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[music playing]

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[theme music playing]

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[music fades]

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Sharks, a few years ago,

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had we told our parents

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that we wanted
to pursue sports as a career,

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then they might have said,

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"Sports is fine
as a form of recreation"

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"but it won't make you any money."

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True.

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Perhaps, they weren't wrong

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because a few years ago in India,

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there were barely any opportunities
in the field of sport.

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The times have changed.

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This is a new era.

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This is the era of Virat Kohli,

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Mary Kom and Neeraj Chopra
who are sports icons.

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They are not only India's pride,

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but also the role models
of lakhs of youth.

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The Indian government

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is promoting sports through
programmes like Khelo India.

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Perhaps, this is the reason

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we won over a hundred medals
in the recent Asian Games.

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Sharks, this is the beginning

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of a golden age in sports in India.

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And to leverage this opportunity,

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we've started Push Sports.

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[light-hearted music playing]

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Push Sports ties up with schools

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help us design
gamified assessment tools

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and structured curriculums.

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Sharks, we are not a sports academy.

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Last year,
over 20 Push Sports students

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- Thank you.
- Tell me something.

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I was the highest wicket-taker
in the North Zone.

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Were you a pace bowler?

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- Off-spinner.
- Okay.

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I've taken Yuvraj's wicket.

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- Nice.
- Whoa!

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- Yes.
- How many sixes did he hit?

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I guess three or four.

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I was the highest wicket-taker
in the North Zone.

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Despite that,
there was a lack of opportunities

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as well as guidance.

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So, I had to say bye to cricket.

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I worked as cabin crew
to support my family.

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Ten years passed by.

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It felt like something was missing.

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Upon introspection, I realised

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- that life was incomplete
without cricket. - Nice.

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So, I got back to it.

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I started as a venue manager
for a ground.

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- At what salary?
- Rs. 25,000.

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- You came from 1 lakh
to 25,000. - Yes.

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- For passion.
- Yes.

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- Wow!
- Good. That's good.

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As a venue manager,

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I checked out
some cricket academies too.

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I realised that I had not received
mentoring or guidance,

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and things were still the same.

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I thought I should quit this
and start something of my own.

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I started with a small set-up

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where I was coaching
in my own style.

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This was in 2016.

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I met Nitin in 2017.

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I was fortunately born
into a cricket-loving family.

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Back then,
the opportunities in cricket,

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as Puru mentioned,
were very limited.

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So, with a heavy heart,
I focused on academics.

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I went to Delhi School of Economics.

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Within a year, I became the captain
of the bank's cricket team.

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We used to play many tournaments.

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- I met him on the field one day.
- Oh, wow.

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I saw that he was about
to start an academy.

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I was making good money
at the time.

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I thought this would make
for a great passion project.

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This started as a passion project,

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but after two years, I realised

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this was a huge market
with a high demand.

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And come 2020,

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I resigned from my post
as Senior Vice President

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and joined Push Sports full-time.

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So, it started in 2020 then.

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Push Sports LLP
started in February 2018.

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- You joined as an investor first
and then as a co-founder. - Yes.

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We are present at 17 locations.

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- Then that belongs to you.
- Yes.

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In some of the cases
where the schools say

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they can't contribute to this,

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we tell them we will put in some
capital depending on the location

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who can not just build
but monetise it too,

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we become a natural choice for them.

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we run a sports curriculum
with sports teachers

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- during school hours
from 7 am to 2 pm. - Right.

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A student gets only two PE periods.

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For someone interested
in playing professional sports,

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this is not enough.

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- They give you a certain portion
of the fees. - Yes.

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- That doubles up
as customer acquisition too. - Yes.

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So, the breakeven
of our After-School Academy,

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which usually takes six months
for other locations,

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No, even kids from
the hyperlocal community can enrol.

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After 7 pm,

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Solid business model.

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- Yes.
- Thank you, sir. Thank you.

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The need for it existed

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and you also made a business
out of it.

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You've made a company
of Rs. 80 crores today.

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Not bad.

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You've set an example.

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If one follows their passion,
one can achieve everything.

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Thank you, Aman.

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Let's take the example
of Sushant University.

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They make Rs. 2 lakhs a month
through us on average.

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That's it!

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- Could you tell us the economics?
- Yes.

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- How much did you invest
in the EPC? - Sure.

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How much do the school
and you make?

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- We've spent about Rs. 25 lakhs...
- Where is Sushant School?

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- Sushant University.
- Sushant University.

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- Ansal University.
- Golf Course Road, Gurugram.

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Okay. You invested Rs. 25 lakhs.
How much do you make?

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Our revenue from here
is Rs. 7 lakhs.

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Most of which
comes from After-School?

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- Yes. This is
an After-School Academy. - Okay.

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What is the operating profit?

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We make a profit
of Rs. 1.5 to 2 lakhs every month.

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- 18 months...
- And a nine-year lease.

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So, your monthly revenue
is about a crore rupees.

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- In the seven months of 2023...
- Approximately.

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Our revenue was Rs. 5 crores.

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- In Delhi and NCR.
- Projected sales for the year?

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In June, we were in England

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playing against some of
the best private schools.

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We took two teams

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and played against schools
like Harrow and Eton.

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- We're going to Dubai in December.
- Why complicate it?

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You have a simple model.
Just scale it further.

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No, we... - Your infrastructure
isn't being used.

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- That's your core asset.
- It is a distraction right now.

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Yes.

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- Have you started making
sports gear too? - Yes.

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- At times...
- This is a bit over the top.

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I agree.

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We also get children

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who cannot afford the kits
in the market that cost Rs. 8,000.

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Their parents don't allow them
to join the academy for this reason.

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So, with the help of our tie-ups
and experience,

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and along with it,

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instead of sitting at home, that kid
can join our academy and play.

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That's five business models.

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You snatch every opportunity
you come across.

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"Let's do this also."

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"Let me also start selling meals
to kids from tomorrow onwards."

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If you do business in a focused way

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- and solve a single problem,
it is better. - Yes.

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Something is not adding up, right?

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From 17 locations,

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- you said your revenue last month
was Rs. 50 lakhs. - Yes.

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It's only Rs. 3 to 4 lakhs revenue
per location.

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Now, in Rs. 4 lakhs revenue,

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how much operating profit
can you even earn?

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Just Rs. 1 to 1.5 lakhs.

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No. It's impossible.

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[tense music playing]

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How many of your locations
are profitable?

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We have 10 old locations

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out of which 7 to 8 locations
are profitable.

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Could you tell us your equity split?

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Yes. PokerBaazi
and a Singapore-based fund

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At what valuation
was your last round?

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Rs. 1.2 crores went into our CapEx.

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We have a balance of Rs. 25 lakhs.

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because you have money
only for one location in the bank.

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Thankfully, the promoters
keep giving debt to the company.

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Who are the promoters?

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00:12:53,320 --> 00:12:54,600
Yes, we're talking about ourselves.

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Mister!

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Have you ever heard of the saying
'how the cookie crumbles'?

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[tense music playing]

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You had a good start
and look at you now.

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When you don't have money,

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why are you spending
on infrastructure?

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It makes no sense.

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You're caught in a debt trap.

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Vineeta, the total promoter loan
is about Rs. 65 lakhs.

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You're on the verge

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where anything can happen.

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Your business is at risk

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because you only have
Rs. 25 lakhs left.

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And at such a time,

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you're asking for eight times
the valuation of your last round.

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Just imagine. You have a mission,

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but you're jeopardising
your company out of greed.

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Oh! That's a big statement.

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00:14:02,320 --> 00:14:03,920
As for the runway,

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You're mistaken about your runway.

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00:14:13,480 --> 00:14:15,280
- There was Fitso too.
- Because 60... Hang on.

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00:14:15,400 --> 00:14:18,600
- You invested Rs. 60 lakhs of your
own to salvage the business. - Yes.

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00:14:18,800 --> 00:14:20,720
- The company owes you that.
- Yes.

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00:14:21,040 --> 00:14:23,000
So, that gets subtracted
from the runway.

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00:14:23,320 --> 00:14:25,280
I don't think so.
I don't need that money back.

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00:14:25,360 --> 00:14:27,200
I'm not charging any interest
on that money.

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00:14:27,400 --> 00:14:29,360
- We are extremely committed...
- If someone...

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00:14:29,480 --> 00:14:31,040
Say we invest Rs. 80 lakhs.

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00:14:31,120 --> 00:14:34,040
We will feel that the promoters
will take Rs. 60 lakhs out of it.

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00:14:34,160 --> 00:14:35,160
That's subservient.

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00:14:35,240 --> 00:14:37,560
In our existing contract too,

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00:14:37,640 --> 00:14:40,080
the promoter debt

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00:14:40,080 --> 00:14:42,600
is subservient to investments
that are coming in.

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00:14:44,080 --> 00:14:45,680
I am out right now

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00:14:46,480 --> 00:14:48,040
for these reasons.

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00:14:48,120 --> 00:14:50,480
- Your revenue per unit...
- Yes, sir.

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00:14:50,560 --> 00:14:53,040
You have an earning
of only Rs. 3 to 4 lakhs.

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00:14:53,320 --> 00:14:55,520
You don't have profits on it.

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00:14:55,640 --> 00:14:57,160
How much will the schools benefit?

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00:14:57,360 --> 00:14:59,320
That is still a question mark to me.

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00:14:59,920 --> 00:15:02,120
If I look at the data points
in the past,

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00:15:02,240 --> 00:15:05,840
how viable is this business
in the current state

220
00:15:05,960 --> 00:15:07,520
and what changes need to be brought

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00:15:07,520 --> 00:15:09,560
are things that are unclear to me.

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00:15:09,760 --> 00:15:12,720
Given your focus on multiple areas,

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00:15:12,800 --> 00:15:15,720
I don't see how soon
we could figure this out.

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00:15:16,000 --> 00:15:18,720
Also, the valuation you're expecting
is extremely high.

225
00:15:18,880 --> 00:15:22,120
So, overall, for these reasons,
I am out.

226
00:15:23,160 --> 00:15:24,400
I was really interested.

227
00:15:24,600 --> 00:15:25,640
Your pitch was great.

228
00:15:25,720 --> 00:15:27,760
- I had zero interest
when you walked in. - Okay.

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00:15:27,760 --> 00:15:30,960
My interest had reached its peak
before it plummeted.

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00:15:31,920 --> 00:15:34,560
At some point, I lost you guys.

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00:15:35,800 --> 00:15:38,120
So, unfortunately, I'm out.

232
00:15:39,320 --> 00:15:40,840
So sorry to hear that, Aman.

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00:15:41,040 --> 00:15:42,440
Tell us who your competitors are.

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00:15:42,520 --> 00:15:45,480
Who are the big players
who are doing something similar?

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00:15:45,840 --> 00:15:48,200
Our industry is very unorganised.

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00:15:48,320 --> 00:15:50,040
We have regional champions

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00:15:50,160 --> 00:15:52,800
who are popular
for a particular sport

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00:15:52,880 --> 00:15:55,120
or who're very popular in a city.

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00:15:55,360 --> 00:15:57,200
- I'll tell you your competitors.
- Okay.

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00:15:57,280 --> 00:15:58,880
- I'll tell you if you can't.
- Sure.

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00:15:58,960 --> 00:16:01,960
Your competition
is branded cricket academies

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00:16:02,320 --> 00:16:04,520
that ex-cricket players
are opening everywhere.

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00:16:04,640 --> 00:16:06,920
The aspiration would be
to play with them

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00:16:07,000 --> 00:16:08,920
for off-school hours.

245
00:16:09,320 --> 00:16:12,200
- Your competition
is from Manchester United! - Yes.

246
00:16:12,360 --> 00:16:14,680
- They're opening
their academies here. - Yes.

247
00:16:14,760 --> 00:16:16,800
- The NBA is also your competition.
- Yes.

248
00:16:16,880 --> 00:16:18,680
- They're opening academies
here too. - Okay.

249
00:16:18,680 --> 00:16:20,800
- So, those who can afford it
will go there. - Yes.

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00:16:20,880 --> 00:16:21,800
- Sure.
- Right?

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00:16:21,880 --> 00:16:25,240
- You'll have to push it hard
and sell it to every student. - Yes.

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00:16:25,360 --> 00:16:27,240
Only then your 60%
will increase to 80%

253
00:16:27,360 --> 00:16:28,480
and you will make profits.

254
00:16:28,560 --> 00:16:30,040
- Stick to one thing.
- Yes.

255
00:16:30,120 --> 00:16:33,240
It is extremely unfocused,
and for that reason, I'm out.

256
00:16:34,480 --> 00:16:37,840
- Look. Your model
is surely messed up. - Okay.

257
00:16:37,840 --> 00:16:42,240
- You don't realise how close
to the brink you are. - Hmm.

258
00:16:42,720 --> 00:16:46,920
The rest of your responses
as entrepreneurs

259
00:16:47,040 --> 00:16:49,640
gave the feeling that
you were passionate, resilient

260
00:16:49,800 --> 00:16:52,880
and humble entrepreneurs
who wished to do something

261
00:16:53,000 --> 00:16:54,880
and had a powerful mission.

262
00:16:55,000 --> 00:16:58,320
Just to see how genuine

263
00:16:58,400 --> 00:17:02,520
your commitment and resilience
to save your company is... - Yes?

264
00:17:02,680 --> 00:17:04,000
I will make you an offer.

265
00:17:04,120 --> 00:17:05,120
- Wow.
- Thank you.

266
00:17:05,520 --> 00:17:09,880
Rs. 80 lakhs for 4% of your business

267
00:17:10,080 --> 00:17:12,600
and 2% of net revenue

268
00:17:12,840 --> 00:17:15,200
till I recover
1.5x of my investment.

269
00:17:23,280 --> 00:17:24,280
I have watched

270
00:17:24,360 --> 00:17:27,960
- how they have built a business
with unwavering focus. - Yes.

271
00:17:28,120 --> 00:17:31,520
Very similar to the business
we have built at Lenskart... - Okay.

272
00:17:31,600 --> 00:17:34,200
Where we take a box,

273
00:17:34,280 --> 00:17:35,680
we perfect the box

274
00:17:35,760 --> 00:17:37,400
- and then we replicate the box.
- Yes.

275
00:17:37,520 --> 00:17:39,960
We used to open
40 to 100 stores in the past.

276
00:17:40,040 --> 00:17:41,960
Now, we open 500 to 800 a year

277
00:17:42,040 --> 00:17:44,240
- and their payback comes
within 8 to 9 months. - Right.

278
00:17:44,320 --> 00:17:46,040
- I can help you do that.
- Sure.

279
00:17:46,800 --> 00:17:47,600
For that,

280
00:17:47,680 --> 00:17:50,480
you have to leave this
valuation bubble that you're in.

281
00:17:51,520 --> 00:17:52,920
So, Rs. 80 lakhs

282
00:17:53,760 --> 00:17:55,680
for 4% equity,
the same as Vineeta's offer.

283
00:17:56,560 --> 00:17:58,680
And 2% of net revenue

284
00:17:59,240 --> 00:18:00,280
till I get

285
00:18:00,400 --> 00:18:03,080
- Not 1.5x... 2 times...
- Exact...

286
00:18:11,080 --> 00:18:13,920
Would you like to come together?

287
00:18:14,640 --> 00:18:15,920
[tense music playing]

288
00:18:16,560 --> 00:18:18,920
I'm okay,
but I want 2x of my money back

289
00:18:19,000 --> 00:18:22,080
- because this will require a lot...
- If I get 2x, I don't mind it.

290
00:18:22,160 --> 00:18:24,440
- Okay. So, you have
just one offer now. - Yes.

291
00:18:24,560 --> 00:18:27,400
- It is from Vineeta
and Peyush combined. - Yes.

292
00:18:27,480 --> 00:18:29,240
Rs. 80 lakhs for 4% equity

293
00:18:30,040 --> 00:18:33,080
and 2% royalty on your net revenue

294
00:18:33,160 --> 00:18:34,520
- until they don't get 2x...
- Yes.

295
00:18:34,640 --> 00:18:36,360
They're investing Rs. 80 lakhs.

296
00:18:40,600 --> 00:18:42,080
[pensive music playing]

297
00:18:54,560 --> 00:18:56,400
- Congratulations! Love the mission.
- Thank you.

298
00:18:56,480 --> 00:18:57,400
Superb stuff.

299
00:18:57,520 --> 00:18:59,120
- Thank you.
- Superb stuff!

300
00:19:03,840 --> 00:19:05,320
Thank you...

301
00:19:07,440 --> 00:19:08,840
[music fades]

302
00:22:37,280 --> 00:22:40,360
[music playing]

303
00:23:07,240 --> 00:23:10,680
We are all happily married.

304
00:23:10,760 --> 00:23:13,240
But there's one deadly question

305
00:23:13,320 --> 00:23:15,320
that your wife asks.

306
00:23:15,440 --> 00:23:17,160
How am I looking?

307
00:23:18,200 --> 00:23:22,160
If you say something nice, she'll
say that you didn't pay attention.

308
00:23:22,280 --> 00:23:24,080
If you say something bad,

309
00:23:24,160 --> 00:23:27,040
she will say that you always
find faults in her.

310
00:23:27,120 --> 00:23:29,720
But, Sharks, they are right too.

311
00:23:29,800 --> 00:23:33,160
Because they take hours and put
so much effort to get ready.

312
00:23:33,280 --> 00:23:36,680
They don't get any help to do
the right makeup.

313
00:23:36,880 --> 00:23:39,960
Or to understand which product
is perfect for their skin.

314
00:23:40,200 --> 00:23:41,440
Don't worry, Sharks.

315
00:23:41,560 --> 00:23:43,720
We have brought BeautyGPT.

316
00:23:43,800 --> 00:23:46,160
It solves all these problems.

317
00:23:48,280 --> 00:23:52,480
BeautyGPT is a software created
through artificial intelligence.

318
00:23:52,560 --> 00:23:55,480
It answers all questions related
to makeup

319
00:24:27,320 --> 00:24:29,560
personal beauty advisor.

320
00:24:29,640 --> 00:24:33,200
Now husbands won't answer this
question, BeautyGPT will.

321
00:24:33,560 --> 00:24:35,080
We're asking for

322
00:24:47,480 --> 00:24:47,960
No.

323
00:24:47,960 --> 00:24:50,880
Rs 133 crore valuation,
pre-launch product.

324
00:24:51,080 --> 00:24:52,360
This is the status, right?

325
00:24:52,840 --> 00:24:56,160
Our existing Do-It-Yourself products

326
00:25:01,880 --> 00:25:05,360
Tell us from the start. What do
you do? We don't know.

327
00:25:05,440 --> 00:25:08,040
Because you're just showing us
your version 1.

328
00:25:08,120 --> 00:25:10,560
But we don't even know what is it
a version of?

329
00:25:10,640 --> 00:25:14,960
We created 5 modules earlier
by stacking beauty AI.

330
00:25:31,440 --> 00:25:33,600
Orbo started in October 2019.

331
00:25:37,640 --> 00:25:39,760
What was the product you
launched earlier?

332
00:25:39,840 --> 00:25:41,720
It has no name. It was categorical.

333
00:25:41,840 --> 00:25:43,960
Like makeup try-on, skin analysis.

334
00:25:44,080 --> 00:25:45,840
- Show us this first.
- Where is that product?

335
00:25:45,920 --> 00:25:47,760
- Show us this.
- Does that product sell?

336
00:25:47,760 --> 00:25:48,080
Yes.

337
00:25:48,080 --> 00:25:49,840
Okay, give us a demo.

338
00:25:49,920 --> 00:25:51,240
Vineeta, please come.

339
00:25:53,280 --> 00:25:55,600
Let's watch the current one
and then move to the new one.

340
00:25:55,600 --> 00:25:56,760
Else it's confusing.

341
00:25:56,760 --> 00:25:57,840
Okay.

342
00:26:05,200 --> 00:26:07,960
[music playing]

343
00:26:09,200 --> 00:26:12,320
So, this is the red lipstick.
The product name is here.

344
00:26:13,360 --> 00:26:17,520
The novelty is that it's
a real-time application.

345
00:26:17,600 --> 00:26:21,640
Yes, in the bad version of these

346
00:26:21,720 --> 00:26:24,320
the eyeliner is applied
around the face.

347
00:26:24,400 --> 00:26:26,800
It doesn't fit in the right place.

348
00:26:26,880 --> 00:26:28,280
Did you apply liner yet?

349
00:26:28,360 --> 00:26:30,560
I'll apply it now.

350
00:26:30,560 --> 00:26:33,800
I've put a blue winged eyeliner.

351
00:26:33,880 --> 00:26:36,760
It's close to my eyes,
which is what I like.

352
00:26:36,880 --> 00:26:38,200
Because sometimes, it's
at wrong places.

353
00:26:38,280 --> 00:26:40,320
When you're moving,

354
00:26:40,440 --> 00:26:41,640
- it's not moving.
- Yes, it's moving with me.

355
00:26:41,720 --> 00:26:43,320
It's moving with you.
It's a good thing.

356
00:26:43,400 --> 00:26:45,640
I will apply black lipstick.

357
00:26:47,680 --> 00:26:49,520
Now, I get it. Okay.

358
00:26:49,760 --> 00:26:51,240
- Now I get it.
- Move now.

359
00:26:53,160 --> 00:26:54,360
Look, it's moving with her.

360
00:26:54,480 --> 00:26:55,760
Good, boss!

361
00:27:04,840 --> 00:27:06,040
There are five such modules.

362
00:28:11,280 --> 00:28:12,520
Let's try BeautyGPT.

363
00:28:12,640 --> 00:28:13,840
Is this new or old?

364
00:28:13,960 --> 00:28:16,200
- This is the new one.
- This is new, the future.

365
00:28:16,200 --> 00:28:17,040
- Okay.
-  Yes.

366
00:28:17,280 --> 00:28:19,400
The search is keyword-based.

367
00:28:19,480 --> 00:28:22,440
This contextual search is not
yet built.

368
00:28:22,520 --> 00:28:25,520
That is what BeautyGPT
is replacing right now.

369
00:28:31,680 --> 00:28:33,600
I just want to one second do this.

370
00:28:34,200 --> 00:28:36,280
Yes, a vintage Hollywood red carpet.

371
00:28:36,360 --> 00:28:39,560
- So will this be made on my face?
- You will see it on the model first

372
00:28:39,640 --> 00:28:41,800
and you can try it on your face too.

373
00:28:41,920 --> 00:28:44,320
Try on yourself so I can get it
on my face.

374
00:28:46,760 --> 00:28:48,560
So you will detect her face

375
00:28:48,640 --> 00:28:50,080
- and create a look for her.
- Yes.

376
00:28:50,160 --> 00:28:51,680
And then products with it.

377
00:28:52,160 --> 00:28:53,440
So, the result is here.

378
00:28:53,560 --> 00:28:56,680
- You can see three different looks.
- [laughing]

379
00:28:57,320 --> 00:28:59,720
You must've seen that the first look

380
00:28:59,840 --> 00:29:02,920
also gave you a step by step
automated tutorial.

381
00:29:04,080 --> 00:29:06,440
Create a wedding look for Vineeta.

382
00:29:07,760 --> 00:29:10,640
Look at your wedding look.

383
00:29:10,720 --> 00:29:12,840
[laughing]

384
00:29:15,080 --> 00:29:17,320
This is 'wedding will never happen'
kind of look.

385
00:29:18,000 --> 00:29:19,520
- Look at it!
- [laughing]

386
00:29:21,440 --> 00:29:25,160
Your older products were
comparatively better than this.

387
00:29:25,320 --> 00:29:28,120
No, I disagree. The use case is

388
00:29:28,200 --> 00:29:30,680
as far as I understood, and I think
it's very interesting.

389
00:29:30,800 --> 00:29:33,480
Just like you go to Nykaa,

390
00:29:33,560 --> 00:29:36,480
and search for a wedding look

391
00:29:36,600 --> 00:29:39,000
for your Sangeet party.

392
00:29:39,080 --> 00:29:44,200
Then, it curates a look from all
the options.

393
00:29:44,280 --> 00:29:46,520
I just want to make a disclosure

394
00:29:46,600 --> 00:29:48,360
that I've met Manoj.

395
00:29:48,480 --> 00:29:52,240
Because on our online
e-commerce shopping,

396
00:29:52,320 --> 00:29:54,680
lipstick try-on is popular.

397
00:29:54,760 --> 00:29:57,040
So, for our stores,
as a magic mirror

398
00:29:57,120 --> 00:29:58,560
their product

399
00:29:58,640 --> 00:29:59,800
was being evaluated by us.

400
00:29:59,880 --> 00:30:01,560
You evaluated his technology.

401
00:30:01,640 --> 00:30:03,000
- Yes.
- What else did you evaluate?

402
00:30:03,080 --> 00:30:05,360
- Have you failed everyone?
- No, I've evaluated many

403
00:30:05,440 --> 00:30:07,240
and I thought that their technology
was very good.

404
00:30:07,320 --> 00:30:08,680
Okay, better than the others.

405
00:30:08,760 --> 00:30:09,840
Better than many of the others.

406
00:30:09,920 --> 00:30:12,040
But you didn't think it
makes sense--

407
00:30:12,120 --> 00:30:14,160
No, we were going to pilot
at a store.

408
00:30:14,240 --> 00:30:15,480
We're just thinking about it.

409
00:30:16,800 --> 00:30:19,520
I can see grey strands, it means
you're an experienced player.

410
00:30:19,600 --> 00:30:21,200
So, what's your story?

411
00:30:21,280 --> 00:30:24,120
We are counted as one of the first
AI-research companies in India.

412
00:30:28,720 --> 00:30:30,520
Out of which, I lived in the US
for 12 years.

413
00:30:30,520 --> 00:30:31,160
What did you do there?

414
00:30:31,160 --> 00:30:34,680
I used to work for Adidas.
Global Business Transformation.

415
00:30:34,760 --> 00:30:36,880
After getting done with that,
in 2012,

416
00:30:36,960 --> 00:30:39,120
Reliance Retail brought me back
to India.

417
00:30:39,200 --> 00:30:41,120
- As?
- E-commerce head.

418
00:30:41,200 --> 00:30:41,960
Oh, wow.

419
00:30:42,080 --> 00:30:45,400
Then I launched another startup
called Branfee.

420
00:30:45,480 --> 00:30:47,480
It was a startup related to
computer vision.

421
00:30:54,040 --> 00:30:56,600
We'll come to Orbo. What about
the two of you?

422
00:31:05,680 --> 00:31:07,480
And since then, we've been together.

423
00:31:07,560 --> 00:31:10,960
So, Danish and Abhit joined Branfee
as first employees.

424
00:31:11,040 --> 00:31:12,280
And that startup didn't work.

425
00:31:12,360 --> 00:31:13,520
We closed it down.

426
00:31:13,600 --> 00:31:14,400
What's the equity split?

427
00:31:42,400 --> 00:31:43,560
How much money do you have left?

428
00:31:43,640 --> 00:31:45,200
We have a runway of 8 months.

429
00:32:11,120 --> 00:32:14,000
you are amazing at raising funds.

430
00:32:14,080 --> 00:32:15,080
[laughing]

431
00:32:15,200 --> 00:32:16,360
- I salute you!
- Thank you.

432
00:32:16,920 --> 00:32:20,400
Are you ending your old product
or who are you pitching it to?

433
00:32:20,480 --> 00:32:22,040
You caught the crux.

434
00:32:22,440 --> 00:32:25,560
Behind this, there are total
9 AI models.

435
00:32:25,640 --> 00:32:28,040
2 per cent of it is similar to
the real GPT,

436
00:32:28,120 --> 00:32:30,520
that is ChatGPT, the LLM model.

437
00:32:30,600 --> 00:32:33,120
LLM model takes my context
from input.

438
00:32:33,200 --> 00:32:35,760
Our second layer of AI

439
00:32:35,880 --> 00:32:38,000
has four models.

440
00:32:38,080 --> 00:32:40,080
Then, in the third layer,

441
00:32:40,160 --> 00:32:42,520
your makeup look is created.

442
00:32:42,640 --> 00:32:44,440
And in the last layer,

443
00:32:44,560 --> 00:32:48,640
the application comes, which is
our first defined product.

444
00:32:48,720 --> 00:32:50,160
It's Do-It-Yourself.

445
00:32:50,240 --> 00:32:52,960
So, our old products are not wasted.

446
00:32:53,080 --> 00:32:56,000
- It's a part of the offering.
- Got it.

447
00:32:56,080 --> 00:32:57,600
- Got it.
- What we built

448
00:32:57,680 --> 00:33:00,000
were the building blocks of
BeautyGPT.

449
00:33:00,080 --> 00:33:01,840
And a platform like BeautyGPT

450
00:33:01,920 --> 00:33:05,080
is something that none of our
competitions have.

451
00:33:05,880 --> 00:33:07,440
But tell me something.

452
00:33:07,560 --> 00:33:09,080
Who will buy the product and why?

453
00:33:09,160 --> 00:33:12,320
BeautyGPT is made for large
retailers.

454
00:33:12,400 --> 00:33:14,120
Their SKUs

455
00:33:14,200 --> 00:33:16,520
are between 2000 and 5000.

456
00:33:21,840 --> 00:33:23,440
- You will take money from her.
- Yes.

457
00:33:23,520 --> 00:33:25,200
And how do you charge her?

458
00:33:25,520 --> 00:33:26,840
It's subscription-based.

459
00:33:26,920 --> 00:33:28,640
How much does a subscriber pay?

460
00:33:28,720 --> 00:33:31,120
Rs 20 paise per execution.

461
00:33:35,880 --> 00:33:38,280
What's your monthly revenue
from subscriptions at present?

462
00:33:38,360 --> 00:33:39,800
Monthly revenue of Rs 18 lakhs.

463
00:33:44,600 --> 00:33:45,680
ITC is.

464
00:33:45,760 --> 00:33:48,000
- Which brand does ITC use it for?
- Dermafique.

465
00:33:48,080 --> 00:33:50,240
I think it has an impact
on the conversion.

466
00:33:50,360 --> 00:33:52,240
Customers visiting the site

467
00:33:52,320 --> 00:33:55,600
without this, and with this,
what's the conversion impact?

468
00:33:55,680 --> 00:33:58,480
- It impacts a lot. Our client
- That number.

469
00:33:58,560 --> 00:34:01,520
had integrated skin analysis
in their existing website.

470
00:34:01,600 --> 00:34:05,520
In 5 months, they run around
1.23 lakhs skin analysis.

471
00:34:05,600 --> 00:34:07,920
Total 9000 purchases happened.

472
00:34:08,040 --> 00:34:10,600
So, if they want to acquire
9000 customers,

473
00:34:10,680 --> 00:34:14,240
they would've traditionally spent
Rs 54 lakhs.

474
00:34:14,360 --> 00:34:16,560
After integrating our product,

475
00:34:16,640 --> 00:34:18,880
they spent only Rs 10 lakhs.

476
00:34:18,960 --> 00:34:21,760
Tell me something. For how long
have you been running this company?

477
00:34:21,880 --> 00:34:22,600
Four years.

478
00:34:22,600 --> 00:34:25,000
It's been 4 years and Rs 18 lakhs
is your monthly sales.

479
00:34:25,120 --> 00:34:26,640
You think it's a great outcome?

480
00:34:26,640 --> 00:34:29,080
Our contractual revenue at present

481
00:34:29,200 --> 00:34:33,120
will build to Rs 7-8 crores ARR
in the next 12 months.

482
00:34:33,200 --> 00:34:34,080
So, that's good.

483
00:34:34,160 --> 00:34:36,720
Because I think that's your weak
area. You have to increase sales

484
00:34:36,720 --> 00:34:38,240
- in the business.
- Correct.

485
00:34:38,240 --> 00:34:40,280
The way you're burning

486
00:34:41,080 --> 00:34:44,160
you'll need Rs 6 crores every
year for the burn.

487
00:34:44,240 --> 00:34:45,640
You need a very big round.

488
00:34:45,880 --> 00:34:49,200
So, we've already in conversation
for a round in parallel.

489
00:34:49,280 --> 00:34:51,760
We've received soft commitments too.

490
00:34:51,840 --> 00:34:52,840
For Rs 3 crores.

491
00:34:52,920 --> 00:34:55,080
We're also in discussion with
a strategic investor.

492
00:34:55,160 --> 00:34:57,840
We are discussing a round of
3 million dollars.

493
00:34:57,920 --> 00:35:00,000
At this valuation? 130 crores?

494
00:35:00,720 --> 00:35:01,880
That's a good idea.

495
00:35:01,960 --> 00:35:04,280
If a strategic investor gives you
3 million dollars,

496
00:35:04,360 --> 00:35:05,560
you should consider it.

497
00:35:05,840 --> 00:35:07,280
What's the price for this?

498
00:35:07,360 --> 00:35:10,040
Generally, Rs 30,000 per month,
per mirror.

499
00:35:20,760 --> 00:35:23,160
will it give 10 per cent of
the revenue to you?

500
00:35:23,360 --> 00:35:26,600
Tata is on board with us.

501
00:35:26,680 --> 00:35:29,400
Shoppers Stop, Lakmé Salon
is on board.

502
00:35:29,520 --> 00:35:32,000
We are deploying a minimum
of 800 mirrors.

503
00:35:32,920 --> 00:35:35,280
I think your business model has
a problem.

504
00:35:35,480 --> 00:35:38,240
The back end is not yours.
The front end is not yours.

505
00:35:39,000 --> 00:35:41,400
Because you are selling through
a Sugar.

506
00:35:41,600 --> 00:35:43,440
[music playing]

507
00:35:44,080 --> 00:35:45,960
You are making models in between.

508
00:35:46,080 --> 00:35:47,560
So you are being sandwiched.

509
00:35:47,640 --> 00:35:50,040
Your economics and profitability

510
00:35:50,320 --> 00:35:52,200
the farther you see,

511
00:35:52,280 --> 00:35:53,840
the more it will be suppressed.

512
00:35:54,120 --> 00:35:57,360
Your cap table and runway
are also at stake.

513
00:35:57,840 --> 00:35:59,360
So for those reasons, I'm out.

514
00:36:00,680 --> 00:36:02,000
Firstly, you have

515
00:36:02,080 --> 00:36:05,440
used a lot of buzzwords that give
an intellectual feel.

516
00:36:05,520 --> 00:36:08,720
I feel that. I don't understand
such people.

517
00:36:08,800 --> 00:36:11,400
You've already raised so much funds,

518
00:36:11,480 --> 00:36:13,800
even after Rs 30 crores, doing
a business of Rs 16 lakhs

519
00:36:14,040 --> 00:36:14,800
I don't understand it.

520
00:36:14,880 --> 00:36:17,200
Third, there's a problem in your
business model.

521
00:36:17,920 --> 00:36:19,280
I don't understand it yet.

522
00:36:20,200 --> 00:36:22,000
For all the three reasons, I'm out.

523
00:36:28,600 --> 00:36:30,840
You raised money for
a product first.

524
00:36:30,920 --> 00:36:33,120
And then you changed the product.
Then you raised for the 2nd one

525
00:36:33,280 --> 00:36:35,120
and now you're here to discuss
a third product.

526
00:36:35,200 --> 00:36:37,760
So, I see a lot of baggage.

527
00:36:39,080 --> 00:36:41,720
Thirdly, I don't see
an advantage yet

528
00:36:41,800 --> 00:36:43,560
that gives you an edge

529
00:36:43,640 --> 00:36:45,120
as to why you would make
this tool better.

530
00:36:45,480 --> 00:36:47,640
So, for these three reasons,
I'm out.

531
00:36:49,240 --> 00:36:51,640
Beauty is a category where education

532
00:36:51,840 --> 00:36:55,920
and engagement play a very
important role in decision-making.

533
00:36:56,040 --> 00:36:59,440
It is very uninvestible right now.

534
00:37:00,080 --> 00:37:02,360
But if you're able

535
00:37:02,600 --> 00:37:03,920
to get a term sheet

536
00:37:18,400 --> 00:37:19,240
That is a good product.

537
00:37:19,320 --> 00:37:22,440
If I were your advisor, at all costs

538
00:37:22,520 --> 00:37:24,920
even if you have to sell it to them
for Rs 10 paise,

539
00:37:24,920 --> 00:37:26,160
- they need to become your client.
- Yes.

540
00:37:26,680 --> 00:37:29,280
Because you're serving Sugar,

541
00:37:29,600 --> 00:37:32,920
ten other small retailers...
Your job is automatically done here.

542
00:37:33,000 --> 00:37:35,600
So they're providing marketing to
you more than anything else.

543
00:37:35,720 --> 00:37:38,440
So, you used your strategy.
I have a lot of experience in this.

544
00:37:38,680 --> 00:37:39,440
Okay.

545
00:37:39,720 --> 00:37:41,800
I'm a good strategic investor
for you guys.

546
00:37:41,880 --> 00:37:43,640
But I can't match this valuation.

547
00:37:43,840 --> 00:37:45,240
Sell the company to me.

548
00:37:45,400 --> 00:37:46,320
What?

549
00:37:48,600 --> 00:37:51,520
If you make a good offer, we can
consider it.

550
00:37:52,760 --> 00:37:55,440
I'm willing to buy the company,
majority stake

551
00:37:55,520 --> 00:37:57,200
- for Rs 15 crores.
- You're at the wrong place.

552
00:38:04,720 --> 00:38:08,000
It is an offer right now
on the table, right?

553
00:38:08,160 --> 00:38:09,760
Provided due diligence that your

554
00:38:09,760 --> 00:38:11,920
technology and
team are already there.

555
00:38:12,880 --> 00:38:15,320
- We'd like to think.
- I'll be shocked.

556
00:38:15,400 --> 00:38:17,520
If you have to think about it.

557
00:38:18,160 --> 00:38:19,240
Go and come back quickly.

558
00:38:19,320 --> 00:38:21,560
You need money, guys.
And I can give you money.

559
00:38:24,840 --> 00:38:27,040
Lenskart is doing company
shopping here.

560
00:38:27,120 --> 00:38:28,520
[music playing]

561
00:38:30,440 --> 00:38:32,640
- Sunil, this is Manoj.
- Yes, Manoj.

562
00:38:32,720 --> 00:38:35,040
We have two offers here.

563
00:38:35,120 --> 00:38:39,240
I think if we present
a re-negotiated deal to Peyush

564
00:38:39,480 --> 00:38:43,000
that is Rs 27 crores instead
of Rs 15 crores.

565
00:38:43,080 --> 00:38:46,200
I'm afraid that they will ask for
Rs 30 crores instead.

566
00:38:46,600 --> 00:38:48,160
Ideally, they should take it.

567
00:38:48,240 --> 00:38:50,640
Only then they will be able
to do something.

568
00:38:50,720 --> 00:38:52,320
[music playing]

569
00:38:53,160 --> 00:38:55,040
Welcome to Lenskart Tank.

570
00:38:56,160 --> 00:38:58,560
Vineeta, thank you so much
for the offer.

571
00:38:58,640 --> 00:39:02,520
But 3 months is a crunch time.

572
00:39:03,040 --> 00:39:06,160
If we receive the term sheet
and it's under process

573
00:39:06,240 --> 00:39:08,040
then I'd have jumped onto
this offer.

574
00:39:08,120 --> 00:39:10,200
Because I have nothing to lose
in this thing.

575
00:39:10,280 --> 00:39:12,120
And I know that we'll do wonders
with you.

576
00:39:12,960 --> 00:39:15,640
Peyush, we'd like to give you
a counter-offer.

577
00:39:15,880 --> 00:39:17,520
[music playing]

578
00:39:18,880 --> 00:39:19,880
Do it.

579
00:39:20,000 --> 00:39:23,400
I think we deserve a valuation
of Rs 35 crores.

580
00:39:23,480 --> 00:39:25,160
- For 51 per cent?
- At least...

581
00:39:25,240 --> 00:39:26,520
Yes, for 51 per cent.

582
00:39:35,200 --> 00:39:37,640
But I cannot pay that price
for this business.

583
00:39:37,720 --> 00:39:39,240
[music playing]

584
00:39:39,920 --> 00:39:43,040
Look, a hungry person never asks
much, just takes the food given.

585
00:39:43,120 --> 00:39:46,560
No, you can't sell your company
in just 10 minutes.

586
00:39:46,640 --> 00:39:48,160
[music playing]

587
00:39:49,200 --> 00:39:51,000
But you guys know
what it is out there.

588
00:39:51,000 --> 00:39:52,840
You know the value I bring
to the table.

589
00:39:53,640 --> 00:39:55,920
But they can't sell their company
in 10-15

590
00:39:55,920 --> 00:39:57,160
- minutes.
- Exactly.

591
00:39:58,360 --> 00:40:01,280
Survival is the number one job
of an entrepreneur.

592
00:40:01,400 --> 00:40:02,560
- Only you know
- But you can't

593
00:40:02,640 --> 00:40:05,360
- sell it in 15 minutes.
- It's not 15 minutes.

594
00:40:05,360 --> 00:40:06,200
It's a long-term decision.

595
00:40:06,200 --> 00:40:07,160
[music playing]

596
00:40:07,760 --> 00:40:10,640
Your current business will continue.

597
00:40:10,640 --> 00:40:12,320
We're not buying you out right now.

598
00:40:12,560 --> 00:40:14,960
We'll make a business plan,
try to grow the company.

599
00:40:16,200 --> 00:40:17,880
You were here to get a valuation
of Rs 100 crores.

600
00:40:17,960 --> 00:40:19,680
You've given Rs 90 crores to
your investors.

601
00:40:19,760 --> 00:40:22,320
You just said that you will get
a term sheet in 3 months.

602
00:40:22,440 --> 00:40:23,320
It will pump in Rs 10 crores.

603
00:40:23,440 --> 00:40:25,800
And on the other hand,
you're willing

604
00:40:25,920 --> 00:40:28,400
to sell your beliefs, principles.

605
00:40:28,480 --> 00:40:30,400
- No, it's not like that.
- Whoa!

606
00:40:30,400 --> 00:40:32,120
You're willing to sell yourself
for Rs 15 crores.

607
00:40:32,120 --> 00:40:33,000
What nonsense is this!

608
00:40:33,000 --> 00:40:34,400
[music playing]

609
00:40:36,360 --> 00:40:39,960
A term sheet of how much money
can you raise in 3-4 months?

610
00:40:40,040 --> 00:40:41,920
At least, 1.5 million dollars.

611
00:40:42,120 --> 00:40:44,320
So, Rs 1 crore at 1 per cent.

612
00:40:44,800 --> 00:40:46,720
And in 3 months, you raise

613
00:40:54,360 --> 00:40:55,680
[music playing]

614
00:40:56,120 --> 00:40:58,600
Without getting influenced,
say yes or no.

615
00:40:58,680 --> 00:41:00,760
I'll respect you in both ways
and we'll meet outside.

616
00:41:00,880 --> 00:41:03,440
So, Vineeta, we'll take your offer.

617
00:41:04,520 --> 00:41:05,880
- [scoffs]
- Oh, wow.

618
00:41:05,960 --> 00:41:07,040
- Lovely.
- The tables turned.

619
00:41:08,200 --> 00:41:09,800
- Is the deal done?
- Yes, done deal.

620
00:41:17,680 --> 00:41:19,440
[music playing]

621
00:41:21,240 --> 00:41:22,320
Thank you.

622
00:41:23,400 --> 00:41:24,480
Alright, guys.

623
00:41:25,000 --> 00:41:25,920
Awesome.

624
00:41:26,200 --> 00:41:27,560
[music playing]

625
00:59:50,240 --> 00:59:52,720
Friends, we know
what due diligence is

626
00:59:58,040 --> 01:00:00,680
what financial
and business due diligence is.

627
01:00:00,920 --> 01:00:03,560
We've also learned
what legal due diligence is.

628
01:00:03,640 --> 01:00:06,000
It's turn to learn about
technical due diligence now.

629
01:00:17,480 --> 01:00:19,360
For example, we get a device pitch.

630
01:00:19,520 --> 01:00:23,880
The founders claim
they've got approvals from CDSCO,

631
01:00:24,000 --> 01:00:26,120
it has a 95% accuracy,

632
01:00:26,200 --> 01:00:27,920
and these are the benefits.

633
01:00:28,080 --> 01:00:30,880
I will independently review

634
01:00:31,000 --> 01:00:32,440
whether they have the certificates

635
01:00:32,520 --> 01:00:35,680
- and approval that they claimed.
- Got it.

636
01:00:35,800 --> 01:00:38,840
Secondly, whether that 95% efficacy
is actually true.

637
01:00:38,960 --> 01:00:42,040
Sometimes, they claim
to have certain publications

638
01:00:42,120 --> 01:00:43,840
after a trial on 100 patients.

639
01:00:43,920 --> 01:00:47,040
- We check whether
that claim is true. - Understood.

640
01:00:47,160 --> 01:00:50,240
What the result
or outcome of it was.

641
01:00:50,320 --> 01:00:52,560
The fourth and last one is...

642
01:00:52,720 --> 01:00:55,200
- I have a group of doctors
whom I trust. - Yes.

643
01:00:55,280 --> 01:00:57,280
We are in about
18 therapeutic areas.

644
01:00:57,400 --> 01:01:00,760
Cardiologists, oncologists,
gynaecologists... I know everybody.

