WEBVTT

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Action!

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Cut it.

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Cut, cut.

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Rajamouli sir said,
"We're going on set tomorrow."

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My first challenge was performing
with Ramya Krishnan ma'am.

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-She's such an amazing--
-Oh, that was your first day of shooting?

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My shoot.

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She's such an amazing artist.

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-And I was so scared.
-It was a challenge.

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But the moment I stepped onto the set,
my mind went completely blank.

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-That leg you see behind the throne…
-Yeah.

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-It was huge.
-It was huge.

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And until that morning, Ramya Krishnan
ma'am had been my biggest fear.

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I kept wondering
how I was going to match her performance

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-and all that.
-Yeah.

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But the moment I saw the set,

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-I had a completely different problem.
-Yeah.

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-I was just stunned. I mean, what to do?
-Yeah.

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The set was only partially built
when we filmed those scenes.

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But when I saw it in the theater,
I was blown away by the scale of it.

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It was an experience
I can't really put into words.

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The set we shot on

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and what ended up on screen
felt like two completely different worlds.

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If you look at this stone,

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it's actually made of fiber
that's designed to look real.

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I'm trying to make it feel
as authentic as possible.

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So, those things were very unique.

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I've done a lot of films,
but I'd never seen a set like this before,

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where we cared about how something
actually felt, not just how it looked.

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Sabu sir made sure there was
work done wherever we set foot.

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He would place some kind of
foam where we had to walk and land.

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One! Go!

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Nice!

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The usual set has lights,
cranes, tracks, and trolleys.

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But this set had bulldozers
and big cranes moving boulders.

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The atmosphere looked
like we were building a dam.

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The costumes took up almost
quarter of a kilometer.

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The Kalakeya troop's costumes
would go on for miles.

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We had 20-30 people
dedicated to dressing them up.

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The Kalakeya costumes were
painted black, so were they.

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Around 100 people were
working on the costumes.

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Baahubali was like the biggest
factory in every department.

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Having seen filmmakers who
make a big deal out of nothing,

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it's shocking to see the Baahubali
team being humble as ever,

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even after making the
biggest film in India.

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The way Shobu sir was spending money,
Prabhas and I used to joke,

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"Look at him, sir…

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sitting there relaxed,

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without a bit of tension like
it's someone else's shoot."

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The scale of the production was so much…

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That time we--

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I still remember there
was this AD from Bombay.

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He was there for a month or two,
and he was not able to handle it.

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So we had to bring
in a typical co-director.

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The scheduling was becoming
too complex for anyone to deal with.

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Why is this looking like a mess?

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It is so confusing, sir.

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Then we did a script breakdown
and tried a scheduling software.

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Even that was too new and people
were not comfortable working with it.

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So finally, I became
the first AD for Rajamouli.

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August second half is
assigned for the introduction

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of Baahubali's and
Bhallaladeva's introductions.

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We would need all the
artists for the same for 2 days.

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For the first time, a Producer
wasn't just putting in the money…

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or barely checking on us,
having a coffee or tea on the set.

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He equally shed his blood
and sweat for this film.

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Valli and Karthikeya and the production
team would take over from there.

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It was their job to execute the plan.

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Every day was a battle on the sets
of Baahubali. A battle against time.

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So much was being spent per day
with such a big crew and junior artists.

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Each second was very valuable.

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Starting at 5:30 AM, everyone
was always on the run.

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Let's go, let's go!

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It was like a mini battle
that was going on every day.

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Action!

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Action!

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Come on!

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-Keep going!
-Don't stop there.

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One of the important
sequences which was…

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very challenging to shoot
was the waterfall sequence.

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We shot it in multiple locations.

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We shot at a real
waterfall in Atharapalli,

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and also had small sets
erected in Ramoji Film City.

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That was the most difficult scene for me.

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Valli and Rama would play out the
scene beforehand to make sure it was safe.

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It was a dicey situation, despite
taking all safety measures.

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They would let me do the scene
only after they've assessed the risk.

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I haven't seen such
concern on any other set.

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Three, two, one!

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Charge!

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I think the most unique song in
my career would always be Dheevara.

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In fact, the introduction shot
in which the butterflies fly away…

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took us almost 2 days
to nail it to perfection.

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One, two, three!

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Cut!

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Cut it!

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Senthil, Sabu Cyril, and Keeravani
didn't want to give their personal best.

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They wanted to give what the film wants.

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Baahubali is a war.

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It's not just a film about war.

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The film itself was a war.

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Let's establish the
war prep along with this.

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-Got it.
-It's going to take so much time.

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It was a war. The shoot was a war.

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Designing was a war.

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Detailing was a war.

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Building the chariot was a war.

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It was war time for the people on
sets, not just the audience to watch.

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The war was so tiring,

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It was shot in April or May.

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We couldn't stop the shoot
as the stakes were high.

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The entire army was dressed
heavily and painted black.

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Just getting onto the war field
and running amidst all the dust.

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Just the scale of shooting
was so overwhelming.

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And, action!

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Cut!

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I feel that what they achieved as a team,

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what Rajamouli visualized
as a director was magnificent.

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The action part, the war, was best.

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He'd tell me that he wants to do it
better than what anyone has done so far.

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By 7:30 a.m.,

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we used to have 500-600 people
completely dressed up,

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having breakfast, and ready to shoot.

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-There's no point…
-Wow!

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So once we finish a shot on
one side and shift to the other,

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all the 2,000 extras have to
be shifted to the other side.

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Everyone was properly
organized and trained.

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Take!

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We had to bring them on time
and take all the necessary shots.

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Get unready and prepare
all that stuff for the next day.

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It isn't just about handling
a huge number of people.

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It's also about how cleverly you can
make it look like more people.

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And that obviously needs a lot of support
from the director, which we always had.

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The way he designed it was incredible.

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I think only Rajamouli can do that.
Because there were so many characters.

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He couldn't miss the drama
or the grand visuals.

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And he still had to manage everyone
and shoot.

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I never would have gained the experience
of running a production on that scale

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if I hadn't worked
on a film like Baahubali.

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We spent two and a half months
filming just the war sequence.

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After a hundred days,
you really get tired.

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We were shooting from seven
in the morning until six in the evening.

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At least we had fans
and air conditioning.

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But there were 300 people on set.

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They didn't have the luxury
of finding a shady spot to rest.

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They would just lie down in the sun.

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We felt bad waking them up.

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The line producer, Valli ma'am,

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would ask me to show up in my armor

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so they'd feel motivated
and get back on their feet.

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They would just wake up
out of respect for me.

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When I met Valli, she seemed
very timid, a typical housewife.

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You can't imagine her
handling thousands of people.

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On set, she almost became a commander.

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She would hold a stick and say,

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"Hey, stand in line."

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"Yes, madam."

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So, 200-300 people
were saying, "Okay, madam."

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"Madam, that guy is not standing in line."

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That's the scene.

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When I saw it, it was the most
comical scene you can ever seen.

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Baahubali couldn't have
been such a great epic…

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without the women behind it.
Valli, Rama, and Prashanthi.

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They were the strong women
force behind the screen.

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We had brought in many
bodybuilders for the war sequence.

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We would train them

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and make them fight
intensely in the scene.

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There's a shot where a
100X100 feet cloth falls on people.

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We composed the fireball scene in part 1.

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I don't know if it was
God's grace or luck.

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We got the shot in the first take.

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I was so happy.

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The cloth was tied with many ropes.

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It knocked all of them down very quickly.

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Many people got injured.

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I remember a man
breaking his arm.

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He broke his hand.

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Don't touch his leg.

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He walked up to the
Line Producer and said,

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"I'll quickly go and get it plastered.

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He will take my place for the meantime."

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He got up on his feet and told us
how to execute the shot without him.

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He immediately rushed to the hospital.

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That level of commitment
from a bodybuilder…

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who is not even seen
in the film, was shocking.

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The way they worked to appear at

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least in a single shot
was commendable.

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Hats off to all of them,
especially those who weren't seen.

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-Out, out, out!
-Rolling!

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Stop, stop! Don't go!

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Music!

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We were able to make Baahubali,

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only because so many of them
committed to the vision.

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That is why I never believed

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the film belonged just to me.

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I constantly remember that a
lot of people contributed to this.

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I think… Yeah.

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On a personal note, Baahubali
made me humbler.

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If we had known beforehand that

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both the parts would
need 400 crores,

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Baahubali would've never been made.

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No doubt about it.

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For most films, we have a budget
and work towards that budget.

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In this case, we did not
have a budget in mind.

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We would think of what would
be the best possible cost…

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without compromising
on the director's vision.

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And whatever it took,
we were putting in.

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I remember when we just
finished the conclusion part,

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we had the climax pre-vis ready with us.

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We were discussing about the climax,
when Shobu had thrown a date at us.

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He said, "Kamal, we're going to
release our film on this date."

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So I started shouting,

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"How is it possible?
The pre-vis has just come."

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"We haven't started
shooting the climax yet."

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"And you're speaking
about the release date."

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Shobu being Shobu, was very persistent.

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He said, "You can tell me anything, but I
want to release the film on this date".

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Then I asked him,

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"You give me this figure for this
particular scene, I will finish it."

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Everybody was shocked about
the figure, the money I asked.

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He thought for five seconds
and said, "Okay, sanctioned!"

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Having a good producer who is on
the same wavelength as the director…

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and all the other creatives

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within the entire crew
is a beautiful thing.

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Raising funds for this
magnum opus was crazy.

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The amount was unheard of.

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I think the most expensive film in
Telugu cinema till then was Magadheera,

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Now we were talking about raising almost
five times of the budget of that film.

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It was very stressful and…

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during the war sequence, especially…

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We had junior artists, bodybuilders
and fighters in thousands.

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It was massive.

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After a few days, the per day
cost came up to 25 lakhs (or more).

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Our four days of war
sequence could fund a small film,

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about 12 years back.

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We were rolling out one
crore every four days.

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It was a massive number.

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Whenever I asked Shobu
sir if this budget was doable,

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he would laugh it off.

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I don't know how he could laugh at this.

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It was a nightmare trying to raise money.

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Literally, I remember…

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Sometimes the shoot would be in two days,

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and we still wouldn't have money ready.

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We were always running
around trying to raise money.

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We have our typical financiers,

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Mr. Satrange and Mr. Prasad,
whose son had supported us.

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We started off with them.

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We realized midway that there's
not enough money in the market…

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to support this project.

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Even the banks weren't lending money.

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The budget kept piling
up as the shoot went on.

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At one point, I had asked Shobu,

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"Don't you think things
are going out of hand?"

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Shobu only told me one thing…

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"Brother, they are doing their best.

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There is no wastage of money,

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and whatever we're spending
on is going to show on screen.

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There's no point in going and
saying, 'What else can we do?'

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It will only spoil the
rhythm of the film set.

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Let's go through with this
and see what happens."

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That was enough for me as a partner.

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I didn't ask for that meeting again.

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And I'm glad I didn't.

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I didn't want to be the person who
would question this bunch of people…

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who were working so hard every day.

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So I just took a step
back and told Shobu…

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"Let's just do it. I will support you."

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One of the key components…

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in making the world of Baahubali
believable was Ramoji Film City.

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There's a hill called
Telangana Konda,

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from where you can
see RFC in its entirety.

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From there, we could see
our set spread across ten acres,

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along with the 15-acre war field set

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and another 25 acres
for a different war set.

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The art department sheds
covered another ten acres.

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In total, we occupied
100 acres of Ramoji Film City.

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I would like to thank Mr. Ramoji Rao
of Ramoji Film City

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and Mr. Bapineedu from ETV.

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They stood by us like pillars of support.
Since we were shooting extensively

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at Ramoji Film City,
they extended us a great deal of credit.

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They also lent us money
at a good interest rate.

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Without these people…

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I don't think we could have
made this film anywhere else.

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Once the shoot was over,

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the thought of tearing down
the entire set…

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felt like a knife through my heart.

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We had spent years shooting there.

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There were so many memories
attached to it.

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But eventually,
we spoke with the RFC team

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and decided to turn it
into a visitor attraction.

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Universal Studios has several old sets

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that visitors can walk through
and experience.

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We wanted the public here
to have a similar experience.

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Now it's been ten years since the release.

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Today, the major attraction of
Ramoji Film City is the Baahubali set.

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Every day on average,

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3,000 people come to visit that set.

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Which means Baahubali lives on.

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It continues to live in
people's minds and hearts.

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The Maahishmathi set is one key example,

20:07.208 --> 20:12.708
which is still standing
in Ramoji Film City.

20:39.666 --> 20:41.708
While Baahubali as a
film shines on its own,

20:41.791 --> 20:45.125
to promote that, there is something

20:45.708 --> 20:49.541
astounding happening
in the south of India.

20:49.625 --> 20:53.041
Something that one wouldn't
want to miss in this lifetime.

20:53.125 --> 20:56.791
Creating that interest
was a whole different game.

20:57.041 --> 20:59.333
Then came the idea of "Behind the Scenes".

20:59.833 --> 21:02.958
Even the BTS footage of
Baahubali is huge in scale.

21:03.041 --> 21:04.000
Action!

21:17.708 --> 21:19.500
Trained under the masterful Kattappa,

21:20.041 --> 21:22.041
aided by a formidable army.

21:22.791 --> 21:25.125
The Maharaja summons with grace!

21:25.208 --> 21:26.250
Cut!

21:28.541 --> 21:30.541
One, two, three, four.

21:36.791 --> 21:39.333
We started with birthday wishes…

21:39.416 --> 21:43.208
and went on to show everyone's efforts

21:43.291 --> 21:47.416
through behind the scenes.

21:47.583 --> 21:48.750
A first of its kind.

21:49.250 --> 21:52.083
It piqued massive interest in the public.

21:52.375 --> 21:54.916
It was some magic in the making, for sure!

21:55.375 --> 21:56.291
Action!

22:04.166 --> 22:08.041
Rajamouli sir used to
enact each shot for us.

22:08.125 --> 22:12.083
Rajamouli sir picked up the
sword and flipped it in the air.

22:14.708 --> 22:16.458
This is the worst part for actors.

22:16.916 --> 22:19.125
When the director enacts it
in front of thousand people,

22:19.208 --> 22:20.291
how will you live up to it?

22:20.458 --> 22:23.583
It's very embarrassing
when the director does it,

22:23.666 --> 22:25.500
and the actor is still
struggling to do it.

22:25.583 --> 22:30.375
Thankfully, people didn't watch
the initial making of Baahubali.

22:30.458 --> 22:32.333
It's a big comedy goof-up.

22:32.416 --> 22:35.500
Like a ridiculous comedy film.

22:35.583 --> 22:38.000
We would be up to some
nonsense in every shot.

22:38.333 --> 22:41.000
Hi, this is Anushka,
playing the role of Devasena.

22:41.083 --> 22:42.625
Welcome to the making of Baahubali.

22:59.041 --> 23:03.375
He sits in an AC room and
writes, "Baahubali jumps off a hill."

23:03.625 --> 23:05.375
And I'm supposed to jump.

23:05.875 --> 23:08.333
He looks damn bored.

23:10.625 --> 23:13.250
You did look bored, man.
You were sitting somewhere far away.

23:13.333 --> 23:17.375
I would look at you
guys and feel left out.

23:18.000 --> 23:18.875
So, yeah.

23:20.333 --> 23:22.083
You wanted to sit on the
throne, right? Have fun!

23:26.250 --> 23:28.916
He can't stand us laughing for a
second. He pulled the sword away.

23:29.958 --> 23:31.541
Did you see that?

23:31.625 --> 23:33.875
I've never seen a man like him in my life.

23:34.416 --> 23:35.333
I don't think I ever will.

23:35.583 --> 23:38.291
He's not human. He's a strange species.

23:42.833 --> 23:44.250
Is that you trying to hold your laugh?

23:44.333 --> 23:46.041
Yeah, my laugh gets
uncontrollable sometimes.

23:46.125 --> 23:48.875
-Trust me, he knows.
-I try to control my laugh.

23:49.250 --> 23:53.791
Producer's worried about budget
only when Sweetie starts laughing.

23:53.875 --> 23:56.500
Because once she starts laughing,

23:56.583 --> 23:58.083
it takes easily about 40 minutes
to calm down.

23:59.875 --> 24:03.833
Producer's heart must be
thumping as you start laughing.

24:04.208 --> 24:05.666
-These were the initial days of shoot.
-First day…

24:05.750 --> 24:06.916
-First video.
-At that time…

24:07.000 --> 24:11.416
You were worried about wasting
the Producer's money, weren't you?

24:15.500 --> 24:17.041
You were doing it with rhythm.

24:18.458 --> 24:22.125
I guess I was scared that
he'd go for one more take.

24:22.250 --> 24:23.625
This is very cute.

24:23.708 --> 24:25.250
What all this table has heard.

24:25.333 --> 24:28.000
If this table had ears and a mouth,

24:29.083 --> 24:31.416
-we were chatting…
-I kept talking, nonstop.

24:31.958 --> 24:33.375
throughout the film shoot.

24:34.000 --> 24:35.958
Devasena, I summon thee.

24:36.583 --> 24:38.041
Alright, time to go!

24:38.875 --> 24:41.416
-I'm ready.
-Then move it. Let him sit.

24:41.500 --> 24:43.750
-Oh, he has to take the throne now?
-Yes, no problem.

24:44.416 --> 24:47.208
Ramya ma'am has got a
very strange laugh.

25:04.250 --> 25:06.916
So, we had fun. That actually helped us.

25:07.125 --> 25:11.916
We all made fun to keep
ourselves very relaxed.

25:12.041 --> 25:13.041
That's what I see.

25:13.125 --> 25:16.125
When my statue is
raised for the first time,

25:16.250 --> 25:17.875
everyone shouts Baahubali, Baahubali!

25:17.958 --> 25:21.125
You lift the statue up
and the public joins you.

25:21.458 --> 25:25.125
He narrated that scene
to me for 10 minutes.

25:25.458 --> 25:28.250
I'd say, "Oh, Baahubali is
lifting my statue!" and walk away.

25:28.333 --> 25:32.708
What happened in the film and
what I believe are two different stories.

25:32.791 --> 25:36.041
That happens to me even now. I have a
completely different version of the story.

25:36.458 --> 25:38.208
If you ask me, I'd narrate it differently.

25:38.541 --> 25:39.458
Only Rana

25:39.541 --> 25:41.375
-would see it from his point of view.
-Only!

25:41.458 --> 25:42.333
Only I had…

25:42.416 --> 25:47.250
Even when it's a shot on Devasena,
he'd say he's caused it.

25:48.041 --> 25:51.500
According to him, Baahubali
is desperate for his throne.

25:51.916 --> 25:55.125
Rajamouli is planning the
whole thing for Bhallaladeva.

25:55.500 --> 25:58.916
And Shivagami is fighting
to fulfill his wishes.

25:59.291 --> 26:01.208
How can everyone be existing for you?

26:01.666 --> 26:06.916
I later realized that I am the
reason for the whole story.

26:07.458 --> 26:08.625
I am Baahubali.

26:09.166 --> 26:10.458
I am Baahubali.

26:10.583 --> 26:15.083
If this character didn't exist,
Baahubali wouldn't have existed.

26:15.500 --> 26:20.208
Because I had one crippled hand,

26:20.500 --> 26:22.625
because I was not
given the throne,

26:22.708 --> 26:27.000
because of that the core drama
of Baahubali ensues.

26:27.083 --> 26:29.875
It is with that energy
that I shot the entire film.

26:30.541 --> 26:32.541
Baahubali grew on us.

26:32.625 --> 26:35.541
We set out every day, towards a door…

26:35.625 --> 26:38.125
that would open up to
the world of Baahubali.

26:38.208 --> 26:40.333
Once we opened that
door, a bigger one appeared.

26:40.416 --> 26:42.666
We soon realized that we
had to open ten more doors…

26:42.750 --> 26:45.791
to achieve this feat called Baahubali.

26:45.875 --> 26:52.833
We couldn't depend on Telugu States
alone to get our returns on this film.

26:52.916 --> 26:57.666
We knew the audience from
other states would love it.

26:57.750 --> 27:00.291
But it wasn't a case
of wishful thinking.

27:00.375 --> 27:03.958
We were banking on it a 100%

27:04.041 --> 27:07.750
to make sure this movie is profitable.

27:07.833 --> 27:11.333
That was when we took a serious approach.

27:11.416 --> 27:16.666
We felt the need for a
strong partner in Hindi

27:16.833 --> 27:20.125
who could platform it and
present it like a brand ambassador.

27:20.208 --> 27:23.375
Who would take it personally
and with a certain passion.

27:23.458 --> 27:27.750
Not just someone who would
treat it like any other cinema.

27:27.833 --> 27:32.000
That's when Karan Johar's name
came up. Dharma Productions.

27:32.166 --> 27:36.416
We felt Karan would be out there
and be the perfect brand ambassador.

27:36.500 --> 27:42.083
If he likes it, he'll speak
about it and present it correctly.

27:42.291 --> 27:44.875
I spoke to him on a
phone call the first time.

27:44.958 --> 27:48.958
I wanted to meet, but he
was in London at the time.

27:49.041 --> 27:50.458
So I explained why I was calling.

27:50.541 --> 27:52.875
He said, "Rana, are you
telling me y'all are making a…

27:52.958 --> 27:54.541
200-crore war film in Telugu?"

27:54.625 --> 27:56.250
I said, "Yeah, that's what we're doing."

27:56.583 --> 27:58.208
He said, "Okay, I don't really
understand what you're saying."

27:58.291 --> 27:59.833
"Why don't you come
to Bombay and talk to me?"

27:59.916 --> 28:01.916
I said, "Okay."
We showed him some stills.

28:02.166 --> 28:03.916
I remember the first line he said.

28:04.208 --> 28:05.583
He said, "Rana,
this is what we have to do."

28:05.666 --> 28:08.333
"Are you ready to watch
India's biggest motion picture?"

28:08.500 --> 28:11.375
"That should be on every poster
and every piece of marketing."

28:11.458 --> 28:14.916
Dharma Studio was presenting the film,

28:15.166 --> 28:18.666
but we still needed someone
to distribute it in Hindi.

28:18.750 --> 28:23.583
Anil Thadani heard that
we had approached Karan.

28:23.666 --> 28:25.958
He felt he had missed out
on releasing Eega,

28:26.125 --> 28:27.583
which was released in Hindi as Makkhi.

28:27.833 --> 28:29.875
He didn't want to make
the same mistake again,

28:30.166 --> 28:32.625
so he was very keen
to be part of the project.

28:32.708 --> 28:34.458
I met Anil a couple of times,

28:34.541 --> 28:40.875
and we immediately liked his approach.
We decided to work with him.

28:41.125 --> 28:42.333
That's how Anil came on board.

28:42.958 --> 28:44.875
What's the release date?

28:44.958 --> 28:49.958
He's been preparing me
for four days, and I still forgot.

28:50.458 --> 28:53.583
So after several postponements,
we finally settled on a release date.

28:53.666 --> 28:56.291
Exactly one week before
the release of Salman Khan's film.

28:56.375 --> 28:58.291
July 10th, exactly one week before Eid.

28:58.541 --> 29:02.833
And in Hindi cinema, the week before Eid
is usually considered a dead week.

29:03.041 --> 29:04.125
Nobody releases a film then.

29:04.333 --> 29:07.083
We were trying to convince

29:07.541 --> 29:11.958
ourselves that maybe it's a soft film.

29:12.208 --> 29:15.000
We considered the next week, and Rajamouli
said, "Rana, that's a good film."

29:15.291 --> 29:19.875
We asked how he was so confident, and
he told us his dad is the writer of it.

29:20.166 --> 29:23.875
It was a very tough spot
to actually be releasing…

29:24.041 --> 29:28.166
a film that had no actors from Hindi,

29:28.375 --> 29:32.791
or relatively unknown
actors in the Hindi belt.

29:32.875 --> 29:35.000
It was a tough call, but
Anil sir said we'll do it.

29:44.833 --> 29:51.208
We worked on Baahubali as if
we were possessed or in a trance.

29:51.291 --> 29:54.666
On top of that, we didn't take a break.

29:54.750 --> 30:00.125
We worked so hard,
we didn't even stop

30:00.791 --> 30:04.458
to think if we'd make
all this money back.

30:05.500 --> 30:12.458
When we got hold of the first copy
a couple of days before the release,

30:13.000 --> 30:16.791
that's when it hit us how
much the budget was.

30:17.250 --> 30:20.083
The last three days were pure terror.

30:21.708 --> 30:25.166
Even though we believed
in the film, it was unheard of.

30:25.875 --> 30:30.291
If we were to surpass
the biggest hit till then,

30:30.916 --> 30:35.750
we were going to end up
with a loss of a 100 crores.

30:36.041 --> 30:41.916
Today, 200 crores feel doable
but back then,

30:42.000 --> 30:44.125
it was too much.

30:44.708 --> 30:48.000
I think we spent around 220 crores.

30:48.791 --> 30:53.458
When the budget had
crossed 150-160 crores,

30:53.875 --> 30:59.583
the Producers definitely

31:00.166 --> 31:02.916
took upon the biggest risk.

31:03.083 --> 31:06.375
I don't know how many
people would know about it.

31:06.458 --> 31:09.083
But it was a huge risk that
we took in making Baahubali.

31:09.375 --> 31:12.083
On the day of the release of part one,

31:12.750 --> 31:15.833
we had a deficit of 70 crores.

31:16.000 --> 31:19.916
What we spent minus what
we recovered was 70 crores.

31:20.000 --> 31:21.791
The concept of streaming
rights didn't exist.

31:22.000 --> 31:27.333
The main revenue streams
were satellite, theatrical and music.

31:27.416 --> 31:33.625
And we hadn't sold the
satellite rights by then.

31:33.708 --> 31:36.041
So, there was a deficit
of about 70 crores.

31:36.291 --> 31:38.875
Shobu sir and his wife
had a discussion at home.

31:38.958 --> 31:44.083
His 8-year-old son asked him,

31:45.375 --> 31:48.666
He asked his mother, Lakshmi
"Are we selling the house, mom?

31:48.750 --> 31:50.375
Where are we going to live?"

31:51.083 --> 31:55.625
It was painful to hear
all this after 10 years.

31:58.666 --> 32:01.083
Yeah, it was definitely emotional.

32:01.875 --> 32:05.291
All of us went and hugged
Shobu sir and Prasad sir.

32:11.541 --> 32:14.250
It's not a joke, what they pulled off.

32:14.666 --> 32:17.541
The Producers pooled in almost a

32:17.875 --> 32:23.125
100 crores from their
friends and cousins.

32:23.625 --> 32:26.125
Today, when we look back at it,

32:28.458 --> 32:29.416
it was dangerous, actually.

32:30.291 --> 32:34.541
Even Rajamouli sir had to sign

32:34.625 --> 32:37.375
a lot of money before release.

32:37.791 --> 32:41.375
After all this, the next day
morning show was a disaster.

32:41.791 --> 32:46.041
The film opened to rave reviews in Hindi,

32:46.958 --> 32:48.625
as well as the US,

32:48.708 --> 32:54.708
the Gulf and all over the world.

32:54.791 --> 33:00.541
But the majority of money was supposed
to come in from Andhra and Telangana.

33:00.625 --> 33:05.291
The reviews here were
terrible, to say the least.

33:05.416 --> 33:09.625
An image of Shiva holding a Zandu Balm…

33:09.708 --> 33:13.916
instead of the Shiv Ling
was being circulated.

33:14.041 --> 33:17.000
We couldn't process

33:17.083 --> 33:21.083
what went so wrong.

33:21.166 --> 33:23.750
I was completely blank.

33:23.958 --> 33:27.541
I don't know how they
survived those 1-2 days.

33:30.458 --> 33:31.416
It was war.

33:34.583 --> 33:35.750
I'm breaking down.

33:40.500 --> 33:45.333
I remember Shobu sir
laughing hysterically at everyone.

33:47.041 --> 33:47.958
That was his only response.

33:48.291 --> 33:53.208
We couldn't tell if he
understood what was going on.

33:54.625 --> 34:00.166
To be honest, I was in a shell.

34:00.250 --> 34:03.791
All of that actually didn't touch me.

34:03.875 --> 34:06.375
Very little of that information
actually came to me.

34:06.458 --> 34:11.875
But I knew that there were
whispers of it not doing well.

34:11.958 --> 34:15.208
And then I had my PR
calling me and telling me,

34:15.500 --> 34:18.541
"I don't think the reviews are good.
We need to do some damage control."

34:19.166 --> 34:23.750
We were discussing what could be done.

34:23.916 --> 34:25.750
I was in Bombay at the time.

34:26.166 --> 34:28.000
I couldn't wrap my head
around what they were saying.

34:28.416 --> 34:34.458
The reception that I got after the
first industry screening was unmatched.

34:34.708 --> 34:39.625
We had a lot of Bollywood
stars come over to Yash Raj.

34:39.708 --> 34:44.458
I had never had an audience like that.
They loved everything that they saw.

34:44.541 --> 34:47.375
Prabhas had called me a bunch of
times by the time the screening was over.

34:47.958 --> 34:53.291
He asked if certain scenes
were decent enough.

34:53.791 --> 34:58.833
I was totally clueless about
the atmosphere in Hyderabad.

34:58.958 --> 35:00.958
Did we watch the same film? I wondered.

35:01.333 --> 35:04.208
They said there were
mixed reviews, but no.

35:04.416 --> 35:06.041
It was outright negative talk.

35:06.166 --> 35:10.458
We had this experience
with his previous films.

35:11.000 --> 35:14.250
Films that were considered average
ended up becoming superhits.

35:14.750 --> 35:20.541
So we felt that maybe this film
would be a hit too.

35:20.625 --> 35:21.875
But there was also a lot of fear.

35:22.000 --> 35:28.375
We even discussed
what we would do if it failed badly.

35:28.541 --> 35:33.083
We didn't have the means
to cover those losses.

35:33.291 --> 35:38.166
All we had was a small piece of land
in Manikonda that I was planning to sell.

35:38.583 --> 35:41.625
I knew it wouldn't be enough,

35:42.083 --> 35:45.291
but it was the only thing I could do.

35:45.500 --> 35:50.541
I don't think I can ever forget
how all of us felt.

35:50.708 --> 35:51.583
It was haunting.

35:51.666 --> 35:56.791
People had already started
bashing us on Twitter.

35:57.250 --> 35:58.541
We were on the verge of breaking down.

35:59.041 --> 36:00.375
I was crying,

36:00.458 --> 36:06.250
and as I was heading upstairs
to get ready for a show,

36:06.333 --> 36:09.625
I saw Dad walking down the corridor.

36:09.708 --> 36:11.625
I went up to him, hugged him,
and burst into tears.

36:12.166 --> 36:14.125
We were all just trying
to draw strength from each other.

36:14.250 --> 36:17.041
He went back inside,
and I continued walking by myself.

36:19.208 --> 36:21.375
Then our friend Sai,
who lives upstairs, came over to me.

36:22.500 --> 36:24.208
He's a distributor.

36:24.416 --> 36:28.083
People usually hesitate
to send me hurtful messages,

36:28.375 --> 36:31.375
but they don't hold back with him.

36:31.750 --> 36:35.750
"They're calling it the biggest disaster

36:35.833 --> 36:40.000
in Indian cinema." Those were
the kinds of messages he was getting.

36:40.541 --> 36:42.625
Thankfully, he didn't tell me
that at the time.

36:43.208 --> 36:45.500
I asked him,

36:46.125 --> 36:48.166
"What's a safe budget for part two,

36:49.375 --> 36:55.708
so we don't end up losing money?"

36:56.208 --> 36:59.125
But it was obvious we couldn't afford it.

36:59.416 --> 37:02.750
As far as we were concerned,
it was the end of our careers.

37:03.583 --> 37:07.125
Shobu sir, Prasad sir, and Rajamouli sir
would have ended up on the streets.

37:07.208 --> 37:13.750
If anything had gone wrong
during the making of part two,

37:14.041 --> 37:16.083
they were sure to end up on the streets.
