

425
00:22:06,200 --> 00:22:09,840
It will get awards

426
00:22:09,960 --> 00:22:11,440
because the product is powerful.

427
00:22:11,480 --> 00:22:12,440
Right now we are talking
about funding.

428
00:22:12,480 --> 00:22:14,520
So, how the valuation
changed from Rs. 5 Crores

429
00:22:14,640 --> 00:22:16,360
to Rs. 24 Crores?

430
00:22:16,720 --> 00:22:20,360
Sir, this is a very impactful
product.

431
00:22:20,480 --> 00:22:22,520
Understood. But why the
valuation is Rs. 24 Crore?

432
00:22:23,040 --> 00:22:27,160
We took funds based on
Rs. 5 Crore valuation.

433
00:22:27,400 --> 00:22:30,520
Since then we made continuous
improvements in the product.

434
00:22:30,920 --> 00:22:33,280
And now we have
orders too.

435
00:22:33,440 --> 00:22:35,760
And we have already set up
a factory

436
00:22:35,880 --> 00:22:37,920
with our own money.

437
00:22:38,040 --> 00:22:40,440
I'll tell you something.
You got really confused.

438
00:22:40,880 --> 00:22:42,560
You have to create

439
00:22:42,600 --> 00:22:43,680
just a crate.

440
00:22:44,120 --> 00:22:45,760
You should name it smart crate.

441
00:22:46,120 --> 00:22:48,560
And you should attach
the miniature versions

442
00:22:48,720 --> 00:22:51,120
of all this to that crate.

443
00:22:51,160 --> 00:22:54,440
I should be able
to keep at least 18 kilograms

444
00:22:54,640 --> 00:22:58,600
of vegetables without worrying
about they getting spoiled.

445
00:22:59,640 --> 00:23:02,160
You said you've done PhD
in product designing

446
00:23:02,280 --> 00:23:03,920
but you haven't applied it yet.

447
00:23:04,000 --> 00:23:06,080
You had to make
only one product

448
00:23:06,480 --> 00:23:07,560
and that is crate.

449
00:23:08,040 --> 00:23:11,120
If you are ready to put effort
in building that crate

450
00:23:11,280 --> 00:23:13,200
then I'm ready to give you
an offer.

451
00:23:15,280 --> 00:23:17,320
Let me also tell you
my decision.

452
00:23:17,680 --> 00:23:20,440
I don't think it has any market
in the retail industry.

453
00:23:21,000 --> 00:23:24,280
So, I wish you all the best

454
00:23:24,400 --> 00:23:26,120
but today I can not
be with you.

455
00:23:26,200 --> 00:23:28,360
- I'm sorry.
- I also have

456
00:23:28,480 --> 00:23:29,920
taken the decision.

457
00:23:30,040 --> 00:23:32,680
I feel that you both
can do something big

458
00:23:32,760 --> 00:23:34,120
in this industry.

459
00:23:34,360 --> 00:23:36,760
But Mr. Ashneer
will be able to help you better

460
00:23:36,840 --> 00:23:39,720
because he knows
about this industry.

461
00:23:40,040 --> 00:23:42,200
So, for that reason
I'm also out.

462
00:23:42,960 --> 00:23:45,280
- Thank you, sir.
- I also feel that..

463
00:23:46,280 --> 00:23:48,120
You are in the pre revenue
stage now.

464
00:23:48,600 --> 00:23:50,680
So, it's tough
to understand the value.

465
00:23:50,840 --> 00:23:52,200
So, for that reason
I'm out.

466
00:23:53,560 --> 00:23:55,760
Looking at your product

467
00:23:55,880 --> 00:23:58,800
and its features
I feel that the selling price

468
00:23:59,240 --> 00:24:01,400
Rs. 10000 is too high.

469
00:24:01,680 --> 00:24:03,720
Since you are at
the pre revenue stage

470
00:24:04,040 --> 00:24:06,320
I'm not confident
that you will be able to do it.

471
00:24:06,800 --> 00:24:08,840
So, for that reason
I'm out. - Thank you.

472
00:24:09,320 --> 00:24:11,360
You still have an offer.

473
00:24:11,480 --> 00:24:13,080
I haven't given an offer yet.

474
00:24:13,160 --> 00:24:15,080
I asked you a simple question.

475
00:24:15,360 --> 00:24:17,080
Are you ready to
leave all this

476
00:24:17,560 --> 00:24:20,680
and create a smart crate?

477
00:24:22,040 --> 00:24:24,320
For that I've to go through
the entire product development

478
00:24:24,400 --> 00:24:25,600
phase again.

479
00:24:25,760 --> 00:24:26,680
Exactly.

480
00:24:26,920 --> 00:24:28,320
If you create it successfully

481
00:24:28,440 --> 00:24:30,640
come in he next season
with that crate.

482
00:24:31,000 --> 00:24:32,920
Then I'll give you money
based on your terms.

483
00:24:33,480 --> 00:24:35,120
The problem is clear to me.

484
00:24:35,280 --> 00:24:39,120
But I can't invest on this.
Sorry, I'm also out.

485
00:24:40,160 --> 00:24:43,000
Don't be upset.
Stay happy. - I'm not upset.

486
00:24:43,120 --> 00:24:44,360
Good.
Cheer up.

487
00:24:44,480 --> 00:24:47,320
Thank you so much. - Thank
you so much. - Bye. - Bye.

488
00:24:47,440 --> 00:24:49,320
Best of luck.
Bye.

489
00:25:52,800 --> 00:25:54,200
Greetings, Sharks.

490
00:25:54,320 --> 00:25:55,200
Greetings.

491
00:25:55,240 --> 00:25:57,200
'Vata. Kapha. Pitta.'

492
00:25:58,600 --> 00:26:00,320
They are not our names.

493
00:26:00,640 --> 00:26:02,760
They are ayurvedic bio elements

494
00:26:02,880 --> 00:26:04,440
which are present
in our body.

495
00:26:05,200 --> 00:26:08,800
My name is Abhilesh Gupta.
I'm Ramanath Padmanabhan.

496
00:26:08,840 --> 00:26:10,360
I am Sandeep Acharya.

497
00:26:11,200 --> 00:26:13,240
'Vata' represents our minds.

498
00:26:13,680 --> 00:26:15,680
'Kapha' represents
our body structure.

499
00:26:15,720 --> 00:26:20,040
And 'Pitta' represents
our metabolism and digestion.

500
00:26:20,400 --> 00:26:23,440
There are in our body
in small quantities

501
00:26:23,480 --> 00:26:26,880
and that is called our nature
or original constitution.

502
00:26:27,040 --> 00:26:30,320
As we grow, there
are changes in our lifestyle.

503
00:26:30,360 --> 00:26:33,600
'Kapha', 'Pitta' and 'Vata'
goes out of balance

504
00:26:33,640 --> 00:26:36,360
and from there,
our metabolism gets distorted

505
00:26:36,440 --> 00:26:37,680
which is imbalanced.

506
00:26:37,720 --> 00:26:41,800
Sickness and infections
set in from there in our body.

507
00:26:41,840 --> 00:26:45,240
Sharks, ayurvedic treatment
is coming down the ages.

508
00:26:45,280 --> 00:26:49,520
But it is difficult to find
the learned sages and monks.

509
00:26:49,560 --> 00:26:52,480
So, in this technology
driven age

510
00:26:52,680 --> 00:26:55,800
we've made the knowledge
and experience

511
00:26:55,960 --> 00:26:58,240
of those physicians
in a digital format

512
00:26:58,280 --> 00:27:00,520
on your phone 24 by 7.

513
00:27:00,920 --> 00:27:03,880
Till now, AyuRythm app
has seen 1.25 lakh downloads.

514
00:27:04,120 --> 00:27:06,880
Well done. - Through
AyuRythm, in the entire world

515
00:27:07,080 --> 00:27:10,360
we want to spread
ayurvedic holistic wellness.

516
00:27:10,560 --> 00:27:13,040
For that, we've come here

517
00:27:13,080 --> 00:27:15,440
to raise an investment
of Rs. 75 lakhs

518
00:27:15,480 --> 00:27:18,360
against 2 percent equity
of our company.

519
00:27:18,360 --> 00:27:21,800
So Sharks, who is ready
to go back to the roots

520
00:27:21,840 --> 00:27:24,200
and ready to take this
ancient wisdom

521
00:27:24,280 --> 00:27:27,840
to the whole world using
technology? Thank you.

522
00:27:29,960 --> 00:27:32,320
Presenting AyuRythm app.

523
00:27:33,920 --> 00:27:37,000
This is such an app where
by answering some questions

524
00:27:37,040 --> 00:27:39,840
you can find out your nature
or original constitution

525
00:27:39,880 --> 00:27:44,200
and in only 30 seconds,
on the mobile phone camera

526
00:27:44,600 --> 00:27:46,160
by keeping your finger on it

527
00:27:46,200 --> 00:27:49,000
you can find out
your current imbalance.

528
00:27:49,800 --> 00:27:53,480
- Which finger? - Anyone.
- Any finger is fine.

529
00:27:54,120 --> 00:27:55,640
What is the next step
after 'on-voting'?

530
00:27:55,680 --> 00:27:58,800
- I've to pick 'Vikriti'.
- Directly..

531
00:27:58,840 --> 00:28:01,320
'Vikriti' will tell
the current imbalance.

532
00:28:02,160 --> 00:28:06,040
So, basically, the result I saw,
your 'Vata' is high.

533
00:28:06,200 --> 00:28:09,160
That shows, your brain
is working sharp.

534
00:28:09,200 --> 00:28:11,760
We use a method called
Photoplethysmography

535
00:28:11,800 --> 00:28:13,640
which, in short, is called PPG.

536
00:28:13,800 --> 00:28:15,680
Here, we take a series

537
00:28:15,720 --> 00:28:18,520
of pictures of your blood flow

538
00:28:18,760 --> 00:28:21,040
process the signal
to clean it up.

539
00:28:21,080 --> 00:28:23,360
And then, we come up with
the oxygen plethysmograph.

540
00:28:23,440 --> 00:28:25,960
There are seven to eight
health parameters..

541
00:28:26,000 --> 00:28:28,120
'Akriti', 'Matra', 'Tanav', etc.

542
00:28:28,680 --> 00:28:32,160
We've mixed those with your
age, weight, height and gender.

543
00:28:32,200 --> 00:28:34,600
We used the algorithm
and they are bucketed

544
00:28:34,640 --> 00:28:36,840
in 'Kapha' 'Pitta' and 'Vata'.

545
00:28:36,880 --> 00:28:39,360
- This is your current imbalance.
- What is 'Kapha'?

546
00:28:39,440 --> 00:28:43,160
- The body structure.
- Those who are cool..

547
00:28:43,240 --> 00:28:46,040
- Cool? - Yes.
- Mine should've been 100.

548
00:28:47,040 --> 00:28:49,600
- What is 'Pitta'?
- Digestion..

549
00:28:49,640 --> 00:28:51,800
- Athletic..
- That should've been 100.

550
00:28:53,640 --> 00:28:55,680
- What is 'Vata'?
- 'Vata' is mind.

551
00:28:55,720 --> 00:28:58,480
- Mind.. Being creative.
- That should also be 100.

552
00:28:58,760 --> 00:29:02,240
All three comes to 300 percent..
300.

553
00:29:02,760 --> 00:29:04,960
What is the origination
of this idea?

554
00:29:05,000 --> 00:29:07,680
This has come from personal
experience, Ashneer.

555
00:29:08,040 --> 00:29:10,840
I was 108 kilos
around 12 years back.

556
00:29:11,080 --> 00:29:14,280
I lost around 32 kilos

557
00:29:14,320 --> 00:29:17,000
but to sustain that
was very difficult.

558
00:29:17,120 --> 00:29:19,040
For me, that was like
a user experience.

559
00:29:19,200 --> 00:29:20,920
Ram is a Subject Matter Expert.

560
00:29:21,280 --> 00:29:23,600
Sandeep is a data analyst
in healthcare.

561
00:29:23,760 --> 00:29:26,600
Being neighbours,
we were discussing this.

562
00:29:26,640 --> 00:29:29,600
That time, an organisation
setup a camp

563
00:29:29,640 --> 00:29:32,080
for the medical check-up
of women.

564
00:29:32,280 --> 00:29:34,760
We three being engineers,
we thought

565
00:29:35,480 --> 00:29:37,440
our three fingers
are kept for 30 seconds

566
00:29:37,480 --> 00:29:41,320
on our radial artery. And he
starts to talk about my health.

567
00:29:41,920 --> 00:29:44,520
It has to be some signs.
So, we dug deeper

568
00:29:44,560 --> 00:29:46,520
and we were surprised to learn

569
00:29:46,560 --> 00:29:48,280
within three months
of our research

570
00:29:48,320 --> 00:29:52,280
that our monks and sages
thousands of years ago..

571
00:29:53,320 --> 00:29:56,280
They were aware of the entire
health parameters

572
00:29:56,320 --> 00:29:59,280
which the western world
tells you about heart rate

573
00:29:59,320 --> 00:30:03,480
BP, heart rate variability
and arterial stiffness.

574
00:30:03,640 --> 00:30:07,360
They are reading all of them
from the radial artery.

575
00:30:08,000 --> 00:30:11,280
Once we knew that connection,
we were able to correlate.

576
00:30:11,520 --> 00:30:14,440
We started working
on this theory.

577
00:30:15,520 --> 00:30:18,120
The facts and details
which you are claiming..

578
00:30:18,320 --> 00:30:22,600
Even we know, it is coming down
thousands of years.

579
00:30:22,960 --> 00:30:25,840
But have you done any testing
of your app?

580
00:30:25,880 --> 00:30:27,760
Did you receiving
any certification?

581
00:30:28,320 --> 00:30:30,480
You even have a disclaimer

582
00:30:30,520 --> 00:30:32,760
that it is only
for ayurvedic wellness

583
00:30:32,960 --> 00:30:36,800
and should not be treated as
a diagnosis. What does it mean?

584
00:30:37,960 --> 00:30:41,080
Through arteries one can
diagnose a disease

585
00:30:41,120 --> 00:30:43,920
and we're working on it
with hospitals

586
00:30:43,960 --> 00:30:47,760
but that is a regulated space.
There is a protocol based study.

587
00:30:47,800 --> 00:30:51,320
So, we've given the disclaimer
under lifestyle management

588
00:30:51,360 --> 00:30:54,160
wellness and prevention
category.

589
00:30:54,200 --> 00:30:57,760
There hasn't been any
certification in ayurveda..

590
00:30:57,840 --> 00:31:00,880
- It hasn't started.
- So, the largest wellness

591
00:31:00,920 --> 00:31:04,160
resort in our country..
Niraamaya.. - Niraamaya.

592
00:31:04,200 --> 00:31:07,600
The doctors.. We linked up with
western medicine hospital.

593
00:31:07,640 --> 00:31:09,560
We contacted
the biggest Yoga university.

594
00:31:09,600 --> 00:31:11,960
And we contacted
a herbal product company.

595
00:31:12,040 --> 00:31:14,240
- And made the largest wellness..
- It's a great set up.

596
00:31:14,280 --> 00:31:16,000
If not on the government
level.. - Moreover, we have

597
00:31:16,040 --> 00:31:18,200
teamed up
with individual doctors.

598
00:31:18,360 --> 00:31:19,600
But I have a question.

599
00:31:19,680 --> 00:31:22,040
During the COVID pandemic
SpO2 became very important.

600
00:31:22,080 --> 00:31:23,600
There was a big demand
for SpO2 monitors.

601
00:31:23,840 --> 00:31:26,400
Does your app show
Sp02 as well? - Yes.

602
00:31:26,560 --> 00:31:27,760
That is our best feature.

603
00:31:27,800 --> 00:31:30,720
Are you saying that
the camera will

604
00:31:31,200 --> 00:31:34,520
read it from these two fingers?

605
00:31:35,920 --> 00:31:38,080
- If you take an oximeter..
- It's the same technology.

606
00:31:38,160 --> 00:31:39,880
It's the same.
It's PPG.

607
00:31:39,960 --> 00:31:42,760
Do the smart watches
which tell you the SpO2

608
00:31:42,800 --> 00:31:45,480
- use the same technology?
- Yes.

609
00:31:45,520 --> 00:31:47,160
- Or do they use the pulse?
- There are different sensors.

610
00:31:47,200 --> 00:31:48,720
- There are laser sensors..
- There are laser sensors.

611
00:31:48,760 --> 00:31:50,040
- But the technology is the same.
- This uses a camera.

612
00:31:50,720 --> 00:31:51,760
I have one question.

613
00:31:51,800 --> 00:31:53,120
Total active users?

614
00:31:53,200 --> 00:31:55,080
Around 25,000
monthly active users.

615
00:31:55,120 --> 00:31:56,800
How many downloads
were made last month?

616
00:31:56,920 --> 00:31:58,560
There were 12,000 downloads.

617
00:31:59,600 --> 00:32:03,320
We have 68,000 registered users.

618
00:32:03,360 --> 00:32:06,440
And your app has been
there for 1.2 years now. - Yes.

619
00:32:06,560 --> 00:32:10,360
So, your retention, which means
from all the customers so far

620
00:32:10,440 --> 00:32:14,760
those who still use your app,
is around 10 percent.

621
00:32:15,280 --> 00:32:16,200
Yes.

622
00:32:16,440 --> 00:32:17,480
What is your revenue model?

623
00:32:17,520 --> 00:32:18,920
First, we are
making acquisitions.

624
00:32:19,360 --> 00:32:21,320
Then we are making
engagement, retention

625
00:32:21,360 --> 00:32:23,000
and definitely monetisation.

626
00:32:23,040 --> 00:32:25,240
But as an experiment

627
00:32:25,360 --> 00:32:27,240
we have started
a subscription model.

628
00:32:27,280 --> 00:32:29,640
We have around 80 subscribers.

629
00:32:29,680 --> 00:32:31,560
Eighty subscribers
could be your friends alone.

630
00:32:32,960 --> 00:32:34,320
What is the subscription for?

631
00:32:34,360 --> 00:32:36,640
'AyuRythm' has its in-house
developed contents

632
00:32:36,680 --> 00:32:39,360
such as 'Yoga Asanas' videos,
'Pranayam', 'Mudra'..

633
00:32:39,360 --> 00:32:41,080
- Content..
- Meditation, 'Kriya mudra'..

634
00:32:41,160 --> 00:32:42,760
- Everything..
- But it's content.

635
00:32:42,880 --> 00:32:44,200
- You get content.
- Foods to eat..

636
00:32:44,240 --> 00:32:45,520
- Not to eat..
- I understood.

637
00:32:45,560 --> 00:32:47,480
- Herbs..
- You can get that online too.

638
00:32:49,200 --> 00:32:51,280
- It's personalised.
- This is personalised.

639
00:32:51,680 --> 00:32:53,880
Very nice. Did you receive
any funding? - Yes.

640
00:32:53,880 --> 00:32:55,640
How much was invested
and for what amount of equity?

641
00:32:55,680 --> 00:32:58,480
Seventy lakh rupees
was invested in 2019.

642
00:32:58,640 --> 00:33:00,960
The pre-money valuation
is 14.2 crores.

643
00:33:01,400 --> 00:33:03,160
So, about 15 crores post-money.

644
00:33:04,920 --> 00:33:07,280
And now you are asking
for a valuation of 35 crores.

645
00:33:07,280 --> 00:33:09,280
We just closed a round
three months ago.

646
00:33:09,360 --> 00:33:10,560
- Okay. Tell us about that.
- For 25 crores

647
00:33:10,640 --> 00:33:12,120
pre-money valuation.

648
00:33:12,320 --> 00:33:14,920
- How much?
- We raised 2.25 crores.

649
00:33:15,000 --> 00:33:17,000
- So, 27.5..
- Yes.

650
00:33:17,360 --> 00:33:18,560
- Post-money.
- Right.

651
00:33:18,560 --> 00:33:21,520
In an investor's term

652
00:33:21,600 --> 00:33:23,440
- you are a pre-revenue..
- We are a pre-revenue company.

653
00:33:23,480 --> 00:33:25,080
- You have completed two rounds.
- Yes.

654
00:33:25,120 --> 00:33:26,720
- But still, it is pre-revenue.
- Yes.

655
00:33:28,080 --> 00:33:31,120
So, I was coming back
to the revenue models.

656
00:33:31,480 --> 00:33:32,360
So, one is this.

657
00:33:32,440 --> 00:33:35,560
Subscription DIY,
Ayurvedic health experts

658
00:33:35,800 --> 00:33:36,800
and wellness coaches.

659
00:33:36,840 --> 00:33:40,000
We have listed the names
of the yoga instructors.

660
00:33:40,080 --> 00:33:41,480
Basically,
a service marketplace.

661
00:33:41,520 --> 00:33:43,640
We are also talking about
going on variables.

662
00:33:43,720 --> 00:33:47,320
- So, this can be..
- For real time recommendations.

663
00:33:47,400 --> 00:33:48,880
Why didn't you approach
our company?

664
00:33:48,880 --> 00:33:50,080
We do it well too.

665
00:33:50,120 --> 00:33:51,280
- We are willing, sir.
- We are willing.

666
00:33:51,320 --> 00:33:54,960
- We tried to reach you.
- We wrote to you as well.

667
00:33:55,360 --> 00:33:57,160
- To me?
- Yes.

668
00:33:57,280 --> 00:33:58,280
Didn't you find it interesting?

669
00:33:58,320 --> 00:33:59,560
I didn't know about it.

670
00:34:00,040 --> 00:34:02,760
Have you made any
licensing deal with anyone?

671
00:34:02,920 --> 00:34:05,280
We are speaking
to a lot of companies.

672
00:34:05,400 --> 00:34:07,000
We haven't signed the deal,
though.

673
00:34:07,040 --> 00:34:09,240
Tell me something.
If I have the product

674
00:34:09,280 --> 00:34:11,040
and I pass through this testing

675
00:34:11,080 --> 00:34:13,480
and get this into
my own variables

676
00:34:13,960 --> 00:34:15,840
I'll have all this easily
after that, right?

677
00:34:16,360 --> 00:34:17,760
Why would I need you?

678
00:34:19,320 --> 00:34:22,760
The algorithms is of seven
parameters.. - There are

679
00:34:22,800 --> 00:34:24,160
only around three..

680
00:34:24,200 --> 00:34:27,240
Our secret sauce is that
it determines through

681
00:34:27,280 --> 00:34:29,640
ayurvedic bio-markers..

682
00:34:29,920 --> 00:34:32,960
It changes variables
and make you recommendations..

683
00:34:33,000 --> 00:34:35,440
Just getting the pulse
isn't enough.

684
00:34:35,760 --> 00:34:38,280
Your algorithm will track
that better than I can?

685
00:34:39,440 --> 00:34:40,640
Are you confident of this?

686
00:34:41,160 --> 00:34:41,960
Of course..

687
00:34:43,760 --> 00:34:45,160
Is that your final answer?

688
00:34:45,160 --> 00:34:46,040
Yes.

689
00:34:49,960 --> 00:34:53,760
While they decide their offer,
I'll say that I'm out.

690
00:34:54,440 --> 00:34:56,320
Because I don't get ayurveda.

691
00:34:56,320 --> 00:34:58,640
You've quit your fitness journey

692
00:34:58,640 --> 00:35:00,520
- but mine is still on.
- Yes.

693
00:35:00,520 --> 00:35:03,080
I run, cycle and swim..

694
00:35:03,560 --> 00:35:06,600
I already get a lot
of data from my device.

695
00:35:06,880 --> 00:35:09,200
I won't be able to add value
to your brand.

696
00:35:09,240 --> 00:35:10,520
For that reason, I'm out.

697
00:35:11,520 --> 00:35:14,360
- But good luck to..
- Thank you so much..

698
00:35:14,720 --> 00:35:16,400
This is a bit confusing for me.

699
00:35:17,000 --> 00:35:20,480
I don't know if you're being
a licensing company

700
00:35:20,760 --> 00:35:23,880
or a content
subscription company

701
00:35:24,200 --> 00:35:27,360
or a product and services
marketplace.

702
00:35:28,640 --> 00:35:31,640
It's not really clear which
market you'll go into.

703
00:35:31,960 --> 00:35:34,120
I'm sorry but I'll have
to go out of this.

704
00:35:35,400 --> 00:35:37,880
Firstly, I'm a strong believer
of ayurveda.

705
00:35:38,240 --> 00:35:40,320
And 'Kapha',
'Vata' and 'Pitta'..

706
00:35:41,280 --> 00:35:44,840
I was 'Pitta' when I checked
last month.. - Okay..

707
00:35:45,160 --> 00:35:47,600
But your device shows 'Vata'.

708
00:35:48,520 --> 00:35:50,200
And not just by a small margin

709
00:35:50,240 --> 00:35:51,640
but by a significant margin.

710
00:35:52,200 --> 00:35:55,440
It doesn't matter what time
of the day I check

711
00:35:55,480 --> 00:35:57,120
if I'm 'Pitta' significantly

712
00:35:57,400 --> 00:35:58,800
it should show as such.

713
00:35:59,040 --> 00:36:02,000
That bothers me from an accuracy
standpoint.

714
00:36:02,040 --> 00:36:04,960
That doesn't give me the
conviction. For that reason

715
00:36:04,960 --> 00:36:05,720
I'm out.

716
00:36:06,760 --> 00:36:08,840
You're confident about
the accuracy of your product.

717
00:36:08,880 --> 00:36:09,720
We'll test that.

718
00:36:10,640 --> 00:36:13,040
- Okay.
- My R and D team will do that

719
00:36:13,080 --> 00:36:14,480
because I don't
know how to do that.

720
00:36:15,960 --> 00:36:17,160
Can I give you an offer?

721
00:36:17,480 --> 00:36:18,840
- I..
- I'm sorry. Go ahead.

722
00:36:19,000 --> 00:36:20,240
I'll stay away from this.

723
00:36:20,480 --> 00:36:21,480
I'm also out of this.

724
00:36:24,320 --> 00:36:25,600
I'm ready to make the offer.

725
00:36:26,080 --> 00:36:28,480
I'll give you Rs. 75 Lakhs

726
00:36:29,240 --> 00:36:30,920
but I want five per cent
of equity.

727
00:36:40,480 --> 00:36:43,960
- We do have a counter..
- A counter offer..

728
00:36:45,600 --> 00:36:49,920
We want to take this.. Round at
the close, at the same valuation

729
00:36:50,440 --> 00:36:52,160
for Rs. 75 Lakhs..

730
00:36:59,720 --> 00:37:01,480
- Okay, done. Let's do it.
- Thank you so much.

731
00:37:01,560 --> 00:37:03,880
- Thank you..
- Wow..

732
00:37:03,920 --> 00:37:05,880
Shark, the deal is done!

733
00:37:06,480 --> 00:37:08,480
- Yes..
- Thanks.. - Wow..

734
00:37:08,520 --> 00:37:10,280
You just sold
your company to boAt.

735
00:37:10,720 --> 00:37:11,600
Good luck.

736
00:37:13,000 --> 00:37:13,920
Let's do it, guys.

737
00:37:14,120 --> 00:37:17,040
Thank you. - I'm sorry, I have
not read your LinkedIn.

738
00:37:19,160 --> 00:37:20,160
Good luck, guys!

739
00:37:20,800 --> 00:37:24,840
- Thank you.. - Yes..
- Yes..

740
00:37:24,960 --> 00:37:25,960
Nice discussion!

741
00:37:29,360 --> 00:37:31,280
Guys..

742
00:37:31,480 --> 00:37:33,000
Well done, guys..

743
00:37:55,200 --> 00:37:58,640
"No one can enter."

744
00:38:00,640 --> 00:38:03,920
"No one can exit."

745
00:38:05,400 --> 00:38:08,920
"Think of how would things
be if it were to be like this."

746
00:38:09,920 --> 00:38:13,240
"Think of how would things
be if it were to be like this."

747
00:38:14,480 --> 00:38:18,520
"If we both..."

748
00:38:20,560 --> 00:38:23,480
"Are locked in a room..."

749
00:38:26,720 --> 00:38:29,120
"And if we lose the keys."

750
00:38:29,960 --> 00:38:33,440
Hi, Sharks... Getting
locked with Rishi and Dimple

751
00:38:33,640 --> 00:38:36,640
is not in anyone's fortune.

752
00:38:36,880 --> 00:38:39,920
It could be your bald boss too.

753
00:38:40,120 --> 00:38:42,640
Or your husband from
your 20 year old marriage.

754
00:38:43,680 --> 00:38:45,320
Not so romantic, right?

755
00:38:46,160 --> 00:38:47,480
On a serious note!

756
00:38:48,440 --> 00:38:51,560
Losing the house keys
or misplacing them

757
00:38:51,760 --> 00:38:53,640
is not a joke.

758
00:38:53,840 --> 00:38:55,120
It's your responsibility
to secure your beloved

759
00:38:55,320 --> 00:38:58,880
and belongings.

760
00:38:59,560 --> 00:39:02,400
The lock to your
home helps you with it.

761
00:39:03,000 --> 00:39:04,200
Your phone is smart

762
00:39:04,520 --> 00:39:05,800
your Television is smart...

763
00:39:06,000 --> 00:39:07,760
How about your lock?

764
00:39:08,680 --> 00:39:10,640
We have a solution to it.

765
00:39:10,880 --> 00:39:13,840
Welcome, Sharks!
To the world of keyless entry.

766
00:39:21,480 --> 00:39:22,520
Wow.

767
00:39:24,520 --> 00:39:25,760
Good stuff.

768
00:39:25,960 --> 00:39:27,600
Don't get locked inside.

769
00:39:29,480 --> 00:39:30,840
I am Kowshik Devarajan.

770
00:39:31,040 --> 00:39:32,960
I am the founder of
Astrix Engineering products.

771
00:39:33,720 --> 00:39:36,800
We make smartest
door and cupboard locks.

772
00:39:37,000 --> 00:39:38,960
Greetings!
I am Shripriya Kowshik

773
00:39:39,000 --> 00:39:41,200
from Astrix
Engineering products.

774
00:39:41,720 --> 00:39:44,720
Coimbatore! Manufacturer
of India's finest door locks

775
00:39:44,920 --> 00:39:45,880
and wardrobe locks.

776
00:39:46,080 --> 00:39:49,240
Our locks
work through your phone.

777
00:39:49,440 --> 00:39:51,160
There are
6 other access modes

778
00:39:51,360 --> 00:39:53,400
such as finger-prints, RFID

779
00:39:53,600 --> 00:39:56,080
numperpad, OTP etc.

780
00:39:56,280 --> 00:39:58,560
From
wardrobe till house door

781
00:39:59,000 --> 00:40:02,160
we have
locks for everything.

782
00:40:02,960 --> 00:40:07,200
The best point is that
this is a Made In India product.

783
00:40:07,400 --> 00:40:09,600
And this is
made of steel as well.

784
00:40:09,800 --> 00:40:13,200
We are the only manufacturers
of smart-locks in the country.

785
00:40:13,400 --> 00:40:15,640
And our ask is 75 lakhs

786
00:40:15,840 --> 00:40:17,080
for 3 percent equity.

787
00:40:19,720 --> 00:40:21,200
So come on, Sharks.

788
00:40:21,480 --> 00:40:23,360
Join us in this smart journey

789
00:40:23,400 --> 00:40:26,040
to make every home
safe and secure

790
00:40:26,080 --> 00:40:29,000
and the country self-dependant.

791
00:40:30,520 --> 00:40:34,040
I have a demo draw which you
can actually have a feel.

792
00:40:41,200 --> 00:40:43,680
In order to access this draw

793
00:40:43,720 --> 00:40:46,960
all I need to use
is my fingerprint.

794
00:40:48,760 --> 00:40:50,360
And then I can open the draw.

795
00:40:51,200 --> 00:40:52,640
The biggest difference is

796
00:40:52,960 --> 00:40:55,760
these can be operated
through your mobile phone.

797
00:40:56,120 --> 00:40:58,840
If you want to include
a fingerprint on the lock

798
00:40:58,880 --> 00:41:00,640
it can be done through
your mobile phone.

799
00:41:00,880 --> 00:41:02,520
If you want to create an OTP

800
00:41:02,560 --> 00:41:04,200
it can be done through
your mobile phone.

801
00:41:04,240 --> 00:41:06,360
This is a huge difference
between what is existing

802
00:41:06,400 --> 00:41:07,600
in the marketplace today

803
00:41:07,640 --> 00:41:10,440
and what we are going ahead
in the next few years to come.

804
00:41:11,400 --> 00:41:13,320
We'll talk about business
and technology later.

805
00:41:13,360 --> 00:41:14,560
First, I want to ask

806
00:41:14,600 --> 00:41:17,880
did you face a situation where
you were locked in a room

807
00:41:17,920 --> 00:41:20,840
or what was the need
that made you make this?

808
00:41:20,880 --> 00:41:22,840
We were in the real
estate space.

809
00:41:22,880 --> 00:41:26,480
Where we manage properties
in the US. - Okay.

810
00:41:26,520 --> 00:41:27,840
We run a BPO company

811
00:41:28,240 --> 00:41:30,600
and he's a hardcore IT person.

812
00:41:30,640 --> 00:41:34,480
One day he thought we
should synergise both

813
00:41:34,520 --> 00:41:37,120
because we do a lot of
securing properties in the US.

814
00:41:37,360 --> 00:41:40,600
So he said, we'll manufacture
this in India indigenously.

815
00:41:40,640 --> 00:41:44,200
What's the benefit as a consumer
if this is made in India?

816
00:41:44,240 --> 00:41:45,480
Think about service.

817
00:41:46,200 --> 00:41:48,800
Right? In you import
a lock from China

818
00:41:48,840 --> 00:41:50,880
will they stand at your doorstep
at the middle of the night

819
00:41:50,920 --> 00:41:53,080
when you have some requirement?
They will not.

820
00:41:53,400 --> 00:41:56,680
We assure them
a 24x7 support.

821
00:41:56,720 --> 00:41:58,000
This is not right.

822
00:41:58,920 --> 00:42:00,920
I have a new house
which as such a lock

823
00:42:00,960 --> 00:42:02,800
which was installed
by the builder. - Correct.

824
00:42:02,840 --> 00:42:04,320
- It's a lock from Samsung.
- Correct.

825
00:42:04,360 --> 00:42:07,440
Okay. You get Samsung's
service everywhere. - Correct.

826
00:42:07,480 --> 00:42:08,920
There's no problem.

827
00:42:08,960 --> 00:42:11,520
Is your product
available in the market?

828
00:42:11,560 --> 00:42:12,520
It is available.

829
00:42:12,560 --> 00:42:15,120
How much is the sale?
What is the revenue?

830
00:42:15,560 --> 00:42:18,800
This year we started from July

831
00:42:18,840 --> 00:42:21,400
and in the past four months
we have done 25 lakhs.

832
00:42:21,640 --> 00:42:23,080
Through what channel?

833
00:42:23,120 --> 00:42:26,040
Do you sell online
or do you sell in stores?

834
00:42:26,080 --> 00:42:28,800
Dealers, distributors,
builders..

835
00:42:28,840 --> 00:42:30,320
So you're not
selling them online.

836
00:42:30,360 --> 00:42:34,800
Very small portion because our
strategy is predominantly B2B.

837
00:42:34,840 --> 00:42:36,640
I got it.
What was the sale last month?

838
00:42:36,960 --> 00:42:39,240
Last month was about 18 lakhs.

839
00:42:39,280 --> 00:42:40,280
Then say that.

840
00:42:40,360 --> 00:42:43,400
It is better to say that
you did 18 lakhs last month

841
00:42:43,440 --> 00:42:45,720
instead of saying, 25 lakhs in
four months. - Very true, sir.

842
00:42:45,880 --> 00:42:48,600
Next month I'm going
to do 50 lakhs. Almost there.

843
00:42:48,640 --> 00:42:49,960
You didn't tell me that.

844
00:42:50,000 --> 00:42:52,840
- It has not yet come..
- I have to bring it out.

845
00:42:53,680 --> 00:42:54,840
What is the pricing?

846
00:42:54,880 --> 00:42:57,720
The distributor
price is Rs. 13,500

847
00:42:57,760 --> 00:43:02,320
and then the retail goes
anywhere from 21,000 to 35,000.

848
00:43:02,360 --> 00:43:03,760
Isn't it expensive?

849
00:43:04,360 --> 00:43:06,640
Because the locks
I saw outside

850
00:43:06,960 --> 00:43:09,680
are mostly in
the 10,000 to 15,000 range.

851
00:43:10,800 --> 00:43:12,840
I'll tell you my personal
example.

852
00:43:13,400 --> 00:43:17,600
My door has fingerprint.
It does the same. - Yes.

853
00:43:17,640 --> 00:43:20,360
- I have a card and pin too.
- Yes.

854
00:43:20,400 --> 00:43:23,520
But at the end of the day,
you tend to use the pin.

855
00:43:23,560 --> 00:43:25,640
- Remaining two are redundant.
- Correct.

856
00:43:25,680 --> 00:43:27,640
You've added five things.

857
00:43:27,920 --> 00:43:29,960
Which could sell for Rs. 10,000

858
00:43:30,000 --> 00:43:32,240
is being sold for Rs. 35,000.

859
00:43:32,280 --> 00:43:34,280
So have you reduced
your market?

860
00:43:34,320 --> 00:43:37,000
That's why we come with
various versions of it.

861
00:43:37,240 --> 00:43:40,920
If someone tells me they
don't need fingerprint lock

862
00:43:40,960 --> 00:43:43,560
and they only need
a digital lock

863
00:43:43,600 --> 00:43:46,680
then we can do it
easily for them.

864
00:43:46,760 --> 00:43:47,920
Kaushik and Shreepriya

865
00:43:47,960 --> 00:43:49,960
I'm making up my mind so I
would like to say something.

866
00:43:50,000 --> 00:43:51,280
First and foremost

867
00:43:52,200 --> 00:43:54,960
Shreepriya, you've bowled
me over. - Thank you.

868
00:43:55,000 --> 00:43:58,240
You have the right
and thoughtful answer

869
00:43:58,280 --> 00:44:00,400
to every question.

870
00:44:00,640 --> 00:44:03,440
And these days we're used
to seeing young entrepreneurs

871
00:44:03,480 --> 00:44:05,440
building companies
worth billions.

872
00:44:05,480 --> 00:44:08,600
You are in the semi-tech space

873
00:44:08,640 --> 00:44:11,760
only with your
courage and vision.

874
00:44:11,800 --> 00:44:14,000
- It is very admirable.
- Thank you.

875
00:44:14,040 --> 00:44:16,280
And it represents the changing
face of India.

876
00:44:16,800 --> 00:44:20,320
But for me,
understanding B2B sales channels

877
00:44:20,360 --> 00:44:23,760
and distribution is difficult.
I haven't done it much.

878
00:44:24,240 --> 00:44:26,160
For that reason alone

879
00:44:26,200 --> 00:44:29,480
I'll have to apologise,
but I'm out.

880
00:44:29,520 --> 00:44:30,800
All the best to you.

881
00:44:30,840 --> 00:44:32,560
Thank you.
We appreciate your response.

882
00:44:32,600 --> 00:44:34,640
I think the B2B market is tough

883
00:44:34,680 --> 00:44:37,240
that's why I can't
add any value to you.

884
00:44:37,280 --> 00:44:41,520
But Anupam said,
I really admire..

885
00:44:41,560 --> 00:44:45,480
You're the perfect
sales person I've met.

886
00:44:46,480 --> 00:44:47,920
- Thank you for the compliment.
- Amazing.

887
00:44:47,960 --> 00:44:49,080
Good job on that part.

888
00:44:49,120 --> 00:44:51,560
When a person is spending
money on something

889
00:44:52,480 --> 00:44:54,000
they think less.

890
00:44:54,040 --> 00:44:57,160
They think about what
is the best brand. - Correct.

891
00:44:57,200 --> 00:44:59,320
If they want a house built

892
00:44:59,360 --> 00:45:01,360
they'll only ask,
what's the best brand.

893
00:45:01,400 --> 00:45:05,160
If the builder says,
there's Samsung, LG

894
00:45:05,200 --> 00:45:06,720
or anything.

895
00:45:06,760 --> 00:45:09,680
He'll think,
I have a Samsung microwave

896
00:45:09,720 --> 00:45:13,040
so I'll install a Samsung lock.
So that's what will sell.

897
00:45:13,080 --> 00:45:15,560
- Correct.
- That's why I'm out.

898
00:45:16,560 --> 00:45:18,440
My decision is also the same.

899
00:45:18,480 --> 00:45:21,800
Because this a high
technology product

900
00:45:21,840 --> 00:45:23,800
- with multiple features.
- Yes.

901
00:45:23,960 --> 00:45:26,560
I think I can't contribute

902
00:45:26,600 --> 00:45:29,040
much with my background.

903
00:45:29,080 --> 00:45:30,920
But I wish you all the best.

904
00:45:30,960 --> 00:45:32,040
Thank you. Thanks a lot.

905
00:45:32,080 --> 00:45:35,640
I don't have excitement

906
00:45:35,680 --> 00:45:40,440
or passion personally
to grow this business.

907
00:45:40,480 --> 00:45:42,040
Right. - So for that
reason, I'm out.

908
00:45:42,080 --> 00:45:44,280
Very impressed by your
presentation. - Thank you.

909
00:45:44,320 --> 00:45:46,360
You'll get to hear about
product soon in the market.

910
00:45:46,400 --> 00:45:47,800
Very nice.
That's the confidence.

911
00:45:47,840 --> 00:45:49,360
- Thank you so much.
- Thank you.

912
00:45:49,400 --> 00:45:50,720
Thank you.

913
00:46:09,480 --> 00:46:12,600
We are almost on the verge
of signing few contracts

914
00:46:12,960 --> 00:46:17,080
and I don't think that's
going to stop us anywhere.

915
00:46:17,120 --> 00:46:18,400
We didn't have a brand.

916
00:46:18,480 --> 00:46:21,000
Yes. Start-ups have a brand.

917
00:46:21,040 --> 00:46:24,560
A brand is built in few years.

918
00:46:24,800 --> 00:46:27,200
They missed an opportunity.

