1
00:02:12,280 --> 00:02:13,720
This silky hair.

2
00:02:13,760 --> 00:02:14,960
These beautiful eyes.

3
00:02:16,720 --> 00:02:19,160
People are living
looking at them.

4
00:02:20,880 --> 00:02:24,840
You all might have
heard about

5
00:02:24,880 --> 00:02:28,080
hair in old poems
and bollywood songs.

6
00:02:29,600 --> 00:02:31,320
But nowadays
because of lifestyle issues

7
00:02:31,720 --> 00:02:35,240
such as stress, pollution

8
00:02:35,800 --> 00:02:36,960
and terminal issues

9
00:02:37,320 --> 00:02:40,840
hairloss
has become a very serious issue.

10
00:02:41,080 --> 00:02:43,800
And millions are struggling.

11
00:02:43,880 --> 00:02:45,280
What if

12
00:02:45,400 --> 00:02:47,000
we had a magic mirror?

13
00:02:47,920 --> 00:02:49,200
A magic mirror
were we can see ourselves

14
00:02:49,320 --> 00:02:52,560
the way we want
us to look.

15
00:02:52,640 --> 00:02:54,440
So far this magic mirror
has been only a concept.

16
00:02:54,560 --> 00:02:56,120
But today we are here

17
00:02:56,240 --> 00:02:57,720
with that magic mirror.

18
00:03:01,720 --> 00:03:03,200
Introducing hair originals.

19
00:03:03,320 --> 00:03:04,400
My name is Piyush.

20
00:03:04,560 --> 00:03:05,880
My name is Jitender.

21
00:03:05,960 --> 00:03:06,880
My name is Ashish.

22
00:03:07,000 --> 00:03:09,440
Hair Naturals is
the first Indian brand

23
00:03:09,480 --> 00:03:13,320
which manufactures 100 percent
natural hair extensions.

24
00:03:13,800 --> 00:03:15,760
Different kinds
of hair extensions.

25
00:03:15,920 --> 00:03:17,280
For example,
permanent hair extensions

26
00:03:17,440 --> 00:03:19,600
which is in high demand
in the market.

27
00:03:19,760 --> 00:03:21,080
Temporary hair extensions.

28
00:03:21,200 --> 00:03:23,040
For example the DIY kind
hair extensions.

29
00:03:23,080 --> 00:03:23,960
And the wigs.

30
00:03:25,960 --> 00:03:28,160
We manufacture
hairs of all these categories.

31
00:03:28,280 --> 00:03:29,720
And we make them reach
the end consumer.

32
00:03:29,800 --> 00:03:31,000
That's fine.

33
00:03:31,120 --> 00:03:35,520
But if a small town girl
of Uttar Pradesh

34
00:03:35,880 --> 00:03:38,760
wants to get
100 percent natural

35
00:03:38,880 --> 00:03:42,680
hair extension done

36
00:03:42,840 --> 00:03:43,760
how she can do it?

37
00:03:45,000 --> 00:03:47,920
Radhika can visit

38
00:03:48,040 --> 00:03:49,880
our website from her home

39
00:03:50,000 --> 00:03:51,760
and can purchase

40
00:03:51,880 --> 00:03:53,560
her favourite hair extension.

41
00:03:53,720 --> 00:03:56,080
Along with that

42
00:03:56,200 --> 00:03:58,400
she can choose a saloon
located in Aligarh from where

43
00:03:58,440 --> 00:04:01,800
she can get the hair extension
installed free of cost.

44
00:04:01,880 --> 00:04:03,840
That means
an end to end solution

45
00:04:03,960 --> 00:04:05,960
at a price of one third
of the market price.

46
00:04:07,080 --> 00:04:09,840
Every year India exports hair
worth millions of rupees

47
00:04:09,960 --> 00:04:13,360
to the entire world.

48
00:04:13,560 --> 00:04:18,080
Because India is the only
ethical source of hair.

49
00:04:19,440 --> 00:04:22,080
Those ethical sources
are our temples

50
00:04:22,280 --> 00:04:24,040
where people donate
their hair.

51
00:04:24,200 --> 00:04:26,440
Our vision is to turn
hair originals

52
00:04:26,480 --> 00:04:28,640
into a global brand
by being at this source

53
00:04:28,760 --> 00:04:31,320
and make our product
reach people all over the world.

54
00:04:31,640 --> 00:04:33,440
My request to the sharks is

55
00:04:33,440 --> 00:04:38,240
Rs. 60 lakhs
for 2 percent equity. - Wow!

56
00:04:39,600 --> 00:04:42,640
We would like to show you
a demo of our products

57
00:04:42,960 --> 00:04:44,040
on a model.

58
00:04:44,200 --> 00:04:46,760
Sure. - Sure. - I thought
you'll use yourself as a demo.

59
00:04:46,920 --> 00:04:49,200
in our business.

60
00:04:49,360 --> 00:04:51,000
- No, this is original.
- Are they natural?

61
00:04:57,240 --> 00:04:58,640
- From where are you coming?
- Hi, Sharks.

62
00:04:58,960 --> 00:05:00,280
This is my hair.

63
00:05:00,400 --> 00:05:01,280
Isn't it good?

64
00:05:01,520 --> 00:05:02,600
Very beautiful.

65
00:05:02,600 --> 00:05:04,920
Now let me show you
my original hair.

66
00:05:13,120 --> 00:05:15,320
Anupam, remove your hair too.

67
00:05:17,960 --> 00:05:20,600
This is my hair
which is very thin.

68
00:05:20,640 --> 00:05:22,160
But thanks to hair originals

69
00:05:22,280 --> 00:05:24,400
which gave volume
to my hair.

70
00:05:25,000 --> 00:05:26,560
- Very good.
- Beautiful..

71
00:05:28,880 --> 00:05:30,440
- Welcome to Shark Tank.
- Thank you.

72
00:05:31,000 --> 00:05:33,960
First I would like to know
whose hair gave this idea.

73
00:05:35,880 --> 00:05:37,920
I finished my B Tech
from IIT Delhi

74
00:05:38,440 --> 00:05:39,280
in 2008.

75
00:05:39,440 --> 00:05:42,520
Then for eleven years

76
00:05:42,640 --> 00:05:43,920
I worked in approximately
40 countries. - Wow!

77
00:05:44,040 --> 00:05:46,080
When I stayed in Angola, France

78
00:05:46,240 --> 00:05:48,360
US, etc

79
00:05:48,520 --> 00:05:49,720
many of my colleague's wives
requested me to bring

80
00:05:49,800 --> 00:05:52,520
hair for them from India.

81
00:05:55,320 --> 00:05:57,280
Our co-founder
Mr. Ashish

82
00:05:57,320 --> 00:05:58,320
is from IIT Kharagpur.

83
00:05:58,600 --> 00:06:00,120
I called him
from the USA.

84
00:06:00,160 --> 00:06:01,240
I asked him
a simple question.

85
00:06:01,280 --> 00:06:03,800
'What will you do'

86
00:06:03,920 --> 00:06:04,880
'if you find a lot of hair
in front of your house?'

87
00:06:06,440 --> 00:06:08,920
- The answer is obvious.
- He said he will throw it away.

88
00:06:08,960 --> 00:06:10,640
Didn't you disconnect
the call?

89
00:06:12,040 --> 00:06:14,200
He would've but he couldn't
after hearing the next line.

90
00:06:14,320 --> 00:06:16,320
I said, what's outside
is silver.

91
00:06:16,920 --> 00:06:19,040
The B to C cost

92
00:06:19,600 --> 00:06:22,080
of this product
in the USA market

93
00:06:22,160 --> 00:06:23,880
is more than that
of silver. - Wow!

94
00:06:23,960 --> 00:06:25,000
- Per gram.
- Per gram.

95
00:06:25,240 --> 00:06:26,880
So, this is a high value

96
00:06:26,880 --> 00:06:27,960
high margin product.

97
00:06:30,320 --> 00:06:32,520
When we started working
on this project

98
00:06:32,560 --> 00:06:35,840
us and our team understood
that we need more expertise

99
00:06:35,920 --> 00:06:37,480
at departments such as
manufacturing and other things.

100
00:06:37,560 --> 00:06:39,440
We set up our
manufacturing factory.

101
00:06:39,480 --> 00:06:43,200
Piyush is my friend

102
00:06:43,360 --> 00:06:45,520
and he had experience
in manufacturing.

103
00:06:45,760 --> 00:06:47,560
So this is how it started.

104
00:06:49,920 --> 00:06:52,960
Extension market will
replace hair colour?

105
00:06:54,960 --> 00:06:55,880
- It can.
- Yes, it can.

106
00:06:55,960 --> 00:06:57,200
Because if you..

107
00:06:57,280 --> 00:06:58,680
Perhaps you know
better than me.

108
00:06:58,880 --> 00:07:01,720
When a female applies
colour on her hair..

109
00:07:02,080 --> 00:07:03,480
Maybe she has used
a good brand

110
00:07:03,560 --> 00:07:06,200
but even after that,
eventually, to some extent..

111
00:07:06,280 --> 00:07:08,560
The problem is..
Shall I answer this question?

112
00:07:08,680 --> 00:07:10,960
- It's an additional information.
- Do you use hair colour? - Yes.

113
00:07:11,080 --> 00:07:13,480
Because bright colours..

114
00:07:13,640 --> 00:07:15,400
It's difficult to get
highlighted on dark black hair.

115
00:07:15,480 --> 00:07:17,240
It's my dream to colour
my hair red.

116
00:07:17,320 --> 00:07:19,280
But it's not possible
on my hair.

117
00:07:21,520 --> 00:07:23,200
What's your sales figure
till now?

118
00:07:24,680 --> 00:07:27,360
We..
Just before Covid..

119
00:07:27,440 --> 00:07:30,760
We launched our product in
the market in December, 2019.

120
00:07:30,840 --> 00:07:32,480
Because that, we researched for
around 2.5 years.

121
00:07:32,560 --> 00:07:35,840
If we talk about this quarter,
this financial year

122
00:07:35,880 --> 00:07:37,880
in last 5 months

123
00:07:37,960 --> 00:07:40,440
our sales figure is around
2.5 crore. - Wow!

124
00:07:41,640 --> 00:07:44,040
- 2.5 crore. - Great!
- 2.5 crore. Amazing!

125
00:07:44,160 --> 00:07:48,360
- What about the last month?
- Around 55 lakhs.

126
00:07:48,680 --> 00:07:52,280
What's your source?
And what's the costing

127
00:07:52,360 --> 00:07:54,320
post manufacturing and sourcing?
How much is the margin?

128
00:07:54,400 --> 00:07:56,200
Okay. As far as the sourcing
is concerned

129
00:07:56,320 --> 00:07:59,360
our sources are primarily
the temples of South India.

130
00:07:59,520 --> 00:08:01,200
- I see. Wow!
- We have set up

131
00:08:01,280 --> 00:08:02,800
our manufacturing
unit in Gurgaon.

132
00:08:02,960 --> 00:08:04,360
As far as gross margin
is concerned

133
00:08:04,400 --> 00:08:09,040
- it's around 60 to 65 per cent.
- Wow! Lovely!

134
00:08:10,080 --> 00:08:11,640
Tell me one thing.
Are you making money?

135
00:08:13,680 --> 00:08:17,280
- We are making profit.
- Do you draw salaries?

136
00:08:17,480 --> 00:08:18,920
- Not yet.
- We don't draw salaries.

137
00:08:19,000 --> 00:08:20,840
If you draw salaries,
it will be loss, right?

138
00:08:21,160 --> 00:08:22,520
No.
Approximately..

139
00:08:22,600 --> 00:08:26,400
We have calculated our PAT.
It's around 15 per cent.

140
00:08:26,520 --> 00:08:28,840
How much.. How much do you
earn in terms of value?

141
00:08:28,920 --> 00:08:30,480
- Around Rs. 7.5 to 8 lakh.
- Yes.

142
00:08:33,200 --> 00:08:35,200
Is the company in your name?

143
00:08:35,920 --> 00:08:37,720
- Yes.
- Anyone else..

144
00:08:38,160 --> 00:08:41,680
No, initially, we raised
angel round funding.

145
00:08:41,760 --> 00:08:42,640
Funding amount?

146
00:08:42,760 --> 00:08:44,720
We raised around Rs. 1 crore.

147
00:08:45,000 --> 00:08:46,520
- And.. - Rs. 10 crore.
- For that..

148
00:08:46,600 --> 00:08:49,360
- The valuation was Rs. 10 crore.
- What's this brand name?

149
00:08:49,440 --> 00:08:50,440
Will you be able to protect?

150
00:08:50,480 --> 00:08:52,520
These are generic words.
Hair Originals.

151
00:08:52,920 --> 00:08:54,320
How will you make it a brand?

152
00:08:54,520 --> 00:08:56,360
We have registered
the trademark.

153
00:08:56,440 --> 00:08:57,960
Okay, but you will
face challenges.

154
00:09:00,280 --> 00:09:01,960
It's a good business.

155
00:09:02,400 --> 00:09:04,480
You can crack it.
You were from IIT.

156
00:09:04,560 --> 00:09:06,800
You are talented people.
You have a good team.

157
00:09:07,120 --> 00:09:08,440
But you need someone
who can make it a brand.

158
00:09:11,320 --> 00:09:12,240
Don't you think so?

159
00:09:13,520 --> 00:09:15,600
When they came, you said
the brand is not good.

160
00:09:16,800 --> 00:09:19,280
- Yes.
- It's a good brand.

161
00:09:21,360 --> 00:09:23,200
Please let me put the red hair.

162
00:09:23,320 --> 00:09:26,440
- Do it later.
- Go for it. Let her do this.

163
00:09:26,720 --> 00:09:28,640
- Let her..
- It's my childhood dream, Aman.

164
00:09:28,720 --> 00:09:30,320
Let her fulfil her dream.

165
00:09:36,520 --> 00:09:38,800
Wow..
I love the look.

166
00:09:39,520 --> 00:09:41,120
- I love the look.
- Awesome! I love it.

167
00:09:41,680 --> 00:09:43,400
- It's fantastic. Keep it..
- See in the mirror.

168
00:09:43,920 --> 00:09:45,720
- Amazing..
- I can feel I am looking good.

169
00:09:45,800 --> 00:09:46,800
Mind-blowing!

170
00:09:47,800 --> 00:09:49,600
Vineeta and I want
to give you an offer.

171
00:09:52,280 --> 00:09:54,960
We think your old valuation
is fine.

172
00:09:58,080 --> 00:09:59,640
We want to match
the valuation.

173
00:10:03,840 --> 00:10:06,840
- Say the percentage.
- Rs. 60 lakh. - Rs. 60 lakh.

174
00:10:07,040 --> 00:10:07,960
For 10 crore valuation.

175
00:10:08,080 --> 00:10:09,560
- So it comes.. - 6 per cent.
- 6 per cent. - 6 per cent.

176
00:10:09,760 --> 00:10:10,840
- Equity.
- Done.

177
00:10:12,680 --> 00:10:15,440
- Rs. 60 lakh. - For 5 per cent
- Three.. - 5 per cent.

178
00:10:15,720 --> 00:10:17,040
There are three sharks.

179
00:10:20,640 --> 00:10:22,680
- Peyush, Anupam and me.
- You don't need them. - And..

180
00:10:22,760 --> 00:10:25,000
- The technological angle..
- I know.

181
00:10:25,240 --> 00:10:28,560
- You will make it. - You know..
- Don't worry. - Technology..

182
00:10:28,680 --> 00:10:29,720
- We will make it a brand.
- And in D2C

183
00:10:29,800 --> 00:10:30,920
I can help you.

184
00:10:34,640 --> 00:10:37,240
We will sell as BNPL.
Buy now pay later.

185
00:10:37,320 --> 00:10:39,640
Your consumers are young girls.

186
00:10:39,680 --> 00:10:42,160
Who are my consumers?
Exact the same.

187
00:10:42,280 --> 00:10:44,920
Young girls. - And I don't need
to say about me.

188
00:10:44,960 --> 00:10:47,080
- No, Jiten..
- Listen to me.

189
00:10:47,160 --> 00:10:48,640
- You..
- Please stop for a while.

190
00:10:48,720 --> 00:10:50,080
You are smart.
Look

191
00:10:50,200 --> 00:10:52,920
You know
validation is important.

192
00:10:54,880 --> 00:10:55,720
You have come here.

193
00:10:55,880 --> 00:10:57,280
Five sharks have validated this.

194
00:10:58,120 --> 00:10:59,720
Okay?
On TV.

195
00:11:00,200 --> 00:11:02,720
Nothing is left.
Branding is done.

196
00:11:05,920 --> 00:11:07,880
- Cheque is ready..
- What I want to tell you..

197
00:11:08,280 --> 00:11:09,800
- Cheque is ready..
- You have two offers.

198
00:11:10,880 --> 00:11:13,080
- One offer is.. - Yes.
- There are three sharks.

199
00:11:13,600 --> 00:11:17,160
Anupam, Peyush and Ashneer.

200
00:11:17,360 --> 00:11:19,360
Rs. 60 lakh
for 5 per cent equity.

201
00:11:21,840 --> 00:11:23,960
On the other side,
Vineeta and I.

202
00:11:24,320 --> 00:11:27,120
Same offer. Rs. 60 lakh
for 6 per cent equity.

203
00:11:28,120 --> 00:11:29,440
Now you give a counter offer.

204
00:11:29,520 --> 00:11:30,800
Go outside and discuss.

205
00:11:31,560 --> 00:11:33,120
Come back and think

206
00:11:33,320 --> 00:11:35,280
who will be
the most useful for you.

207
00:11:36,520 --> 00:11:37,400
Please go.

208
00:11:39,800 --> 00:11:40,880
Hey, Vineeta.
Don't let them go.

209
00:11:41,120 --> 00:11:42,000
Yes. - They will be convinced
We will fight.

210
00:11:42,080 --> 00:11:43,200
- They will come back.
- Yes.

211
00:11:43,280 --> 00:11:44,640
We will fight
if it's needed, okay?

212
00:11:44,680 --> 00:11:45,600
Okay.

213
00:11:48,920 --> 00:11:50,040
If we say 4 per cent,
they will accept it.

214
00:11:50,200 --> 00:11:51,680
If we say 3 per cent,
they won't accept.

215
00:11:51,960 --> 00:11:52,920
Shall we offer 4 per cent?

216
00:11:53,080 --> 00:11:54,040
If we offer 4 per cent,
how much it will be?

217
00:11:54,160 --> 00:11:55,400
But there are three persons..

218
00:11:55,480 --> 00:11:56,560
I see.

219
00:11:57,080 --> 00:11:59,120
Till yesterday, you were
fighting with Vineeta.

220
00:11:59,480 --> 00:12:02,680
- You said.. He knows..
- 'I won't deal with you.'

221
00:12:02,760 --> 00:12:04,400
I see.
'If Vineeta makes a deal'

222
00:12:04,480 --> 00:12:05,880
- 'I will break that.'
- No, I don't have.

223
00:12:05,960 --> 00:12:06,960
Everything has changed now!

224
00:12:07,760 --> 00:12:09,440
- All right, guys.
- Wow..

225
00:12:11,160 --> 00:12:12,160
- What have you decided?
- What have you decided?

226
00:12:12,240 --> 00:12:13,720
Will you make a brand or..

227
00:12:14,000 --> 00:12:14,920
Or you won't do anything?

228
00:12:19,960 --> 00:12:22,200
I want to ask
Ashneer and the rest of you

229
00:12:22,320 --> 00:12:24,240
if we can make a counter offer

230
00:12:24,480 --> 00:12:26,560
- of four percent of the equity.
- Of course.

231
00:12:26,600 --> 00:12:27,920
Vineeta and I will make
a counter offer.

232
00:12:27,960 --> 00:12:29,400
You can have both of us
for four percent.

233
00:12:29,480 --> 00:12:30,440
Do you accept?

234
00:12:31,800 --> 00:12:33,160
- Deal?
- Vineeta and I..

235
00:12:33,200 --> 00:12:36,960
- Don't you want Vineeta?
- Since it's a counter offer

236
00:12:37,000 --> 00:12:38,920
- can you tell us..
- Four percent.

237
00:12:39,000 --> 00:12:40,080
- Vineeta and I.
- Four percent.

238
00:12:40,160 --> 00:12:42,800
- Let him make a counter offer.
- Hear him out first.

239
00:12:42,840 --> 00:12:44,400
Yes or no?
Vineeta and I for four percent.

240
00:12:46,080 --> 00:12:48,160
This is unfair.
You cannot force them.

241
00:12:48,240 --> 00:12:50,160
Give him respect.

242
00:12:50,280 --> 00:12:52,960
Are you going to make
a deal with an investor

243
00:12:52,960 --> 00:12:54,120
who doesn't respect you?

244
00:12:54,760 --> 00:12:56,520
Wait.
Make a counter offer first.

245
00:12:56,800 --> 00:12:58,880
- The original one..
- Vineeta and I

246
00:12:58,920 --> 00:12:59,800
for four percent.

247
00:13:04,760 --> 00:13:07,880
Ashneer, Anupam, and Peyush..

248
00:13:08,040 --> 00:13:10,320
Do you accept the counter
offer of four percent?

249
00:13:16,320 --> 00:13:17,440
- Accepted.
- Done.

250
00:13:18,400 --> 00:13:20,200
- Okay..
- Okay. - Well done.

251
00:13:25,560 --> 00:13:26,720
Congratulations.

252
00:13:28,880 --> 00:13:31,520
Silence..
Aman, Silence is golden.

253
00:13:33,080 --> 00:13:36,320
- Congratulations.
- Our money got saved.

254
00:13:36,640 --> 00:13:38,840
- I will write the cheque.
- Thank you.

255
00:13:39,640 --> 00:13:41,640
I won't return the hair.

256
00:13:42,040 --> 00:13:43,200
- I will take it home.
- Yes.

257
00:13:44,200 --> 00:13:45,200
Let's take a photo.

258
00:13:46,160 --> 00:13:48,000
And we will bring deals
from Aman's brand too.

259
00:13:49,840 --> 00:13:51,200
- Thank you.
- All the best.

260
00:13:51,240 --> 00:13:52,520
- All the best.
- Thank you.

261
00:13:53,240 --> 00:13:55,480
Vineeta, whenever we have
teamed up, I have lost.

262
00:14:41,720 --> 00:14:43,560
- Hello, my name is Aditi.
- Hello.

263
00:14:43,600 --> 00:14:46,080
I am the founder of 'Essentially
Happy Marketing'.

264
00:14:47,480 --> 00:14:50,880
I am 44 years old and I am
a resident of Mumbai and Dubai.

265
00:14:51,560 --> 00:14:54,640
We have launched India's
first pre-toilet spray.

266
00:14:56,240 --> 00:14:59,320
Pre-toilet spray is used
before using the toilet.

267
00:14:59,400 --> 00:15:02,160
Like how we use air
fresheners and aerosols

268
00:15:02,240 --> 00:15:05,120
after going to the toilet,
hoping that it will

269
00:15:05,240 --> 00:15:06,640
reduce the bad odour.

270
00:15:07,360 --> 00:15:09,040
But maybe, that does not happen.

271
00:15:10,760 --> 00:15:12,880
But still, we use it.

272
00:15:12,960 --> 00:15:16,120
Because, it is embarrassing
to have a smelly toilet.

273
00:15:16,200 --> 00:15:18,840
And getting caught
is devastating.

274
00:15:20,400 --> 00:15:22,200
Introducing 'Poo De Cologne'.

275
00:15:23,120 --> 00:15:25,920
It has hundred percent
pure essential oils.

276
00:15:30,040 --> 00:15:32,120
Before using 'Poo De Cologne'

277
00:15:32,440 --> 00:15:36,520
spray it a few times
in the toilet bowl's water.

278
00:15:36,960 --> 00:15:40,400
Its essential oils will make
a layer on the surface.

279
00:15:40,440 --> 00:15:43,880
This layer will lock the bad
smelling gases beneath it.

280
00:15:44,080 --> 00:15:45,480
It will not allow it
to spread in the air.

281
00:15:45,560 --> 00:15:48,600
You can make it smell great

282
00:15:48,680 --> 00:15:49,800
in just five to six sprays.

283
00:15:49,920 --> 00:15:53,600
And you will get the confidence
of having a fragrant toilet.

284
00:15:54,960 --> 00:15:57,480
'Poo De Cologne' is not
only meant for domestic use.

285
00:15:57,560 --> 00:15:59,920
It should be used
in restaurants, cafes, malls

286
00:16:00,000 --> 00:16:03,880
co-working spaces,
and co-living spaces.

287
00:16:04,280 --> 00:16:05,640
It is useful during travelling.

288
00:16:05,720 --> 00:16:07,600
And it is a must
for honeymooners.

289
00:16:10,920 --> 00:16:13,240
Currently,
we have five variants.

290
00:16:13,320 --> 00:16:15,600
The floral variant is
'Poopsie Daisie'.

291
00:16:17,400 --> 00:16:19,640
Our minty variant is
'Poops A Lot'.

292
00:16:22,320 --> 00:16:25,080
'Mask A Poo'
is the woody variant.

293
00:16:25,160 --> 00:16:27,600
The pine variant is
'Poop Essentials'.

294
00:16:29,280 --> 00:16:32,080
And the citrus variant is
'Pooparazzi'.

295
00:16:32,120 --> 00:16:33,200
Love the names.

296
00:16:34,480 --> 00:16:38,280
To make 'Poo De Cologne'
the most widely used

297
00:16:38,320 --> 00:16:40,720
pre-toilet spray in the world

298
00:16:41,040 --> 00:16:43,200
I want your mentorship

299
00:16:43,320 --> 00:16:46,960
and 75 lakhs for five percent
of my company shares. - Wow!

300
00:16:49,440 --> 00:16:51,280
So, are you ready to make
'Poo De Cologne'

301
00:16:51,320 --> 00:16:54,080
the number one solution
for the problem of number two?

302
00:16:58,320 --> 00:16:59,760
- Amazing.
- Great pitch.

303
00:16:59,840 --> 00:17:02,040
Very good presentation, Aditi.

304
00:17:02,080 --> 00:17:03,120
We will get
to the product later.

305
00:17:03,200 --> 00:17:06,120
But first, tell us how you
came across this toilet seat

306
00:17:06,240 --> 00:17:08,760
during your journey
between Mumbai and Dubai.

307
00:17:10,040 --> 00:17:12,920
I have experienced
this product in Europe.

308
00:17:14,120 --> 00:17:17,000
I have worked in advertising
and marketing.

309
00:17:17,080 --> 00:17:20,240
I have always wanted
to launch my own brand.

310
00:17:20,640 --> 00:17:22,560
When I saw this product

311
00:17:22,640 --> 00:17:24,520
I thought that India needs it.

312
00:17:25,560 --> 00:17:28,280
Because, it's a heavily
toilet sharing market.

313
00:17:29,360 --> 00:17:31,480
When did you start this job?

314
00:17:31,520 --> 00:17:34,040
This was launched
in February of 2021.

315
00:17:34,080 --> 00:17:36,080
- Did you just start it recently?
- Yes.

316
00:17:36,120 --> 00:17:38,840
That's great. How do you
come up with the names?

317
00:17:38,880 --> 00:17:39,920
Did you come up with those?

318
00:17:39,960 --> 00:17:42,040
Or is there anyone
helping you with it?

319
00:17:42,080 --> 00:17:43,440
My daughter and I.

320
00:17:43,640 --> 00:17:46,640
My daughter says that the men's
range should be pooper man.

321
00:17:48,120 --> 00:17:49,120
Cool!

322
00:17:49,360 --> 00:17:51,120
How old is she?

323
00:17:51,320 --> 00:17:53,040
- She's 12.
- 12?

324
00:17:53,240 --> 00:17:55,320
- Okay.
- Waking up in the morning

325
00:17:55,520 --> 00:17:59,120
and before we go for it
we must perform the procedure.

326
00:18:00,120 --> 00:18:01,680
Then we can go.
Is that how it works?

327
00:18:01,880 --> 00:18:03,960
Yes. Especially,
if you're sharing the toilet.

328
00:18:04,160 --> 00:18:06,160
Or if you are in a hotel
that has a small toilet

329
00:18:06,360 --> 00:18:07,400
and lacks ventilation.

330
00:18:07,600 --> 00:18:10,840
Even guests have to
use toilet at home.

331
00:18:11,360 --> 00:18:13,680
It can be used in
every condition.

332
00:18:13,880 --> 00:18:16,040
Atleast after a Biriyani
dinner for sure.

333
00:18:16,240 --> 00:18:18,720
Biriyani... Indian food

334
00:18:18,920 --> 00:18:20,600
usually is very flavourful.

335
00:18:20,800 --> 00:18:22,720
Lot of aromatics are used.

336
00:18:22,920 --> 00:18:23,960
That's true.

337
00:18:24,720 --> 00:18:27,200
I have seen this
product in the US.

338
00:18:28,200 --> 00:18:29,800
- Okay.
- I liked it.

339
00:18:30,000 --> 00:18:31,840
- Yes.
- The problem

340
00:18:32,040 --> 00:18:34,480
is that like Aman said it
has to used frequently.

341
00:18:34,680 --> 00:18:36,680
That's what even I felt then.

342
00:18:36,880 --> 00:18:40,320
Start a version
which can be attached to WC.

343
00:18:40,520 --> 00:18:43,160
Layer itself with
the flush water.

344
00:18:43,360 --> 00:18:46,000
Isn't that a better product
as against

345
00:18:46,200 --> 00:18:48,440
spraying it everytime.
It call for behavioural change.

346
00:18:48,640 --> 00:18:52,600
It needs a spraying mechanism
to create the later.

347
00:18:52,800 --> 00:18:56,480
I have a solution
that is for the next level.

348
00:18:56,680 --> 00:19:01,120
A box on the side that works
on the basis of sensors.

349
00:19:01,320 --> 00:19:05,200
If you're urinating you don't
have to touch the sensor.

350
00:19:05,400 --> 00:19:08,600
Further ahead, you must touch
sensor and it will work.

351
00:19:08,800 --> 00:19:11,880
There's one mechanic that works
that way. But that's level 2.

352
00:19:13,320 --> 00:19:16,000
Once you got this idea

353
00:19:16,200 --> 00:19:19,280
executing it in a category

354
00:19:20,040 --> 00:19:21,520
is a big deal.

355
00:19:22,520 --> 00:19:26,280
Looking for a new thing
searching for suppliers

356
00:19:26,480 --> 00:19:28,880
- is a big deal. - Right.
- Congratulations for that.

357
00:19:29,080 --> 00:19:30,000
Thank you.

358
00:19:30,200 --> 00:19:31,680
But this is not business.

359
00:19:33,480 --> 00:19:36,120
As per me this product
won't work after a level.

360
00:19:38,360 --> 00:19:40,640
Will be a bit gimmicky.

361
00:19:40,840 --> 00:19:42,680
Hence,
I would opt out of the business.

362
00:19:44,640 --> 00:19:45,680
The fact that if it works in

363
00:19:45,880 --> 00:19:47,120
US it will work in
India... - Yes.

364
00:19:47,360 --> 00:19:48,920
That usually doesn't work

365
00:19:49,240 --> 00:19:51,920
because using Indian
consumer mentality

366
00:19:52,120 --> 00:19:55,960
one must see and
products are too unique.

367
00:19:56,160 --> 00:19:58,960
Hence, I would like to
opt out of it this time.

368
00:20:01,240 --> 00:20:04,240
What are you numbers?
Sales numbers...

369
00:20:04,440 --> 00:20:06,200
Leaving corona's 3 months

370
00:20:06,480 --> 00:20:08,640
we have made a
sale of 4.5 lakhs.

371
00:20:08,840 --> 00:20:10,120
What was the last month's sale?

372
00:20:10,320 --> 00:20:13,400
A monthly average
sales of 75, 000.

373
00:20:14,240 --> 00:20:17,240
- Where do you sell it?
- On Amazon, Flipkart

374
00:20:17,440 --> 00:20:19,280
- and Trell.
- I am an investor at Trell.

375
00:20:19,480 --> 00:20:21,200
- Yes, Trell...
- I'll find out now.

376
00:20:22,400 --> 00:20:24,120
What is the monthly growth?

377
00:20:26,080 --> 00:20:28,800
Since we are trying
different things

378
00:20:29,040 --> 00:20:30,240
there have been ups and downs.

379
00:20:30,440 --> 00:20:33,040
- That needs to be monitored.
- Gross margin?

380
00:20:33,240 --> 00:20:36,680
Production cost is Rs.65
and we sell it at Rs. 555.

381
00:20:38,840 --> 00:20:40,640
Wow... How long does it last?

382
00:20:40,920 --> 00:20:43,360
400 sprays per bottle.

383
00:20:43,640 --> 00:20:45,160
Can be used for 80 times.

384
00:20:45,360 --> 00:20:47,600
A family of three can
use it for a month.

385
00:20:48,560 --> 00:20:50,160
Rs. 500 for a month?

386
00:20:50,760 --> 00:20:52,880
Rs. 555. - One can get a phone
connection at half the price.

387
00:20:54,240 --> 00:20:56,600
People are buying.
You will be surprised.

388
00:20:56,800 --> 00:20:58,120
I thought it will
wok only in a metro city.

389
00:20:58,320 --> 00:21:02,000
But if you see even tier
one and tier two towns

390
00:21:02,200 --> 00:21:05,120
has equal demands and we
see repeat purchases there.

391
00:21:05,360 --> 00:21:07,720
Okay, thank you.
Let me think.

392
00:21:08,040 --> 00:21:08,960
Thanks.

393
00:21:09,160 --> 00:21:10,960
I have made my decision too.

394
00:21:12,240 --> 00:21:13,640
I am out of it too.

395
00:21:15,600 --> 00:21:18,640
You must pursue it
but I don't find it investible.

396
00:21:18,840 --> 00:21:19,760
Specially this category.

397
00:21:21,680 --> 00:21:23,840
I decide to opt out too.

398
00:21:25,040 --> 00:21:27,960
I would be interested
if you had a different version.

399
00:21:28,120 --> 00:21:30,280
The automated version
but not with this.

400
00:21:30,480 --> 00:21:31,840
So I am out.

401
00:21:33,560 --> 00:21:35,360
While I am interested

402
00:21:35,560 --> 00:21:37,040
I feel it is too soon.

403
00:21:37,760 --> 00:21:40,920
- You must work harder.
- Okay. - Prove yourself more.

404
00:21:41,120 --> 00:21:42,600
Then you may go for funding.

405
00:21:44,120 --> 00:21:46,080
Hence, I am out.
But I wish you the best.

406
00:21:46,280 --> 00:21:47,160
I think you'll do well.

407
00:21:49,040 --> 00:21:50,320
thank you very much.

408
00:35:40,120 --> 00:35:41,040
What happened?

409
00:35:41,720 --> 00:35:44,320
Can't you see? I am
suffering from stomach ache.

410
00:35:44,520 --> 00:35:48,400
This is what will happen
if you eat junk food.

411
00:35:49,560 --> 00:35:52,920
Don't accuse me.
Just give me a solution.

412
00:35:53,120 --> 00:35:54,280
Wait!

413
00:35:54,480 --> 00:35:55,560
Good actors.

414
00:35:59,320 --> 00:36:01,440
Have papaya.

415
00:36:01,640 --> 00:36:04,680
How can I eat it like that?
Who will peal and chop it?

416
00:36:06,120 --> 00:36:08,920
Don't worry, friends.
We have Falahari.

417
00:36:09,480 --> 00:36:13,400
Falahari is the biggest
fresh fruits brand of India.

418
00:36:15,560 --> 00:36:18,160
You may order more than 200

419
00:36:18,320 --> 00:36:20,360
fruit salads, juices

420
00:36:20,560 --> 00:36:22,600
'lassi' and yoghurt.

421
00:36:23,240 --> 00:36:24,080
And a lot more.

422
00:36:24,280 --> 00:36:27,240
It will be delivered to
your place in 35 minutes.

423
00:36:28,480 --> 00:36:30,560
Greetings, Sharks.
I am Gulshan!

424
00:36:30,720 --> 00:36:31,640
I am Rahul.

425
00:36:31,840 --> 00:36:33,040
I am Dhruv.

426
00:36:33,240 --> 00:36:34,960
We are Team Falahari.

427
00:36:35,920 --> 00:36:38,440
We are here

428
00:36:38,640 --> 00:36:41,960
to offer 2 percent equity
at 50 lakhs investment.

429
00:36:43,760 --> 00:36:44,880
Welcome to Shark Tank.

430
00:36:45,080 --> 00:36:47,280
How do you guys
know one another?

431
00:36:47,480 --> 00:36:48,360
Are you siblings or friends?

432
00:36:48,560 --> 00:36:49,360
We are friends.

433
00:36:49,720 --> 00:36:52,520
I am passed out as a
mechanical engineering

434
00:36:52,720 --> 00:36:53,640
from Punjab University in 2013.

435
00:36:53,880 --> 00:36:56,600
I graduated from
IIT Bombay in 2013

436
00:36:56,800 --> 00:36:57,600
in Electrical Engineering.

437
00:36:57,800 --> 00:36:59,440
I worked in
McKenzie for 2 years.

438
00:36:59,640 --> 00:37:02,360
From 2013, Gulshan and I
stayed together in Gurgaon.

439
00:37:02,840 --> 00:37:06,080
Gulshan was working
on a technology start-up.

440
00:37:06,280 --> 00:37:07,840
V-stick services
private limited.

441
00:37:08,040 --> 00:37:10,160
After 2 years we realised

442
00:37:10,360 --> 00:37:11,560
we must do something
we have hands-on experience in.

443
00:37:11,760 --> 00:37:13,200
Something that
is problem solving.

444
00:37:13,400 --> 00:37:16,440
That's how Falahari
was established.

445
00:37:17,640 --> 00:37:19,800
Rahul was my
batchmate from IIT Bombay.

446
00:37:20,000 --> 00:37:24,080
I finished my Electrical
engineering from there in 2012.

447
00:37:24,880 --> 00:37:28,960
I finished my MBA from
IIM Bangalore in 2013-2015.

448
00:37:29,160 --> 00:37:32,120
Wow... - I was working as
a strategic consultant in Dubai.

449
00:37:32,320 --> 00:37:35,760
I kept interacting with
this very nice friend

450
00:37:35,800 --> 00:37:37,120
from engineering

451
00:37:37,320 --> 00:37:40,640
I got connected to Gulshan
and I got connected to Falahari.

452
00:37:40,840 --> 00:37:43,600
I was Falahari's first
investor in 2020. - Okay.

453
00:37:43,800 --> 00:37:47,560
We have been looking at
Falahari's growth this year.

454
00:37:47,760 --> 00:37:50,160
From a few centres in Gurgaon
to other cities in the nation

455
00:37:50,360 --> 00:37:53,200
I joined in as
a growth in-charge.

456
00:37:53,400 --> 00:37:54,800
and we are taking it
to new heights this year.

457
00:37:56,320 --> 00:37:58,920
Would you like to try
the products? - Fruits?

458
00:37:59,120 --> 00:38:00,280
We have had enough fruits.

459
00:38:00,320 --> 00:38:02,120
- No, a prepared product.
- Bring it on.

460
00:38:02,320 --> 00:38:04,360
Let us taste.
Tell me this.

461
00:38:04,560 --> 00:38:05,720
- Gulshan...
- Yes.

462
00:38:05,920 --> 00:38:08,840
Who among you is the CEO?
You or Rahul?

463
00:38:09,040 --> 00:38:11,840
- I am the founder and CEO.
- Let's have juice.

464
00:38:15,920 --> 00:38:18,000
Falahari is trying

465
00:38:18,200 --> 00:38:21,960
to get 25 exotic
premium seasonal fruits

466
00:38:22,160 --> 00:38:23,440
that are
available in the market

467
00:38:23,640 --> 00:38:26,440
in a customised
form to the end customer.

468
00:38:28,280 --> 00:38:30,880
What is the problem statement?

469
00:38:32,200 --> 00:38:34,160
- What are you solving?
- There's a problem statement.

470
00:38:34,400 --> 00:38:36,920
I too need fruits
when I am sitting at work.

471
00:38:37,120 --> 00:38:39,520
I can order it then.
That is the problem statement.

472
00:38:39,720 --> 00:38:40,360
Office... - Office...

473
00:38:40,400 --> 00:38:41,800
I want to to understand
the business model.

474
00:38:42,000 --> 00:38:43,360
We can get it from
the cart in the market.

475
00:38:43,560 --> 00:38:45,680
Who does that while at work?

476
00:38:45,880 --> 00:38:47,480
Who will chop
the fruits at work?

477
00:38:47,680 --> 00:38:48,600
Coming back to it.

478
00:38:49,160 --> 00:38:52,360
I sold 35 crores of fruits
in a month in Grofers.

479
00:38:52,400 --> 00:38:54,160
- Okay.
- No one thinks about the fruit.

480
00:38:55,600 --> 00:38:57,600
I think about the fruit.

481
00:38:57,800 --> 00:39:01,040
I need fruits
in the evening at work.

482
00:39:01,240 --> 00:39:02,560
A complicated process.
I am interested.

483
00:39:02,760 --> 00:39:05,520
- Don't talk there.
- I am interested. - Me too.

484
00:39:06,760 --> 00:39:10,280
Tell me your numbers.
What have you done? And why?

485
00:39:10,480 --> 00:39:12,640
- That's it.
- Around fresh fruits

486
00:39:12,880 --> 00:39:15,640
no brand has been
built in the market.

487
00:39:15,840 --> 00:39:18,160
- There is.
- I would like to know.

488
00:39:18,160 --> 00:39:21,160
There's one in Delhi
but I don't remember the name.

489
00:39:21,320 --> 00:39:22,440
I used to buy fruits from them

490
00:39:22,480 --> 00:39:23,840
but I don't see their
commercials now.

491
00:39:24,040 --> 00:39:26,040
I doubt if this business
will end up in a loss.

492
00:39:26,240 --> 00:39:29,200
You were explaining
that fresh fruits have no brand.

493
00:39:29,400 --> 00:39:32,640
- It so...
- I remember the name.

494
00:39:34,720 --> 00:39:38,400
Fruit Smith.- They deliver whole
fruits.

495
00:39:38,560 --> 00:39:41,560
- They deal with that.
- If I chop the fruit

496
00:39:41,760 --> 00:39:44,560
I can manage that.

497
00:39:44,760 --> 00:39:47,400
Do you have 400 grams
of fruits every morning?

498
00:39:47,600 --> 00:39:49,480
One who wants to eat eats it.

499
00:39:49,640 --> 00:39:51,480
You can't give it to the one
who doesn't want to eat.

500
00:39:55,120 --> 00:39:57,040
Then you can stay out.
We will talk to them.

501
00:39:57,080 --> 00:39:59,080
I will be out. What's the hurry?

502
00:40:00,960 --> 00:40:02,280
- What is your scale?
- Last month

503
00:40:02,440 --> 00:40:04,920
we have generated
a revenue of 20 lakh rupees.

504
00:40:05,000 --> 00:40:06,120
Oh no!

505
00:40:06,920 --> 00:40:08,680
Last to last month
it was 17 lakhs.

506
00:40:08,720 --> 00:40:10,680
- Very bad.
- So, roughly you generate

507
00:40:10,760 --> 00:40:11,880
five lakhs in one city.

508
00:40:11,960 --> 00:40:13,560
Okay be it six, seven
or eight or ten lakhs..

509
00:40:13,720 --> 00:40:16,320
What's your marginal
profit in this 20 lakhs?

510
00:40:17,720 --> 00:40:18,720
There's no profit. Right?

511
00:40:18,720 --> 00:40:22,120
Profit.. 25 percent
is the margin. - The margin.

512
00:40:22,320 --> 00:40:24,000
Now we are investing
in discounts

513
00:40:24,000 --> 00:40:25,720
- and marketing costs..
- What's the price of this jar?

514
00:40:25,760 --> 00:40:26,640
250.

515
00:40:26,680 --> 00:40:28,080
- 250 per jar?
- Yes, 250.

516
00:40:28,240 --> 00:40:30,160
- Okay.
- What's your current wastage?

517
00:40:30,240 --> 00:40:31,320
It's less than five
percent, sir.

518
00:40:31,400 --> 00:40:34,040
If you buy the stuffs
from someone and store them

519
00:40:34,200 --> 00:40:35,720
and again if you shift
that stuff..

520
00:40:35,840 --> 00:40:37,520
You will have five percent
wastage there only.

521
00:40:38,000 --> 00:40:39,720
The wastage of the peel
is different..

522
00:40:39,760 --> 00:40:41,160
The rotten ones.. - I'm not
talking about the peels.

523
00:40:41,240 --> 00:40:42,760
- It's about the rotten one.
- The rotten ones.. Yes.

524
00:40:43,160 --> 00:40:44,400
I will tell you two things.

525
00:40:44,400 --> 00:40:48,080
Firstly, it's really tough
to make a brand in this sector.

526
00:40:49,160 --> 00:40:50,600
Because this is fruits'
business.

527
00:40:50,800 --> 00:40:53,520
So you can't create
that differentiator.

528
00:40:53,640 --> 00:40:55,080
Forget about the brand.

529
00:40:55,280 --> 00:40:58,360
Maybe you can used
such a technology

530
00:40:58,680 --> 00:41:00,880
and break the supply chain
in such a way.. - Yes.

531
00:41:00,920 --> 00:41:03,760
...that you can sell the fruits
in the minimum rates.

532
00:41:03,840 --> 00:41:04,920
If that's the case
then explain.

533
00:41:04,960 --> 00:41:07,240
Sir, let me explain it once
in details

534
00:41:07,280 --> 00:41:09,480
about who we
are and what we are selling.

535
00:41:09,640 --> 00:41:11,360
Okay, for two minutes
we will not say anything.

536
00:41:11,440 --> 00:41:12,320
- Okay.
- Okay? Two minutes.

537
00:41:12,400 --> 00:41:13,760
- For two minutes we'll not talk.
- Yes, you have two minutes.

538
00:41:13,760 --> 00:41:16,680
Time starts. - First thing,
we are not fruit sellers.

539
00:41:17,680 --> 00:41:20,200
We generate 90 percent
of our revenue

540
00:41:20,240 --> 00:41:22,760
from the innovation we have done
in our recopies..

541
00:41:22,840 --> 00:41:26,000
From the juices health drinks
and our health oriented

542
00:41:26,120 --> 00:41:27,680
fruit clinic products.

543
00:41:28,440 --> 00:41:30,480
We have done
four main innovations.

544
00:41:30,680 --> 00:41:31,920
First, procurement.

545
00:41:32,880 --> 00:41:37,080
We manage one product
in different ways.

546
00:41:37,160 --> 00:41:38,840
If it's raw then we use
it for the salad.

547
00:41:38,880 --> 00:41:39,880
It it's a little ripe
then we make juice.

548
00:41:39,920 --> 00:41:41,240
If it starts melting
then it will be blended.

549
00:41:41,440 --> 00:41:44,240
If any brand in India
makes only smoothies

550
00:41:44,360 --> 00:41:45,920
or only sells fresh fruits..

551
00:41:46,120 --> 00:41:47,680
Or if they make
it only a juice brand..

552
00:41:47,720 --> 00:41:49,200
...then there will be a wastage
of 40 to 50 percent.

553
00:41:49,440 --> 00:41:50,520
Until and unless..

554
00:41:50,720 --> 00:41:52,120
One fruit brand..

555
00:41:52,160 --> 00:41:55,600
As the fruits age, as they
become ripe and then melt..

556
00:41:55,720 --> 00:41:57,600
If that brand doesn't introduce
products accordingly

557
00:41:57,760 --> 00:41:59,640
then they can't bring down
the wastage to five percent.

558
00:41:59,720 --> 00:42:01,000
From a few centres in Gurgaon
to other cities in the nation

559
00:42:01,080 --> 00:42:02,920
that we can't bring down
the wastage to five percent.

560
00:42:03,080 --> 00:42:05,160
We have cracked
this in procurement.

561
00:42:05,240 --> 00:42:08,320
Second is our innovation
in the product.

562
00:42:08,360 --> 00:42:10,080
We have managed the taste
of all these products

563
00:42:10,200 --> 00:42:14,280
for over six years
with lot of innovation.

564
00:42:14,440 --> 00:42:16,680
Rate at which we get
repeat customer is surprising.

565
00:42:16,760 --> 00:42:19,360
70 percent of the daily
customers are repeat customers.

566
00:42:19,760 --> 00:42:21,360
So, we could survive
the COVID wave

567
00:42:21,480 --> 00:42:25,120
or any other disruption
due to that stickiness.

568
00:42:25,200 --> 00:42:28,360
Rahul has particularly worked
so advanced in the tech

569
00:42:28,400 --> 00:42:30,880
that we have completely cracked
two main problems

570
00:42:30,960 --> 00:42:32,280
regarding fruits.

571
00:42:32,320 --> 00:42:34,720
One, fruit is a matter
of varying prices.

572
00:42:35,000 --> 00:42:38,360
Our pricing in 'Zomato'
or 'Swiggy' dynamically changes

573
00:42:38,440 --> 00:42:41,240
so that the old fruits
get sold first.

574
00:42:41,360 --> 00:42:43,600
The send thing
is a matter of choice.

575
00:42:43,800 --> 00:42:46,520
I need 25 different fruits.
I need exotic fruits.

576
00:42:46,560 --> 00:42:49,120
I want to eat dragon fruit..
I want to eat two slice of kiwi.

577
00:42:49,320 --> 00:42:50,560
This option is not available.

578
00:42:50,760 --> 00:42:52,880
So according to the choices
of the customers

579
00:42:52,920 --> 00:42:54,960
our tech detects..

580
00:42:55,120 --> 00:42:57,160
Suppose you eat
watermelon daily.

581
00:42:57,200 --> 00:42:58,840
Why don't you subscribe?

582
00:42:58,920 --> 00:43:00,920
Ma'am, you keep a fast
on every Saturday

583
00:43:00,960 --> 00:43:01,880
when you eat one diet.

584
00:43:02,000 --> 00:43:04,120
We will give you
one fasting special offer

585
00:43:04,400 --> 00:43:05,680
as a subscriber, as a discount.

586
00:43:05,720 --> 00:43:07,280
Once the repeat rate increases

587
00:43:07,320 --> 00:43:09,960
we make them our subscribers
and increase

588
00:43:10,000 --> 00:43:11,120
our direct customers.

589
00:43:11,320 --> 00:43:14,160
And we are working
through our tech

590
00:43:14,400 --> 00:43:15,440
in this model, in this journey.

591
00:43:16,120 --> 00:43:19,280
- Okay. Great sells pitch.
- Very nice. - You..

592
00:43:19,600 --> 00:43:21,400
You quit and make him the CEO.

593
00:43:21,920 --> 00:43:23,760
You remember the monologue
of Kartik Aryan

594
00:43:23,920 --> 00:43:26,040
in 'Pyaar Ka Punchnama'..
He delivered it like that.

595
00:43:26,080 --> 00:43:28,120
- Very good.
- Now, I'm impressed. - Dhruv..

596
00:43:28,440 --> 00:43:29,840
You invested the money, right?

597
00:43:30,160 --> 00:43:32,320
Yes. - That's why you could
give this speech.

598
00:43:32,560 --> 00:43:33,640
How much money
have you invested?

599
00:43:34,520 --> 00:43:36,120
I have invested
only five lakh rupees, sir.

600
00:43:37,280 --> 00:43:38,200
What's the burn rate?

601
00:43:39,480 --> 00:43:40,920
- Five percent burn..
- Rate per month?

602
00:43:40,960 --> 00:43:42,280
One to 1.5 lakh per month.

603
00:43:42,400 --> 00:43:43,480
You don't invest your salary?

604
00:43:43,600 --> 00:43:45,640
We have included our salaries
in the expenses.

605
00:43:45,800 --> 00:43:46,760
How much is the amount?

606
00:43:46,880 --> 00:43:48,080
- 50 thousand.
- 50 thousand rupees.

607
00:43:48,120 --> 00:43:49,440
- 50 thousand.
- It's too low.

608
00:43:49,480 --> 00:43:50,920
Look, they are taking
so much time.

609
00:43:50,960 --> 00:43:54,920
I am obviously interested
in you, as entrepreneurs

610
00:43:54,960 --> 00:43:56,200
and there is problem.

611
00:43:56,320 --> 00:43:57,800
That people want to eat fruits
but they are not available.

612
00:43:57,960 --> 00:44:00,480
But your model and scale
are rubbish.

613
00:44:01,920 --> 00:44:03,200
So, this is
the current situation.

614
00:44:03,840 --> 00:44:05,320
It's not rubbish,
it doesn't exist. - So..

615
00:44:07,800 --> 00:44:08,880
On the basis on that..
Because your business

616
00:44:08,920 --> 00:44:09,840
doesn't have any scale..

617
00:44:09,920 --> 00:44:12,880
I was thinking of giving you
50 lakh for 10 percent.

618
00:44:13,280 --> 00:44:15,360
But now, after seeing

619
00:44:15,440 --> 00:44:16,960
that others are also interested

620
00:44:17,280 --> 00:44:19,160
I will offer you eight percent.

621
00:44:19,200 --> 00:44:20,720
I'll offer Rs. 50 Lakhs
for eight per cent..

622
00:44:20,720 --> 00:44:22,200
- You're making the offer?
- Yes.

623
00:44:22,240 --> 00:44:24,280
Well done.
Very good offer!

624
00:44:26,680 --> 00:44:29,760
I'll speak to stop you from
getting too happy

625
00:44:29,800 --> 00:44:30,880
after getting that offer.

626
00:44:32,680 --> 00:44:34,000
Shut up for a while.

627
00:44:35,040 --> 00:44:37,680
If you open a fruit juice stall

628
00:44:37,720 --> 00:44:40,120
outside an ITO, and that's it

629
00:44:40,400 --> 00:44:41,840
you'd make more money.

630
00:44:43,120 --> 00:44:45,040
You're all wasting your lives.

631
00:44:45,920 --> 00:44:46,960
You have no business.

632
00:44:47,000 --> 00:44:49,880
- You do We're not..
- Let me finish..

633
00:44:50,040 --> 00:44:51,120
You have no business.

634
00:44:52,120 --> 00:44:54,480
You were working in McKinsey!

635
00:44:56,040 --> 00:44:57,520
Anything you get into

636
00:44:57,560 --> 00:44:59,640
even if you join a start-up

637
00:44:59,680 --> 00:45:01,040
you'll make crores a year.

638
00:45:01,240 --> 00:45:02,920
- What's this you're doing?
- He's doing well.

639
00:45:04,360 --> 00:45:05,640
I'm out of this

640
00:45:05,680 --> 00:45:07,120
and I tell you not to accept

641
00:45:07,160 --> 00:45:10,160
any offer you get here.
Stop this business.

642
00:45:10,920 --> 00:45:13,960
You don't have a fruit business.
It's a fool business.

643
00:45:14,640 --> 00:45:16,240
- Correct.
- You're fooling yourselves.

644
00:45:17,160 --> 00:45:18,080
Correct.

645
00:45:18,120 --> 00:45:19,520
Look from a higher perspective

646
00:45:19,760 --> 00:45:22,080
and you'll see that this
business isn't scalable.

647
00:45:22,120 --> 00:45:23,760
For this reason, I'm out.

648
00:45:24,760 --> 00:45:25,880
I wish you the best.

649
00:45:26,680 --> 00:45:28,160
I've made my decision too.

650
00:45:29,000 --> 00:45:30,160
I'm out of this.

651
00:45:31,400 --> 00:45:33,400
I don't get who between
you three is the CEO.

652
00:45:33,840 --> 00:45:35,480
- I'm the CEO.
- You're the CEO

653
00:45:35,520 --> 00:45:37,240
however,
he's selling the business.

654
00:45:38,200 --> 00:45:39,800
I'm confused who will
talk to the investor

655
00:45:39,840 --> 00:45:41,320
you or him.

656
00:45:41,840 --> 00:45:44,280
That's a good feedback. What
stake do you three have?

657
00:45:44,560 --> 00:45:46,000
Mine is 75 per cent.

658
00:45:47,400 --> 00:45:48,600
Yours is 75 per cent.

659
00:45:48,760 --> 00:45:51,720
- Mine's 15 and Rahul..
- For this reason, I'm out..

660
00:45:51,880 --> 00:45:53,640
- And yours is 10?
- 1.5 per cent.

661
00:45:53,680 --> 00:45:57,040
- 1.5 per cent?
- Yes.. - And you have

662
00:45:57,080 --> 00:45:59,440
the best pitch.
It's an even bigger problem.

663
00:46:00,440 --> 00:46:01,600
Let me tell you something.

664
00:46:01,640 --> 00:46:04,000
You three stand
at the starting point

665
00:46:04,520 --> 00:46:06,440
and you've already decided

666
00:46:06,480 --> 00:46:08,360
that one's 25 per cent
better than one

667
00:46:08,360 --> 00:46:10,280
and the other
is five per cent better?

668
00:46:10,320 --> 00:46:12,840
To give one guy 75 per cent
of equity?

669
00:46:12,880 --> 00:46:14,160
I don't get this.

670
00:46:14,920 --> 00:46:16,840
Why aren't you giving
them equity?

671
00:46:18,200 --> 00:46:21,240
Why should one dedicate their
life for 1.5 per cent of equity?

672
00:46:21,240 --> 00:46:23,200
You're going to divide them!

673
00:46:23,640 --> 00:46:26,520
Poor guys.. - That's correct.
They should have a fight!

674
00:46:28,800 --> 00:46:31,240
This thing about equity
isn't over some greed, sir.

675
00:46:31,280 --> 00:46:32,880
How not?
You're the greediest here.

676
00:46:34,040 --> 00:46:38,160
He's just joined.. - What have
you accomplished so far?

677
00:46:38,760 --> 00:46:40,080
Your business is still zero.

678
00:46:40,080 --> 00:46:42,560
Rs. 20 Lakhs is very little
sales for this business.

679
00:46:42,560 --> 00:46:44,640
- You've made an offer, though.
- Yes, I have

680
00:46:44,640 --> 00:46:47,040
but it has a condition
that he should get

681
00:46:47,080 --> 00:46:48,440
at least 15 per cent of equity.

682
00:46:49,600 --> 00:46:51,400
Talk only to Vineeta and me now.

683
00:46:51,400 --> 00:46:52,720
I had a cheque ready

684
00:46:52,720 --> 00:46:55,520
when I found out that you have
1.5 per cent of equity

685
00:46:55,800 --> 00:46:57,760
and suddenly,
my head's spinning.

686
00:46:59,400 --> 00:47:00,880
What the heck are you?

687
00:47:02,520 --> 00:47:04,240
Sir, my percentage of equity

688
00:47:04,280 --> 00:47:06,200
isn't because
of my founding role

689
00:47:06,200 --> 00:47:07,400
or employment roles.

690
00:47:07,440 --> 00:47:10,840
I bought this 1.5 per cent
with Rs. 5 Lakhs.

691
00:47:11,400 --> 00:47:13,520
The most important factor
is that

692
00:47:13,520 --> 00:47:15,680
90 per cent of equity is with
us founders.

693
00:47:15,720 --> 00:47:17,320
We've only diluted 10 per cent

694
00:47:17,400 --> 00:47:20,240
and raised Rs. 1 Crore
with that.

695
00:47:20,280 --> 00:47:22,080
Now, we have 90 per cent.

696
00:47:22,120 --> 00:47:23,640
Why didn't you inform us before?
Where did you sell it?

697
00:47:23,680 --> 00:47:27,240
Our first investment raising
was in January 2020

698
00:47:27,520 --> 00:47:28,960
on the valuation
of Rs. 5 Crores.

699
00:47:29,080 --> 00:47:33,080
We raised Rs. 20 Lakhs.
In that round, Druv had

700
00:47:33,120 --> 00:47:34,040
invested Rs. 5 Lakhs.

701
00:47:34,080 --> 00:47:36,360
And in the October of last year

702
00:47:36,560 --> 00:47:38,880
we raised Rs. 17.6 Lakhs

703
00:47:38,920 --> 00:47:40,360
for the valuation
of Rs. 10 Crores.

704
00:47:40,400 --> 00:47:44,760
Against for the valuation of Rs.
10 Crores, we raised

705
00:47:44,800 --> 00:47:47,960
Rs. 31. 4 Lakhs in March 2021.

706
00:47:48,080 --> 00:47:51,280
And later in August,
we raised Rs. 31 Lakhs

707
00:47:51,320 --> 00:47:53,240
for the valuation
of Rs. 25 Crores.

708
00:47:53,280 --> 00:47:57,200
Oh, God.. How are our investors
valuating you guys?

709
00:47:57,240 --> 00:48:01,240
So your biggest round is going
to be on 'Shark Tank'?

710
00:48:01,840 --> 00:48:03,880
Which is gone.

711
00:48:07,080 --> 00:48:10,120
I.. Let me tell you,
I'm out of this.

712
00:48:10,520 --> 00:48:13,560
My conditional offer stands.
Think and tell me.

713
00:48:13,760 --> 00:48:15,200
We'll talk about it.

714
00:48:15,200 --> 00:48:16,280
Please.

715
00:48:19,520 --> 00:48:21,280
- What's wrong with you?
- They got an offer..

716
00:48:21,320 --> 00:48:23,360
I find this category
interesting.

717
00:48:23,400 --> 00:48:25,200
No matter how good
an entrepreneur

718
00:48:25,240 --> 00:48:27,080
if they can't sell
their business

719
00:48:27,120 --> 00:48:28,640
they'll never have a business.

720
00:48:28,680 --> 00:48:29,760
Exactly!

721
00:48:34,640 --> 00:48:36,440
- Tell us.
- Go ahead, Mr. CEO.

722
00:48:42,160 --> 00:48:43,240
No.

723
00:48:43,400 --> 00:48:46,320
Okay. - I understand
where you're coming from.

724
00:48:46,440 --> 00:48:47,280
Best of luck.

725
00:48:47,320 --> 00:48:50,320
- Thank you.
- Please solve this problem

726
00:48:50,760 --> 00:48:54,600
with fruits for
lazy people like me.

727
00:48:54,600 --> 00:48:55,720
Don't solve any problem.

728
00:48:55,760 --> 00:48:57,960
- Find another problem to solve.
- No, this is a problem.

729
00:48:58,000 --> 00:48:59,720
- I disagree.
- You're going to be finished.

730
00:49:03,360 --> 00:49:05,000
My blood is boiling

731
00:49:05,040 --> 00:49:06,880
that you've wasted
three degrees.

732
00:49:07,240 --> 00:49:08,520
No, you guys are doing well.

733
00:49:08,560 --> 00:49:09,360
Go ahead.

734
00:49:09,400 --> 00:49:10,440
Thank you.

735
00:49:26,400 --> 00:49:29,600
We're disappointed that we
didn't get the deal.

736
00:49:29,920 --> 00:49:31,840
This has taught us a lot,
though.

737
00:49:31,880 --> 00:49:35,480
We'll learn from this experience
and use it

738
00:49:35,520 --> 00:49:38,600
in our business.

739
00:49:38,600 --> 00:49:40,840
We'll increase our efforts and..

740
00:49:41,760 --> 00:49:43,520
Let's hope that

741
00:49:44,000 --> 00:49:46,920
things go well for us
after this experience.

